[cafe show beijing 2016] brochure

Cafe Show Beijing 2016

Cafe Show Beijing

Why Cafe Show China The Best Coffee Business Starts Here

A Grand Event of Coffee Exhibition Brands First held in 2002, Seoul Int’l Cafe Show is the only Professional Coffee Event in Asia, the Asia’s largest international Coffee Exhibition. Building on worldwide business networks, Cafe Show China has developed into China’s leading Cafe business platform for companies to create brand awareness, launch new products and expand their market influence.

Cafe Show Beijing is ready to support your business as a partner, providing you with the golden opportunity to expand your business, into new global market, China.

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Cafe Show Beijing

Why Chinese Market

The results of analysis suggest that coffee consumption in China came to around 1.9 million bags in 2013/14, and has been growing at some 16% per annum over the last ten years. This level of consumption would make China the 17th largest coffee consumer in the world. With a population of 1.4 billion people, however, per capita consumption comes to just 83 grams, or 5 to 6 cups per year, although again this is growing. (Source: International Coffee Council) Chinese Coffee market offers boundless potential.

As a consequence, the coffee industry and coffee shop operation represent highly promising blue ocean

business areas. According to the International Coffee Association, the coffee market in China has reached 1000 billion Yuan, Nearly 116 billion Euros in only 10 years. According to statistics, the five million residents of Finland consume a million bags of coffee every year.

In contrast, the 1.3 billion residents of China consume only 200-400,000 bags of coffee annually. As a result, China's consumer coffee market offers truly immense promise. There are approximately 200 million potential coffee consumers in China, which would potentially put China on a par with the major coffee consumer United States.

Source : SPR coffee

Average cups of coffee per capita(per year)

2,000 1,500 1,000 500 -

Finland

Sweden Netherlands Australia

Germany

USA

Japan

Korea

China

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Cafe Show Beijing

Show Overview Title Period Venue Organized by Scale(Expected) Participants (Expected) Visitor Records (Expected) Exhibit Items Special Events

Concurrent Event

China Int’l Cafe Show Beijing Cafe Show Beijing 2016 July 8(Fri)-10(Sun), 2016, 3days China Int’l Exhibition Center (CIEC), Beijing, China EXPORUM INC, CIEC 20,000sqm 350 exhibitors 65,000 visitors Coffee, Tea, Beverage & Liquor, Bakery, Wine, Ice-Cream, dessert, Raw Material, Consulting, Franchise, Start Up, Kitchen home appliances Cafe Show China Barista Championship Cupping Competition I LOVE COFFEE (Coffee Training Zone) Sweet Class Cafe Show Seminar Coffee Art Exhibition Sweet China 2016

Public Premises Public Premises

Distribution Chain

Cafe, Bars, Catering Chains

Import/Export

Hotel, Restaurants

Wholesalers

Dessert Shops, Bakeries

Dealers/Retailers

Franchising

Purchase Groups

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EXHIBIT CATEGORY

Cafe Show Beijing

About Venue

Cafe Show Beijing 5

Cafe Show Beijing

Special Events Master Class

WCE All Stars

CCL Brewers Cup Championship

Cafe Show China Barista Championship

6 China Int’l Cafe Show

Cafe Show Beijing

Show Review Title Period Venue Organized by Participants

China Int’l Cafe Show 2015

Special Events

Cafe Show China Barista Championship

July 2(Thu)~4(Sat), 2015 China Int’l Exhibition Center(Hall 2, 3, 4, 5) EXPORUM INC, CIEC 209 Exhibitors (20 Countries), 600 booth

CCL Brewers Cup Championship Sweet Class WCE All Stars

Show Result Statisitc

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Cafe Show Beijing

Why Cafe Show China?

Seoul Int'l Cafe Show, internationally recognized as "Asia No.1" will launch its 2nd edition in Beijing, China Held at the world's most potential coffee market, China Business platform for food & beverage industry professionals around the world The best place to share the information base on the new trend and culture of Chinese coffee industry China Int’l Exhibition Center, central location for global gathering Co-organizing with the Chinese government-affiliated organization, CIEC Exhibition Company Limited

Brand Show

Creating higher Value-added Business for Coffee & Beverage industry

Trend Show

Leading exhibition for sharing global trend and Cafe Culture

Grand Show

Expanding international Business around the World

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Cafe Show Beijing

Participation Detail Early-Bird Application (10% Discount) : Feb. 26th (Fri), 2016 General Submission : Apr. 29th (Fri), 2016

Booth Types & Participation price Classification

Unit Price

Type 1

Raw Space

US $2,000

Type 2

Space and Shell Stand

US $2,400

Additional Option

US $100

Note 1booth=3m*3m=9m2 Corner Booth (2 sides open) Exhibitors who register less Than 4 booth

Type 1. Space Only : Only Comprise the floor space of exhibition, Appoint the contractor and customize your own stand design to suit your needs Type 2. Space and Shell Stand : Shell stand includes side and rear walls, fascia board A carpet, spotlights (100W*4), an information desk, Meeting table(1ea) and Chair(3ea) *Additional stand and displays, electrical installation and other service are not included But can be provided at the exhibitor’s expense.

