Presentation for Jackie & Patrick Vogt

Listing Consultation 367 LIVERPOOL CARDIFF PRESENTED TO

JACKIE & PATRICK VOGT PRESENTED BY

SEAN CADDELL

Partnership Matters Thank you for the opportunity to demonstrate the difference Pacific Sotheby’s International Realty can make as your partner.

Our goal is to simplify the home-selling process from start to finish, and our expertise ensures a seamless experience. Simply put—together, we will succeed.

At Pacific Sotheby’s International Realty, we have the resources, strategy, and reach to deliver exceptional results. As your dedicated partner, we will guide you through every step of the journey. This brief presentation outlines our comprehensive plan, leveraging our network and marketing expertise to connect with the right buyers.

Thank you again for your consideration. It would be our privilege to represent you.

Contents

01

Your Property

02

Your Partner

03

Your Advantage

04

Our Sales Strategy

01 Your Property

The Attention Your Property Deserves At Pacific Sotheby's International Realty, we understand that each property and seller is unique, so we offer you an exclusive tailor-made strategy. We execute that strategy by combining our vast experience, innovative technology, and unmatched global reach to attract the attention of the most qualified buyers around the world.

Our Approach Tailored to You

1

PREPARING YOUR PROPERTY We begin by evaluating how your property should be presented to the market — identifying opportunities to enhance its visual appeal, positioning, and overall readiness.

This step ensures every detail is thoughtfully considered before your home is introduced to buyers.

2

4

REPORTING YOUR PROGRESS Throughout the process, we keep you informed with ongoing insights into activity, engagement, and feedback, providing transparency and data to guide informed decisions.

FINALIZING YOUR MARKETING PLAN We develop a tailored marketing strategy that reflects your property’s unique attributes and target audience, outlining how and where it will be presented to achieve the strongest possible exposure.

3

LAUNCHING YOUR PROPERTY Once your property is fully prepared and positioned, we introduce it to the market through a coordinated launch across our global network and marketing channels — reaching qualified buyers with clarity and impact.

5

CLOSING THE TRANSACTION From negotiation through closing, we manage every detail with care and precision — supporting you through due diligence, documentation, and a successful transfer of ownership.

02 Your Partner

Sean Caddell Sean Caddell is a highly accomplished global real estate advisor with a remarkable expertise in various areas, including equestrian real estate, new development real estate, and San Diego coastal luxury. With over two decades of experience in the industry, Sean has established himself as a trusted and sought-after professional in the field.

Throughout his career, Sean has developed a strong passion for architecture and design, which he seamlessly incorporates into his practice. He believes that luxury goes beyond a mere price point and is instead an immersive experience that encompasses exceptional living spaces and personalized service.

Sean possesses an in-depth understanding of client needs and the ever-evolving real estate market. His commitment to achieving outstanding results and providing exceptional service has earned him a loyal clientele who consistently return to him for their real estate needs.

In addition to his successful real estate career, Sean is deeply involved in philanthropy and community engagement. He actively supports charities and organizations such as the Ocean Discovery Institute, where he serves as Cabinet Board Member supporting the education system in the public schools for City Heights through programs supporting marine and environmental science. Sean also serves on the Advisory Board for Del Mar Horse Park, demonstrating his dedication to the equestrian community. Furthermore, he holds the esteemed position of Co-Chair for the United States Equestrian Team West Coast Gala in 2024, highlighting his leadership and commitment to promoting excellence in equestrian sports.

Sean’s expertise extends to marketing strategies, both digital and print, on both local and international scales. He possesses extensive knowledge in leveraging these platforms to effectively reach and engage target audiences. His proficiency in this area has garnered him recognition, including appearances on television, where he has shared his industry insights and expertise.

Sean Caddell is a graduate of San Diego State University, where he earned a Bachelor of Arts degree in Journalism with an emphasis in advertising. Prior to his real estate career, he gained valuable experience managing corporate relations for firms in the financial services industry, honing his skills in communication and client relations.

Driven by his passion for architecture, design, and delivering exceptional results, Sean Caddell continues to be a respected and influential figure in the global real estate industry. His unwavering commitment to his clients, coupled with his extensive knowledge and experience, make him an invaluable asset for anyone seeking unparalleled real estate representation.

Global Real Estate Advisor DRE 01192842 858.472.1074 OceanRanches@gmail.com SeanCaddell.com

ACCOLADES / AWARDS • Founding Member: Equestrian Connect networking group of agents worldwide working in equestrian markets • Club 50 Member: Participated in Club 50 since its inception • Top 7 Residential Agent: San Diego Business Journal (SDBJ) • Best of the City: Modern Luxury Encinitas & Cardiff • SDBJ Leader of Influence • REAL Awards: Top 1% in 2023 • Favorite Equestrian Realtor: EQ Living • 2023 RealTrends: Top Percentile • 2024 RealTrends: Top Percentile • 2023 EQ Living: Gold List

Client Reviews Sean has helped me find and sell three houses. It has been great

I had the good fortune of meeting Sean Caddell when I relocated from Pasadena. Sean

experiences and Sean’s team communicates throughout the whole process

continues to share his decades of proven experience with his clients always dedicated to

and puts you first and really listens.

listening and then meeting their real estate needs as if it was his own personal purchase or

— Kenda P.

sale. He is skilled in offering not only his services as an agent but in providing a joyous new life style.

— Carolyn O.

Sean is absolutely the best in the business. I have done two major transactions with him (buying and selling a luxury horse farm), and he

Sean and his team are great! I can’t imagine shopping for houses or barns with anyone else.

is such an amazing professional in every way. He took such good care

— Monica G.

of us from start to finish. He knows the market like no one else, and I recommend him without hesitation. His team is incredible also. In my mind, there is no one else I would work with when buying or selling real estate.

— Jessica M.

My husband and I had Sean and his group list and sell our property on the oceanfront in La Jolla, CA. It was on private street and sold at a great price. Of course, he sold us our next home as well. His ability suited his reputation!

Sean is the best of the best. I have known him for at least 20 years. He sold our home in Vista CA in 2023 at full asking price and in 10 days time.

He and his staff are attentive, professional and kind. I have recommended him to friends several times and each has had the same experience. Sean Caddell & Associates for the win!

— Kim S.

