
4 minute read
Management Concept: Yūga Hana
We welcome you to walk with us as we transcend your mind and soul to introduce you to Yūga Hana, a new full-service Japanese restaurant concept in ProStartville. Yūga Hana [yoo-guh H AA - n uh] translated to English means elegant/graceful craft/work. The cuisine from Japan encompasses a unique approach to gastronomy by combining a world of exotic ingredients and aromatic spices to create truly inspiring dishes. When you think of Japanese food, chances are that your first thought is a colorful sushi roll; here at Yūga Hana we are bringing you great sushi and so much more. The professional staff at the restaurant strives to provide excellent, traditional Japanese cuisine in a comfortable environment. Our focus will be on quality ingredients, talented staff members, and our impact on the community. The restaurant is a stand-alone, full-service operation located in the heart of the main street, in the business district of ProStarville. Our well-curated menu features many authentic Japanese dishes which are elevated versions of classic street foods around Japan. For example, our Tonkatsu Curry: a fried pork cutlet on a bed of sushi rice with Japanese red curry and sweet shredded cabbage. As with the Japanese culture, the menu also has multiple options for those with specific dietary needs. Some dietary restriction options are our: Futomaki Roll, Sushi Boat, Mochi, and Coffee Jelly made with Agar-Agar. With the diversity of our products and ingredients, we are also able to prepare vegetarian and vegan items by substituting certain ingredients for alternative products, such as substituting chicken with tofu in the yakitori entrée.
Effective marketing is necessary for attracting new customers, increasing visibility, and generating revenue. Our marketing tactics will facilitate a connection with our guests and keep them coming back to the restaurant. We will achieve this by hosting educational events, like sushi classes, and hosting celebrations for traditional Japanese holidays like the Autumn Moon Festival.
The diversity of the population in Prostarville means that the restaurant has a greater customer base that is interested in our varied flavors. It will be important that we appeal to all types of clientele in our marketing and menu options. For example, offering items that are tamer in terms of flavor such as salt pork ramen, which is noodles in a clear pork broth. Many menu ingredients can be used to create special plates for guests that require them. We aspire to have a hospitable environment for everyone so to achieve this we must have a great first impression. Upon arrival the guest will be greeted by an employee with the utmost respect and kindness. The host will lead the guests into the dining room where they will see an inviting and natural atmosphere. A bonsai tree is a statement piece that is decorated with warm, gold fluorescents, and hanging lanterns. The earthy dark brown walls, adorned with pink cherry blossoms in the dining room will provide a warm and comfortable space. A painting of a gold river on the floor will be an additional showpiece running throughout the restaurant. In the center of the restaurant will be a working sushi bar where guests will be able to dine. There will also be event space with a private patio at the rear of the dining room. All this setup contributes to the customer’s experience, which will be an environment that is comfortable and inviting and where our guests receive exceptional service and meals. Through all this, we will provide our community with the best traditional Japanese experience with an elegance that they will come back to enjoy often.
Yūga Hana is a restaurant that strives to create a beautiful environment in which our guests can be regaled with echoes of traditional Japanese cuisine. We seek to educate the community about Japanese tradition and culture. Our authenticity and elegance set us apart from any other restaurant in Prostartville. Whether someone is stopping in for a quick lunch or staying for a fantastic dinner, Yūga Hana offers a flawless experience for regulars and newcomers alike.