THE SILVERSMITHS

Investment Case

Contents UK 06

UK MACRO OVERVIEW

08

UK ECONOMY

12

UK HOUSING MARKET BIRMINGHAM

Computer generated images are intended for illustrative purposes only

2

14

HISTORY

14

SPORTS

15

ARTS AND CULTURE

15

DEMOGRAPHICS

16

ECONOMY

17

EMPLOYMENT AND INCOMES

18

PRODUCTIVITY

20

BIRMINGHAM LARGESCALE INVESTMENTS

24

REGENERATION

26

EDUCATION

27

SUSTAINABILITY

28

TRANSPORTATION

30

HOUSING MARKET

34

THE DEVELOPMENT

36

MAPS

40

SPECIFICATIONS

Computer generated images are intended for illustrative purposes only

4

5

UK

UK

UK Macro Overview

UK MACRO OVERVIEW

UK MACRO OVERVIEW

The United Kingdom is one of the world's major economic powers with the sixth-largest global economy. It remains a great political and cultural influence with its capital city, London, operating as one of the world’s most important financial hubs.

United Kingdom Area: 93,628 sq. miles Population: apx. 66.8 million

GLASGOW EDINBURGH

Language: English Currency: Pound Sterling

MANCHESTER LEEDS

Capital: London LIVERPOOL

SHEFFIELD

BIRMINGHAM

LONDON

6

LONDON, UK

7

UK

UK Economic Structures

Now experiencing a strong rebound back to pre-pandemic levels, the UK's economy is predicted to expand by a rate of 84% up to 2035.

This is the fastest growth rate expected for any major European economy.

As a result, the UK will remain the second-largest economy in Europe, totalling EUR4.38 trillion as of 2035.

This is primarily due to favourable demographics, as the UK’s strong population growth is expected to sustain a working age population of just under 43 million people over the next 15 years and beyond.

Eu ro p e a n G D P G row t h R a te Co m p a r i so n 20 0 0 - 20 3 5

The UK's economy is incredibly well-diversified, with over 50% of the total workforce employed across 5 highly innovative and productive sectors. The Human Health sector is expected to grow by 17% and become the UK's largest employment sector with 5.2 million jobs as of 2035.

In terms of productivity, the Professional, Scientific & Technical Activities sector experienced the most significant growth with a 110% increase in GVA since 2000. As of 2020, this figure was GBP140 billion, while employing 3.2 million people. By 2035, this sector is expected to produce a GVA of GBP217 billion, while employing 3.7 million people.

U K Eco n o m i c Se c to r s by % of Wo r k fo rce Em p l oye d ( 2020 )

6

2000 2020 2035

60%

2% 4%

84%

3 32%

33%

67% 73%

1

United Kingdom

France

Italy

13%

5%

49%

54%

2

UK ECONOMY

14%

4%

58%

Germany

3%

4%

66%

0

3%

Spain

7%

9%

64% 77%

85% 239%

Netherlands

Ireland

7% 58%53% Portugal

The 10 largest cities in the UK after London have experienced transformative levels of economic development with an average GDP growth rate of 111% between 2000 and 2020. Over the next 15 years these cities are expected to expand by an average of 85%.

7%

8% 8%

Wholesale & retail trade Human health & social work Professional, scientific & technical activities Education Administrative & support activities Manufacturing Accommodation & food services Construction Transportation & storage Public administration & defence Information & communication Other services (inclu. agriculture, forestry, fishing, mining & quarrying) Financial & insurance activities Arts, entertainment & recreation Real estate activities Electricity, gas & water supply

UK ECONOMIC STRUCTURES

GDP (EUR Trillions)

5 4

UK

UK Economy

To p 1 0 La rg es t U K Ci t i es by G D P (e xc lu d i n g Lo n d o n) 20 0 0 -20 3 5 70

2000 2020 2035

GDP (GBP Billions)

60 50

+81% +89%

40

+78% +91%

30 +90%

20

+137%

+86% +87%

+94% +137%

+92%

10 0

Birmingham Edinburgh

Leeds

Manchester Glasgow

+83%

+81%

+125%

+108%

+107%

Bristol

Liverpool

Belfast

+82% +95%

+87% +126%

Sheffield Nottingham

Sources: Oxford Economics

8

9

UK

UK Income Growth

The UK has maintained one of the lowest and most consistent unemployment rates of all major European economies over the last decade.

The UK’s economy expanded by 32% in the last 20 years and household income levels have risen in a similar fashion. The number of households in the UK’s lower-income band is expected to continue to shrink to 1.8 million by 2035, a fall of 84% since 2000. Between 2000 and 2020, the UK’s middle-income band increased by 49% to over 16 million households, and is forecast to decrease to 14 million (-13%) by 2035. This decline is primarily due to a positive shift from the middle- to the top-income band over the next 15 years.

The UK’s Coronavirus Job Retention Scheme (Furlough), which has successfully protected millions of jobs, is due to come to an end in September 2021. 2.4 million people remained on the scheme as of May 31st 2021, a figure which has over halved from the peak of 5.1 million in January this year. As of May 31st, the number enrolled had more than halved to 2.4 million and will continue to taper off as businesses reopen and people return to full-time work.

Eu ro p e a n U n e m p l oy m e nt R a te Tre n d 201 0 - 20 3 0

30%

Incredibly, the UK’s top-income band is expected to reach 13.7 million households by 2035, an increase of 648% since 2000. As a result, the number of high-net-worth and ultra-high-net-worth individuals in the UK is expected to increase by 76% and 39% respectively within the next five years, far exceeding the growth rates in other major global economies such as Germany and the U.S.