Sean really understands the San Diego real estate market. He is very hard working and detail oriented so you can be certain nothing will “fall between the cracks”. He ALWAYS looks out for the best interests of his clients. You couldn’t ask for a more knowledgeable and honest agent.

— Sally H.

— Linda F.

Sean Caddell advises me on property purchases, both personal and investment properties, and is always patient, promptly replies to messages, and most of all, keeps professional and calm regardless. Negotiations with Sean are smooth and easy, even with difficult situations.

He’s the best.

— Carla H.

Sean Caddell and Associates have consistently been terrific in every way to sell properties for us. Incredibly responsive and knowledgeable. These are the ingredients for a successful outcome.

— Laura M.

Community Involvement Sean Caddell is a dedicated community member and philanthropist, actively supporting organizations like the Ocean Discovery Institute, Feeding San Diego, and the horse community in Southern California. His commitment to giving back reflects his passion for the environment and the local community.

Coastal Lifestyle FROM THE OCEAN Sean Caddell, a San Diego resident for over 40 years, specializes in coastal properties, bringing a deep understanding of the local market to his clients. Known for his expertise and passion for luxury real estate, Sean is also an active community member, contributing to various philanthropic efforts and fostering connections throughout San Diego County Coastal Communities. His commitment to these regions with an emphasis in North County is reflected in both his professional and personal endeavors.

Equestrian Lifestyle TO THE RANCH The Caddell team hosts a prominent real estate footprint in Rancho Santa Fe, and surrounding equestrian communities.

With a deep passion for the equestrian lifestyle and extensive knowledge of the local market, he connects with clients seeking homes that align with their interests. His commitment to exceptional service has earned his a trusted reputation in the community, where he has successfully guided clients in finding their dream estates. With a keen eye for detail and an understanding of horse owners’ unique needs, Sean helps clients navigate the complexities of buying and selling luxury properties in this prestigious area.

