Wine Country Market Update | Q3 2018

Q3 | 2018

Wine Country

Market Update

YOUNTVILLE

YountvilleModernEstate.com Offered at $13,500,000

CALISTOGA

2400GrantStreet.com Offered at $11,500,000

a message from

Jonathan Soh

Vice President & Brokerage Manager As we reach the one-year anniversary of the historic wildfires which consumed the Wine Country region in 2017, there is both recovery and stabilization in the local real estate market. According to Bay Area Real Estate Information Services (BAREIS), the County of Napa rebounded with an increase of 18.5% in sales volume between Q3 2017 and Q3 2018, from $260M to $308M. At the same time, days on market in Napa County decreased 18.8%, from 117 days to 95 days, and average sales price increased 7%, from $1.01M to $1.08M. These increases are an indication of limited supply of primary residences and increased demand from second home buyers. No market is more indicative of this than St. Helena and Yountville, which saw a 62% increase in sales volume from $44M in Q3 2017 to $72M in Q3 2018 and a 62% increase in units sold from 26 units in Q3 2017 to 42 units in Q3 2018. St. Helena/Yountville also had the highest average sales price in the Wine Country Region in the third quarter of 2018, which was $1.7M. The city of Healdsburg also showed signs of recovery with a 12% increase in sales volume from $70M in Q3 2017 to $78M in Q3 2018 and a 13% increase in units sold from 53 units to 60 units. Healdsburg continues to be a very popular second home market.

The cities of Santa Rosa and Napa, and the Sonoma Valley – all hardest hit by the fires - are showing signs of stabilization. After dramatic increases in sales volume and average sales price in the months following the firestorm, the city of Santa Rosa started to stabilize, showing a 6% decrease in sales volume in Q3 2017 versus Q3 2018 from $325M to $305M and a 7% increase in average sales price from $684K to $732K. The number of units sold decreased by 12% during this same period, from 474 properties sold in 2017 to 416 in 2018. The Sonoma Valley market showed a modest 2% increase in sales volume in the third quarter of 2018 versus the same time in 2017, from $124M to $127M, a 4% increase in average sales price to $1.1M and a 2% decrease in units sold from 113 to 111 units. sothebyshomes.com/winecountry

calbre

email

phone

1173646

jonathan.soh@sothebyshomes.com

707 935 2503

All data within this document is pulled from the Bay Area Real Estate Information Services (BAREIS) and represent the sale of single family homes. SIR CalBRE#: 899496

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BELLA OAKS NAPA VALLEY | 1301BELLAOAKS.COM

Napa County NAPA ST. HELENA/YOUNTVILLE CALISTOGA

Market Snapshot Q3

St. Helena & Yountville 15%

Napa County

Calistoga 8%

Calistoga 6%

St. Helena & Yountville 23%

Napa 69%

Napa 79%

Total Units Sold

units

Total Dollar Volume 252 287 257 285

2015 2016 2017 2018

282 m $ 284m $ 260m $ 308m $

volume

Q3 Highlights Napa County

Highlight: ASP vs DOM 160

$1,200,000.0

140

$1,000,000.0

120 $800,000.0

100 80

$600,000.0

60

$400,000.0

40 $200,000.0

20 -

$0.0

2015

2016

2017

Average Sale Price

2018

Days on Market

*Price in Millions

Average Selling Price

Days On Market 1.12m $ 989k $ 1.01m $ 1.08m $

average selling price

2015 2016 2017 2018

136 117 117 95

days on market

Napa County Q3 Highlights

/ Wine Country Q3 Market Update

at a glance {Q3 | 2018}

st helena & yountville

{2018 v 2017}

+62%

42 Units Sold

-4%

118 Days on Market

+1%

1.7m

$

Average Selling Price

+62%

72m

$

Sales Volume

St. Helena/Yountville - Vol 4%

Closed Sales Volume

40%

$2.7m $40.1m $29.1m

56%

< 1M

$1M - $2.0M

Below $1 Million $1 - 2 Million $ Over 2 Million

$2.0M and up

About

St. Helena and Yountville Located north of Napa, St. Helena and Yountville are often referred to as the heart of Napa Valley. The area is home to some of the best wineries, restaurants and shopping in Wine Country.