N u m b e r of B r i t i sh H o u se h o l d s p e r I n co m e B a n d 20 0 0 - 20 3 5

25%

UK ECONOMY

15% 10% 5%

16

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030

France

Sources: Oxford Economics, BBC

Germany

Ireland

Italy

Netherlands

Portugal

Spain

United Kingdom

14.3m (+49%) 13.7m Cumulative: +30% (+157%) Cumulative: +648%

14 12

11.4m 11m

10 6.9m (-40%)

8

4.7m (+157%)

6 4

0

1.8m (-40%) Cumulative: -84%

1.8m

2

European Union plus UK

10

16.4m (+49%)

UK INCOME GROWTH

Number of Households (millions)

18

20%

0%

UK

UK Economy

2000 Household numbers by income band - $0-35000

2020 Household numbers by income band - $35000-100,000

2035 Household numbers by income band - $100,000+

Sources: Oxford Economics, Knight Frank

11

UK

UK Housing Market With more than 6.2 million newcomers migrating to the UK between 2000 and 2019, the construction sector has struggled to keep up with the increased demand for housing. Only 716,610 housing units were completed between 2015 and 2019, far below the Government’s target of 1.1 million. The housing deficit over this five-year period alone is an estimated 383,400 units.

BIRMINGHAM

Combined with a well-diversified and resilient economic environment, house prices in the UK have risen by 167% over the last 20 years. With continued demand from both domestic and international buyers, UK house prices rose by an average of 8% in the year 2020 despite the global pandemic.

UK HOUSING MARKET

GBP (Trillions)

U K H o u si n g M a r ket F o re ca s t 2020 - 20 3 5 10

100%

9

90%

8

80% 70%

7

60%

6

50%

5

40%

4

30%

3

20%

2

10%

1

0%

0

2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 2031 2032 2033 2034 2035

Market Value of Housing Stock (Left Axis)

Consumer Spending on Housing Rent (Right Axis)

-10%

House Price Index (Right Axis)

The market value of the UK’s housing stock is expected to reach GBP9.5 trillion by 2035 with average house prices increasing by 52% from 2020 to 2035. Consumer expenditure on household rent is expected to continue its steady incline, with a further rise of 88% expected over the same period.

Sources: ONS, Oxford Economics

12

13

Birmingham's establishment dates as far back as the 12th century.

Birmingham is distinctive in terms of its cultural location in the UK, hosting an array of music venues, theatres, galleries, and museums. The city is quickly becoming known for its vibrancy, with the Arts, Entertainment & Recreation industry expecting to increase its GVA and number of new jobs by 55% and 21% respectively in the next fifteen years.

It's industrious heritage, and strategic geographic location approximately 100 miles from London, allowed its merchants to trade items such as jewellery, tools, household goods and armaments around the world. In 1889 it was hailed as the 'City of a Thousand Trades', giving rise to the city’s rich culture and educational foundation with the establishment of Birmingham University in 1900.

Theatres such as the Hippodrome, which is home to the Birmingham Royal Ballet and the world’s largest Pantomime, welcomes approximately 500,000 visitors a year. While the Birmingham Museum and Art Gallery housing over 40 galleries includes Europe’s largest collection of Pre-Raphaelite art and draws in 650,000 visitors per annum. In terms of cultural events, the Birmingham International Jazz and Blues Festival, attracting artists and bands from across the globe, is the UK's largest jazz festival, while the city's St. Patrick's Day Parade is the world's third largest.

Today, Birmingham has expanded beyond its primarily industrial roots into a diverse and innovative economic base. In fact, Forbes ranked Birmingham 2nd in the UK for new business start-ups in 2020.

Sport has always been an important feature of Birmingham, and the city has invested a considerable amount of resources into its sporting infrastructure. The city has established a long sporting heritage, hosting more national, European, and world sporting championships than any other UK city. It was also the first city to be named a ‘National City of Sport’ by the UK Sports Council.

In 2017, Birmingham was awarded the rights to host the 2022 Commonwealth Games – the world’s third-largest sporting event. The games, now commonly known as ‘Birmingham 2022’ will bring 6,600 competitors from 71 countries and territories, along with a vast amount of tourism and business to the city.

Hosting the games will create approximately 35,000 new jobs, providing a further boost to its already thriving economy. Birmingham secured a £778 million investment for hosting the games, and will generate additional revenue through ticket sales, sponsorship, merchandising and the sale of broadcast rights. The city will welcome over 1 million spectators from around the globe over the course of the 11-day event.

Birmingham also boats a rich footballing culture, with the city’s three major teams being Aston Villa, Birmingham City, and West Bromwich Albion. The city also hosts international cricket games, Davis Cup tennis, athletics, badminton, table tennis, judo, basketball, and wrestling. Many of which take place in the Barclaycard Arena, the UK's premier indoor sporting arena where a number of new world records have been set in the field of athletics.

Birmingham received city status in January 1889, and soon developed into one of Britain's most significant industrial hubs. The 1950s saw the population peak at 1.1 million, and by 1971 manufacturing accounted for 47% of all jobs in the city. However, a large proportion of traditional manufacturing jobs migrated to low cost emerging economies in the 1980s, heralding in a period of economic decline and significant depopulation.

ART AND CULTURE | DEMOGRAPHICS

Sports

Demographics

This trend persisted until the early 2000s, when a combination of natural population growth and inward migration saw the number of residents in the city skyrocket. Birmingham’s working population has increased by 20% in the last twenty years, compared to the West Midlands area at 10% and the UK national average at 11%. It is the second most populous city in the UK, registering 1.15 million residents as of 2020, and is forecast to reach more than 1.23 million (+7%) inhabitants by 2035.

B i r m i n g h a m P o p u l a t i o n Tre n d 1 9 8 1 - 20 3 5 1,250,000

1,200,000

Population

BIRMINGHAM

Arts and Culture

The city's industrial development was primarily attributed to the adaptability and creativity of its highly skilled labour force. As a result, the city was dubbed "the first manufacturing town in the world" in 1791. Birmingham quickly became a hub of innovation, with many industry-firsts such as the Boulton and Watt steam engine for industry, the mass production of affordable pen nibs, and a letter-copying machine that is considered to be the world's first widely used photocopier.