Recent Coastal Sales ADDRESS

LIST PRICE

SOLD PRICE

ADDRESS

LIST PRICE

SOLD PRICE

403 Sea Ridge, La Jolla, Ca 92037

$9,500,000

$9,500,000

345 S Granados, Solana Beach, Ca 92075

$3,549,000

$3,500,000

509 Pacific Ave., Solana Beach, Ca 92075

$8,500,000

$8,100,000

34 Green Turtle, Coronado, Ca 92118

$3,495,000

$2,925,000

150 10th Street, Del Mar, Ca 92014

$8,250,000

$7,750,000

1097 C Street, Encinitas, Ca 92024

$3,300,000

$3,075,000

1350 Neptune Ave., Encinitas, Ca 92024

$6,950,000

$7,000,000

2326 Cambridge Ave, Cardiff, Ca 92007

$3,250,000

$3,150,000

1531 Coast Walk, La Jolla, Ca 92037

$6,900,000

$6,700,000

2721 Mackinnon Ranch Rd, Cardiff, Ca 92007

$2,999,000

$2,995,000

1314 Lake Drive, Encinitas, Ca 92024

$6,885,000

$5,990,000

1068 Devonshire, Encinitas, Ca 92024

$2,995,000

$3,005,000

3228 N. Twin Oaks Valley, San Marcos, Ca 92069

$2,995,000

$2,600,000

17750 Via De Fortuna, RSF, Ca 92067

$6,795,000

$6,650,000

17218 Camino de Montecillo, RSF, Ca 92067

$2,950,000

$2,950,000

2387 Montgomery Ave, Cardiff, Ca 92007

$6,495,000

$6,350,000

14817 Arrovo Rosita, Del Mar, Ca 92014

$2,950,000

$2,400,000

734 Glorietta Blvd., Coronado, Ca 92118

$5,779,000

$5,400,000

2495 Newcastle, Cardiff, Ca 92007

$2,800,000

$2,750,000

1178 Virginia Way, La Jolla, Ca 92037

$5,499,000

$5,100,000

920 Stratford Ct., Del Mar , Ca 92014

$2,750,000

$2,600,000

929 Neptune Ave., Encinitas, Ca 92024

$5,350,000

$5,350,000

922 Stratford Ct., Del Mar, Ca 92014

$2,650,000

$2,500,000

17125 Calle Corte, RSF, Ca 92067

$5,200,000

$5,200,000

2029-31 Cambridge Ave., Cardiff, Ca 92007

$2,600,000

$2,600,000

2160 Oxford Avenue, Cardiff, Ca 92007

$4,250,000

$4,250,000

1629 Somerset Ave., Cardiff, Ca 92007

$2,495,000

$2,450,000

2160 Oxford Ave, Cardiff, Ca 92007

$4,250,000

$4,250,000

1845 MacKinnon, Cardiff, Ca 92007

$2,449,000

$2,300,000

252 Kolmar St., La Jolla, Ca 92037

$4,249,000

$3,853,425

2172 Oxford Ave., Cardiff, Ca 92007

$2,449,000

$2,355,000

1746 Tattenham, Encinitas, Ca 92024

$2,399,000

$2,700,000

717 Stratford Court, Del Mar, Ca 92014

$4,150,000

$3,850,000

1270 Rubenstein Ave., Cardiff, Ca 92007

$2,395,000

$2,100,000

1413 San Elijo, Cardiff, Ca 92007

$3,998,000

$3,850,000

1045 Dewitt Ave., Encinitas, Ca 92024

$2,349,000

$2,349,000

6156 La Flecha, RSF, Ca 92067

$3,989,000

$3,800,000

2326 Cambridge Ave., Cardiff, Ca 92007

$2,150,000

$2,125,000

734 Glorietta Blvd., Coronado, Ca 92118

$3,950,000

$3,950,000

2475 Manchester Ave., Cardiff, Ca 92007

$2,025,000

$2,010,000

631 3rd Street, Encinitas, Ca 92024

$3,900,000

$3,900,000

2565 Manchester Ave., Cardiff, Ca 92007

$1,999,999

$2,075,000

9363 OLD CASTLE

3166 N TWIN OAKS VALLEY

15731 VIA DE SANTA FE

6715 LAGO LINDO

1084 DOUBLE LL RANCH ROAD

3232 N TWIN OAKS VALLEY

Proven Results

2929 ENGLISH ROAD

1097 C STREET

2570 5TH STREET

3166 N TWIN OAKS VALLEY ROAD

3228 N TWIN OAKS VALLEY ROAD

39105 AVENIDA LA CRESTA

37537 MAGEE ROAD

7035 ELFIN OAKS ROAD

7051 ELFIN OAKS ROAD

6845 VIA DEL CHARRO

Meet the Team Jessica Campbell Leland

Meghann Harris

239.850.3501

310.854.9667

Jessie.OceanRanches@gmail.com

MeghannHarris1@gmail.com

As a dedicated Horse Property Specialist with Sean Caddell & Associates, I connect equestrian enthusiasts with their dream properties, having closed over $30M in sales. My background includes a successful sales career at Cardinal Health, where I consistently exceeded targets. With a Bachelor’s degree in Anthropology from Baylor University, I bring a strategic, client-focused approach to real estate. Whether you're seeking a farm, luxury estate, or land for development, I'm here to guide you every step of the way.

Meghann is passionate about luxury real estate and is dedicated to helping clients find their dream homes. Known for her local market expertise, honesty, and integrity, she works to make every transaction smooth and enjoyable. As an accomplished equestrian and competitive Show Jumper, Meghann understands the unique needs of horse owners and tailors her service to meet her clients’ lifestyle and investment goals. She lives in Leucadia with her husband and two children and enjoys staying active, skiing, competing in triathlons, and traveling with her family.

Jackie Hooper

Holly Hermanson

760.420.0073

619.417.8974

Jackie.OceanRanches@gmail.com

HollyHermanson@icloud.com

Jackie Hooper is the Operations Manager for Sean Caddell & Associates and a licensed Realtor at Pacific Sotheby’s International Realty. With a background in corporate real estate and extensive experience alongside Sean Caddell, she brings a diverse skill set to the fast-paced world of luxury real estate. Jackie oversees daily operations, ensuring efficiency and continuous improvement for the team. Known for her organizational skills and ability to manage complex projects, she excels at building strong client and colleague relationships. A resident of Cardiff by the Sea, Jackie enjoys staying active through running and fitness classes.

Holly has been selling real estate in San Diego since 2004, bringing a deep knowledge of the local market since moving to the area in 1976. Originally from Green Bay, Wisconsin, she raised two daughters as a single mother, which fueled her success. Holly is committed to helping clients buy or sell homes with expertise, honesty, and dedication. Her hard work earned her the SD Magazine 5-Star Client Satisfaction Award for six consecutive years. In her free time, Holly enjoys traveling, working out, and attending the Del Mar horse races.

Brianne Stauffer

Michael Hawthorne

760.622.6618

858.519.2469

BrianneStaufferSD@gmail.com

Michael.OceanRanches@gmail.com

Brianne Stauffer is a dedicated real estate professional with a strong passion for helping clients achieve their property goals. Born and raised in San Diego, she has an in-depth knowledge of the North County market and a proven track record of successful deals. With a background in a family of real estate professionals, Brianne offers unique industry insights and connections that benefit her clients. She resides in Del Mar, California, and is committed to providing exceptional service, ensuring a seamless and stress-free buying or selling experience.

Anahi Arata 858.245.9078 AnahiArata19@gmail.com Anahi Arata is a highly skilled real estate professional at Pacific Sotheby’s International, known for her marketing expertise and extensive network of discerning clients across luxury fashion and real estate. Fluent in English, Spanish, Italian, and Portuguese, she specializes in connecting international clients with luxury properties, whether for personal use or investment. With a background in marketing and interior design, Anahi brings impeccable taste, strong negotiation skills, and a vast global network to her role. She is also actively involved in charitable work, supporting organizations like “This is About Humanity” and “Angelitos De Oro.”

Michael’s real estate career began after joining the Marine Corps in 2019, and he now works as a dedicated agent at Pacific Sotheby’s in San Diego. Specializing in serving active-duty military, VA loans, and first-time homebuyers, Michael is committed to ensuring a smooth experience for his clients. Originally from Alexandria, Louisiana, he has embraced San Diego’s vibrant lifestyle, enjoying surfing, rock climbing, and skydiving. His background in service and real estate reflects his dedication to helping clients and building lasting relationships in his community.

Media Spotlight Your Trusted Expert from the Ocean to the Ranch

468 ASHTON DRIVE | LAGUNA BEACH 4 Bed | 5 Bath | $5,995,000

SEANCADDELL.COM

20625 SIERRA ELENA | MURRIETA 4 Bed | 5 Bath | $1,995,000

FOR SALE | 8495 VIA RANCHO CIELO* RANCHO SANTA FE | $5,300,000

FOR SALE | 590 CAMINO EL DORADO ENCINITAS | $4,495,000

41565 AVENIDA LA CRESTA | MURRIETA 4 Bed | 4 Bath | $1,549,000

LAGUNA BEACH

631 3RD STREET | ENCINITAS Mixed-Use - 3 office spaces & one 2-bed apartment with den | $4,950,000

1345 CAMINO LINDA | SAN MARCOS 2 Bed | 2 Bath | $995,000

Just Listed 468 ASHTON DRIVE 4 Bedrooms | 4.5 Bathrooms 3,547 Square Feet 7,650 Square Foot Lot Offered at $5,995,000

SOLD | 2387 MONTGOMERY | OCEAN 5 Bed | 4 Bath | $6,350,000

SOLD OFF MARKET | 3166 N TWIN OAKS VALLEY ROAD | RANCH 4 Bed | 4 Bath | $6,000,000

Perched on a lush hillside above beloved Victoria Beach, this private estate boasts striking modern architectural design and top-of-the-line upgrades and finishes. The home features large windows and tall ceilings, emphasizing the expansive ocean views visible from the living room, kitchen, and deck.

The primary suite also offers breathtaking views of the ocean and Catalina Island, with white water and city light vistas, for as far as the eye can see. The kitchen is a chef's dream, equipped with Wolf and Sub-Zero appliances and featuring waterfall edge twin center islands. This home provides multiple indoor and outdoor sitting and dining areas, perfect for entertaining or enjoying the serene surroundings. Additional amenities include a bonus room with a private entrance off the first floor, a two-car garage, and an oversized driveway with extra parking. Just moments from the beach, Montage Resort and Spa, and award-winning restaurants, this estate is also a short drive from famous art galleries, over one hundred local restaurants, live entertainment, and outdoor activities. Together, these features make Laguna Beach a world-class destination and this house the perfect place to call home, within this famous seaside community.