|

Units by Price Point Days on Market St. Helena/Yountville- Units by Price points 160

50 45

140

40 35

120

30 25

100

20 15 10 5 -

60

80

40 20 -

2015 < 1M

2016 $1M - $2.0M

2017 $2.0M and up

Units by Price Point Below $1 Million

$1 - 2 Million

2018 Days on Market

Days on Market $ Over 2 Million St. Helena and Yountville

/ Wine Country Q3 Market Update

Napa- Volume

21%

Closed Sales Volume $111m $56.2m $45.4m

52% 27%

< 1M

$1M - $2.0M

Below $1 Million $1 - 2 Million $ Over 2 Million

$2.0M and up

About

Napa The City of Napa, at the southern end of Napa Valley, was incorporated in 1872 and is the primary business and economic center of the Napa Valley.

It is also a world-class destination for Wine Country excursions.

|

Units by Price Point Days on Market Napa - Units by Price points 300

100

250

95

200

90

150

85

100

80

50

75

-

70

2015 < 1M

2016 $1M - $2.0M

2017 $2.0M and up

Units by Price Point Below $1 Million

Wine Country Q3 Market Update / Napa

$1 - 2 Million

2018 Days on Market

Days on Market $ Over 2 Million

at a glance {Q3 | 2018}

napa

{2018 v 2017}

+3%

226 Units Sold

-9%

82 Days on Market

+4%

941k

$

Average Selling Price

+8%

213m

$

Sales Volume

at a glance {Q3 | 2018}

calistoga {2018 v 2017}

+42%

17 Units Sold

-39%

85 Days on Market

-7%

1.4m

$

Average Selling Price

+31%

24m

$

Sales Volume

Wine Country Q2 Market Update / Calistoga

Calistoga- Volume

Closed Sales Volume

32% 48%

$7.5m $4.8m $11.3m

Below $1 Million $1 - 2 Million $ Over 2 Million

20%

< 1M

$1M - $2.0M

$2.0M and up

About

Calistoga Located at the top of Napa Valley, Calistoga is famous for its geothermal hot springs, mud baths, world class restaurants, wineries and historic downtown shops.