BIRMINGHAM HISTORY | SPORTS

BIRMINGHAM

Birmingham History

1,150,000

1,100,000

1,050,000

1,000,000

950,000

1981

1985

1989

1993

1997

2001

2005

ACTUAL POPULATION

2009

2013

2017

2021

2025

2029

2033

FORECAST POPULATION

w w w. b ir m in g h am m a i l .co. uk

Sources: Britannica, Culture Trip, Forbes, Birmingham City Council, Aston University, Insides The Games, Birmingham City University

14

Sources: Oxford Economics, University of Birmingham, Association of Leading Visitor Attractions, World Population Review

15

Birmingham has transformed from a city heavily reliant on manufacturing to one with a diverse, innovative, and robust economic base. While the city retains a significant foundation in advanced manufacturing, the finance, professional services, technology firms and start-up ecosystem all now contribute substantially to the city’s economy.

As Birmingham’s economy continued to grow, the unemployment rate fell from a peak of 16.6% in 2013 to 7.7% as (2019). The rate is expected to rise to a peak of 10.8% in 2021 after the furlough scheme ends in September, before returning to its pre-crisis full-employment level in the following years. Birmingham's favourable economic climate has resulted in disposable household incomes rising from GBP25,480 in 2000 to GBP42,580 in 2020, an increase of 67% over the period. While disposable incomes dropped slightly in 2020, they are expected to rebound swiftly and reach GBP63,780 by 2035, a remarkable increase of 150% since 2000.

£65,000 £60,000

Birmingham Economic Review, 2019

£60B

”

£40,000 £35,000 £30,000

£20B

£25,000

£35,000

2020 2025 GDP Per Capita (Right Axis)

2030

2035

Birmingham’s meteoric revival has resulted in the economy growing by 90% since the year 2000 alone, totalling over GBP32.5 billion as of 2020. The economy is expected to expand by a further 81% and reach GBP59 billion by 2035. At the same time, average GDP growth per capita has risen 63% since 2000 and is expected to reach GBP48,212 by 2035, a further 70% increase on the 2020 figure.

4%

2005

2010

2015

2020

2030

2035

Unemployment Rate (Right Axis)

350,000

288,890 (+23%) Cumulative: +68%

300,000 234,620 (+36%)

250,000 220,800 200,000

161,120 (-27%)

172,170

150,000

26,740 (+141%)

11,090 0

104,180 (+290%) Cumulative: +839%

70,210 (-56%) Cumulative: -68%

100,000 50,000

2010 Income €0-€35,000

Sources: Oxford Economics, West Midlands Growth Company, Birmingham Economic Review 2020

2025

B i r m i n g h a m H o u se h o l d N u m b e r s by I n co m e B a n d 201 0 - 20 3 5

Household Numbers

2010 2015 GDP (Left Axis)

6%

Birmingham’s economy expanded by 90% over the last two decades, and the incomes earned by its residents have followed a similar progression. By 2035, the number of households in the lower income bracket is expected to fall to 70,210, a decrease of 68% from 2010. At the same time, those in the middleand upper-income brackets are expected to rise at an exceptional rate, registering cumulative growth rates of 68% and 839% respectively over the 25 years.

£10,000

2005

7.5%

Household Disposable Income (Left Axis)

£15,000 £0B

8%

2000

£20,000

£10B

10%

£20,000

GDP per Capita

£30B

2000

£40,000

£25,000

£45,000

£48,212

12%

£45,000

£50,000

£40B

14%

£50,000

£30,000

£55,000 £50B

16%

£55,000

£60,000

£59B

16.6%

18%

Unemployment Rate

Today, Birmingham is recognised for its young, diverse population, vibrant start-ups and digital tech ecosystems.

B i r m i n g h a m Eco n o m i c G row t h Tre n d 20 0 0 - 20 3 5

GDP

£63,780

EMPLOYMENT AND INCOMES

BIRMINGHAM ECONOMY

“

Birmingham Labour Market Trend 2000 - 2035

Disposable Income

BIRMINGHAM

Employment and Incomes

The financial and professional services sector employs almost 50,000 people in the city and hosts the largest legal services and accountancy cluster outside of London. The city has approximately 13,000 IT firms in operation, and has been awarded the title of ‘UK’s Regional Start-up Capital’ for the last seven years in a row.

16

BIRMINGHAM

Birmingham Economy

2020 Income €35,000-€100,000

2035 Income €100,000+

Source: Oxford Economics

17

BIRMINGHAM

Notable Employers / Investments

Birmingham sits within the metropolitan county of West Midlands, which also comprises the cities of Wolverhampton and Coventry, as well as boroughs such as Walsall, Sandwell and Solihull. As the largest city within the West Midlands, Birmingham is a major economic region, contributing a total GVA of GBP26.5 billion as of 2020.

SECTOR

Birmingham's Top 6 Sectors by GVA (2000-2035)

Logistics

6

GBP, billions

4 3 2

2000

£4.3B (+38%) Cumulative: £4.8B £4.2B £4B (-5%) Cumulative: +197% (-13%) -18%

5

£3.9B (+30%) Cumulative: +124%

£3.1B (+115%)

£3.4B (+24%) Cumulative: +59% £2.7B (+29%)

£3B (+72%) £1.8B

£1.4B

£2.2B (+96%)

2035

£2.9B (+16%) Cumulative: £2.5B +45% (+25%) £2.0B

£1.1B

Manufacturing

Wholesale & retail trade

Real estate activities

Professional, scientific & tech

Financial & insurance

Both the Human Health & Social Work and Professional, Scientific & Technical sectors are expected to experience the highest levels of productivity growth (in % terms) between 2000 and 2035. While the Human Health & Social Work sector will have the largest GVA of GBP4.3 billion by 2035, Professional, Scientific & Technical will see the number of persons employed reach 65,920, an increase of 96% over the 35-year period.

