SEBRAE-SP and the Entrepreneurship Schools

SEBRAE-SP and the Entrepreneurship Schools

SEBRAE´s database “Observatório das MPEs” – information provided by official government reports. *Estimated data based on a rate of 5,1% increase in the sector.

2000

2004

2010*

2013

2015*

4,1 million

5,0 million

6,8 million

7,6 million

8,8 million

Context of SMEs in Brazil

Context of SMEs in Brazil

5% construction

7,6 million

of formal enterprises

31% Services 49% commerce 15% Industry SEBRAE\DIEESE\Funcexdata (2013).

25%

52%

30%

1%

40%

of Brazilian Gross Domestic Product.

of the formal urban labor force.

of government supply.

of brazilian exports.

of the aggregate wage/salarie.

São Paulo in numbers

GPD2

US$ 370 billion 1 - Funcexdata (2011) 2 - MDIC/IBGE (2008) 3 - IBGE (2008)

Population3 41 million

Size3

248.209 km2

Importation1

US$ 82,1 billion

Exportation1

US$ 59,9 billion

Balance of Trade1

US$ 22,2 billion

1 - Fundação Centro de Estudos do Comércio Exterior – Funcex Database (2011). 2 - MDIC - Ministério do Desenvolvimento, Indústria e Comércio Exterior/ IBGE -Instituto Brasileiro de Geografia e Estatística (2008). 3- IBGE -Instituto Brasileiro de Geografia e Estatística (2008).

What is SEBRAE? SEBRAE was founded in 1972. We are a private non profit autonomous social service with a funding originated from a tax contribution of 0,3% over entreprises payroll. It is administered by a Board Council composed by Public and Private Institutions.

SEBRAE-SP carries out actions directly with businessmen to improve competitiveness among companies, aiming at profiting and attaining return on investments. It stimulates the development of a favorable environment for the generation of small businesses, defining and influencing public policies that reduce bureaucracy and tax burden and benefit entrepreneurship.

It promotes the strengthening of links of production chains for the insertion of a greater number of small companies in business segments. It creates the basis for the development of an enterprising culture in future generations, as a way to increase access to work and income.

SEBRAE is presented in all Brazilian Territory:

27 units.

SĂŁo Paulo

About SEBRAE-SP

Over 150 service units: • 33 Regional Branches • 11 Satellite service desks operated

by SEBRAE-SP exclusively • 96 Partnership operations • 35 Mobile units We believe: • Entrepreneurship promotes economic and social development.

• Quality education is a national priority.

• Entrepreneur´s education increases the chance of success in his venture.

• Network and partnership create value.

Entrepreneurship Schools

Context • High quality educational background is a critical success factor in any business venture.

• The expansion of the vocational education system is vital for Brazil, considering the country´s need of skilled entrepreneurs. It is essential to strengthen the small business sector.

Strategy • Taking these factors into account, SEBRAE-SP established as a priority to invest in formal education.

Goals • To strengthen the small businesses sector.

• To contribute to the development of the public vocational education system.

Target Audience • Young and adult potential entrepreneurs.

• Formal or informal micro and small business entrepreneurs.

• Individuals who may be interested in developing their own buseinesses.

• SEBRAE-SP employees.

• Teachers of Entrepreneurship Education.

• General Public.

1st Stage: Opening of the Head Office and Campus in the city of São Paulo.

2st Stage: New branches in the State of São Paulo.

Entrepreneurship Schools An initiative that promotes entrepreneurship and improves the level of education of entrepreneurs.

A network to offer public vocational education in highschool and college levels, in the state of SĂŁo Paulo.

A system that aids students in earning a higher degree education by transferring credits from secondary to college education. A partnership with educational institutes that creates the opportunity to develop quality public secondary education.

A center for research and continuing executive education.

By integrating SEBRAE-SP offices through the educational network, it is an opportunity to share knowledge and explore synergies between thought and practice.

An innovative, high-tech school model.

A center that qualifies educators to work with entrepreneurship education.

10 personal entrepreneurial competencies 1. Opportunity seeking and initiative

6. Goal setting

Entrepreneurs seek opportunities and take the initiative to transform them into business situations.

This is the most important competency because none of the rest will function without it. Entrepreneurs set goals and objectives that are meaningful and challenging.

2. Persistence

7. Information seeking

When most people tend to abandon an activity, successful entrepreneurs stick with it.

Entrepreneurs gather information about their clients, suppliers, technologies and opportunities.

3. Fulfilling commitments

8. Systematic planning and monitoring

Entrepreneurs keep their promises no atter how great the personal sacrifice.

4. Quality and efficiency Entrepreneurs try to do something better, faster or cheaper.

5. Calculated risk taking Taking calculated risks is one of the primary concepts in entrepreneurship.

Systematic behaviour means acting in a logical way. Planning is deciding what to do and monitoring means checking.

9. Persuasion and networking Entrepreneurs influence other people to follow them or do something for them.

10. Independence and self-confidence Entrepreneurs have a quiet self-assurance in their capability or potential to do something.

Head Office and Campus in the city of São Paulo • • • •

A 10.000 m² completely remodeled building.

Library.

Science Labs.

High end equipment: • One computer per student / One computer per teacher; • Digital boards; • Wireless network throughout campus;

• Auditorium.

• Cafeteria and snack bar.

ETEC: Vocational Secondary School.

Higher education course (FATEC): A joint degree in Innovation and Management.

2014 Secondary Vocational School

Courses Administration Logistic Marketing

70 35 35

Vocational 35 Administration Degree College Innovation and 70 (Associate’s Management Degree) 2000 Students in 2017

Partnership with Centro Paula Souza Professionals to boost the economic development Centro Paula Souza, affiliated with the Department of Economic Development Science and Technology, plays a key role in economic development and social inclusion in the State of SĂŁo Paulo by monitoring the demand of different regions and qualifying professionals to meet them. Aiming at encouraging professional qualification and contributing to expand employment rates in the State, the institution promotes an ongoing dialogue with corporate representatives, governmental agencies, and labour organizations.

As Latin America’s largest professional education network, the institution has developed an innovative qualification model, therefore providing an increasing learning curve for competence acquisition, resulting from initiatives in the shortand long-run.

Among these activities, one deserves to be highlighted, the preparation of curricula together with technicians from employers and the implementation of a solid partnership culture through agreements with corporations.

These methodologies provide state-owned Technical Schools (Etecs) and Technology Colleges (Fatecs) the tools required to educate professionals who are qualified to work in the management or front line of operations in the various segments of the economy.

FATECs and ETECs existing up to 2013 211

155

56

51

ETECs

Municipalities

FATECs

Municipalities

211 Technical School 176 urban and 35 agricultural.

56 Colleges of Technologyand 35 agricultural.

267 Decentralized Classes.

FATECs Technology Colleges The public higher education institutions, Technology Colleges (FATECs) from SĂŁo Paulo State offer courses for emerging segments.

Technologists graduated at Fatecs are very responsive to market changes due to their solid knowledge acquired under the guidance of professors who work in the productive sector.

Activities are performed not only in modern laboratories, but also on partner companies, which require students for internship and job recruitment.

ETECs Technical Schools The State Technical Schools ( ETECs ) are attended by over 200 thousand Technical and Secondary students.

Technical Education offers different courses for the Industrial, Agricultural and Services sectors.

Some technical courses that are integrated with Secondary Education which are offered in blended modality.

The institution also formats and implements original courses with curricula definided along with representatives from several productive sectors.

ETEC students are distinguished in the Secondary Education, according to the evaluation performed in the National Secondary.

note:

GMM 00000 - 06/12/2013 - 500 un.