ProfitSOURCE Sires | December 2020

Phone: (614) 873-4683

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www.selectsires.com

Dairy farmers are increasing efficiencies and driving genetic progress through ProfitMAX consultations. The process begins with genetic and reproductive audits to identify challenges and opportunities within the herd. The resulting genetic strategies often include mating lower-value genetic merit herdmates to elite beef sires. While these genetic strategies can add a revenue source, the use of elite beef sires and appropriate rearing protocols for dairy x beef crossbred calves are both essential components to yield a quality end-product, as well as enhance their market value. That’s where Select Sires’ ProfitSOURCE program fits in the model.

ProfitSOURCE sires can significantly impact your herd’s bottom line by increasing the revenue from your lower genetic value females. Select Sires’ ProfitSOURCE sires have been selected for crossbreeding on Holsteins and Jerseys. These sires excel for calving ease, growth performance and carcass merit while offering elite fertility to maximize reproductive performance. The lineup of ProfitSOURCE sires includes elite terminal beef bulls designed to meet specific genetic criteria.

Angus sires: • Top 30 percent of the breed for five of the six EPD traits related to growth and carcass merit: Weaning Weight (WW), Yearling Weight (YW), Carcass Weight (CW), Marbling (Marb.), Ribeye Area (RE) and $Angus x Holstein or $Angus x Jersey.

• Top 55 percent of the breed for Calving Ease • Top 50 percent of the breed for Residual Average Daily Gain (RADG) • Bottom 70 percent of the breed for Yearling Height (YH) Angus - $Angus x Holstein Index ($AxH) and $Angus x Jersey Index ($AxJ) are bioeconomic indexes expressed in dollars per head. Each represents the expected average difference in future beef x dairy progeny value when compared to progeny of other Angus sires if randomly mated to Holstein or Jersey cows and calves are exposed to the same environment.

Simmental, Charolais and Limousin sires: • Top 50 percent of their respective breed for both Calving Ease and Terminal Index. The Terminal Index combines traits for growth, gain and end-product merit into one index. Using above-average sires for Terminal Index means your resulting calves will perform well and earn premiums at harvest. Using ProfitSOURCE sires gives you the best opportunity to realize additional revenues from calves who hit or exceed market targets.

ProfitMAX and Your Success Our Passion. are registered trademarks of Select Sires Inc., ™ProfitSOURCE is a trademark of Select Sires Inc.

®

Identify areas to increase profitability Determine proper herd inventories Increase profits from lower-value genetics Create elite replacements from your best genetics Improve short-term cash flow

Simmental - Terminal Index (TI): evaluates the merit of sires where all offspring (both male and female) are fed and sold on a carcass grade and yield basis.

Charolais - Terminal Sire Index (TSI): represents a dollar index per terminal progeny produced from a bull in the Charolais database, ranking them for profit potential.

Limousin - Mainstream Terminal Index ($MTI): measures differences in expected profit per carcass produced on a mainstream grid (yield grade 1 or 2, Select to low-Choice quality grade, and no over- or under-weights or dark cutters).

Fertility Without Compromise Select Sires has earned a reputation for having the most fertile semen in the A.I. industry. Our fertility advantage is consistently validated with each dairy sire summary by the national Sire Conception Rate (SCR) fertility comparisons. SCR is a third-party summary of pregnancy check validated data, summarized and published by the Council on Dairy Cattle Breeding (CDCB).

Fertility Verified Sires While Select Sires’ beef bulls don’t accumulate nearly the number of conception records accumulated by our Holstein and Jersey sires, beef semen is evaluated through the same lab and held to the same rigorous standards as our dairy semen. Using conception data along with quality control evaluations, beef sires designated as Fertility Verified have been field tested and achieved Select Sires’ industry-leading quality standards.

