2015 International Bowling Industry Media Kit

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RED CARPET MEDIA KIT 2015 IBI provides YOUR business with VIP access to key bowing center decision-makers worldwide.

2 Yea 2 rs!

T H E O N LY M A G A Z I N E P U B L I S H E D F O R O P E R AT O R S B Y O P E R AT O R S !

Our team is uniquely qualified to help you sell to proprietors.

T H E O N LY M A G A Z I N E P U B L I S H E D F O R O P E R AT O R S B Y O P E R AT O R S !

32-Lane Pinz Entertainment Center, Los Angeles Scott Frager, General Manager

U N I Q U E LY Q U A L I F I E D T O H E L P B U S I N E S S MARKET TO THE BOWLING TRADE Scott Frager, Owner of IBI and Executive Director Proudly Serving Bowling Centers of Southern California since 2006.

• State Chapter of the BPAA • 126 bowling centers in membership

• Served as President of the Society for Bowling Centers Association Executives for 2 years.

• BCSC Executive Director Scott Frager, knows the best ways to sell products to centers.

• As BCSC’s management company, our staff constantly visits bowling centers and creates programs to help centers run their businesses more efficiently and profitably.

25 YEARS OF EXPERIENCE IN THE BOWLING I N D U S T R Y W O R K I N G F O R Y O U R C O M PA N Y D A V I D G A R B E R : A S S O C I AT E P U B L I S H E R “Before working for International Bowling Industry Magazine, I trusted IBI to delivery my marketing messages for Station Casinos”

• Te a m U S A D i r e c t o r • United States Bowling Congress board of directors • IBPSIA Advisory board of directors • Consumer products specialists for Storm Bowling and Ebonite International • Station Casinos Corporate Director of Bowling sales

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DECISION MAKERS DELIVERED DIRECT! IBI’s trade-only circulation provides your company direct access to your customers and prospects.

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Exclusive Total Market Coverage • Every bowling center in the U.S. • Every military center worldwide • Every major bowling supplier/ distributor worldwide • 3,000+ centers outside of the U.S. • 750 family entertainment centers COMBO Print / Digital/ New Media packages available

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THE BOWLING WORLD J U S T A C L I C K A W AY !

IBI’s digital marketing packages can delivery your sales messages instantly to the trade, worldwide.

• Exclusive 4,500 opt-in email

decision-maker database • 3,000+ magazine downloads each month via: www.BowlingIndustry.com & www.BowlingDigital.com • Sponsor relevant breaking news email blasts to trade.

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NEW MEDIA SPECIALISTS IBI’s digital marketing packages can delivery your sales messages instantly to the trade, worldwide.

• Custom created newsletters

• Custom email blasts • PR campaigns from inception to delivery • Social media experts

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IBI ONLINE 24/7/365 ACTION • With 2,325 registered users,

IBI Online provides photos, forums and unique user generated content.

• Always on, always current, always relevant, always stimulating.

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IBI ONLINE 24/7/365 ACTION! www.BowlingIndustry.com •

Online Back Issues/ Mfg. Catalogs

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Trade-Only Members

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Center & Personality Photos / Profiles

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Breaking News

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User Generated Forums/ Discussions

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Live, Current Bowling Trade News from Around the World

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IBI ONLINE 24/7/365 ACTION! www.BowlingIndustry.com • • • • •

Latest Activity Bowling Videos/ TV Spots/ Feature Film Clips/ Company Presentations Member Birthday Profiles to Foster Interaction Calendar of Events Industry Groups- Member Only Access

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I N S P I R AT I O N A L P E R S O N A L I T I E S IBI’s editorial makes the difference!

• IBI inspires operators to do better • IBI researches the best of the best • No preachy articles • Written for new and mature proprietors • Never the same-old recycled how-to Stories.

• Subjects from within the industry and fresh perspective pieces from outside.

• Crafty, creative and constantly evolving graphic design to earn readers’ eyeballs!

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WORLD-CLASS B O W L I N G PA L A C E S IBI’s editorial makes the difference!

• IBI scours the planet for awe-inspiring bowling centers.

• IBI’s editorial motivates proprietors to modernize and renovate • IBI is industry’s monthly trade show • IBI encourages new investment from outside the industry.

• IBI’s editorial transcends bowling, fostering growth in the FEC business.

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M O T I V AT I O N A L S T O R Y T E L L I N G

Your sales message is better heard when told in IBI!

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RED CARPET MEDIA KIT 2015 ADVERTISING RATES AND SPECIFICATIONS Rate card #23 - Effective January 2015 BLACK & WHITE SPACE RATES (DISPLAY): Size

1X

3X

6X

12X

24X

36X

COVERS AND SPECIAL POSITIONS: Inside Front ... $4,345 ...... $4,190 .....$3,990 ..... $3,730 ......$3,700 ......$3,510 ......$3,325 Inside Back ...... 4,050 ........3,945 .......3,730 ....... 3,530 ........3,500 ...... .3,335 ........3,210 Back Cover ...... 4,590 ........4,430 ........4,190 ....... 3,985 ........3,960 ....... 3,780 ........3,625 Rates for covers include 4-color process. Rates for special positions other than covers are 10% of space and color costs.