|

Units by Price Point Days on Market Calistoga - Units by Price points 160

30

140

25

120 20

100 80

15

60

10

40 5

20 -

-

2015 < 1M

2016 $1M - $2.0M

2017 $2.0M and up

Units by Price Point Below $1 Million

$1 - 2 Million

2018 Days on Market

Days on Market $ Over 2 Million Calistoga

/ Wine Country Q3 Market Update

MODERN WINE COUNTRY COMPOUND | 1291FELDER.COM

Sonoma County SONOMA VALLEY HEALDSBURG PETALUMA SEBASTOPOL SANTA ROSA RUSSIAN RIVER SONOMA COAST

Market Snapshot Q3

Sonoma County

Sonoma Coast 4% Russian River 9%

Highlig Closed S Volum

Sonoma Coast Russian River 5% 6%

Sonoma 12%

Healdsburg 7%

Sonoma 16% Sonom Healdsburg 10%

Petaluma 15%

Petaluma 15% Sebastopol 9%

Sebastopol 7%

Total Units Sold

Total Dollar Volume

units

1117 1006 1013 915

2015 2016 2017 2018

800m $ 730m $ 789m $ 778m

Petal um

Sebasto

Santa Rosa 39%

Santa Rosa 46%

Healdsb

$

volume

Santa R

Russian Sonom

Q3 Highlights Sonoma

County

Highlight: ASP vs DOM 90

$900

88 $850 86 84

$800

82 $750 80 $700

78 76

$650 74 $600

72

2015 *Price in Thousands

2016

2017

Average Sale Price

2018

Days on Market

Average Selling Price

Days On Market

716k $ 726k $ 779k $ 850k $

average selling price

2015 2016 2017 2018

79 82 89 86

days on market

Sonoma County Q3 Highlights

/ Wine Country Q3 Market Update

at a glance {Q3 | 2018}

sonoma valley {2018 v 2017}

-2%

111 Units Sold

-4%

97 Days on Market

+4%

1.1m

$

Average Selling Price

+2%

127m

$

Sales Volume

Sonoma Valley - Volume

23%

Closed Sales Volume

36%

$46.1m $52.5m $28.4m

41%

< 1M

$1M - $2.0M

Below $1 Million $1 - 2 Million $ Over 2 Million

$2.0M and up

About

Sonoma Valley Although world-renowned as a wine mecca, Sonoma Valley maintains the tight-knit feel of a small community. It is an area rich in history surrounded by breathtaking natural beauty.

|

Units by Price Point Days on Market Sonoma Units by Price points 140

120

120

100

100

80

80

60

60

40

40

20

20

-

-

2015 < 1M

2016 $1M - $2.0M

2017 $2.0M and up

Units by Price Point Below $1 Million

$1 - 2 Million

2018 Days on Market

Days on Market $ Over 2 Million Sonoma Valley

/ Wine Country Q3 Market Update

Healdsburg - Volume

Closed Sales Volume

31% 46%

$24.1m $18.2m $35.6m

23%

< 1M

$1M - $2.0M

Below $1 Million $1 - 2 Million $ Over 2 Million

$2.0M and up

About

Healdsburg Healdsburg is a historic, yet vibrant community with worldwide recognition as a popular destination for visitors looking to experience first class hotels, spas, restaurants and wineries.

|

Units by Price Point Days on Market Healdsburg Units by Price points 70

120

60

100

50

80

40

60

30

40

20 10

20

-

-

2015 < 1M

2016 $1M - $2.0M

2017 $2.0M and up

Units by Price Point Below $1 Million

Wine Country Q3 Market Update / Healdsburg

$1 - 2 Million

2018 Days on Market

Days on Market $ Over 2 Million

at a glance {Q3 | 2018}

healdsburg

{2018 v 2017}

+13%

60 Units Sold

+9%

112 Days on Market

-1%

1.3m

$

Average Selling Price

+12%

78m

$

Sales Volume

at a glance {Q3 | 2018}

petaluma {2018 v 2017}

-12%

141 Units Sold

+0%

75 Days on Market

+12%

848k

$

Average Selling Price

-2%

120m

$

Sales Volume

Wine Country Q2 Market Update / Petaluma

Petaluma - Volume 8%

Closed Sales Volume

19%

$86.9m $23.4m $9.3m

73%

< 1M

$1M - $2.0M

Below $1 Million $1 - 2 Million $ Over 2 Million

$2.0M and up

About

Petaluma Petaluma offers a little slice of California history to all who come to sample its Victorian delights and colorful events. The surrounding countryside has been home to farmers and ranchers for more than a century.

|

Units by Price Point Days on Market Petaluma Units by Price points 250

84 82

200

80

150

78

100

76 74

50

72

-

70

2015 < 1M

2016 $1M - $2.0M

2017 $2.0M and up

Units by Price Point Below $1 Million

$1 - 2 Million

2018 Days on Market

Days on Market $ Over 2 Million Petaluma

/ Wine Country Q3

Market Update

Sebastopol - Volume 11%

Closed Sales Volume

44%

$28.7m $29.8m $6.9m

45%

< 1M

$1M - $2.0M

Below $1 Million $1 - 2 Million $ Over 2 Million

$2.0M and up

About

Sebastopol Sebastopol has a rich history as an apple growing region, and although apples have all but been completely supplanted by wine grapes, the town still celebrates its agricultural roots.