ANGUS Sires

7AN526 CHECK

2AN612 POWER

IT

BASE

Fertility Sire

TD Top Dollar CE BW YW RADG YH CW Marb. RE $AxH $AxJ Verified Beef Angus

7AN363 HORIZON % Rank

15 10 25 15 25 50 25 30 35 35

7AN408 KONZA % Rank

10 15 20 15 80 15 70 10 15 15

11 -1 114 0.29 0.7 41 0.71 0.65 114 101

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13 -0.7 118 0.28 0.2 58 0.33 0.93 154 145

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7AN476 ALL PROFIT 12 0.7 126 0.29 0.4 52 1 0.90 168 163 % Rank 10 40 15 15 60 20 10 10 10 10

 

7AN526 CHECK IT % Rank







7AN556 PRIME EFFECT 6 1.3 147 0.29 0.5 56 1.28 0.74 160 126 % Rank 55 50 2 10 50 15 2 25 10 25







14AN557 FORTUNE % Rank

55 70 1 4 40 15 15 35 35 40

6 2.1 154 0.31 0.6 57 0.91 0.65 118 92

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7AN572 FOR SURE % Rank

35 55 3 10 4 15 2 4 10 4

8 1.4 141 .30 1.1 58 1.27 1.02 160 180

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



7AN573 ADVANTAGE % Rank

20

10 1 125 0.28 0.7 62 1.22 1.02 191 192







12 -1.3 120 0.31 0.6 50 0.97 0.87 171 174

10

10

45

20

15

5

15

35

30

25

10

10

3

10

4

10

2

5

3

7AN575 STRONGHOLD 5 1.9 152 0.3 0.9 64 1.03 0.70 156 150 % Rank 60 65 1 10 15 5 10 30 15 15

 

9AN578 AUGUSTUS % Rank

15 20 35 55 75 40 10 25 20 25

7AN582 FIRST LIGHT % Rank

55 75 5 10 10 15 2 15 20 20

7AN583 BRUSHFIRE % Rank

11 -0.4 108 0.23 0.3 45 1.08 0.72 139 119  6 2.4 133 0.29 1 58 1.3 0.86 141 127







14 1.5 118 0.2 0.7 54 1.03 0.97 149 149

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



5 1.2 148 0.34 0.5 61 1.03 1.08 192 185

 

4 55 20 80 30 20 10 10 15 15

7AN588 HIGH RANK % Rank

60

2AN604 TOP CUT % Rank

20

50

1

1

50

10

10

3

2

4

10 1.4 140 0.27 0.5 54 1.6 0.89 205 186 55

3

25

50

20

1

10

1

3





2AN611 BULL SESSION 8 0.4 129 .25 0.6 55 1.44 1.11 185 178 % Rank 35 30 10 40 40 20 1 2 3 4



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2AN612 POWER BASE 9 2 154 .29 .5 74 1.01 1.07 200 203 % Rank 30 70 1 10 50 1 10 3 1 1



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7 1.8 151 .31 0.9 79 1.03 1.10 190 208

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13 0.3 147 0.33 0.9 68 1.04 1.37 191 206

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14 1 151 0.25 1 69 1.38 1.03 184 202

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7 0.4 131 0.26 0.3 56 1.23 1.15 193 176

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2AN613 AMARILLO % Rank

45

2AN616 VELOCITY % Rank

10

2AN619 CIMARRON % Rank 2AN620 APPROACH % Rank

4

45

65 30 45 30

1 2 1

10

4 2

40 30

15 15 10 75

1 3 3

15

10 10 1 3

2 1 4 2

2 2 3 2

1 1 2 5

SIMANGUS Sires

714SM114 PREDICTABLE

2SM107 MAINSTREAM

Fertility

Verified

TD Beef

7SM84 MADISON 11.3 0.6 118 0.29 28.6 0.77 0.92 88.1 % Rank 65 55 35 25 65 2 15 10

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

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7SM98 ARCHITECT 14.5 -0.5 107.3 0.25 30.4 0.42 0.57 77.4 % Rank 25 35 60 55 60 30 75 40

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7SM100 COUNTRY BOY 16 % Rank 10

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Sire

CE

BW

YW

RADG

-3.5 114.8 0.27 4

45

35

CW

Marb.