Assembly Booth

How to register 1st

Fill out the application form and send it us by Fax or E-mail

2st

Secretariat will confirm and send invoice with the bank account information.

Wire-transfer 50% deposit of the total payment should be made within a week of submission.

3rd

Balance payment (remaining 50%) by Apr. 29th(Fri), 2016

Payment Due Date Deposit the down-payment(50% of the total payment) after the application submission within a week Deposit the Balance-Payment (Rest of the total payment) by Apr. 29th(Fri), 2016 Exhibitors with the Early-bird Application should deposit the total payment by Feb. 26th(Fri), 2016

Payment detail Beneficiary

EXPORUM INC.

Bank

KOREA EXCHANGE BANK (WORLD TRADE CENTER BRANCH)

Bank Address

159 World Trade Center Basement Samsung-1dong, Gangnam –gu, Seoul Korea(Zip code : 135-731)

Account No.

650-007890-109

Swift Code

KOEXKRSE Cafe Show Beijing 9

Cafe Show Beijing

Application & Contract To: Cafe Show Beijing 2016 Secretariat Tel: (+82-2) 6000-6691/(+86-21)611 59557 Fax: (+82-2) 2051-3326 E-mail: cafeshowchina@cafeshow.com Homepage: www.cafeshow.com.cn

1. Description of Applicant Company Name : CEO : Address : Phone :

Fax :

Person in charge :

Title :

E-mail :

Homepage :

Exhibits :

2. Booth Application Classification

Raw Space

Booth Type

(

Note

Shell Scheme Space

) booth(s)

(

Only provides Space

) booth(s)

Space + Basic Standard Booth

※Basic unit：1 booth (3m×3m=9㎡)

3. Booth Rental Fee Classification

Raw Space

Shell Scheme Space

Unit Price

USD $ 2,000

USD $ 2,400

Early-bird Discount (~February26th, 2016)

10% (USD $200)

10% (USD $200)

Total Price

USD $(

4. Total Participation Fee ( ①+② ) :

)

USD $ (

USD $(

Check

(

)

Additional Option Coner Booth( ) USD USD $100

)

)

We hereby apply for participation in “China Int’l Cafe Show Bejing2016” and enclose USD $ ( ) as 50 percent of the total participation fee.

Signature of authorized person

Date : 10 China Int’l Cafe Show

.

.

Cafe Show Beijing

Terms And Conditions For Exhibiting Article 1) TERMS OF REFERENCE In these terms and conditions for exhibiting, the term "Exhibitor" shall include all employees, partnership, firm or individual to whom space has been allocated for the purpose of exhibiting.

The term "Organizer" shall mean, "EXPORUM Inc." and “China International Exhibition Center” including "Cafe Show Beijing 2016 Secretariat or Management". The term "Exhibition" shall mean "China Int’l Cafe Show Beijing 2016".

Article 2) ALLOCATION OF EXHIBIT SPACE The Organizer shall allocate the space in accordance with the nature of the exhibit or in the manner the Organizer deems fit. The Organizer shall reserve the right to change the space allocated to the Exhibitor at any time prior to the commencement of the buildup of the exhibition should the circumstances require changes.

Such changes shall be at the discretion of the Organizer. The Exhibitor shall not claim for compensation as a consequence.

Article 3) APPLICATION AND PAYMENT PROCEDURES The contract shall be established and be put into an effect upon the Exhibitor’s payment of 50% of the total participation fee and/ or the shell-stand cost. The remaining balance of 50% of the total fee must be paid by Apr. 29, 2016.

Article 4) CANCELLATION & PENALTY ON THE REDUCTION OF TOTAL NUMBER OF BOOTHS Should the Exhibitor decide to cancel participation or reduce the total number of booth once the application and contract has been submitted, the following penalty will be put upon the exhibitor to be paid within 15 days of cancellation to the organizer.

Participation fees already paid shall be taken for the penalty.

Should that amount not be sufficient, the difference must be paid and any excess amount shall be returned.

