Listing Consultation
PRESENTED TO FEDERICO ESCOBEDO
PRESENTED BY ANAHI ARATA & SEAN CADDELL
7006 LA PALMA RANCHO SANTA FE
Partnership Matters
Thank you for the opportunity to demonstrate the difference Pacific Sotheby’s International Realty can make as your partner.
Our goal is to simplify the home-selling process from start to finish, and our expertise ensures a seamless experience. Simply put—together, we will succeed.
At Pacific Sotheby’s International Realty, we have the resources, strategy, and reach to deliver exceptional results. As your dedicated partner, we will guide you through every step of the journey. This brief presentation outlines our comprehensive plan, leveraging our network and marketing expertise to connect with the right buyers.
Thank you again for your consideration. It would be our privilege to represent you.
The Attention Your Property Deserves
At Pacific Sotheby's International Realty, we understand that each property and seller is unique, so we offer you an exclusive tailor-made strategy. We execute that strategy by combining our vast experience, innovative technology, and unmatched global reach to attract the attention of the most qualified buyers around the world.
Our Approach Tailored to You
PREPARING YOUR PROPERTY
We begin by evaluating how your property should be presented to the market — identifying opportunities to enhance its visual appeal, positioning, and overall readiness. This step ensures every detail is thoughtfully considered before your home is introduced to buyers.
2
FINALIZING YOUR MARKETING PLAN
We develop a tailored marketing strategy that reflects your property’s unique attributes and target audience, outlining how and where it will be presented to achieve the strongest possible exposure.
4
REPORTING YOUR PROGRESS
Throughout the process, we keep you informed with ongoing insights into activity, engagement, and feedback, providing transparency and data to guide informed decisions.
LAUNCHING YOUR PROPERTY
Once your property is fully prepared and positioned, we introduce it to the market through a coordinated launch across our global network and marketing channels — reaching qualified buyers with clarity and impact.
5
CLOSING THE TRANSACTION
From negotiation through closing, we manage every detail with care and precision — supporting you through due diligence, documentation, and a successful transfer of ownership.
Anahi Arata
Global Real Estate Advisor | DRE 02203143
858.245.9078
Anahi.Arata@pacificsir.com
Anahi Arata is a Global Real Estate Advisor with Pacific Sotheby’s International Realty whose career has been shaped by a passion for connecting people, cultivating meaningful relationships, and creating opportunities across luxury real estate, fashion, art, and philanthropy.
Before entering real estate, Anahi built her career at the intersection of luxury marketing, international business development, fashion, art, and philanthropy. These experiences provided her with a unique understanding of the people, relationships, and lifestyle considerations that often influence the acquisition of exceptional properties. Her work alongside luxury brands, creative leaders, entrepreneurs, and charitable organizations cultivated an appreciation for design, craftsmanship, heritage, and timeless value that continues to inform her approach today.
Fluent in English, Spanish, and Portuguese, Anahi works seamlessly across cultures and borders, assisting domestic and international clients with residential, investment, and lifestyle-oriented real estate opportunities. She is recognized for her attention to detail, strategic mindset, strong communication skills, and commitment to delivering a highly personalized client experience.
Moving to the United States at 18 without speaking English, Anahi developed the resilience, resourcefulness, and global perspective that continue to shape her approach to business, relationships, and client advocacy today. Her journey reflects a deep appreciation for hard work, adaptability, and the importance of building meaningful connections.
Beyond her professional endeavors, Anahi remains actively involved in philanthropic and community initiatives focused on education, empowerment, and social impact. She proudly supports This Is About Humanity, Vision Global Empowerment, and The Country Friends, reflecting her belief that success is measured not only by achievement, but by the positive impact one creates in the lives of others.
Her professional philosophy is rooted in trust, discretion, service, and long-term relationships. Whether representing a first-time buyer, a luxury homeowner, a developer, or an international investor, Anahi approaches every opportunity with integrity, care, and a commitment to excellence.
Anahi operates at the intersection of relationships, lifestyle, and real estate—helping clients navigate meaningful decisions with confidence, discretion, and a global perspective.