31.6 0.28 55

55

2SM107 MAINSTREAM 13.2 1.1 150.3 0.36 45.7 0.42 % Rank 35 65 2 2 15 30 2SM110 VIKING 14 1 140.7 0.3 61.6 0.55 % Rank 30 65 5 20 1 15 714SM111 COMBAT % Rank

RE

TI

0.9

81.5







0.96

92.5



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



15 10

25 2

0.95 93.4 10

2

14 -1.1 130.4 0.33 50.4 0.65 0.65 89.6

30

25

15

10

714SM114 PREDICTABLE 18.1 -0.3 121.2 0.26 % Rank 3 35 30 45 714SM117 WINCHESTER 17 -0.2 141.3 0.33 % Rank 10 40 5 10 714SM118 COLT 13.5 -0.4 127.9 0.25 % Rank 35 35 20 55

5

40.1 0.76

0.79

93.3



48.6 0.65

0.5

92.3





30.7 0.69 0.63 92.5













10 55

2

10 4

30 85 60

2 2 2

0.72 85.8 45

10

714SM120 SPRINGFIELD 13.4 % Rank 35

0.8

89.4

75

10

25



4

714SM119 REMINGTON 12.8 1.1 120.8 0.24 48.1 0.5 % Rank 45 65 30 60 10 20

1.7 136.2 0.29

55

25

10

Top Dollar Power Angus Genetics

37

35

0.46 25

30

4

Follow The Leader to Greater Profits More than 75 percent of the semen sold into the beef x dairy market from Select Sires is Angus. Our consumers demand a high-quality, high-grading product, which often ties to one of over 100 branded beef programs that include the word “Angus” in their name. This summer the American Angus Association (ASA) released two new bioeconomic indexes expressed in dollars per head. Each represents the expected average difference in future beef x dairy progeny value when compared to progeny of other Angus sires when randomly mated to Holstein ($AxH) or Jersey ($AxJ) cows with calves exposed to the same environment. Based on current data, Select Sires has a $20-$75/head genetic advantage over other sources of beef x dairy genetics. That’s the difference between earning premiums versus discounts in the marketplace and on grids. The use of quality genetics has tangible value to our feedlot and packing partners. Feedlot owners and packers have educated themselves about genetics and recognize the value in Select Sires’ ProfitSOURCE program. They know when they see calves tagged with a red ProfitSOURCE tag they will be able to capture added value throughout the supply chain, which makes them more aggressive in the marketplace.

As commodity beef x dairy calves out of low-priced or non-identified beef semen are fed and harvested, feed yards and packers have realized there can be a spread of more than $400 in the value of animals based on their genetics. A black hide will no longer be enough to make calves marketable.

Documentation of what’s under the hide is becoming essential. Contact your Select Sires representative today for help determining which sires will create the greatest profitability in your herd.

CHAROLAIS Sires

9CH103 LEAD

2CH106 FOREMAN

TIME

Fertility TD Sire

CE BW YW CW REA Marb. TSI Verified Beef

7CH95 CASCADE % Rank

5.9 -0.4 67 24 .72 .20 214 50

35

30

25

35

20

30

9CH99 FREE RIDE 8.8 -2.2 66 15 .70 .17 217 % Rank 25 15 30 80 45 25 20 9CH103 LEAD TIME 12.0 -4.2 60 % Rank 6 3 45

40

9CH104 NEW MAN 12.5 -1.3 65 % Rank 5 20 30

20

2CH105 SILVERSMITH 8.3 .2 % Rank 25 45 2CH106 FOREMAN % Rank 9CH107 HONCHO % Rank

89 3

 

22 .69 .46 219



28 .82 .34 215



47 1.08 .34



1

50

1

20

15

1

1

25

1

238 2

8.3 -1.0 68 26 .82 .29 219 25

25

25

25

20

2

15



10.9 -3.3 74 28 .71 .14 223 10

5

15

15

45

35

10

Fertility Top Dollar

LIMOUSIN Sires

Sire

CE BW YW CW REA Marb. $MTI Verified Angus

7LM15 AFRICA % Rank %LM

20 15 50 85 20 30 25

7LM16 ARGUS % Rank LIM-FLEX

10 3 50 30 55 30 40

13 -1 94

8

1.25 -.08 52.48

15 -2.3 105 32 .74 .15 57.12

 

