YOUR STEP-BY-STEP JOURNEY TO GROUP SUCCESS
1. Strategize with your Area Sales Director to identify ideal group dates and explore available offers
2. Choose your voyage and request to open a group agreement through your Area Sales Director.
3. Receive written confirmation with your detailed group agreement delivered directly to your inbox.
4. Collaborate with a Group Specialist during your welcome call as Group Services reviews your needs and answer any questions.
5. Start selling your group in partnership with your Area Sales Director, leveraging a full suite of trade tools designed to boost your sales.
6. Organize onboard events by submitting any special reception or dining requests to Group Services.
7. Let the journey begin. Your group embarks on an unforgettable Silversea voyage — and you receive your commission.
TIPS FOR SUCCESS
• Create a marketing plan to promote your group. Consider print advertising (newspaper & magazines), TV & radio, social media, eNewsletters, database engagement, landing page on your website, and targeting special interest clubs.
• Host a client event to promote the voyage.
• Design exclusive marketing collateral such as flyers and event invites using our Marketing Central platform.
• Set up groups well in advance, especially around program releases. Be the first to market.
• Make sure your staff are trained on the group and the destination. Silversea Academy offers destination training modules.
• Use the Tour Conductor benefit to personally escort your group, add value or boost your margin.
• Stay connected with your dedicated Group Services team at GroupServices@Silversea.com
SELLING GROUPS WITH CONFIDENCE
No deposit required. Price protection for up to 120 days. Guaranteed Shipboard Credit.
GROUP TIERS
• Book 7 full paying guests, and the 8th sails for free
• $300 Shipboard Credit per suite
• Minimum 15% commission* SUPER ADVANTAGE
• Book 11 full paying guests, and the 12th sails for free
• $250 Shipboard Credit per suite
• Standard commission applies STANDARD
• Book 9 full paying guests, and the 10th sails for free
• $300 Shipboard Credit per suite
• Minimum 15% commission** ADVANTAGE
• Book 15 full paying guests, and the 16th sails for free
• $200 Shipboard Credit per suite
• Standard commission applies RESERVE
GROUP SALES PROGRAM INCLUDES
• Price protection guarantee for 120 days from opening.
• Shipboard Credit of $300 for Super Advantage, Advantage, and Standard tiers. Reserve tier enjoys $200 Shipboard Credit.
• Tour conductor requirements as low as one per seven passengers. Eighth guest sails for free on select sailings.
• Combinability with Extended Voyages Savings and Onboard Savings programs.
• New feature allows one group per departure.
• No deposits required to start your group “shell.”
• Dedicated Group Services team at GroupServices@Silversea.com
For more information, contact your sales manager
SILVER RAY