Sean Caddell
Global Real Estate Advisor | DRE 01192842
858.472.1074 | OceanRanches@gmail.com
SeanCaddell.com
Sean Caddell is a highly accomplished global real estate advisor with a remarkable expertise in various areas, including equestrian real estate, new development real estate, and San Diego coastal luxury. With over two decades of experience in the industry, Sean has established himself as a trusted and sought-after professional in the field.
Throughout his career, Sean has developed a strong passion for architecture and design, which he seamlessly incorporates into his practice. He believes that luxury goes beyond a mere price point and is instead an immersive experience that encompasses exceptional living spaces and personalized service.
Sean possesses an in-depth understanding of client needs and the ever-evolving real estate market. His commitment to achieving outstanding results and providing exceptional service has earned him a loyal clientele who consistently return to him for their real estate needs.
In addition to his successful real estate career, Sean is deeply involved in philanthropy and community engagement. He actively supports charities and organizations such as the Ocean Discovery Institute, where he serves as Cabinet Board Member supporting the education system in the public schools for City Heights through programs supporting marine and environmental science. Sean also serves on the Advisory Board for Del Mar Horse Park, demonstrating his dedication to the equestrian community. Furthermore, he holds the esteemed position of Co-Chair for the United States Equestrian Team West Coast Gala in 2024, highlighting his leadership and commitment to promoting excellence in equestrian sports.
Sean’s expertise extends to marketing strategies, both digital and print, on both local and international scales. He possesses extensive knowledge in leveraging these platforms to effectively reach and engage target audiences. His proficiency in this area has garnered him recognition, including appearances on television, where he has shared his industry insights and expertise.
Sean Caddell is a graduate of San Diego State University, where he earned a Bachelor of Arts degree in Journalism with an emphasis in advertising. Prior to his real estate career, he gained valuable experience managing corporate relations for firms in the financial services industry, honing his skills in communication and client relations.
Driven by his passion for architecture, design, and delivering exceptional results, Sean Caddell continues to be a respected and influential figure in the global real estate industry. His unwavering commitment to his clients, coupled with his extensive knowledge and experience, make him an invaluable asset for anyone seeking unparalleled real estate representation.
Client Reviews
Anahi Arata is truly best-in-class — not just in knowledge and service, but in her rare ability to curate elevated living. Her expertise goes far beyond style. She approaches every client with a discerning eye, an international perspective, and an instinctive understanding of how to present people and spaces at their highest level. Yes, she has impeccable taste in colors, textiles, and design — but her greatest strength is her ability to illuminate a client’s natural presence and confidence. Everything she touches feels authentic, effortless, and sophisticated. Anahi’s integrity, talent, and work ethic are unmatched. She has helped me navigate galas, philanthropic events, business meetings, and public appearances with ease — always creating a refined, polished expression of who I am. She truly elevates every experience.
— Tamara Lafarga-Joseph
Anahi Arata is an extraordinary curator of personal and lifestyle presentation. Her global background — from Paris to Latin America to the U.S. — gives her a rare viewpoint when advising clients on how to show up in high-visibility moments. From red-carpet hosting at the San Diego Latino Film Festival to national platforms and major philanthropic events, her guidance has always ensured I project clarity, confidence, and sophistication. She doesn’t just style — she architects an image. Up close or in society pages, her direction reflects who I am and where I’m going. Whether you’re preparing for a major milestone, refining your presence, or seeking a curated international experience, there is truly no one like Anahi.
— Yolanda Wealther-Made
Anahi is a brilliant aesthetic curator with impeccable taste and an intuitive understanding of design and storytelling. She guided me through the entire process of creating the looks for my wedding — with creativity, warmth, and a sense of vision that made every moment special. The experience was seamless, elevated, and deeply personal. The end result was exactly what I dreamed of — timeless, elegant, and beautifully curated. I highly recommend Anahi for anyone seeking a refined, guided, and meaningful.
— Florencia Gómez
When you want everything to feel perfect, you need someone who sees the full picture — and that’s exactly who Anahi is. She curated every detail of my wedding experience with impeccable taste and an elevated, concierge-level approach. From finding the perfect dress to sourcing rare pieces like the Gianvito Rossi crystal heels and my La Perla silk robe, she handled every step with care and artistry. She attended fittings, managed details, and ensured everything aligned effortlessly — even arriving early on my wedding day to make sure my gown was flawless. Anahi transforms milestones into beautifully curated experiences. I couldn’t imagine going through my wedding without her.