|

Units by Price Point Days on Market Sebastopol Units by Price points 80

120

70

100

60 80

50 40

60

30

40

20 20

10 -

-

2015 < 1M

2016 $1M - $2.0M

2017 $2.0M and up

Units by Price Point Below $1 Million

Wine Country Q3 Market Update / Sebastopol

$1 - 2 Million

2018 Days on Market

Days on Market $ Over 2 Million

at a glance {Q3 | 2018}

sebastopol {2018 v 2017}

+7%

65 Units Sold

+2%

99 Days on Market

+17%

1.0m

$

Average Selling Price

+25%

65m

$

Sales Volume

at a glance {Q3 | 2018}

santa rosa {2018 v 2017}

-12%

416 Units Sold

-5%

75 Days on Market

+7%

732k

$

Average Selling Price

-6%

305m

$

Sales Volume

Santa Rosa - Volume 9%

Closed Sales Volume

18%

73%

< 1M

$1M - $2.0M

$224.0m $54.5m $26.3m

Below $1 Million $1 - 2 Million $ Over 2 Million

$2.0M and up

About

Santa Rosa Santa Rosa is the largest city in Sonoma County and serves as the areaâ&#x20AC;&#x2122;s economic hub. Santa Rosa enjoys a relatively cosmopolitan environment with many of the quaint smaller towns of Sonoma County just a short ride away.

|

Units Sold by Price Point Days on Market Santa Rosa Units by Price points 600

84

500

82 80

400

78

300

76

200

74

100

72

-

70

2015 < 1M

2016 $1M - $2.0M

2017 $2.0M and up

Units by Price Point Below $1 Million

$1 - 2 Million

2018 Days on Market

Days on Market $ Over 2 Million Santa Rosa and Windsor

/ Wine Country Q3 Market Update

Russian River - Volume

22%

Closed Sales Volume

31%

$14.6m $21.9m $10.3m

Below $500,000 $500,000 - $1 Million $ Over 1 Million

47%

<$500K

About

$500K - $1M

$1M and up

Russian River As the Russian River winds its way through Sonoma County, it creates a tranquil corridor of moving water, riverside greenery and charming towns both large and small. Rafting and kayaking enthusiasts can float the Russian River all the way to the Pacific Ocean.

|

Units by Price Point Days on Market Russian River Units by Price points 100 90 80 70 60 50

83 82 81 80 79 78

40 30 20

77 76 75

10 -

74 73

2015

2016

<$500K

$500K - $1M

Units by Price Point Below $500,000

$500,000 - $ 1 Million

Wine Country Q3 Market Update / Russian River

2017

2018

$1M and up

Days on Market

Days on Market $ Over 1 Million

at a glance {Q3 | 2018}

russian river

{2018 v 2017}

-15%

83 Units Sold

-7%

76 Days on Market

+9%

565k

$

Average Selling Price

-8%

47m

$

Sales Volume

at a glance {Q3 | 2018}

sonoma coast {2018 v 2018}

-28%

39 Units Sold

-11%

110 Days on Market

+12%

931k

$

Average Selling Price

-19%

36m

$

Sales Volume

Sonoma Coast - Volume 6%

Closed Sales Volume

46%

$16.8m $17.4m $2.1m

48%

< 1M

$1M - $2.0M

Below $1 Million $1 - 2 Million $ Over 2 Million

$2.0M and up

About

Sonoma Coast Sonoma Coast stretches many miles along the Pacific Ocean from Bodega Head up to Mendocino County. Residents enjoy access to a string of beaches, separated from the mainland and each other by headlands and rocky bluffs.

|

Units by Price Point Days on Market Sonoma Coast Units by Price points 60

160 140

50

120 40

100

30

80 60

20

40 10

20

-

-

2015 < 1M

2016 $1M - $2.0M

2017 $2.0M and up

Units by Price Point Below $1 Million

$1 - 2 Million

2018 Days on Market

Days on Market $ Over 2 Million Sonoma Coast

/ Wine Country Q3 Market Update

Extraordinary Results We celebrate the notable success of our associates and clients

SONOMA

Modern Sonoma Living Last asking $6,495,000

ST. HELENA

Estate Home and Vineyards Last asking $7,450,000 HEALDSBURG

Contemporary New Construction Last asking $5,795,000 SANTA ROSA

Enchanting Country Home Last asking $3,450,000 NAPA

Beautiful Yacht Club Home Last asking $1,185,000 *in order from left to right, top to bottom

sothebyshomes.com/winecountry

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