The West Midlands employs 270,000 people in manufacturing all within an hour of Birmingham. The region holds 25% of the UK’s skilled advanced engineering workforce, 25% of the UK’s aerospace sector and nearly 30% of Britain’s automotive employment. Notable contributors to these figures within the Second City are Collins Aerospace, Rolls Royce Control Systems, Gehring and Jaguar Land Rover amongst 42,000 other advanced engineering companies. The sector generates an impressive GBP8 billion for the Greater Birmingham economy as a whole.

Banking, Finance & Accounting

Medical Insurance

Automotive

IT Retail Food & Beverage

COMPANY NAME

CONTRIBUTION

Genesee & Wyoming

Investment: £30 million Job Creation: 100

Birmingham Airport

Investment: £500 million Job Creation: 8,000

National Express

Job Creation: 4,800

HSBC

Investment: £200 million Job Creation: 3,500

Deutsche Bank

Job Creation: 1,500

Royal Bank of Scotland

Job Creation: 2,120

KPMG

Job Creation: 1,500

PwC

Job Creation: 2,200

Goldman Sachs

Job Creation: 700

Binding Site

Job Creation: 500

Beazley Insurance

Job Creation: 150

Jaguar Land Rover

Investment: £500 million Job Creation: 2,500

Rolls-Royce

Investment: £60 million Job Creation: 1,700

BMW

Job Creation: 1000

Changan

Job Creation: 200

SCC (Specialist Computer Centres)

Job Creation: 2,050

BT Telecommunications

Job Creation: 4,000

Sainsbury’s

Job Creation: 3,470

Whitebread

Job Creation: 2,060

Mondelez (Cadbury & Trebor)

Investment: £15 million Job Creation: 2,500

PRODUCTIVITY

PRODUCTIVITY

Human health & social work

2019

£3.4B (+51%) Cumulative: +197%

£2.1B

1 0

BIRMINGHAM

Productivity

Sources: Oxford Economics, University of Birmingham, Business-Live, Research England, BBC, West Midlands Growth Company, PwC

18

19

BIRMINGHAM

BIRMINGHAM

Birmingham Largescale Investments

INFORMATION TECHNOLOGY

Attracted by the city's continued growth, a large number of globally prominent firms now have a significant presence in the city. Birmingham’s broad economic base, coupled with a young and well-educated talent pool, provides a solid foundation for future growth.

In 2018, HSBC opened its Birmingham HQ due to the city’s reputation as the UK's Second City. The 11-storey building in Centenary Square was the first building in Birmingham to be constructed to LEED Gold accreditation. The Birmingham HQ was part of HSBC’s GBP200 million investment within the West Midlands, and today employs approximately 2,500 people from the bank’s retail and commercial divisions, support, and back-office staff. Overall, HSBC employs a total of 3,500 people across its numerous locations within the Birmingham area.

In 2020, PwC opened its largest UK regional office in Birmingham. The 172,000 sq ft office space stretches across seven floors and houses approximately 2,200 employees, with plans to increase by a further 1,000 employees by the end of 2021. This move to Birmingham was part of PwC’s plan to invest GBP140 million in people, quality, training, technology and upskilling across the UK between 2019 and 2020. In June 2021, PwC announced that the UK arm intends to invest a further USD1.2 billion over the next three to four years in areas such as environmental, social, governance and technology, with an emphasis on job creation.

In April 2021, the telecom giant BT moved into Birmingham’s Three Snowhill business quarter. The company aims to relocate up to 4,000 of its employees into the 283,000 sq ft newly built premises, making it the largest letting ever in a single building in Birmingham. BT is responsible for employing 5,470 people and contributed £1.5 billion GVA to the West Midlands economy during the 2020 financial year. In addition, BT plans to recruit a further 51 apprentices and graduates in Birmingham for its September 2021 intake and create 160 new full-time engineering roles by the end of 2021 across the West Midlands area.

ADVANCED MANUFACTURING

BIRMINGHAM LARGESCALE INVESTMENTS

BIRMINGHAM LARGESCALE INVESTMENTS

BANKING, FINANCE & ACCOUNTING

Rolls-Royce has had a long-standing relationship with The University of Birmingham. In 2012, the firm announced that they would build a GBP60 million centre for research in advanced manufacturing. The centre was built in 2017, and has assisted in the development of future air travel with the advancement of aircraft engines, allowing for more environmentally friendly and efficient air travel. To date, the facility in Birmingham has created more than 1,700 highly skilled jobs.

The Castle Bromwich factory in Birmingham, originally a production site for the famed Spitfire aircraft, was taken over by Jaguar Land Rover in 1977. Since then, the factory has been a hub of car production, employing 3,200 highly skilled individuals today. With an eye toward the future, in January 2019 Jaguar Land Rover announced their GBP1 billion investment plan, to produce the all-electric Jaguar XJ and other electric models of their automobiles at the Castle Bromwich site.

HEALTHCARE

In 2009, KPMG moved into the newly built One Snowhill business quarter in Birmingham, occupying 118,403 sq ft of Grade A office space in the city. In recent years, the firm has developed a thriving technology consultancy department, advising tech companies in the surrounding area and helping them tackle some of the biggest challenges facing businesses in the UK. Like many other businesses, KPMG was attracted to the region by its local talent base. With three of the top 20 universities in the UK situated in the area, Birmingham offers KPMG a skilled workforce, strengthening the firm’s century-long history in Birmingham. The Birmingham office currently houses 50 partners and 1,500 staff.