— Larissa Woodrich
Community
Involvement
For nearly a decade, Anahi Arata has been a devoted volunteer with The Country Friends, generously giving her time, energy, and heart to help uplift San Diego communities. Through her steady commitment, she has helped further the organization’s mission, supporting vital services ranging from meal programs and educational support to aid for survivors of abuse, foster children, and victims of human trafficking. Her contributions — along with those of hundreds of compassionate volunteers — have helped the organization raise millions of dollars for dozens of deserving charities. Anahí’s spirit of service and compassion exemplifies the very essence of The Country Friends: community, generosity, and lasting impact.
Client Reviews
Sean has helped me find and sell three houses. It has been great experiences and Sean’s team communicates throughout the whole process and puts you first and really listens.
— Kenda P.
Sean is absolutely the best in the business. I have done two major transactions with him (buying and selling a luxury horse farm), and he is such an amazing professional in every way. He took such good care of us from start to finish. He knows the market like no one else, and I recommend him without hesitation. His team is incredible also. In my mind, there is no one else I would work with when buying or selling real estate.
— Jessica M.
Sean is the best of the best. I have known him for at least 20 years. He sold our home in Vista CA in 2023 at full asking price and in 10 days time. He and his staff are attentive, professional and kind. I have recommended him to friends several times and each has had the same experience. Sean Caddell & Associates for the win!
— Kim S.
Sean really understands the San Diego real estate market. He is very hard working and detail oriented so you can be certain nothing will “fall between the cracks”. He ALWAYS looks out for the best interests of his clients. You couldn’t ask for a more knowledgeable and honest agent.
— Sally H.
I had the good fortune of meeting Sean Caddell when I relocated from Pasadena. Sean continues to share his decades of proven experience with his clients always dedicated to listening and then meeting their real estate needs as if it was his own personal purchase or sale. He is skilled in offering not only his services as an agent but in providing a joyous new life style.
— Carolyn O.
Sean and his team are great! I can’t imagine shopping for houses or barns with anyone else.
— Monica G.
My husband and I had Sean and his group list and sell our property on the oceanfront in La Jolla, CA. It was on private street and sold at a great price. Of course, he sold us our next home as well. His ability suited his reputation!
— Linda F.
Sean Caddell advises me on property purchases, both personal and investment properties, and is always patient, promptly replies to messages, and most of all, keeps professional and calm regardless. Negotiations with Sean are smooth and easy, even with difficult situations. He’s the best.
— Carla H.
Sean Caddell and Associates have consistently been terrific in every way to sell properties for us. Incredibly responsive and knowledgeable. These are the ingredients for a successful outcome.
— Laura M.
Community
Involvement
Sean Caddell is a dedicated community member and philanthropist, actively supporting organizations like the Ocean Discovery Institute, Feeding San Diego, and the horse community in Southern California. His commitment to giving back reflects his passion for the environment and the local community.
Coastal Lifestyle
FROM THE OCEAN
Sean Caddell, a San Diego resident for over 40 years, specializes in coastal properties, bringing a deep understanding of the local market to his clients. Known for his expertise and passion for luxury real estate, Sean is also an active community member, contributing to various philanthropic efforts and fostering connections throughout San Diego County Coastal Communities. His commitment to these regions with an emphasis in North County is reflected in both his professional and personal endeavors.
Equestrian Lifestyle
TO THE RANCH
The Caddell team hosts a prominent real estate footprint in Rancho Santa Fe, and surrounding equestrian communities. With a deep passion for the equestrian lifestyle and extensive knowledge of the local market, he connects with clients seeking homes that align with their interests. His commitment to exceptional service has earned his a trusted reputation in the community, where he has successfully guided clients in finding their dream estates. With a keen eye for detail and an understanding of horse owners’ unique needs, Sean helps clients navigate the complexities of buying and selling luxury properties in this prestigious area.