SEAN CADDELL GLOBAL REAL ESTATE ADVISOR

858.472.1074 OceanRanches@gmail.com DRE# 01192842

EQ LIVING MAGAZINE

Each office is independently owned and operated. DRE# 01767484

Each office is independently owned and operated. DRE# 01767484

SEAN CADDELL

SPENCER WALL

858.472.1074

858.472.1074

OceanRanches@gmail.com

spencer@wallrealtygroup.com

DRE# 01192842 seancaddell.com

DRE# 01840729 wallrealtygroup.com

DREAM HOMES MAGAZINE

FOR SALE | 2005 BULRUSH CARDIFF | $2,429,000

FOR SALE | 3403 PACIFIC VIEW WAY* OCEANSIDE | $1,695,000

FOR SALE | 3405 PACIFIC VIEW WAY* OCEANSIDE | $1,695,000

PENDING | 3401 PACIFIC VIEW WAY* OCEANSIDE | REPRESENTING SELLER

JUST SOLD | 2160 OXFORD AVENUE CARDIFF | $4,250,000 | REPRESENTED SELLER

JUST SOLD | 38895 AVENIDA CAROLINA MURRIETA | $1,860,000 | REPRESENTED SELLER

NSDCAR TOP 1% OF REALTORS IN 2023 SEANCADDELL.COM

SEAN CADDELL GLOBAL REAL ESTATE ADVISOR

858.472.1074 OceanRanches@gmail.com DRE# 01192842

ENCINITAS ADVOCATE

*These images are conceptual renderings, not the actual property. Buyers are advised to conduct their own investigation as to what can be built on the property, the permitting process, and project costs. Each office is independently owned and operated. DRE# 01767484

DESIGN FOR THE

Sean Caddell

BRING THE CLASSIC COASTAL CALIFONIA STYLE HOME WITH LUXURY REAL ESTATE AGENT SEAN CADDELL’S LATEST COLLABORATION.

BY LINDSAY GARBACIK

PACIFIC SOTHEBY’S INTERNATIONAL REALTY GLOBAL REAL ESTATE ADVISOR

C O A S T A L

DESIGN FOR THE

in

marketing prowess and a commitment to exceptional service, Sean Caddell is a top San Diego real estate agent. At Pacific Sotheby’s International Realty, he caters to the area’s luxury coastal and equestrian communities. “I’m inspired by making a difference in the lives of my clients and their families by creating a strong financial future through real estate for multiple generations to come,” he says.

BY LINDSAY GARBACIK When Sean Caddell moved to Cardiff nearly 20 years ago, his personal style was unlike any other in the quaint beach town. He sported preppy suit jackets and ties while others stuck to flip-flops and shorts, which led to friends joking he was the “Prince of Cardiff.”

Caddell embraced the nickname, making it a key part of his brand as a luxury real estate advisor for Pacific Sotheby’s International Realty. He doesn’t just sell homes, he sells a lifestyle, helping clients curate a way of living that exudes timeless elegance while expressing their own aesthetic.

Now, he’s partnered with architect Felipe Saavedra to translate his “Prince of Cardiff” brand into a collection of high-quality, custommade coastal-inspired furniture.

“Currently, there is a gap in the marketplace when it comes to

a positive mindset. “I’m creating a future that inspires me to think bigger than I thought was possible,” he says.

“I truly believe if you can think it, you can achieve it.

Many of my dreams have come true. Sometimes, I wish I had thought bigger at a younger age. But I’ve only just

THE PRINCE OF CARDIFF COLLECTION The idea for the collaboration was sparked when the two became neighbors. Caddell admired Saavedra’s unique furniture, only to discover that he had designed it himself. Caddell immediately commissioned chairs for his 300-year-old Spanish library dining table, which he’d been in search of for years. A made-to-order banquette-style sofa followed that. The clean lines, thoughtful proportions, and light wood of Saavedra’s craftsmanship perfectly suited Caddell’s chic coastal California style.

begun. I’m looking forward to an even brighter future.

The opportunities are limitless.” On the horizon, he looks forward to continuing to grow his first class team of marketing professionals and enhancing the white glove experience for his clients.

Giving back to the local community is a top priority for Caddell. For the last 20 years, he’s supported youth education through the Ocean Discovery Institute, as well as Feeding San Diego and Shea Therapeutic Riding Center. “I’ve been given great opportunity in this life and I want others to have the same,” he says. When it comes to advice to other modern men, Caddell adds, “Do something you love, do it well, and the money will follow. Also, it’s good to be kind.”

687 S Pacific Coast Hwy Ste 102, Encinitas, CA 858.472.1074, SeanCaddell.com, @PrinceOfCardiff DRE# 01192842 2

PHOTOGRAPHY BY TIM K ING

Coastal homes are often constricted by the landscape, and Caddell struggled to find furniture that fit well. He knew his clients could benefit from Saavedra’s skill at creating timeless pieces in the correct scale. “Many designers can decorate a giant house with giant furniture, but designing for a small scale that can handle the wear of a coastal home is a true talent,” says Caddell.

While Saavedra designs and manufactures the pieces, Caddell serves as the inspirational creative director, providing insight into how clients live with and use their furniture while focusing on the design elements important to their lifestyle.

mind. Crafted with white oak and walnut with an emphasis on clean lines, the collection features organic materials, neutral colors and textured fabrics that are durable and washable but add interest.

“We’re creating serene, dream oases that will last a lifetime,” says Caddell. “There are pieces that furnish a home and then others that help in defining it—this collection is the latter.”

The upcoming Prince of Cardiff collection launches late spring and can be ordered directly by contacting Felipe Saavedra at felipe_saav@hotmail.com or through Sean Caddell’s lifestyle team at oceanranches@gmail.com.

