8 minute read
Executive Director’s Message
Alan Pentico, CAE
We are in the middle of unprecedented times and government has taken extraordinary and unprecedented measures to protect public health and safety. We can only hope the decisions made by elected officials will address the needs of as many people as possible. We have reacted with cheers or jeers to their decisions.
We know and understand that no law or policy is perfect and that the process for making laws and regulations can be mystifying. But let's face it, some of the decisions coming from government have been downright atrocious in 2020. Now may be the moment to say, "Stop. Please do no more harm.
Stop making the situation worse! Everyone is hurting, everyone is affected by the crisis, everyone needs help!"
According to the Merriam-Webster Dictionary, the definition of a Taking is, 1) "A seizure of private property or a substantial deprivation of the right to its free use or enjoyment that is caused by government action and especially by the exercise of eminent domain and for which just compensation to the owner must be given according to the Fifth Amendment to the U.S. Constitution." 2) The wrongful acquisition of control over property (as in larceny) or a person."
See what I am getting at? We understand the government is doing what it can to prevent things from becoming worse, but the government is not addressing the needs of all people. There must be balance, parity and equity. The belief among some lawmakers if you own rental property, is you're wealthy and you don't need help. provide healthy and safe homes for families in this state. Unfortunately, some decisionmakers appear to believe otherwise. They think landlords can absorb the cost and expense of operating their properties for months, if not years, without any income and not be negatively impacted.
With AB 1482, the eviction moratoriums and now with AB 3088, California government essentially has taken control of your rental properties without proper compensation. That taking could be permanent if voters approve Proposition 21. That is not only not fair, but it is not lawful. Somehow some think it is acceptable for government to take your private property and deprive you of your livelihood.
We must tell government from this point forward that more laws like AB 3088 are not acceptable, will make the housing crisis worse and deny more Californians access to housing. Vote on Tuesday, November 3, 2020 and tell everyone you know to vote. Contribute your time, expertise and money, do everything you can to support the SCRHA and the rental housing Industry. Please read our Voter's
Guide on page 7 and on the SCRHA website at socalrha.org. Vote for the candidates endorsed by the SCRHA, and vote "No" on Proposition 21.
We cannot bring the change we want unless we create that change ourselves and together. All of us have a critical role on November 3 and beyond. Don't be afraid to ask for help. Help those who need it or help them find someone who can. Support one another by doing business with one another.
Stay healthy and safe. Contact us if you need assistance. We thank you and appreciate your membership and support.
It takes a lot of hard work to make money to acquire property, but it takes more money to keep and maintain property, especially if you own or rent out property in California. It takes a lot of money to
Independent Owner 101 Certification
The Southern California Rental Housing Association is recommending a series of six (6) online Visto courses to earn Independent Owner 101 certification through SCRHA. In order to receive certification, you must complete all six (6) Visto classes in the series and the eight-hour Fair Housing course offered by the SCRHA. All classes must be completed within a twelve (12) month period.
You must select the Southern California Rental Housing Association when registering and notify us when you enroll in your first class and complete the last one in the series.
Asbestos Awareness: Even though the use of asbestos was banned in 1989, more than 1.3 million workers still face significant asbestos exposure risk on the job. This course covers basic asbestos repair techniques as well as guidelines for asbestos removal.
Conflict Resolution: Learn four ways to respond to any conflict, and when to use each approach in a property management environment: improved listening skills, negotiation techniques, and how to work with a coworker to solve a disagreement.
Curb Appeal and General Exterior: This course identifies what curb appeal is and its importance in rental housing.
Maintenance and Resident Retention: In this course, you will learn why maintenance matters in retention, how to perfect your maintenance process and ways to enable maintenance success.
Assistance Animals in Multifamily Housing:
Reasonable accommodation requests for assistance animals, including emotional support animals, creates challenges for many owners. They affect an owner’s ability to apply rules and policies to the requesting resident’s animal. Additionally, they expose owners to possible fair housing complaints.
