City Highlight | Sturgis

STURGIS

CHRISTINA STEELE | STURGIS PUBLIC INFORMATION OFFICER

HARLEY-DAVIDSON RALLY POINT PLAZA, located in the heart of downtown Sturgis. The City of Sturgis was founded in 1876. It was named for Major Samuel D. Sturgis, a commander at the nearby Fort Meade Cavalry Post.

Best known for hosting the world-famous Sturgis Motorcycle Rally, the city of 7,020 (as of 2020 census) is also known for a variety of other activities including over 50 miles of interconnected hiking and biking trails, car rallies, and art festivals.

Tucked between the Black Hills National Forest and Badlands National Park, Sturgis is in the perfect location to make it a popular tourist destination all year. Mount Rushmore, Crazy Horse Monument, the Badlands, Custer State Park, Spearfish Canyon, and Bear Butte State Park are all within a short drive.

Residents as well as visitors enjoy the Music on Main concert series and Mountain Bike Races each Wednesday in June and July. Most community events take place at HarleyDavidson Rally Point Plaza in the heart of downtown Sturgis.

Fall brings its own excitement with the Sturgis Off-Road Rally. Participants from across the country enjoy riding ATVs and side-by-sides on the nearby Black Hills trail system while participating in scavenger hunts, poker runs, and other family-friendly activities. During the winter months, residents and visitors enjoy skiing, ice fishing, and snowmobiling. Mild winters allow outdoor enthusiasts to walk, bike, and hike year round. Seven community parks offer playground equipment and open space in almost every neighborhood.

Those who prefer indoor recreation enjoy the Sturgis Community Center. The center features an indoor pool, sauna, and whirlpool. Additionally, state-of-the-art cardio and weightlifting equipment, an indoor walking track, and several instructor-led classes are available to members and visitors. The Community Center is also home to a performing arts theater.

The STURGIS ARTWALK features a variety of artwork in the downtown area. The sculptures change each year. Image: Outer Limits by artists T. James & A. Demarais, Good Thunder, MN. Texture and dimensions are incorporated into the sculpture through build-up pads created by welding students of Janesvile-WaldorfPemberton MN High School.

The Sturgis Library provides public computers, meeting rooms, children and adult programming, and a full array of digital media services.

Sturgis is a thriving community with three new subdivisions and an assisted living community currently under construction. A fi rst-class school system pairs with a stable economy to make Sturgis a desirable location for everyone from young families to retired seniors who want to remain active while living in a safe and supportive community. The fi rst-class health systems include both the VA Healthcare System at Ft. Meade and the newly expanded Monument Health System. Familyowned businesses like Belle Joli Winery, DesJarlais Farms, and Bear Butte Gardens offer a wide variety of sustainable and unique farm-fresh products.

Make sure you add Sturgis to your list of places to visit. Our unique restaurants and affordable lodging facilities will fi t your budget nicely and the endless list of yearround activities are sure to please your entire family. ■

A volunteer doing trail maintenance takes a break to enjoy the solitude of a summer sunset with Bear Butte in the distance. OVER 50 MILES OF DEVELOPED TRAILS connect the Sturgis to hundreds of additional trails within the Black Hills. These easyaccess trails provide outdoor recreation for mountain biking, hiking, cross country skiing, and off-roading.

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