The Prince of Cardiff Collection reflects a modern Mediterranean style, designed with the Spanish heritage of Southern California in

SEANCADDELL.COM | 858.472.1074 | OCEANRANCHES@GMAIL.COM

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LUXURY REAL ESTATE AGENT SE AN CAD D E L L , WINNER OF

5

SE A N CADDELL PACIFIC SOTHEBYS INTERNATIONAL REALTY O C EA N R A N C H ES @GM A IL.CO M 858.472.1074 S EA N C A D D ELL.CO M D R E#01192842

Now, he’s partnered with architect Felipe Saavedra to translate his “Prince of Cardiff” brand into a collection of high-quality, custommade coastal-inspired furniture.

“Currently, there is a gap in the marketplace when it comes to

SAN DIEGO’S BEST OF THE C ITY AWARDS, SHOWS US WHAT

N

estled along the picturesque coastline of northern San Diego County, Encinitas and Cardiff offer a harmonious blend of elevated coastal living and vibrant community spirit. “The area feels like a luxury coastal town with a hint of nostalgia,” says Sean Caddell, who took home the title of Best Realtor for Encinitas/Cardiff in our Best of the City Awards.

The Pacific Sotheby’s International Realty agent is at the heart of this coastal paradise, making him an indispensable guide for those seeking to call Encinitas and Cardiff home. “The community here is an eclectic mix of people who are very entrepreneurial in spirit,” he notes. “Residents are drawn to the natural beauty and active lifestyle these neighborhoods afford.”

MAKES HIS MARKET SO SPEC IAL. High-end family-owned shops, serene nature trails, and a classic SoCal mix of home styles among highly walkable streets create a sense of upscale charm rarely found in California cities.

“There’s a nice mix of classic Spanish-influenced architecture, midcentury beach cottages, and modern California design,” says Caddell, who has worked in the area for more than two decades.

“Most homes here capitalize on the ocean views with back walls made of glass.”

But the most unique aspect of Encinitas and Cardiff, according to Caddell, is walkability. With trails like the Cardiff Rail Trail connecting these coastal towns, residents and visitors can easily walk or bike from city to city, and soak up the oceanfront view while they do.

regional design,” says Caddell. “This collection aims to solve that while taking inspiration from the past to create modern heirlooms that reflect the way we currently live.”

THE PRINCE OF CARDIFF COLLECTION The idea for the collaboration was sparked when the two became neighbors. Caddell admired Saavedra’s unique furniture, only to discover that he had designed it himself. Caddell immediately commissioned chairs for his 300-year-old Spanish library dining table, which he’d been in search of for years. A made-to-order banquette-style sofa followed that. The clean lines, thoughtful proportions, and light wood of Saavedra’s craftsmanship perfectly suited Caddell’s chic coastal California style.

Coastal homes are often constricted by the landscape, and Caddell struggled to find furniture that fit well. He knew his clients could benefit from Saavedra’s skill at creating timeless pieces in the correct scale. “Many designers can decorate a giant house with giant furniture, but designing for a small scale that can handle the wear of a coastal home is a true talent,” says Caddell.

STYLE REFLECTIONS LUXURY AGENT SEAN CADDELL TAPS INTO HIS INNATE FASHION SENSE TO CRAFT ARTFULLY CURATED LIFESTYLES FOR HIS CLIENTS.

BY LINDSAY GARBACIK`

Sean Caddell understands that real estate is about more than

they are often copied in a massproduction manner and risk

Positano—the food is “We’re exactly what you becoming dated.”

“Over the past several years, both property transactions. find in its namesake Italian region,” he Cardiff and Encinitas have gone not just selling four walls,” says says. Another go-to is the upscale Herb through a major transformation with estate advisor & Sea real in downtown Encinitas:at“Visit WHERE FASHION the restoration of the San Elijo Lagoonthe global International onSotheby’s a Friday when they serve lobster MEETS REAL ESTATE Ecological Reserve,” Caddell adds. Pacific bucatini, don’t skipathe hoe of cake Just as an outfit is an expression “The reserve’s trail system connects both Realty.

“We’reand narrating story and caviar appetizer.” towns with Rancho Santa Fe and fashion, design and architecture.” of personal style, Caddell sees Solana Beach.”

With their beach town allure, tight-knit one’s home as a visualization of nearly two and decades as housing their individuality. “Design and high-end The area’s history as an iconic surfingOver communities, stock, Encinitas andDiego’s Cardiff offer a destination adds to its down-to-earth, the yet top agent in San architecture, like fashion, allow combination of luxury living luxe, vibe, which is evident in the locally luxurycaptivating coastal and equestrian people to express themselves,” he and laid-back lifestyle. As Caddell says, owned shops and restaurants that give communities, Caddell hasCalifornia that says. “If the expression is negative “It’s a dreamy corner of the area a small-town feel. “One of my a unique approach and functionally obsolete for that you can’t find anywhere else.” favorite eateries in the area is Trattoriacultivated

SEANCADDELL.COM | 8 5 8 .4 7 2 .1 0 7 4 | OCEANR ANCHES@ GMAIL.COM

Ph otog ra p hy By : Lu c a s Pa ro d i - Sp e a r h e a d Me d i a

MODERN LUXURY

C A R D I F F

to real estate that draws on his keen design acumen to help him curate a lifestyle for his clients that fulfills their needs well beyond the property they purchase.

3

1.

E N C I N I T A S

THE BEST REALTOR FOR ENC INITAS/C ARDIFF IN MODERN LUXURY

Caddell attributes his success to his ability to maintain

regional design,” says Caddell. “This collection aims to solve that while taking inspiration from the past to create modern heirlooms that reflect the way we currently live.”

a guide to

C H A R M :

LUXURY& Living

With a passion for architecture and design, a keen

BRING THE CLASSIC COASTAL CALIFONIA STYLE HOME WITH LUXURY REAL ESTATE AGENT SEAN CADDELL’S LATEST COLLABORATION.

When Sean Caddell moved to Cardiff nearly 20 years ago, his personal style was unlike any other in the quaint beach town. He sported preppy suit jackets and ties while others stuck to flip-flops and shorts, which led to friends joking he was the “Prince of Cardiff.”

Caddell embraced the nickname, making it a key part of his brand as a luxury real estate advisor for Pacific Sotheby’s International Realty. He doesn’t just sell homes, he sells a lifestyle, helping clients curate a way of living that exudes timeless elegance while expressing their own aesthetic.