Sources: Birmingham Economic Review, HSBC, Financial Times, PwC, KPMG

20

The Birmingham Health Innovation Campus is a GBP210 million investment project set to complete in 2030. The medical research hub will provide world-class facilities, create around 10,000 highly skilled jobs in the region, and deliver more than GBP400 million GVA to the local economy.

Sources: Birmingham Economic Review, HSBC, Financial Times, BT

21

BIRMINGHAM

BIRMINGHAM

Birmingham – Regional Start-up Capital For the seventh year in a row, Birmingham has been crowned the UK's regional start-up capital in a range of sectors. Birmingham had 18,394 new companies debut in 2020, up 28.8% from the previous year, making it the city with the highest number of start-ups outside of London.

The West Midlands is a thriving technological epicentre, with a well-connected community of highly talented digital entrepreneurs, start-ups, and well-established businesses. There are over 100,000 people employed in fields ranging from automotive technology to digital media to EdTech and coding, with a large number of these companies being based in Birmingham.

There are over 30 accelerators, incubators, and business support programs located throughout Birmingham and the West Midlands, notable names include:

Birmingham Start-up Hub Established in 2019 Total funding: GBP2 million Number of employees: 26

S2I is a new and innovative initiative funded by Bridging for Innovators with the goal of assisting small and medium-sized companies (SMEs) in gaining access to world-class scientific and hi-tech knowledge in order to find innovative solutions for product, process, and R&D-related technical difficulties.

The BioHub Birmingham is a fully equipped biomedical incubator and accelerator that houses life science start-up firms at all stages of development from proof of concept through to expansion.

Established in 2015 Total funding: GBP1 million

BIRMINGHAM START-UP EXAMPLES

BIRMINGHAM – REGIONAL START-UP CAPITAL

Founded in Birmingham, Nourished is making strides in the nutrition industry as the first 3D printed edible vitamin tablet in the world that enables consumers to customise and personalise their supplement tablets. The start-up recently secured GBP2 million from HenkelX, Apater Capital and other smaller investors.

Number of employees: 23 This forward-thinking, autonomous car and transportation business is revolutionizing the transportation sector by offering an all-inclusive mobility plan to futureproof transportation for cities. The aim is to create greener and more efficient mobility for everyone having raised just over GBP1 million in financing in less than five years. Conigital has established itself as a major worldwide player in the smart mobility industry.

Established in 2016 Total funding: GBP2.6 million Number of employees: 31

5PRING is the first 5G commercial application accelerator in the United Kingdom. Launched in partnership with O2, WM5G, Wayra and Digital Catapult, their goal is to assist businesses of all sizes in the West Midlands and beyond in harnessing the power of 5G to drive development and innovation.

Aceleron is a Birmingham-based sustainable technology company revolutionising battery waste management in order to kickstart a circular energy economy for the future. The company is currently operating across UK, Europe and Sub-Sarhan Africa, and recently secured a further GBP2 million in funding for further development and growth.

Established: 2014 Total Funding: GBP1,044,562 Number of Employees: 20 Innovation Birmingham is part of Bruntwood SciTech's network of thriving innovation zones, and is the UK's largest campus dedicated to digital technology firms. The campus is home to a community of over 170 digital technology firms, over 1,000 innovators and a network of investors looking to develop or fund digital tech businesses with high growth potential across sectors such as health, transport, finance, sport and property.

22

Sources: Birmingham Economic Review, HSBC, Financial Times, PwC, KPMG

Petalite was established in 2014 as a revolutionary, individual movement within the electric vehicle charging industry. In a short space of time, the company already has an extensive IP portfolio and has integrated a pilot project that successfully collaborates with innovative projects worth GBP13 million. The company has also managed to attract investors such as ICM Capital and Innvotec, and partnered up with businesses such as Tech Nation, Innovate UK, the UK Department of Transport and Climate KIC. 23

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AXIS SQUARE

City Core as existing

dfo

• 16,000 new jobs

Sh

ge

24

ld R o a d

Ric hm ond Hill Ro ad

W e s tf ie

DIGBETH

• 13-acres of prime realBrestate a

SOUTH SIDE & HIGHGATE

• 3,228,000 sq ft Metro

• 3,000 new jobs

HS2

W

el

to ling

o nR

ad

Ba

lsa

www.birmingham.gov.uk

Sources: Birminghaml l HEconomic Review, HSBC, Financial Times, PwC, KPMG e oad

ara

We stb ou rne Ro ad

• GBP450 million investment

million investment

W he ele ys Ro ad

Vic

• Valuing the city centre’s heritage and cultural assets

e

ll L an

et

re

St

d

oa

https://arena-central.com

g

n La n

Digbeth is an area of central Birmingham undergoing a significant transformation, with historic buildings such as the 'Custard Factory' transformed into prime retail, residential, and office space.

Br

Ha

ad Ro l e y • GBP500

riso

e

Est completion: 2035

et

B

Gar

DIGBETH

tre eS

• Providing over 5,000 new homes with new leisure and recreational facilities to attract more families

t

et Ga rri so n St re

https://visitbirmingham.com

Arena Central is another G r development in the heart of anvill e St Birmingham. The scheme re et intends to meet Birmingham’s growing demand for high quality business and t ee residentialStrspace within its ad city centre. ro

• Providing 28 kilometres of enhanced walking and cycling routes

• Delivering five areas of transformation supporting the growth of the City Core.

le y S tr e e

t r S tr e e

New

Faze

idg

Completed: 2020

• Providing 65,000 square metres of new and improved public spaces

et

al S tre

St

Stre

Can

ll

on

BIRMINGHAM’S REGENERATION

ha

BIRMINGHAM

ARENA CENTRAL

• Creating a well-connected, efficient, and walkable City Centre

t

et

• 346 new homes

w

WESTSIDE & LADYWOOD

• Contributing £2.1 billion to the economy each year

HS2 time 45 minutes z Cur

Br

BIRMINGHAM’S REGENERATION

re Ne

• Over 50,000 new jobs

• Integrating sustainable development and Augus tu s R o ad addressing the impact of climate change as part of the future transformation of the city centre