Recent Coastal Sales
403 Sea Ridge, La Jolla, Ca 92037
509 Pacific Ave., Solana Beach, Ca 92075
150 10th Street, Del Mar, Ca 92014
1350 Neptune Ave., Encinitas, Ca 92024
1531 Coast Walk, La Jolla, Ca 92037
1314 Lake Drive, Encinitas, Ca 92024
17750 Via De Fortuna, RSF, Ca 92067
2387 Montgomery Ave, Cardiff, Ca 92007
734 Glorietta Blvd., Coronado, Ca 92118
1178 Virginia Way, La Jolla, Ca 92037
929 Neptune Ave., Encinitas, Ca 92024
17125 Calle Corte, RSF, Ca 92067
2160 Oxford Avenue, Cardiff, Ca 92007
2160 Oxford Ave, Cardiff, Ca 92007
252 Kolmar St., La Jolla, Ca 92037
717 Stratford Court, Del Mar, Ca 92014
1413 San Elijo, Cardiff, Ca 92007
6156 La Flecha, RSF, Ca 92067
734 Glorietta Blvd., Coronado, Ca 92118
631 3rd Street, Encinitas, Ca 92024
$9,500,000
$8,500,000
$8,250,000
$6,950,000
$6,900,000
$6,885,000
$6,795,000
$6,495,000
$5,779,000
$5,499,000
$5,350,000
$5,200,000
$4,250,000
$4,250,000
$4,249,000 $4,150,000
$3,998,000
$3,989,000
$3,950,000
$3,900,000
$9,500,000
$8,100,000
$7,750,000
$7,000,000
$6,700,000
$5,990,000
$6,650,000
$6,350,000
$5,400,000
$5,100,000
$5,350,000
$5,200,000
$4,250,000
$4,250,000
$3,853,425
$3,850,000
$3,850,000
$3,800,000
$3,950,000
345 S Granados, Solana Beach, Ca 92075
34 Green Turtle, Coronado, Ca 92118
1097 C Street, Encinitas, Ca 92024
2326 Cambridge Ave, Cardiff, Ca 92007
2721 Mackinnon Ranch Rd, Cardiff, Ca 92007
1068 Devonshire, Encinitas, Ca 92024
3228 N. Twin Oaks Valley, San Marcos, Ca 92069
17218 Camino de Montecillo, RSF, Ca 92067
14817 Arrovo Rosita, Del Mar, Ca 92014
2495 Newcastle, Cardiff, Ca 92007
920 Stratford Ct., Del Mar , Ca 92014
922 Stratford Ct., Del Mar, Ca 92014
2029-31 Cambridge Ave., Cardiff, Ca 92007
1629 Somerset Ave., Cardiff, Ca 92007
1845 MacKinnon, Cardiff, Ca 92007
2172 Oxford Ave., Cardiff, Ca 92007
1746 Tattenham, Encinitas, Ca 92024
1270 Rubenstein Ave., Cardiff, Ca 92007
1045 Dewitt Ave., Encinitas, Ca 92024
2326 Cambridge Ave., Cardiff, Ca 92007
2475 Manchester Ave., Cardiff, Ca 92007
$3,549,000
$3,900,000 $3,500,000 $2,925,000 $3,075,000 $3,150,000 $2,995,000 $3,005,000 $2,600,000 $2,950,000 $2,400,000 $2,750,000 $2,600,000 $2,500,000 $2,600,000 $2,450,000 $2,300,000 $2,355,000 $2,700,000 $2,100,000 $2,349,000 $2,125,000 $2,010,000 $2,075,000
2565 Manchester Ave., Cardiff, Ca 92007
$3,495,000
$3,300,000
$3,250,000
$2,999,000 $2,995,000 $2,995,000 $2,950,000
$2,950,000 $2,800,000
$2,750,000
$2,650,000
$2,600,000
$2,495,000
$2,449,000
$2,449,000 $2,399,000 $2,395,000 $2,349,000
$2,150,000
$2,025,000
$1,999,999
Meet the Team
Jessica Campbell Leland
239.850.3501 | DRE 02080807
Jessie.OceanRanches@gmail.com
As a dedicated Horse Property Specialist with Sean Caddell & Associates, I connect equestrian enthusiasts with their dream properties, having closed over $30M in sales. My background includes a successful sales career at Cardinal Health, where I consistently exceeded targets. With a Bachelor’s degree in Anthropology from Baylor University, I bring a strategic, client-focused approach to real estate. Whether you're seeking a farm, luxury estate, or land for development, I'm here to guide you every step of the way.