Four Color Process....................$800

CLASSIFIED RATE: Display ads $72/ column inch Four Color Process....................$400

DIGITAL MARKETING OPTIONS*: Email blast to IBI’s list………………......….…$ 1,500/blast Rotating tower ad on IBI website ………......…..500/mo.

Online hosting of sales brochure ...…..….....…...500/mo. * All digital services are half off for current advertisers.

8 ra t into es held 201 5!

48 X

Full Pg............ $2,375 ......$2,245 .....$2,090 …….$1,965 .......$1,915 ......$1,780 ….$1,695 2/3 Pg. ..............1,875 ....... 1,730 ....... 1,580 ……1,465 ……… 1,360 .......1,285 ……..1,265 1/2 Pg ...............1,470 ....... 1,370 ....... 1,275 ........1,165 ……….1,155 ......1,015 …..…..970 1/3 Pg ...............1,265 ........1,140 ....... 1,035 .......... 950 …………895 ……… 90 ………750 1/4 Pg ...............1,005 ………925 ……….770 .......... 720 …………670 ........ 585 ...........570 1/6 Pg ................. 855 ...........740 ……….655 ...........610 …………545 ........ 525 ...........505 Frequency rates are earned by the number of separate display advertisements one-sixth page or larger used within a contract year.

DISPLAY COLOR RATE (PER PAGE OR FRACTION):

200

2014 ISSUE CLOSING DATES: Issue Closing Date Material Due Date January .............12/10/14 ...................12/15/14 February ............1/13/15 ......................1/16/15 March ................ 2/10/15 ......................2/13/15 April ................... 3/10/15 ………………3/13/15 May .................... 4/14/15 .....................4/17/15 June ................... 5/12/15 .....................5/15/15 July .................... 6/9/15 ………………..6/12/15 August ………… 7/14/15 ......................7/17/15 September ......... 8/11/15 ......................8/14/15 October …………. 9/8/15………………..9/11/15 November .........10/13/15 ....................10/16/15 December ..........11/10/15 ....................11/13/15 January 15 ........12/8/15 ……………….12/11/15

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RED CARPET MEDIA KIT 2015 ADVERTISING SPECIFICATIONS MECHANICAL SPECIFICATIONS: Size Width Depth Full Page ......................7-3/4” ..... 10-3/8” 2/3 Page Vertical .........4-3/4” ............10” 1/2 Page Island ...........4-3/4” .......7-1/2” 1/2 Page Horizontal .....7-1/4” .......4-3/4” 1/2 Page Vertical .........3-1/2” ............10” 1/3 Page Horizontal .....4-3/4” .......4-3/4” 1/3 Page Vertical .........2-1/4” ............10” 1/4 Page Horizontal .....4-3/4” .......3-1/2” 1/4 Page Vertical .........2-1/4” .......7-1/2” 1/4 Page Vertical .........3-1/2” .......4-3/4” 1/6 Page Horizontal .....4-3/4” .......2-1/4” 1/6 Page Vertical .........2-1/4” .......4-3/4” Full Page Trim .................... 8” ..... 10-3/4” Full Page Bleed ...........8-1/4” ............11” Spread Trim ..................... 16” ..... 10-3/4” Spread Bleed.............16-1/4” ............11”

2 Yea 2 rs!

AGENCY COMMISSIONS:15% commission to recognized advertising agencies. Agency must submit compete digital files with color match print; otherwise, typesetting and artwork will be charged at trade rates and no commission can be taken.

PRODUCTION CHARGES: All production services will be billed at publisher’s costs. Please request quotes in advance.

GENERAL REGULATIONS: All advertising is subject to publisher’s approval. All cancellations must be in writing. Cancellations are not accepted after space reservation closing date. Special cover positions are non-cancelable. If a contract advertiser does not supply new copy by materials and copy due date, publisher will repeat previous advertisement. Advertisers will receive a rebate if, within a 12-month period from date of first insertion, they have used sufficient additional space to earn a lower rate than that at which they have been billed. Advertisers will be charged back if, within a 12-month period from the date of first insertion. the amount of space upon which their billing has been based. All accounts are payable net 30 days. A 1.5% monthly finance fee will be charged to accounts over 30-days. If unpaid bills must be turned over to a collection service or attorney, advertiser will be charged for all related fees and expenses.

B2B Media, 12655 Ventura Blvd., Studio City, CA 91604

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RED CARPET MEDIA KIT 2015 2 2 Y David Garber, Associate Publisher ears!

12655 Ventura Blvd.

Studio City, CA 91604 Ph: 818-789-2695 Cell: 214-679-6231 e-mail: Garber@BowlingIndustry.com