Preventive Maintenance: All rental housing, regardless of the style or location, have certain maintenance requirements in common. Without the proper attention, a dwelling will quickly fall into disrepair. Preventative maintenance helps keep that from happening. The goal of this course is to help you design, implement, and maintain an effective Preventative Maintenance Program so that you may protect the life and value of your rental property and ensure a satisfactory living experience for your residents.
Fair Housing: A staple in the rental housing industry, this two-part series provides an in-depth look for individuals looking for refresher training or for a company looking to train new and seasoned employees. This two-part series will be held in person at Southern California Rental Housing Association and includes new Fair Housing laws for 2020.
2020 VOTER GUIDE ELECTION DAY NOVEMBER 3RD
VOTE NO ON RENT CONTROL
OPPOSE – PROPOSITION 21
The measure would change the Costa-Hawkins Rental Housing Act of 1995 and allow local governments to adopt rent control ordinances on single family homes and eliminate vacancy decontrol. Rent control could also apply to newer buildings if passed. Vote No!
Assembly District 71
Randy Voepel
State Offices Assembly District 75 Assembly District 76
Marie Waldron Melanie Burkholder
Council District 1
Will Moore
Council District 5
Joe Leventhal
Assembly District 77
June Cutter
Council District 7
Noli Zosa
County Board of Supervisors County Supervisor, District 2
Joel Anderson
County Supervisor, District 3
Kristin Gaspar
San Diego City Council Offices
Mayor Barbara Bry
Council District 1
Will Moore
Council District 5
Joe Leventhal
Council District 7
Noli Zosa
SCRHA will be sharing more endorsements in the near future. Please look for updates on the SCRHA website and in our email communications.
New to property management? Learn how to be a success! Property Management 101 Certification
The Southern California Rental Housing Association is recommending a series of six (6) online Visto courses to earn the Property Management 101 certification through SCRHA. In order to receive certification, you must complete all six (6) Visto classes in the series and the eight-hour Fair Housing course offered by the SCRHA. All classes must be completed within a twelve (12) month period.
You must select Southern California Rental Housing Association when registering and notify us when you enroll in your first class and complete the last one in the series.
Advanced Closing Techniques: Are you closing 100% of the customers who visit your community? In this course, you will grow your skill set as you master fundamental and advanced closing techniques. Learn how body language, storytelling, and follow up techniques are crucial to a successful close. Customer Relationship Management: Customer Relationship Management is a customer-focused business philosophy that emphasizes personalized service to inspire customer loyalty. In this course, you will explore the development, characteristics, and considerations of this philosophy.
Advanced Leasing: Whether you have leased ten or ten thousand apartment homes, we know you will benefit from the real-life leasing lessons included in this course. Successful completion of this course will help you to expand and enhance your leasing skills and become a Leasing Leader.
In this course, you will learn the characteristics of a Leasing Leader, including dress code guidelines, presentation techniques, overcoming objections, and continued learning.
Assistance Animals in Multifamily Housing: Reasonable accommodation requests for assistance animals–including emotional support animals–create challenges for many apartment owners. They affect an owner’s ability to assess pet deposits and fees and to apply rules and policies to the requesting resident’s animal. Additionally, they expose owners to possible fair housing complaints.
This course will address those issues; specifically, what the implementation of federal policies looks like in practice. Leasing 101: This course is intended as an introduction to the apartment industry for new leasing professionals as well as those individuals looking to learn more about the industry as a career.
Preventive Maintenance: All apartment communities, regardless of the style or location, have certain maintenance requirements in common. Without the proper attention to those maintenance requirements, a community will quickly fall into disrepair. Preventative maintenance helps keep that from happening. The goal of this course is to help you design, implement, and maintain an effective Preventative Maintenance Program so that you may protect the life and value of your community and ensure a satisfactory living experience for your residents.
Fair Housing: A staple in the property management industry, this two-part series provides an in-depth look for individuals looking for refresher training or for a company looking to train new and seasoned employees. This twopart series will be held in person at Southern California Rental Housing Association.