Jackie Hooper
760.420.0073 | DRE 02054922
Jackie.OceanRanches@gmail.com
Jackie Hooper is the Operations Manager for Sean Caddell & Associates and a licensed Realtor at Pacific Sotheby’s International Realty. With a background in corporate real estate and extensive experience alongside Sean Caddell, she brings a diverse skill set to the fast-paced world of luxury real estate. Jackie oversees daily operations, ensuring efficiency and continuous improvement for the team. Known for her organizational skills and ability to manage complex projects, she excels at building strong client and colleague relationships. A resident of Cardiff by the Sea, Jackie enjoys staying active through running and fitness classes.
Michael Hawthorne
858.519.2469 | DRE 02159221
Michael.OceanRanches@gmail.com
Michael’s real estate career began after joining the Marine Corps in 2019, and he now works as a dedicated agent at Pacific Sotheby’s in San Diego. Specializing in serving active-duty military, VA loans, and first-time homebuyers, Michael is committed to ensuring a smooth experience for his clients. Originally from Alexandria, Louisiana, he has embraced San Diego’s vibrant lifestyle, enjoying surfing, rock climbing, and skydiving. His background in service and real estate reflects his dedication to helping clients and building lasting relationships in his community.
15731 VIA DE SANTA FE
9363 OLD CASTLE
1084 DOUBLE LL RANCH ROAD
6715 LAGO LINDO
3166 N TWIN OAKS VALLEY
3232 N TWIN OAKS VALLEY
2929 ENGLISH ROAD
3166 N TWIN OAKS VALLEY ROAD
37537 MAGEE ROAD
3228 N TWIN OAKS VALLEY ROAD
1097 C STREET
2570 5TH STREET
39105 AVENIDA LA CRESTA
7035 ELFIN OAKS ROAD
7051 ELFIN OAKS ROAD
6845 VIA DEL CHARRO
Media Spotlight
Born in Lima, Peru, Anahi Arata grew up in a family where tradition, culture, and her grandparents’ philanthropy instilled a deep sense of purpose. Her path first led her to New York City, where she balanced her studies with work in both the medical field as an ABA therapist and in fashion. Those disciplines shaped her empathy, resilience, and appreciation for elegance.
A summer in San Diego turned into a permanent move. “The city’s beauty, culture, and spirit of generosity resonated deeply,” she says. “San Diego is not just where settled, but where discovered a true sense of home.”
As a realtor with Sotheby’s International Realty, Anahi views her profession as far more than transactions. “Each property tells a story, and my role is to match clients with spaces that reflect beauty and belonging.”
Anahi Arata
In a world where elegance meets purpose, Arata brings depth, integrity and vision to every facet of her work.
Before becoming a global real estate advisor with Pacific Sotheby’s, she spent years shaping brand narratives in New York’s fashion industry, learning not just the aesthetics of luxury but also the emotional intelligence and resilience behind it.
After 9/11, Arata felt called to pursue something more rooted. Her appreciation for architecture and her deep connection to home— shaped by childhood years in Peru and Spain—led her to real estate, where her creative sensibility and cultural fluency found new expression. “Real estate allowed me to merge that appreciation with the emotional intelligence I developed in fashion,” she says.
Arata defines a Dynamic Woman as one who evolves without losing herself. For her, that meant learning English while working two jobs and navigating competitive industries as a Latina. Her journey taught her that empathy, creativity and consistency are true power. She is now focused on using her voice for lasting impact.
“A Dynamic Woman, in the truest sense, is not defined by what she does, but by how she does it—with soul, with vision and with a commitment to leaving something better behind.”
Through her philanthropic work with The Country Friends, Vision Global Empowerment and This Is About Humanity, Arata advocates for education, safety and equity—especially for children and underserved communities. “I use my voice and resources for something greater,” she says. “It’s the kind of legacy want to leave behind.”
Today, whether curating meaningful spaces or mentoring the next generation of leaders, Arata continues to blend strategy with soul. She’s not just building homes—she’s building a future shaped by beauty, compassion and unwavering intention.