MORE THAN AN AGENT Caddell’s fashion-forward sales mindset started at a young age when he worked for a high-end men’s clothing store in high school. “The fashion industry holds incredible guidance toward how we live, work and play,” notes Caddell, citing Ralph Lauren’s mastery of fashion and interiors as influential in his own life.

This perspective, combined with his educational background in journalism, marketing, interior design and architecture, was instrumental in shaping Caddell’s real estate business, where he has proven his knack for discerning which trends are fleeting versus styles that have longevity.

“Timeless design prioritizes quality materials and traditional motifs that offer a sense of elegance and sophistication,” says Caddell. “Zeitgeist-fueled styles can be bold and innovative, but

individual, it can negatively affect their lifestyle, but if it’s positive, it does many great things.”

Caddell helps clients understand the relationship between fashion and architecture, highlighting the creativity and innovation that drive both industries. He points to structural design as a prime example, noting that lines and shapes from architectural masterpieces often inspire fashion designers to create garments with sharp angles and sleek silhouettes. Color is another significant link, he notes, as architects and fashion designers alike use it to evoke emotions and set a mood.

THE CURATION PROCESS With every client, Caddell starts by discussing their family

dynamics, interests and tastes, followed by their neighborhood preferences so he can ensure they are near the amenities they need and want. “San Diego is made up of so many different microcultures, each with their own twist,” he says. “North County and coastal San Diego, for example, reflect aspirations of health and casual outdoor living, while Downtown speaks to an elevated, artist-influenced urban lifestyle.”

He values individuality in design while emphasizing luxury, and when it comes to the physical space, that starts with “good bones.” Caddell’s keys to crafting a luxe home include updating the rooms that are the most used, like the kitchen and bathrooms, with marble countertops, new flooring and fresh paint. Spa-like primary bathrooms and high-end kitchens are musts.

LOOKING AHEAD The takeaway for all clients is the same: “Discover what you love and curate your lifestyle around that,” he says. “Take your time and it will be a reflection of who you are today and who you aspire to maintain for the long term.”

It’s a principle that Caddell applies to every aspect of his own life as well, including his business, which he is growing with intention. “I look for likeminded talent with fashion and design experience to enhance the customer experience,” he says. This past year, he brought on Anahi Arata, a talented marketing professional with a background in curating elevated, timeless styles.

“Luxury is when a home looks flawless and easy, never contrived,” says Caddell, “and we aim to bring that to life for our clients.”

SEANCADDELL.COM 858.472.1074 OCEANRANCHES@GMAIL.COM

While Saavedra designs and manufactures the pieces, Caddell serves as the inspirational creative director, providing insight into how clients live with and use their furniture while focusing on the design elements important to their lifestyle.

mind. Crafted with white oak and walnut with an emphasis on clean lines, the collection features organic materials, neutral colors and textured fabrics that are durable and washable but add interest.

“We’re creating serene, dream oases that will last a lifetime,” says Caddell. “There are pieces that furnish a home and then others that help in defining it—this collection is the latter.”

The upcoming Prince of Cardiff collection launches late spring and can be ordered directly by contacting Felipe Saavedra at felipe_saav@hotmail.com or through Sean Caddell’s lifestyle team at oceanranches@gmail.com.

The Prince of Cardiff Collection reflects a modern Mediterranean style, designed with the Spanish heritage of Southern California in

SEANCADDELL.COM | 858.472.1074 | OCEANRANCHES@GMAIL.COM

Media Spotlight Perched on a Lush Hillside Above Beloved Victoria Beach 468 ASHTON DRIVE | LAGUNA BEACH 4 Bedrooms | 5 Bathrooms | 3,547 Square Feet $5,995,000

Coastal Craftsman Estate in Encinitas

Coastal Chic in the Del Mar Village

15-acre Equestrian Ranch Home in La Cresta

590 CAMINO EL DORADO ENCINITAS

717 STRATFORD COURT DEL MAR

20625 SIERRA ELENA MURRIETA

5 Bed | 5 Bath | 5,140 SF

3 Bed | 3 Bath | 2,150 SF

4 Bed | 5 Bath | 4,452 SF

Offered at $4,279,000

Offered at $4,150,000

Offered at $2,195,000

Private Oasis in the Coveted Composer District

15-acre Equestrian Ranch Home in La Cresta

1533 RUBENSTEIN CARDIFF

20625 SIERRA ELENA MURRIETA

4 Bed | 3 Bath | 2,833 SF

4 Bed | 5 Bath | 4,452 SF

Offered at $2,995,000

Offered at $1,995,000

Elevating Luxury in Oceanside

Adobe-Style Home, atop a Lake San Marcos Picturesque California Hillside Single Story

3403 PACIFIC VIEW WAY OCEANSIDE

41565 AVENIDA LA CRESTA MURRIETA

1345 CAMINO LINDA SAN MARCOS

4 Bed | 3.5 Bath | 2,256 SF

4 Bed | 4 Bath | 3,306 SF

2 Bed | 2 Bath | 1,355 SF

Offered at $1,695,000

Offered at $1,549,000

Offered at $995,000

SEAN CADDELL GLOBAL REAL ESTATE ADVISOR

858.472.1074 OceanRanches@gmail.com DRE# 01192842

Spanish-style Equestrian Elevating Luxury Home in Rancho Jamul Estate in Oceanside

Organic Contemporary in Rancho Santa Fe

New Construction in Oceanside

2852 CUPENO COURT JAMUL

3403 PACIFIC VIEW WAY OCEANSIDE

3405 PACIFIC VIEW WAY OCEANSIDE

4 Bed | 3.5 Bath | 4,225 SF

4 Bed | 3.5 Bath | 2,256 SF

4 Bed | 3.5 Bath | 2,256 SF

Offered at $1,845,000

Offered at $1,695,000

Offered at $1,695,000

SEAN CADDELL

14817 ARROYO ROSITA | RANCHO SANTA FE 3 Bedrooms | 4 Bathrooms | 3,965 Sqft | $4,300,000

PREMIER MAGAZINE

GLOBAL REAL ESTATE ADVISOR

858.472.1074 OceanRanches@gmail.com DRE# 01192842

Each office is independently owned and operated. DRE# 01767484

Each office is independently owned and operated. DRE# 01767484

#1

Pacific Sotheby’s International Realty Agent in San Diego County for Q3 2023 SEANCADDELL.COM

FOR SALE | 8495 VIA RANCHO CIELO* RANCHO SANTA FE | $5,300,000

Trust. Knowledge. Service.

