Diversity Expo 2019

August 16, 2019

Program Agenda

7:45AM Registration 8:00AM Breakfast Check-In 8:15AM – 10:00AM Breakfast Panel 10:00AM – 2:00PM Diversity Fair

www.shccnj.org

@shccnj

August 16, 2019

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Exhibitors African American Chamber of Commerce of New Jersey

Hudson County Office of Business Opportunity

Aflac

Iori Digital

Americano Newspaper

J&P Global Trade

Amour Water

Kearny Bank

BCB Bank

Lakeland Bank

By Sugarcrafts

La Poderosa Radio

Cake Locura Distributions

M&T Bank

Care Finders Total Care LLC

Mercedes and Family LLC

Cintas First Aid & Safety

Millington Bank

Cirka Products

New Jersey Department of Transportation

Citrus Colombian Restaurant

New York Life Insurance

College of Saint Elizabeth

NJ Air Services Development Office

County of Bergen

NJ LGBT Chamber

David Lerner Associates, Inc.

NJEDA

Delaware River Joint Toll Bridge Commission

NJIT Procurement Technical Assistance Center

Dynamics Multilingual Service

PNC Bank ERG

ECLAAC

Popular Bank

Elevate O2

Primary Financial

Event Model Agency Officer of Senator Booker Excel Facility Services Group

PSE&G Rutgers Advanced Institute for the Study of Entrepreneurship & Development - RAI

Familia y Salud

ShopRite of Passaic

Goya Foods, Inc.

Stephanie Speaking LLC

Greater Newark Enterprises Corp/NJIT

The Latino Spirit

GTS Living Foods - Kombucha

The Port Authority of NY & NJ

Hackensack Meridian Health Cancer Disparities Center

Toro Taxes Franchise

Haven Savings Bank Horizon BCBSNJ

NJM Insurance Group

U.S. SBA Veterans Chamber of Commerce of NJ Wells Fargo Bank World of Latino Cuisine

www.shccnj.org

@shccnj

August 16, 2019

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Rafael Toro Director of Public Relations Goya Foods, Inc.

Rafael Toro began his career in the field of public relations in 1979 as the assistant to Mayor Kevin White in Boston where he handled a variety of city campaigns, cultural programs and community activities, while serving as a liaison to the Hispanic community.

In 1985, Rafael joined Goya Foods, Inc. as Director of Public Relations where he first set out to extend Goya’s outreach and brand awareness to a variety of Latin communities including Dominican, Puerto Rican, Mexican, South and Central American. As the Hispanic population grew throughout the United States and Goya’s popularity increased among general market consumers, Goya’s product line and facilities expanded as well. In turn, Rafael’s responsibilities expanded and led him to play a role in Goya’s crossover into mainstream media.

Now celebrating 30 years of employment at Goya, Rafael currently oversees Goya’s public relations department including public affairs, media relations, community activities, corporate contributions and food donations as well as event sponsorships, production and cultural programs. In celebration of Goya’s 75th anniversary in 2011, Rafael coordinated the launch of a yearlong media and event campaign to honor Goya’s history and success that included the initiation of Goya Gives, a national campaign to fight against hunger and to encourage others to help those in need. Through Goya Gives, the company donated one million pounds of food to The United Way on the 75th day of the year.

The campaign also included a nine city concert series with Latin artists Marc Anthony, Ana Gabriel and Marco Antonio Solis where Goya donated 75,000-pounds of food to local charities in the name of each artist. In addition, Rafael cultivated a strong relationship with the White House and the Obama administration and helped to facilitate President Barack Obama’s recognition of Goya, the only company that has been honored by The President. He also facilitated Goya’s collaboration with First Lady Michelle Obama to launch MyPlate/ MiPlato, a national health initiative to educate Americans on how to eat healthier.

www.shccnj.org

@shccnj

August 16, 2019

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Cristina Pinzon Panel Moderator Stateside Affairs