Cor

t

St

• 1.5 million square metres of new floorspace

pora

S tr e e

V y se S t r e e t

a s te r

ry

St Marks Crescent

to LONDON

EASTSIDE

• 1.9m sq ft of commercial, retail and leisure space www.paradisebirmingham.co.uk

d

https://grimshaw.global

JEWELLERY QUARTER

• GBP700 million investment

of the built environment,

oa or R

• 22,000 new jobs

ve

Covering the plan includes:

an nM

Li

o tR ot l l every aspect Gi

Du

sto dde

ST. GEORGE & ST. CHAD

Some of the city's most well-known structures, including the Central Library and the Conservatoire, will Ca m be knocked down to make way for de n St a host of new business, leisure, re et and hotel buildings, as well as more open public spaces and a Midland Metro tram station.

ad

et

Lanc

Est completion: 2028

Birmingham’s ‘Big City Plan’ is the most ambitious, far-reaching development project ever undertaken in the UK. This 20-year master plan’s vision is to encourage and support Birmingham’s continuing transformation into a world class city.

Ru

• GBP2 billion GVA

et

• 100,000 sq ft of mixed-use commercial space

PARADISE CIRCUS

THE BIG CITY PLAN

pe

Curzon Street station is a planned terminus of the High Speed-2 (HS2) railway network in Birmingham. The station will be a part of a major new transport interchange that will link the HS2 railway, Moor Street Station, West Midlands Metro tram and new bus facilities in the region.

• GBP125 million Investment

www.glennhowells.co.uk

rt S tre e

Est completion: 2026d (PHASE 1)

at

h

Ro

ks L ane

Av e Go

We lling ton Stre et

The policies first enacted in 1984 aimed at economic revival and development have transformed various parts of the city. These projects have contributed towards Birmingham’s revitalisation, attracting unprecedented levels of investment and development in the city and the surrounding area.

en ue CURZON STREET STATION Ro a

This Galliard led scheme is the largest regeneration in the Jewellery Quarter. It will see an abundance of new shops, restaurants and entertainment spaces added to The SIlversmith's doorstep.

en

e Ro ad

Av

et ST PAULS QUARTER

Stre

te

Wh

re it m o

od

Lodg

ad

ue

Ba

Ro

es

us cch

BIRMINGHAM

Birmingham’s Regeneration

rk

BIRMINGHAM

Pa

Ch

Ro

ad

Farm Street

25

BIRMINGHAM

BIRMINGHAM

Education Birmingham’s exceptional lifestyle offering has attracted many people from across the UK and abroad to enrol in the city’s educational institutions. Drawn-in by its standard of living, cultural diversity and worldclass educational institutions, the city makes a prestigious feature on the list of 50 Best Student Cities according to the QS World University Rankings.

The city is home to 5 universities producing 25,000 graduates a year, 49% of whom opt to stay in Birmingham after graduation, contributing to a highly educated and talented workforce. The high graduate retention rate has resulted in 40% of Birmingham's population being under the age of 25, supporting a buoyant rental market. It also adds to the growing local economy as major companies establish local offices in order to take advantage of the young, well-educated talent pool.

One of the top 110 universities in the world

•

The 14th best university in the UK

•

Over 34,000 full time students

•

30% of students are internationals from approximately 150 countries

•

40% are postgraduates

•

One of the top 50 universities ranked for student life quality SUSTAINABILITY

EDUCATION

•

Recharging batteries on an environmentally friendly bus

•

Listed in the top 50 universities in the UK

•

•

Ranked 11th in the world for students pursuing Marketing studies

Featured in the World Top 50 for International Outlook

•

•

11,549 full time students

Over 250 university partnerships across 45 countries

•

25% of students are internationals from more than 120 countries

•

Featured in the top 100 universities in the UK

•

24,500 full time students

•

24% students are international

Sustainability Birmingham boasts more open spaces and canals than Paris and Venice combined and is made up of approximately 25% green spaces. Through various schemes such as ‘Route to Zero’, the ‘Clean Air Zone’ and ‘Transport Plan 2031’, Birmingham’s next 20-year plan focuses on building a sustainable city for the future. With projects emphasising e-mobility and the successful integration of various energy sectors, the city has already reduced its carbon emissions per capita by 82% between 2005 and 2018.

•

97% of students are employed or in further study within 6 months of graduating

•

£260 million invested to transform the campus

Birmingham’s commitment to building a low-carbon and cleaner economy is evident with its numerous projects and partnerships, most notably being Birmingham’s Tyseley Energy Park. It is estimated that the total investment value for the Tyseley Energy Park is approximately GBP500 million and will provide an energy innovation zone, supporting the city’s transformation into a leading sustainable city.

Sources: Energy Research Accelerator, GOV.UK, The Guardian

26

Sources: Birmingham Economic Review, HSBC, Financial Times, PwC, KPMG

27

BIRMINGHAM

BIRMINGHAM

Transportation

METRO

Birmingham’s central position in the UK's transit infrastructure provides excellent mobility and connectivity with other nearby towns and cities. Individuals and freight can easily travel from Birmingham to other UK cities and beyond thanks to various connections via air, rail, and road networks.

RAIL Birmingham Station is well connected with direct lines to cities such as London, Manchester, and Liverpool. Between 2019 and 2020 Birmingham New Street Station recorded 46.5 million passengers.

It is the most strategically-located city in the UK, with 90% of the population reachable in under 4 hours.

Soon the travel times via rail will be even further shortened as the HS2 integrates with the city's current transportation system.

In operation since 1990, the 25-kilometre West Midlands Metro runs between the cities of Birmingham and Wolverhampton. The metro system encompasses 28 stops and is undergoing major extensions at a total investment cost of GBP1 billion.