687 SOUTH COAST HIGHWAY #102, ENCINITAS, CA 92024 seancaddell.com anahiarata.com 858.780.6682 @anahiarata photography by KRISTEN VINCENT PHOTOGRAPHY
SAN DIEGO
Anahi Arata
PACIFIC SOTHEBY’S INTERNATIONAL REALTY
GENTE BONITA
SAN DIEGO UNION TRIBUNE
26,000 sales associates worldwide
1,100 offices
86 countries & territories $182B global sales volume $7B global network referrals
Our World Is Yours
Sotheby’s International Realty is the only truly global luxury real estate company with 26,000 advisors working in more than 1,100 local offices across 86 countries and territories. Our unparalleled network works together to meet your needs and expectations.
SOTHEBY’S AUCTION LOCATIONS
Sotheby’s has a global network of 80 offices in 40 countries, presents auctions in 9 sales rooms around the world, and has private sales galleries in New York, Hong Kong, and London.
Our Numbers Are Your Assurance
At Pacific Sotheby’s International Realty, we understand that trust is essential, especially in challenging markets. Our clients rely on our expertise, honed through experience, proven success, and resilience in all circumstances. Our results demonstrate this commitment.
500+ $4.5B+ offices advisors local sales volume
High-End Research Delivers High-End Results
In the luxury market, informed decisions drive stronger outcomes. Through the Sotheby’s International Realty brand, we have access to in-depth global research and real-time market intelligence that shapes how we position your property.
The brand’s bi-annual Luxury Outlook report provides insight into evolving trends, buyer behavior, and capital movement across key markets worldwide. Combined with local expertise, these insights help us price strategically, market intelligently, and attract the right buyers with confidence.
Our Reach Brings the World to Your Home
Your property is positioned for global visibility. Sothebysrealty.com is designed to ensure qualified buyers can find your home across search engines and AI-driven discovery platforms.
Through intelligent content structure, authoritative market insights, and refined property storytelling, we make your listing easy to discover, effortless to explore, and positioned within one of the most trusted brands in luxury real estate.
16
46M+ languages translated
42M+
sothebysrealty.com visits in 2025 videos played in 2025
Sotheby’s Is More Than Just Our Name
For the past two centuries, Sotheby’s auction house has established an iconic brand of unparalleled prestige. Today, Sotheby’s International Realty continues this legacy, providing elevated standards and exemplary service. Leveraging the global power of the Sotheby’s name and its extensive database of 700,000 clients, we create unique opportunities to introduce your property to qualified buyers worldwide.
Exclusive Access to Ultra-Luxury Buyers
Our unique relationships help us connect your listing with ultra-high-net-worth buyers that even superior marketing can’t reach alone. These buyers understand that Sotheby’s International Realty represents the finest opportunities available in every market.
AUCTION CLIENTS
• 68 of Forbes’ 100 World’s Richest People
• 136 of Forbes’ 400 Richest Americans
• 57 of Forbes’ 100 Richest Americans
• 64 of Forbes’ Top 500 CEOs
• 169 of Art News’ Top 200 Collectors
• All 10 of Forbes’ Top 10 Billionaire Art Collectors
• 20% have an average net worth of $20.4M
• Average net worth is $8.4M
*Data based on recent survey of 9,200 clients primarily in North America, Europe and Asia
No One Can Draw More Eyes to Your Property
We work with established online and print publishers to drive more exposure to the homes of our clients.
Strategic Online Distribution for Greater Visibility
As soon as your property is on sothebysrealty.com, it is also distributed across a variety of leading websites across the world, maximizing reach and exposure.
sothebysrealty.com
Paid Social & Search Visibility
Sotheby’s International Realty uses targeted search and social advertising to ensure properties are visible at the moments buyers are actively exploring real estate.
Across Google, listings appear when buyers search for homes, locations, and lifestyle-driven terms — helping connect properties with motivated audiences already in a buying mindset. On social platforms such as Facebook and Instagram, paid campaigns extend visibility to audiences who follow luxury, design, and real estate content, reinforcing awareness and driving interest back to sothebysrealty.com.
Together, these efforts help ensure your home is discoverable across the digital channels buyers rely on most — from initial search to ongoing consideration.