Pinzon resides in Elizabeth, New Jersey. Pinzon´s family emigrated to the United States from Colombia when she was a child, and she graduated from Jefferson High School in New Jersey. She earned her Bachelor´s degree in Broadcast Television with a concentration in political science from Montclair State University. Pinzon has worked in a variety of fields, including education, journalism and politics. She is employed as a corporate relations manager for United Way of Greater Union County in addition to serving as the Chair of the Elizabeth Housing Authority. Pinzon is currently studying for a Master´s degree in Public Administration from Kean University.

www.shccnj.org

@shccnj

August 16, 2019

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Vicky Llerena Mistress of Ceremonies Social Vibes Media

Vicky is the CEO of Social Vibes Media, a digital marketing agency focused on helping professionals, real estate game-changers, and small businesses rebrand & increase their digital presence. Her workshops focus on digital lead generation campaigns, social media branding, & female entrepreneurship. Oh, and she happens to be Latina.

She brings with her over ten years of experience having worked at Univision WXTV-41 and PRNewswire. Vicky was named Top 25 Brand Builder by Leading Women Entrepreneur in 2017. She works with organizations, such as Rising Tide Capital, Statewide Hispanic Chamber of Commerce of NJ, FOWNDERS, and Small Business Development Center to teach entrepreneurs how to obtain online customers through social media. Vicky was featured in NJBiz, Huffington Post, CEO Blog Nation, and many more media outlets.

www.shccnj.org

@shccnj

August 16, 2019

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Kristen Weirick MD, Global Talent Acquisition and Chief Diversity Officer United Airlines

Kristen Weirick is a developer of people and teams. For 20 years she has partnered with company leadership across varying industries as an expert in talent to define and implement strategy that leverages talent resources to drive growth initiatives and business outcomes.

Kristen joined United Airlines in June as the Global Head of Talent Acquisition and Chief Diversity Officer. She leads the strategy and execution of talent acquisition, university recruiting, employer branding and diversity recruiting. In her role as Chief Diversity Officer, she leads the development and implementation of diversity and inclusion strategies that create an inclusive culture and increase diversity representation in the workforce. She is focused on creating an organization that delivers long-term, sustainable performance and attracts and retains the best talent in the marketplace.

Prior to United, Kristen was Vice President, Global Talent Acquisition and Diversity & Inclusion at AbbVie, a $30 billion global biopharmaceutical company committed to developing innovative advanced therapies for complex and critical conditions. She led talent acquisition and development, executive recruitment, employer branding, contingent labor, diversity recruiting and the development and implementation of assessment and selection methodologies. Kristen also led Diversity & Inclusion and was tasked with creating the culture at AbbVie when it spun off of Abbott Laboratories in 2013. During her tenure, the company increased its culture engagement score by 14 points and exceeded best company benchmarks. She also drove practices that increased AbbVie’s rank on DiverstiyInc’s Top 50 list more 20 places, ranked in the top 10 on Working Mother Magazine’s Best Employer list and was ranked #6 of the Top 25 Workplaces in the World by the Great Place to Work Institute.

Prior to Abbott, Kristen and was Global Leader, Recruiting, Employer Branding, and Onboarding Strategy at Cargill, an international producer and marketer of food, agricultural, financial, and industrial products and services. Prior to Cargill, Kristen was the Director of Talent Acquisition at Whirlpool Corporation where she spent 12 years.

When she is not in the office, Kristen can be found training for distance swimming and running events and traveling the globe. She currently resides the Chicago area with her husband and three dogs.

www.shccnj.org

@shccnj

August 16, 2019

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Chafic Rouhana Vice President Community Bank District Manager Wells Fargo Bank

Chafic Rouhana is Wells Fargo’s Community Bank District Manager for Hudson North. In this role, he oversees the business operations of 11retail banking branches and 101 team members in Hudson County. He is also a Vice President.