The full-extension will open the line to include over 80 stops serving more than 20 transport interchanges linking Wolverhampton, Birmingham, Dudley, Brierley Hill, Digbeth, North Solihull, Birmingham Airport, the National Exhibition Centre and the HS2. The project is expected to increase the metro’s passengers from 8 million to 30 million by 2030.

Piper’s Row

Metro Extension Programme

Wolverhampton Station

Wolverhampton St George’s

Key tram stops & transport connections

Line One

H S2 t ra n sp o r ta t i o n l i nk

The Royal

Bus Connection Airport Connection

Black Lake

Dudley Town Centre

West Bromwich Central

Merry Hill

Birmingham Interchange

The Hawthorns

Brierley Hill

Jewellery Quarter High Street Deritend

St Chads

to MANCHESTER

Centenary Square

1 hour 35 minutes

Brindley Place Five Ways

to SHEFFIELD 1 hour 30 minutes

Bull Street for Snow Hill Station

Victoria Square

New Canal Street

Heartlands Chelmsley Hospital Lea Hall Wood

St Andrews

Birmingham Business Park

NEC

Birmingham International

Grand Central New Street Station

1 hour 15 minutes

NOT ALL TRAM STOPS SHOWN. NOT TO SCALE

57 minutes AIR

32 minutes BIRMINGHAM

to LONDON 2 hours 1 hour 10 minutes

to HEATHROW AIRPORT

45 minutes

1 hour 40 minutes 2 hour 34 minutes

Edgbaston

TRANSPORTATION INFRASTRUCTURE

TRANSPORTATION INFRASTRUCTURE

Dudley Port

3 hour 14 minutes

1 hour 40 minutes

to GATWICK AIRPORT 2 hour 10 minutes 2 hour 38 minutes

28

Rail Connection

Wednesbury Great Western Street

4 hour 03 minutes

to MANCHESTER AIRPORT

Park + Ride

Wednesbury Parkway

4 hour 59 minutes

41 minutes

HS2 Station

Lines under development

Bilston Central

1 hour 26 minutes

Tram stop under construction

Extensions under construction

Priestfield

to EDINBURGH

Tram stop

Sources: Office of Rail and Road, New Civil Engineer, West Midlands Metro, Knight Frank, West Midlands Growth Company, Statista, One Touch Property Investment, Birmingham Airport

Birmingham Airport reopened in 1946 after the end of WWII, exactly seven years after it was originally opened. The airport has since expanded into a national and international aviation hub for the UK’s Midlands, creating 8,000 jobs and carrying over 12.6 million passengers per annum. The airport offers flights to over 150 direct destinations and 340 one-stop global connections through the world's major transport hubs in Europe and the Middle East.

Birmingham Airpor t

UK's 3rd

just under

12.6 million

passengers in 2019

largest airport outside of London

£500 million

investment in infrastructure to 2033

50 airlines

operating 150 direct routes

In 2018, Birmingham Airport launched a GBP500 million expansion plan in order to meet forecasted demand over the next 15 years. The airport is anticipated to see 18 million passengers per annum by 2033, in line with the city’s continued economic growth and development.

29

BIRMINGHAM

BIRMINGHAM

Housing Market

Birmingham’s City Council expects that 2,572 housing units will be completed per year between 2020 and 2031, below the average annual housing requirement of 3,000 units. Taking the previous backlog into account, an undersupply of at least 29,365 housing units is expected by 2031.

Birmingham Housing Supply & Demand 2011 - 2031

Birmingham's population began to decline in the 1980s as a result of the poor economic environment, a trend which was reversed by the early 2000s thanks to well executed economic strategies. The city's population has increased from 985,630 in 2000 to 1,145,650 in 2020, with an average increase of 8,000 new residents per annum. The population is expected to reach 1,225,450 by 2035, an increase of 24% from 2000. This increase in population has provided a significant boost for the economy, while putting sustained pressure on the already strained housing stock.

490,000 480,000 470,000 460,000

F O R E C A ST P O P UL A T I O N

450,000

2034

440,000

2032

430,000

2030 2028

420,000

2026

Housing Stock

Housing Deficit

2022 2020 2016 2014 2012 2010 2008 2006 2004 2000 950,000

1,000,000

1,050,000

1,100,000

1,150,000

1,200,000

1,250,000

POPULATION

Supply Despite the increase in construction activity in Birmingham, the housing supply has been unsuccessful in meeting demand. Since 2011 a mere 22,806 units were added to the housing stock, which totalled 445,276 units as of 2020. As a result, there is a substantial undersupply of homes in Birmingham, with just 48% of the city's housing needs fulfilled over the past 9 years.

Sources: ONS, Oxford Economics, Birmingham Plan 2031, Savills Research, The Valuation Office Agency

Housing Supply

Af fo rd a b i l i t y R a t i o s ( F e b 2021 ) Average house price / average regional income

Sales and Rental Market

2018 AC T UAL P OP ULAT ION

2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 2031

2024

2002

30

500,000

Units

Birmingham Population Growth (2000 - 2035)

Deficit: 29,365 units

510,000

H OUS I N G M A R KE T | SA LES & R E NTA L M A R KE T

S H E F F I E L D H O U S I N G M A R K E T | D E M A N D & S U P P LY

Demand

A consistently undersupplied housing market combined with an economy that has almost doubled in size has led to Birmingham's house prices increasing by 42% over the past 10 years.

Furthermore, the city is anticipated to see a substantial 19.5% house price growth in the next 4 years to 2025. Currently, however, average house prices in the city are 34% below the national average with almost half the affordability ratio of London.

6.5 12.1 Birmingham London

10.2 Bristol

7.6 England

Birmingham’s average rent has increased by 15% over the last 5 years compared to the broader West Midlands region at 14% and England at 7%. Between 2021 and 2025, rents in the city are expected to increase by a further 13.5%, surpassing the national average rental growth rate of 10%.

