Reform area 1: Better information (cont.)

1.6 Make application fees and charges easier to find, understand and calculate on the website, and review fees linked to small businesses to identify those that can be removed.

1.7 Re-design the approval email to make clear the approval is granted with conditions that need to be met prior to operating.

1.8 Review and update the event landing page on the Shire website.

1.9 Create a visual flow chart and supporting information table to provide event applicants with an overview of the application and permit process.

1.10 Develop and publish an event matrix tool.

1 Timeframe indicates how long the reform will take once the Shire of Esperance commences implementation of the specific actions.

Lead: External Services Support: Information Technology, Executive Management Team, Financial Services

Lead: External Services Support: Marketing and Communications, Information Technology

Lead: Marketing and Communications, Event Support Team Support: Information Technology and relevant departments

Lead: Event Support Team Support: Information Technology, Marketing and Communications, Development Coordination Unit and relevant departments

Lead: Event Support Team Support: External Services, Development Coordination Unit, Information Technology, Marketing and Communications and relevant departments

2 Return on investment describes the benefit from the point of view of the small business customer (high, medium or low) where effort is from the point of view of the Shire of Esperance.