Strategic Property Promotion
Through trusted media partnerships, Sotheby’s International Realty places properties within premium digital environments where affluent audiences engage with respected news, lifestyle, and design content. These placements introduce listings through natural discovery, reinforcing quality and credibility by association.
Properties are displayed based on a viewer’s location, with added exposure in select feeder markets that commonly invest in our local market. When a buyer clicks on a property, they are directed to sothebysrealty.com to view full listing details.
We Are the Most Followed
The Sotheby’s International Realty brand creates exclusive content featuring our property listings on multiple social media platforms and engages with over one million followers each day.
We are the most followed luxury real estate brand across social media—with a larger global audience than any of our competitors.
441K+
YouTube subscribers
129K+
547K+
Facebook followers Instagram followers
151K+
LinkedIn followers
Our Reputation
Is Your Advantage
The Sotheby’s International Realty brand is the most profiled luxury real estate brand in the news. Our press office possesses strong relationships with leading national and international media outlets that drive buyers to sothebysrealty.com, where your property is featured.
2025 PRESS SHARE OF VOICE
Sotheby’s International Realty
Coldwell Banker
Engel & Volkers
Christie’s International Real Estate
Douglas Elliman The Agency
Compass
Corcoran Realty
Berkshire Berkshire Hathaway
Knight Frank
You’ll
See the Results as They Unfold
We provide comprehensive data on your listing’s web traffic, showings, marketing campaigns, and more. This valuable information drives the sales strategy, enabling us to adjust and refine tactics in real-time, ensuring every decision is informed and aligned with your goals.
Our Sales Strategy
When distinguished listings need discretion
A faster way to the highest bidder
When your property needs prime time exposure
There’s More Than One Way to Sell
Luxury Homes
When it comes to selling your home, you have options. We are committed to meeting you exactly where you are in your selling journey and guiding you down the optimal path to finding the most qualified buyer for your home.
Whether you desire the discretion of an off-market sale, prefer a traditional market listing, or are eager to elevate your approach with an auction, we can tailor our services to meet your unique requirements.
Private Listings Powerful Reach
At Pacific Sotheby’s International Realty, we provide unmatched exposure for exclusive off-market listings through a collaborative internal forum, a centralized database, and a weekly email showcasing these opportunities to our network. With over 500 agents across San Diego and Orange County, we connect sellers with qualified buyers quickly and discreetly, maximizing opportunities while maintaining privacy and exclusivity.
A Faster Way to the Highest Bidder
SOTHEBY’S CONCIERGE AUCTIONS
Sotheby’s is well known for auctioning works of fine art, antiques, jewelry, watches, wine, and cars to high-net-worth individuals. But it’s also a valuable option for select properties. In fact, auctioning a property can accelerate the timing of a sale to as little as 60 days.
Luxury Homes Aren’t Just for One Family
Anymore
Since 2011, multigenerational households have risen 271% in the U.S., driven by deeper family connections, caregiving needs, and the desire to build a lasting legacy.
Generation X leads demand (21%), followed closely by Baby Boomers and Millennials, with growing international interest in markets such as Japan and Brazil.
Today’s luxury buyers prioritize thoughtfully designed “away spaces”—including rec rooms, separate entrances, kitchenettes, and guest suites—that balance shared living with privacy and dignity.
At Pacific Sotheby’s International Realty, we know how to position homes for this evolving luxury buyer, highlighting features that support multigenerational living while leveraging local expertise and a powerful global network to maximize demand and value.
The Right Price Gets the Best Result
Experience shows that pricing a property correctly from the start results in the greatest buyer interest at the most favorable price. We will carefully analyze the market using our local expertise to determine the optimal price for your property.
Where Local Knowledge Drives Better Outcomes
Every property deserves a tailored strategy. While we analyze your property in detail, we also closely track broader market trends to understand the environment in which it will be positioned.
We compile and publish regular market updates that provide insight into pricing trends, buyer activity, and overall market direction. These reports offer valuable context, helping you make informed decisions with clarity and confidence.
DISCOVER OUR LATEST LOCAL MARKET UPDATES
Scan to access current statistics and broader market insights for your area.
San Diego County