A 15-year industry veteran with global education background and a diversified banking experience, Rouhana previously served as a Wells Fargo Community Bank district manager for Palisades region. He began his career in 2004 as a personal banker in San Diego, Calif.

Rouhana has held various roles with increasing leadership responsibilities including licensed banker, branch manager and district manager in California and in New Jersey.

A dedicated community leader, Chafic currently serves on the board of the Hudson County Chamber of Commerce and Mexican Coalition, a non-profit organization that provides wide-ranging social services to families. He is actively involved in New Jersey’s leading Statewide Hispanic Chamber of Commerce. Rouhana is also a co-leader the Eastern Region for the Wells Fargo’s national Latin resource group for employees.

Chafic holds a bachelor degree in Business Administration and Marketing from the University of Texas. He also holds a MBA from the School of Business Administration in Nottigham, England and Barcelona, Spain.

He migrated to the U.S. from Mexico at 14. He resides in Glen Rock N.J. with his wife Kamila and three daughters.

Wells Fargo is a diversified, community-based financial services company. Founded in 1852, Wells Fargo provides banking, insurance, investments, mortgage, and consumer and commercial finance through 7,700 locations, 13,000 ATMs, the internet (wellsfargo.com).

With approximately 262,000 team members, Wells Fargo serves one in three U.S. households.

www.shccnj.org

@shccnj

August 16, 2019

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Alison Banks-Moore Chief Diversity Officer Horizon BCBSNJ

Alison Banks-Moore is the Chief Diversity Officer for Horizon Blue Cross Blue Shield of New Jersey. With over thirty five years of experience as a Human Resources professional, Alison has held various positions at major corporations to include: AT&T, KPMG, Cablevision, & 32 BJ Benefit Funds.

As Chief Diversity Officer at Horizon Blue Cross Blue Shield of New Jersey, Alison has harnessed the energy of a dynamic organization to strengthen the personal and professional relationships that supports an inclusive, thriving, and diverse workplace. She has demonstrated a strong commitment to leveraging the unique skills and abilities of all employees which has resulted in the company receiving numerous awards from national publications to include DiversityMBA Magazine, DiversityInc., INROADS, AARP, Latina Style, Fatherly Magazine, National Organization on Disability Leading Employer, Employer Support of the Guard and Reserve (ESGR), GI Jobs, NAFE, Working Mother Magazine, Diversity Best Practices, as well as the Tri-State Diversity Council.

Alison is a member of the Blue Cross and Blue Shield Association Diversity Alliance, the Northeast Regional Corporate Industry Liaison Group, the Society for Human Resource Management, former member of NJ LEEP's (The New Jersey Law and Education Empowerment Project) Advisory Board, New Jersey Network to Network Women's Consortium, Christ the King School Middle States Accreditation Planning Board, member of the Ramapo College of New Jersey’s Board of Governors, Chair of the Tri-State Diversity Council’s Board of Directors, Military Friendly Advisory Council, as well as a former member of the Christ the King School Board of Trustees.

Ms. Banks-Moore received the President’s Award of Merit in 2013 and was honored as a Distinguished Citizen in 2015. Ms. Banks-Moore earned a B.A. in Contemporary Arts from Ramapo College.

www.shccnj.org

@shccnj

August 16, 2019

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GOLD SPONSOR

“ I love being a bridge between Horizon and the Hispanic community.”

Katiria, Horizon BCBSNJ Agent Our employees are helping to make real differences in peoples’ lives.

Their commitment to bettering V Õ Ì ià à > Àiy iVÌ v Horizon Blue Cross Blue Shield of New Jersey itself. We strive for work/life balance, professional development and diversity. These policies have consistently earned Horizon BCBSNJ national recognition as a top employer in New Jersey.

HorizonBlue.com Horizon Blue Cross Blue Shield of New Jersey is an independent licensee of the Blue Cross and Blue Shield Association. The Blue Cross ® and Blue Shield® names and symbols are registered marks of the Blue Cross and Blue Shield Association. The Horizon® name and symbols are registered marks of Horizon Blue Cross Blue Shield of New Jersey. © 2019 Horizon Blue Cross Blue Shield of New Jersey, Three Penn Plaza East, Newark, New Jersey 07105.