Sean Caddell is a highly accomplished global real estate advisor with a remarkable expertise in various areas, including equestrian real estate, new development real estate, and San Diego coastal luxury. With over two decades of experience in the industry, Sean has established himself as a trusted and sought-after professional in the field.

Throughout his career, Sean has developed a strong passion for architecture and design, which he seamlessly incorporates into his practice. He believes that luxury goes beyond a mere price point and is instead an immersive experience that encompasses exceptional living spaces and personalized service.

FOR SALE | 641 MONTECITO WAY RAMONA | $4,949,000

FOR SALE | 2852 CUPENO COURT JAMUL | $1,845,000

Sean possesses an in-depth understanding of client needs and the ever-evolving real estate market. His commitment to achieving outstanding results and providing exceptional service has earned him a loyal clientele who consistently return to him for their real estate needs.

15-ACRE EQUESTRIAN RANCH HOME | FOR SALE IN LA CRESTA

20625 Sierra Elena | Murrieta 4 BEDS | 5 BATHS | 4,452 SF | $2,145,000 FOR SALE | 41565 AVENIDA LA CRESTA MURRIETA | $1,625,000

SEAN CADDELL

15 ACRES | ARENA | TURNOUTS | BARN | PASTURES

GLOBAL REAL ESTATE ADVISOR 858.472.1074 OceanRanches@gmail.com DRE# 01192842

FOR SALE | 918 SUNSET DRIVE VISTA | $1,399,000

COMING SOON | 590 CAMINO EL DORADO ENCINITAS | $5,200,000

*These images are conceptual renderings, not the actual property. Buyers are advised to conduct their own investigation as to what can be built on the property, the permitting process, and project costs. Each office is independently owned and operated. DRE# 01767484

JUST SOLD IN SAN MARCOS

FOR SALE IN CARDIFF

FOR SALE IN JAMUL

3166 N Twin Oaks Valley Rd.

1533 Rubenstein

2852 Cupeno Court

$6,000,000 | 4 Beds | 4 Baths Represented Buyer & Seller

$3,349,000 | 4 Beds | 3 Baths 2,833 SF | 6,981 Lot SF

$1,845,000 | 4 Beds | 4 Baths 4,225 SF | 2.7 Acres

FOR SALE IN MURRIETA

SEAN CADDELL GLOBAL REAL ESTATE ADVISOR

858.472.1074 OceanRanches@gmail.com DRE# 01192842

LISTED | 8495 VIA RANCHO CIELO RANCHO SANTA FE | $5,300,000

LISTED | 590 CAMINO EL DORADO ENCINITAS | $4,495,000

LISTED | 3403 PACIFIC VIEW* OCEANSIDE | $1,695,000

*These images are conceptual renderings, not the actual property. Buyers are advised to conduct their own investigation as to what can be built on the property, the permitting process, and project costs. Each office is independently owned and operated. DRE# 01767484

FOR SALE IN OCEANSIDE

FOR SALE IN OCEANSIDE

3403 Pacific View Way

3405 Pacific View Way

41565 Avenida

$1,695,000 | 4 Beds | 3.5 Baths 2,2256 SF | New Construction

$1,695,000 | 4 Beds | 3.5 Baths 2,2256 SF | New Construction

$1,625,000 | 4 Beds | 4 Baths 3,306 SF | 13 Acres

SEAN CADDELL GLOBAL REAL ESTATE ADVISOR

858.472.1074 OceanRanches@gmail.com DRE# 01192842 LISTED | 3405 PACIFIC VIEW* OCEANSIDE | $1,695,000

IN ESCROW | 2005 BULRUSH CARDIFF | $2,495,000

SOLD | 2160 OXFORD CARDIFF | $4,250,000

SAN DIEGO BUSINESS JOURNAL

Each office is independently owned and operated. DRE# 01767484

THE EQUESTRIAN CATALOG

03 Your Advantage

Our World Is Yours Sotheby’s International Realty is the only truly global luxury real estate company with 26,000 advisors working in more than 1,100 local offices across 86 countries and territories. Our unparalleled network works together to meet your needs and expectations.

SOTHEBY’S AUCTION LOCATIONS Sotheby’s has a global network of 80 offices in 40 countries, presents auctions in 9 sales rooms around the world, and has private sales galleries in New York, Hong Kong, and London.

26,000 1,100 86

sales associates worldwide

offices

countries & territories

$182B global sales volume

$7B

global network referrals

Our Numbers Are Your Assurance At Pacific Sotheby’s International Realty, we understand that trust is essential, especially in challenging markets. Our clients rely on our expertise, honed through experience, proven success, and resilience in all circumstances. Our results demonstrate this commitment.

12

offices

500+ $4.5B+ advisors

local sales volume

High-End Research Delivers High-End Results In the luxury market, informed decisions drive stronger outcomes. Through the Sotheby’s International Realty brand, we have access to in-depth global research and real-time market intelligence that shapes how we position your property.

The brand’s bi-annual Luxury Outlook report provides insight into evolving trends, buyer behavior, and capital movement across key markets worldwide. Combined with local expertise, these insights help us price strategically, market intelligently, and attract the right buyers with confidence.

Our Reach Brings the World to Your Home Your property is positioned for global visibility. Sothebysrealty.com is designed to ensure qualified buyers can find your home across search engines and AI-driven discovery platforms.

Through intelligent content structure, authoritative market insights, and refined property storytelling, we make your listing easy to discover, effortless to explore, and positioned within one of the most trusted brands in luxury real estate.

16

languages translated

42M+

sothebysrealty.com visits in 2025

46M+ videos played in 2025

Sotheby’s Is More Than Just Our Name For the past two centuries, Sotheby’s auction house has established an iconic brand of unparalleled prestige. Today, Sotheby’s International Realty continues this legacy, providing elevated standards and exemplary service. Leveraging the global power of the Sotheby’s name and its extensive database of 700,000 clients, we create unique opportunities to introduce your property to qualified buyers worldwide.