PENALTY RATE: * Cancellation/reduction of booth scale from Jan. 5,2016~ Feb. 26, 2016 : The 50% of total participation fee or the reduced booth scale will be taken as the penalty. * Cancellation/reduction of booth scale from Feb. 27, 2016 ~ Apr. 28, 2016 : The 80% of total participation fee or the reduced booth scale will be taken as the penalty. * Cancellation/reduction of booth scale after Apr. 29, 2016 : The 100% of total participation fee or the reduced booth scale will be taken as the penalty.

Article 5) INSTALLATION AND REMOVAL The installation and removal of the exhibits and booths must be completed by the date and time stipulated by the Organizer.

Exhibitors shall indemnify the Organizer against any loss, which may be caused by delay or damage to the Exhibition Hall.

Article 6) COORDINATION OF EXHIBIT WITH ORGANIZER Exhibitors shall provide descriptions of their exhibits before the construction of the exhibits and ensure that it is in compliance with regulations and restrictions on booth design and activity.

Exhibitors shall also agree to provide the Organizer with the necessary information facilitating the overall promotion of the Cafe Show Beijing 2016 Secretariat

Article 7) INSURANCE, SECURITY AND SAFETY Exhibitors are required to subscribe to all risks in the insurance policy on all equipment and products during the Exhibition as well as during set-up and dismantling. The Organizer shall not be held responsible for any loss, theft, or damage to any articles belonging to the Exhibitor. Materials used in the stand and display construction must properly fireproof in accordance with the local fire and safety regulations. The Organizer shall reserve the right to limit any constructions or demonstrations that pose as potential safety hazards.

Article 8) USE OF EXHIBIT SPACE Exhibitors are bound to exhibit the subscribed products and to present the stands with competent personnel during the open hours of the Exhibition. Activities of the Exhibitor shall be confined within limits of the Exhibitor's booth. The exhibit will be consistent with the theme of the Exhibition and the Organizer reserves the right to restrict exhibits, which may cause detraction from the general character of the Exhibition.

Article 9) LIABILITY It is mutually agreed that the Organizer shall not be liable to the Exhibitors for any damages made to and/or loss of the Exhibitor's property, or for injuries to persons under any circumstances.

Article 10) BREACH OF THE CONTRACT AND WITHDRAWALS BY EXHIBITORS In the event that the Exhibitor refuses to use all or part of the spare allocated or the Exhibitor defaults on the payment, the Organizer shall reserve the right to terminate the contract forthwith. In addition, the stand charges shall not be refunded. If the Exhibitor withdraws from participation without the Organizer's approval, the payment made by the Exhibitor shall not be refunded.

Article 11) CHANGES The Organizer reserves the right to change the venue and duration of the Exhibition under any exceptional circumstances.

In the event of a change of venue and/or date, or cancellation of the Exhibition, the Exhibitor shall not be entitled to any claim for compensation in connection with the booking for participation.

Article 12) SUPPLEMENTARY When necessary, the Organizer shall have the right to issue supplementary regulations in addition to those in the TERMS AND CONDITIONS FOR EXHIBITING. Those regulations and instructions shall be binding on the Exhibitors. The Exhibitor shall observe the CIEC Rules and Regulations.

Article 13) ARBITRATION OF DISPUTES Any disputes, differences or questions arising hereafter between the Organizer and the Exhibitor concerning the true construction of these TERMS AND CONDITIONS FOR EXHIBITING or the rights and liabilities of the parties thereto shall be settled in accordance with the Commercial Arbitration Rules of the Chinese Commercial Arbitration Board. The verdict of the above arbitration shall be final and binding upon both.

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Cafe Show Beijing

Follow Us to Explore Potential Asian Market!

Cafe Show Vietnam May 12~14, 2016 SECC, Ho Chi Minh City, Vietnam

Cafe Show Beijing July 8~10, 2016 CIEC, Beijing, China

Cafe Show Seoul November 10~13, 2016 COEX, Seoul, Korea

Cafe Show Shanghai Dec. 9-11, 2016 SNIEC, Shanghai, China

For inquires Contact Cafe Show Beijing Secretariat

EXPORUM KOREA T +82-2-6000-6691 E Cafeshowchina@cafeshow.com F +82-2-2051-3326 EXPORUM CHINA T +86-21-611-59557 E china@exporum.com F +86-21-611-59507 12 China Int’l Cafe Show

CIEC Exhibition Company Ltd T +86-10-8460-0816/0320 E zhangshu@ciec.com.cn cafeshow@sina.com

F +86-10-8460-0325