THE POWER THE POWER OF OF LOCATION IN LOCATION IN REAL ESTATE REAL ESTATE Property Guide Book
Salomé Herbst +27 82 444 1118
salome.herbst@seeff.com
Registered with the PPRA: FFC 1206669
Property Guide Book THE POWER OF LOCATION IN REAL ESTATE THE POWER OF LOCATION IN REAL ESTATE
It is the oldest rule in real estate for a reason: location remains the single most critical factor in property value. For first-time buyers, entering the market is all about taking that initial step. Prioritizing area over size - even if that means starting with a compact bachelor or one bedroom apartment is often the smartest entry strategy. Acquiring a manageable asset in a high demand neighbourhood allows you to leverage tenant rental income to build equity and grow your portfolio over time. To illustrate how location dictates value, consider these market comparisons from Property24 (August 2026): Midrand, Gauteng: An expansive 5-bedroom luxury home struggles to secure a purchase price of R2.75 million. Langebaan, Western Cape: Similar 5-bedroom coastal properties average between R6 million and R7 million. Goedemoed, Durbanville: A standard family home in this northern Cape Town suburb commands R4.5 million. While the physical structures and plot sizes vary drastically, the price disparities highlight one fundamental truth: you are not just buying a building; you are buying the land and the lifestyle surrounding it. Choose the best location your budget allows, start small, and let the market work in your favour.
Salomé Herbst +27 82 444 1118
salome.herbst@seeff.com
Registered with the PPRA: FFC 1206669