Exclusive Access to Ultra-Luxury Buyers Our unique relationships help us connect your listing with ultra-high-net-worth buyers that even superior marketing can’t reach alone. These buyers understand that Sotheby’s International Realty represents the finest opportunities available in every market.

AUCTION CLIENTS •

68 of Forbes’ 100 World’s Richest People

•

136 of Forbes’ 400 Richest Americans

•

57 of Forbes’ 100 Richest Americans

•

64 of Forbes’ Top 500 CEOs

•

169 of Art News’ Top 200 Collectors

•

All 10 of Forbes’ Top 10 Billionaire Art Collectors

•

20% have an average net worth of $20.4M

•

Average net worth is $8.4M

*Data based on recent survey of 9,200 clients primarily in North America, Europe and Asia

No One Can Draw More Eyes to Your Property We work with established online and print publishers to drive more exposure to the homes of our clients.

Strategic Online Distribution for Greater Visibility As soon as your property is on sothebysrealty.com, it is also distributed across a variety of leading websites across the world, maximizing reach and exposure.

sothebysrealty.com

Paid Social & Search Visibility Sotheby’s International Realty uses targeted search and social advertising to ensure properties are visible at the moments buyers are actively exploring real estate.

Across Google, listings appear when buyers search for homes, locations, and lifestyle-driven terms — helping connect properties with motivated audiences already in a buying mindset. On social platforms such as Facebook and Instagram, paid campaigns extend visibility to audiences who follow luxury, design, and real estate content, reinforcing awareness and driving interest back to sothebysrealty.com.

Together, these efforts help ensure your home is discoverable across the digital channels buyers rely on most — from initial search to ongoing consideration.

Strategic Property Promotion Through trusted media partnerships, Sotheby’s International Realty places properties within premium digital environments where affluent audiences engage with respected news, lifestyle, and design content. These placements introduce listings through natural discovery, reinforcing quality and credibility by association.

Properties are displayed based on a viewer’s location, with added exposure in select feeder markets that commonly invest in our local market. When a buyer clicks on a property, they are directed to sothebysrealty.com to view full listing details.

We Are the Most Followed The Sotheby’s International Realty brand creates exclusive content featuring our property listings on multiple social media platforms and engages with over one million followers each day.

We are the most followed luxury real estate brand across social media—with a larger global audience than any of our competitors.

441K+

547K+

129K+

151K+

YouTube subscribers

Facebook followers

Instagram followers

LinkedIn followers

Our Reputation Is Your Advantage The Sotheby’s International Realty brand is the most profiled luxury real estate brand in the news. Our press office possesses strong relationships with leading national and international media outlets that drive buyers to

2025 PRESS SHARE OF VOICE

sothebysrealty.com, where your property is featured.

Sotheby’s International Realty

Engel & Volkers

Coldwell Banker

Christie’s International Real Estate

Douglas Elliman

The Agency

Compass

Berkshire Berkshire Hathaway

Corcoran Realty

Knight Frank

You’ll See the Results as They Unfold We provide comprehensive data on your listing’s web traffic, showings, marketing campaigns, and more. This valuable information drives the sales strategy, enabling us to adjust and refine tactics in real-time, ensuring every decision is informed and aligned with your goals.

04 Our Sales Strategy

1

Private Listing When distinguished listings need discretion

3

Auction Listing A faster way to the highest bidder

2

Marketing Listing When your property needs prime time exposure

There’s More Than One Way to Sell Luxury Homes When it comes to selling your home, you have options. We are committed to meeting you exactly where you are in your selling journey and guiding you down the optimal path to finding the most qualified buyer for your home.

Whether you desire the discretion of an off-market sale, prefer a traditional market listing, or are eager to elevate your approach with an auction, we can tailor our services to meet your unique requirements.

Private Listings Powerful Reach At Pacific Sotheby’s International Realty, we provide unmatched exposure for exclusive off-market listings through a collaborative internal forum, a centralized database, and a weekly email showcasing these opportunities to our network. With over 500 agents across San Diego and Orange County, we connect sellers with qualified buyers quickly and discreetly, maximizing opportunities while maintaining privacy and exclusivity.

A Faster Way to the Highest Bidder SOTHEBY’S CONCIERGE AUCTIONS Sotheby’s is well known for auctioning works of fine art, antiques, jewelry, watches, wine, and cars to high-net-worth individuals. But it’s also a valuable option for select properties.

In fact, auctioning a property can accelerate the timing of a sale to as little as 60 days.

Luxury Homes Aren’t Just for One Family Anymore Since 2011, multigenerational households have risen 271% in the U.S., driven by deeper family connections, caregiving needs, and the desire to build a lasting legacy.

Generation X leads demand (21%), followed closely by Baby Boomers and Millennials, with growing international interest in markets such as Japan and Brazil.

Today’s luxury buyers prioritize thoughtfully designed “away spaces”—including rec rooms, separate entrances, kitchenettes, and guest suites—that balance shared living with privacy and dignity.

At Pacific Sotheby’s International Realty, we know how to position homes for this evolving luxury buyer, highlighting features that support multigenerational living while leveraging local expertise and a powerful global network to maximize demand and value.

The Right Price Gets the Best Result Experience shows that pricing a property correctly from the start results in the greatest buyer interest at the most favorable price.

We will carefully analyze the market using our local expertise to determine the optimal price for your property.

Where Local Knowledge Drives Better Outcomes Every property deserves a tailored strategy. While we analyze your property in detail, we also closely track broader market trends to understand the environment in which it will be positioned.

We compile and publish regular market updates that provide insight into pricing trends, buyer activity, and overall market direction. These reports offer valuable context, helping you make informed decisions with clarity and confidence.

DISCOVER OUR LATEST LOCAL MARKET UPDATES Scan to access current statistics and broader market insights for your area.

San Diego County

THANK YOU

A partner makes it easier.

The best partner makes it perfect.

PACI F I C S OT H E BYS R E A LT Y.CO M © 2026 Pacific Sotheby’s International Realty DRE 01767484. All rights reserved. The information set forth on this site is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. Pacific Sotheby’s International Realty fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each franchise is independently owned and operated. Sotheby’s International Realty® and the Sotheby’s International Realty Logo are service marks licensed to Sotheby’s International Realty Affiliates LLC and used with its consent.