19.5%

34%

72%

house price growth forecast 2021-2025

more affordable than the UK average

more affordable than London

Sources: ONS, Oxford Economics, Birmingham Plan 2031, Savills Research, The Valuation Office Agency

31

BIRMINGHAM

BIRMINGHAM

The Jewellery Quarter With 200 listed buildings, the Jewellery Quarter is undeniably one of the most attractive places to live and work in the city of Birmingham. Dating back to the 18th century, it is home to the largest collection of Victorian and 20th century buildings devoted to jewellery manufacturing in Europe. The manufacturing industry is still thriving today with the Quarter producing 40% of all the jewellery made in the UK. Since its industrial start, the area has attracted significant investment and restoration and is now home to a bustling food & beverage scene. Bars and modern eateries line the streets up to St Pauls Quarter along with indie stores and galleries attracting trendy, young professionals from across the city. h t t p s :/ / t h e r os e v i l l a t a v e r n .co. u k

St Paul's church in the Jewellery Quarter of Birmingham

32

www.t h e con s t r u ct i on i n dex .co. u k

33

THE DEVELOPMENT

Own A Piece of History The grand heritage building of The Silversmiths dates back to 1865, during the reign of Queen Victoria. Today, developer NVSM, who specialise in bringing new life to buildings with a great story, will delicately restore it to its former glory in the heart of the Jewellery Quarter.

Originally constructed as a toolmaker works for Henry Jenkins and Sons, the grade II listed building was extended in 1898 seeing silverware makers occupy the premises.

The Silversmiths’ Story

By 1914 with the rise of WWI, the building was adapted into an arsenal, producing over 1 million rifles to aid the British troops during the war years.

Throughout its lifetime of manufacturing, the building has seen six monarchs and the start and end of the industrial revolution which made Birmingham a global powerhouse in the industry.

By 1992, the Jenkins family ended their long tenure at Vittoria & Unity Works, allowing for the opportunity to let its rich history speak character into new residential loft-style homes.

The iconic industrial framework coupled with open-plan interiors creates the epitome of stylish urban living. Choose from 26 luxury one- and twobedroom apartments set over 3 floors overlooking the courtyard below.

Computer generated images are intended for illustrative purposes only

34

35

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8

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9

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10

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11

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15 min walk / 17 min metro

55 min walk / 12 min drive / 38 min bus journey

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AREA MAP

PwC, Birmingham

5

40 min walk ; 11 min drive ; 28 min bus journey

5 min walk

4

The JQ Bar & Grill

17 min walk

5

The Wilderness

6

Dental Clinic

Marks and Spencer

6

Starbucks

7

The Pit Gym JQ Birmingham

Sainsbury's Local

18 min walk

5 min walk

3 min walk

14 min walk

AREA MAP

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4 min walk

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18 min walk / 14min metro

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38

39

THE FOUR WALLS • • • • • • • • • • • • • • • • • •

Newly fitted skirting architraves in main house Wood laminate flooring to main rooms except bedrooms and bathrooms Carpets to bedrooms and tiled to bathrooms Concealed fire sprinkler system TV and virgin cable points to all lounge and master bedrooms. BT phone point Exposed original brickworks in specific apartments Some walls plastered for contrast 30min fire doors Double radiators to all rooms All ceilings painted brilliant white All plastered wall areas painted white matt emulsion.

Exposed original brickworks areas in specific apartment walls Exposed electrical conduit in certain units/locations Newly fitted electric heating and hot water infrastructure Pendant and spotlighting to allocated rooms, bulkhead type lighting to certain apartments Acoustic and fire rated downlighting Smoke alarms fitted to all rooms Satin/Brushed chrome sockets and switches

COOKING

THE BUILDING • • • • • • • • •

Hand Restored crittall-style historical windows Video intercom to all apartments Communal lighting to all courtyard and outdoor spaces Landscaped courtyards with blue/ black pavers Newly detailed fitted outdoor Metal staircases Newly restored original brickwork and pointing Cycle rack, block post boxes and bins stores New timber door entries Original restored slate roof, guttering and downpipes along with new fascia boards to entire building

PEACE OF MIND • • • • • • • • •

10-year new home structural warranty Full new electrical installation certification 12-month new appliance warranties Smoke detection to all rooms Category 1 concealed fire sprinkler system 30-minute fire doors fitted to all habitable rooms Acoustic and fire rated down lights fitted Newly fitted outdoor metal staircases Communal fire protection panel installed

SMEG stainless steel electric oven – Model SF6400TVX or equivalent SMEG stainless steel electric hob – Model SE264TD or equivalent SMEG stainless steel microwave Model FM1017X or equivalent Integrated fridge freezer – Hoover HMCB505011UK or under worktop equivalent Integrated washer dryer – Hoover HBD485DIE/1 or equivalent 18 mm Matt finish handless soft close kitchen units Integrated dishwasher /slimline or equivalent (certain units only) SMEG External duct ventilation chimney hoods – SMEG KSET61W2 or equivalent Wood flooring throughout 12mm quick step laminate flooring or equivalent Under counter sinks – SMEG / FRANKE 1.0 Stainless steel undercounter sink Quartz worktops and low-level up stands – White Quartz

SPECIFICATIONS

Specifications

• • • • • • • • • • •

WASHING • • • • • • • • • • •

1700 fitted bath (certain units) Concealed showers to en-suite Grey wall and floor tiles, full height tiling to shower and bath areas Grohe Mixer Basin Tap Shower mixer with fixed shower head (certain units) Vanity storage units Heated towel radiators Glass shower screens to en-suites Mirrors above basins Grey grouting throughout Acoustic and fire downlighting

Computer generated images are intended for illustrative purposes only

40

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