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GOLD SPONSOR

6 1

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Celebrating what makes this community feel like home

Events like this remind us just how important our local communities are.

Our friends and neighbors come to feel like our extended family.

We are proud to sponsor SHCCNJ’s Diversity Expo and Breakfast.

wellsfargo.com © 2019 Wells Fargo Bank, N.A. All rights reserved. IHA-24976

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GOLD SPONSOR

ANYONE CAN WORK SMART. WE WORK WITH INTELLIGENCE.

When it comes to identifying an audience, it’s all about information.

Comcast Spotlight uses sophisticated data and analytics to reach your audience with the optimal combination of TV networks and digital destinations. It’s a smarter way to find and reach audiences, giving your business an advantage. Work with our team of media experts.

Start today at ComcastSpotlight.com.

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SILVER SPONSOR

Our business is energized by more than just electric and gas.

PSEG knows that maintaining a diverse and talented network of suppliers makes good business sense. Strong relationships with our minority, women, veteran & service disabled veteran-owned business partners can help us provide more options, better solutions and, in the long run, superior products and services. With our partners, we look to create win-win business opportunities as we continue to maintain an edge in an increasingly competitive marketplace. And, together, we continue to make things work for our customers, shareholders and employees, alike. For more information about becoming a member of PSEG’s supplier network, log on to https://www.pseg.com/family/supplier_diversity/index.jsp

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BRONZE SPONSOR

BCB COMMUNITY BANK IS READY TO SERVE YOU! BCB has the products and services to suit all your banking needs along with the hometown service and caring that lets you know you’re important to us!

We are ready to serve all your banking needs, including: SAVINGS ACCOUNTS ◊ CHECKING ACCOUNTS ◊ CDs BUSINESS LOANS ◊ RESIDENTIAL MORTGAGES SBA LOANS ◊ LINES OF CREDIT ◊ AND MORE!

We have locations throughout New Jersey and New York.

Visit our website or call us for a full list of hours and locations. www.BCB.Bank l 1.800.680.6872

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MEET IN THE MEADOWLANDS Event space available for 2 to 250 people 2 to 250 People

Training Sessions

Conferences

StaffRetreats

Board Meetings

Banquets

Lectures

Computer Training

Amenities Include: Complimentary high-speed wireless internet Teleconferencing capabilities High-tech audio/visual capabilities in all rooms On-site catering kitchen Complimentary parking Hotels, restaurants, and shopping located nearby Convenient location with accessibility from Route 3, Route 17, and the New Jersey Turnpike

For more information, please email Shirley at Bergen Community College at the Meadowlands spachon@bergen.edu or call (201) 879-8954.

1280 Wall Street West Lyndhurst, New Jersey 07071 Visit www.bergen.edu/apply 15

MEDIA SPONSOR

173 Livingston Avenue, New Brunswick, NJ 08901 AmericanoNewspaper@gmail.com

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MEDIA SPONSOR

GUÍA DE INFORMACIÓN PARA LATINOS EN NEW JERSEY 138

QUIEN ES QUIEN

CAUCUS LEGISLATIVO LATINO DE NEW JERSEY

UNITED STATE LATINO AFF AIRS INITIATIVES

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SOCIAL MEDIA

OTHER

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Upcoming Events

October 4th, 2019 The Brownstone

November 19th, 2019 Arts Noyes Garage

December 7th, 2019 Hudson House

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@shccnj

August 16, 2019

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BERGEN COMMUNITY COLLEGE 1280 WALL STREET WEST 3rd FLOOR LYNDHURST, NJ 07071 (201) 935-0035 chamber@shccnj.org www.shccnj.org GRAPHICS BY:

www.DiegoFMaya.com