Annual Survey for FY2020-2021

• Suppliers and Partners • Media (press, radio, and television)

Communication Channels A variety of methods were used to meet the objectives of the Communications Strategy, including:

Website Singapore Gymnastics Website is the first place to go for all information about SG’s events, policies, and news. The site was regularly reviewed and updated, providing information about Singapore Gymnastics and its services to Members.

Email Bi-weekly newsletters were sent to all clubs which include links that direct information on Singapore Gymnastics’ website.

Event Surveys Singapore Gymnastics created an online event survey completed by members after each competition/event to allow them an opportunity to feedback on strengths and challenges of the event. The link to the survey were sent out after the event and promoted via our Social Media Channels. This information was analysed by Singapore Gymnastics and used to improve future events for members.

Sponsors, Investors, Suppliers, and Partners Singapore Gymnastics continued to develop its relationship with sponsors, investors, and suppliers. This included dedicated promotional activities and increased profile for sponsors during Competitions /Events throughout the year and via our social media channels. Only merchandise from Singapore Gymnastics Approved Suppliers is sold at Competitions and Events.

News Releases Singapore Gymnastics regularly promotes activities, information, success stories etc. on the website, it is then promoted via social media and weekly News blast email.

Business WhatsApp To elevate customer experiences, Singapore Gymnastics continue to send notifications, customer service messages, and the essential information to all members. Business WhatsApp has higher delivery rates with failover capabilities to SMS and enables Singapore Gymnastics to carry out messages with images, videos, and files and showcase a more engaging customer experience.

Annual Survey for FY2020-2021

Singapore Gymnastics introduced an annual survey in 2018. This survey provides SG with valuable information and data to ensure SG can offer the community what they need, while ensuring a more rewarding and enjoyable experience with Singapore Gymnastics.

In March 2021, a Gymnastics’ community Feedback Form was released to identify opportunities where Singapore Gymnastics could improve customer service, engagement, member benefits and programme. Singapore Gymnastics introduced the annual survey in 2018 to provide valuable information and data to