7LM18 DAVY CROCKET 16 -0.4 97 36 .94 .43 66.83 % Rank LIM-FLEX 3 20 75 25 25 3 10



7LM19 FARMER JOE 17 -1.6 108 16 1.23 .04 56.40 % Rank LIM-FLEX 2 10 45 90 2 55 45



7LM20 FILMER % Rank

20

14 -0.5 109 20 1.15 -.01 56.56



14LM4514 FIDELO % Rank %LM

25 55 30 95 65 55 50

13 1.2 108 6



20

15

35

50

1

1

.89 -.22 48.06

Fertility Sire

WAGYU Sires

9KB1 9KB2 9KB3

SCD Tenderness Verified

SEIGI VA 3  EMORI AA 4  HARU AA 7

American Angus Association EPDs, American Simmental Association EPDs, American International Charolais Association EPDs, North American Limousin Foundation EPDs and Wagyu data as of 11/03/2020.

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TAGGED for Quality Assurance

Calf ranches, feedlots and packers interested in source-verified, high quality ProfitSOURCE calves have established partnerships with Select Sires. ProfitSOURCE partners may vary depending on geography, size of dairies, ownership arrangements, breed preferences, genetic criteria and end product targets. Current Select Sires partners include: TD Beef TD Beef has an exclusive partnership with Select Sires and requires the use of elite terminal bulls selected specifically for their program, as indicated in this brochure.

Access to the TD Beef program is contingent upon the availability of calf pickup and ranch availability in your region.

Dairy producers will be offered a premium for day-old calves, but must agree to utilize Select Sires for all of their beef and dairy genetic inputs under the TD Beef program. Our list of TD-qualified sires is growing.

Power Genetics Power Genetics is acquiring calves from dairies utilizing qualified SimAngus sires to breed purebred Holstein dairy cows. They transport them to calf ranches, on to Power Genetics’ feedyards and ultimately to Cargill Meat Solutions. Power Genetics’ long-term relationship with Cargill currently allows them to market 5,000 head per week.

Top Dollar Angus Top Dollar Angus is a third-party verification company. Select Sires has sires that qualify for the Top Dollar program. In order for a dairy to receive marketing assistance from Top Dollar Angus, they must utilize Top Dollarapproved sires and submit a verification fee of $4/head. Top Dollar will assist with marketing the calves as either day-olds or feeder cattle. They do not have one specific supply chain and use video auction to promote a lot of cattle. In general, Top Dollar cattle have brought premiums for their owners.

By tagging beef x dairy calves with red ProfitSOURCE EID tags, breeders certify the calves are offspring of ProfitSOURCE-qualified sires that excel for terminal index in their respective breeds. These indexes combine traits for growth, daily gain and end-product carcass merit. Calves identified with the red ProfitSOURCE EID tags offer increased value to potential buyers based on their genetic merit.

Red EID eartags are available from Select Sires to tag ProfitSOURCE-qualifying calves. The tags will add value and legitimacy to the beef x dairy calves by capturing and tracking information from the dairy, calf ranch and feedyard to the packing plants. The ProfitSOURCE tag will offer traceability along the production chain that is not only appreciated, but requested by consumers and trading partners.

At this time, Select Sires and the ProfitSOURCE program offers the only red EID and hang tags in the industry, making them unique from a visual detection standpoint. To be tagged with the RFID button, ProfitSOURCE-sired calves must also meet established criteria for management and rearing.

Calf Care Program

An important component of ProfitSOURCE is compliance with newborn calf-care guidelines to ensure offspring perform as expected throughout the supply chain. Check with your representative for more details.

New sires are currently being added to the ProfitSOURCE program.

To see the latest listing, learn more about tagging your qualified beef x dairy offspring for quality assurance, and to explore options for marketing your beef x dairy calves, contact your local Select Sires representative or visit our website at www.selectsires.com and click on the ProfitSOURCE tab.

Product of the USA SS927