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Drinks • Food • Lifestyle

ascop gruppe

T H E C O M P A N Y

ascop-gruppe. Facts.

Since 1994, ascop gruppe has opened more than 11 locations with currently about 250 employees including in Berlin, Dresden, and Wolfsburg. ascop-gruppe offers more than 20 training spaces in seven subjects. With a healthy ten-year development and current annual net sales (2004) of about Euro 8 million, we are one of the major companies of this industry.

It could be a little more, too. ascop-gruppe is not afraid to look outside of the box. For example, trend and design food has been more than Anglicism at our company right from the beginning.

We consider ourselves to be a service provider for the guest, and we work in close cooperation with center management and the owner. Our tight network, increased distribution structures with good contacts to the industry, and our own training systems and quality management promote the efficiency of each individual operation. Our operations managers are responsible for „their operation“, supported by central controlling. We maintain the personal touch and close contact to employees, both in communication and in areas of responsibility. ascop gruppe Siegfriedstraße136 • 10365 Berlin • +49 30 55 77 55 50 kontakt@ascop-gruppe.de

P R O J E C T D E V E L O P M E N T

You have the space, we offer the right concept.

We design the right concept based on your space and building specifications. We offer alternatives, plan with flexibility and foresight, consider the general conditions, your wishes, later permitting processes, and necessary concessions. We implement concepts ranging from largespace event locations to small coffee shops. Our portfolio presents projects ranging from 5 to 5,000 m2.

I M P L E M E N T A T I O N

They call our operations by their name.

The planning office of the ascop-gruppe creates the designs and takes the location and architectural conditions into consideration in close coordination with the owner.

Permitting processes and concessions are completely secured. Based on our many years of experience, we are counting on speedy implementation of expansions guaranteed by comprehensive quality control. Each concept receives a correct and detailed CI right from the beginning. It is used for communications and establishment on the market.

ascop gruppe

O P E R A T I O N

A G E N C Y 1

Personality, culture and customer benefits

We are many things, but not boring.

The ascop-gruppe has a sophisticated structure providing smooth efficient operation of the many operations supported by the broad network that is accessible to everyone in any business segment. Specifically trained individuals are hired for each individual operation. Each location has its own on-site operating manager, who is responsible for the operation, and also the manager and personal contact. The ascop-gruppe further secures the operations with constant quality control through controlling and training. Training trainees to become our own employees is important to us.

In 1999, Event and Marketing Agency 1 was founded based on our own needs and the goal of “added value” for competition. Initially exclusively designed for our own structure the scope of tasks was constantly expanded due to demand. Agency 1 offers comprehensive creative event and convention services for the network and external customers locally and away from our location.

Energy in the park 2003 Open air festival in August 2003 at Strandbad Wannsee Care of VIP sections and artists with 1,200 persons Kiss FM, Energy 103.4, Radio RTL 104.6 and Spreeradio Media analysis parties for radio stations in March 2005 Radio RTL Opening Event To move into the new studios (February 2005) at Ku'damm Carree with 200 persons

M A R K E T I N G

You catch bees with honey!

Our advertising, and press and public relations work, benefits the location and also the surrounding businesses. Depending on the type and size of the individual business, we constantly perform image campaigns, product advertising, and special promotions. We use synergies and partnerships with the industry and neighboring companies and further expand them. Among other things, we created an event agency exclusively for this purpose, which specialized in events and actions that are designed to increase frequency. Our marketing department constantly performs response actions and develops new tools for customer commitment. Last, but not least, this operation method enables us to access continuously updated comprehensive databases.

Annual party of Berliner Verlag 600 persons at Alberts and A-Lounge in December 2004 Gesicht 95 with Sat.1 at Tollhaus with 3,000 guests Coca-Cola „Coke Germany comes to Berlin at Friedrichstraße“ In the year 2000 at Label205 with 600 guests E-Plus In the year 2002/2003/2004 with 500 guests each Dukati, German premiere at A-Lounge, 2003 with 300 guests Other company and product events, such as SAP, Berliner Pilsner, Philip Morris, Berliner Sparkasse, T-Mobile, Tchibo etc.

ascop gruppe

CAFÉ ALBERTS

TOLLHAUS - CLUB OF THE CAPITAL

One of the former “IN“ spots in Berlin was Mocca- MilchEisbar. To see and be seen, that’s what it’s all about. Typical celebrity and neighborhood hangout with club atmosphere. Ideal meeting location for business meetings. Café Alberts is the hot spot of the Berliner weekend brunch scene. In the summer, the 400 m2 terrace is inviting for relaxation.

Tollhaus is captivating because of the colorful ambience ranging from the wild African style of the pavilion to the Indian lounge in the great hall. The modern lighting and sound technology at the Tollhaus offers optimal conditions for events with special flair on two dance floors for any taste in music. www.tollhaus-berlin.de

www.alberts-berlin.de

Karl-Marx-Allee 35, 10178 Berlin-Mitte Space: 400 m2 indoor, 400 m2 outdoor Opening 1997

Siegfriedstraße 136, 10365 Berlin-Lichtenberg Space: 750 m2 gross surface With outdoor space expandable to 1,500 m2 Heated event tent, partially covered summer garden with pool area, Opening in November 1994

A-LOUNGE

LABEL 205

Worth seeing! The stylish lounge in the basement of Café Alberts with bar and dance floor offers a special ambience for guests with extraordinary demands. Available to rent for events and conferences.

In the heart of Berlin, between Friedrichstraße and Gendarmenmarkt, business and small talk meet at the Label 205 fashion entertainment bar. We regularly organize small events in the atrium of Q205 and larger events several times a year.

www.a-lounge.tv

www.label205.de

Karl-Marx-Allee 35, 10178 Berlin- Mitte Space: 300 m2 Opening in February 2002

Friedrichstadt Passagen, Q205, Friedrichstraße 68, 10117 Berlin-Mitte Space: 200 m2, expandable for events to 2,000 m2 Opening summer 1998

ascop gruppe

PLAY OFF - AMERICAN SPORTS BAR

AMERICAN BOWL

Designed in the style of the fifties, a success story under the sign of the economic wonder. Symbol of the “American way of life”, fun, and enjoyment. Selection of merchandise and in-house magazines for souvenir collectors.

Broadcast of sports highlights on several TV monitors.

Multilingual personnel.

Most modern and original bowling alley in Berlin with the charm of the 50s. American flair, actions, and continuous sports news. Live broadcasting of sports events on big screens and a variety of other programs. From extreme sports parties to ladies’ nights, guests are excited at two locations. Extraordinary is normal here.

www.play-off.tv

www.american-bowl-berlin.de

Potsdamer Platz Arkaden Berlin Alte Potsdamer Straße 7, 10785 Berlin Space: 250m2 Opening in October 1998

Le Prom Berlin Märkische Allee 176/178, 12681 Berlin Space: 1.800 m2, opening in April 1999

Spandau-Wasserstadt Berlin Neuendorfer Straße 39-42, 13585 Berlin Space: 150 m2 Opening in December 2001

Spandau-Wasserstadt Berlin Neuendorfer Straße 39-42, 13585 Berlin Space: 2,000 m2 indoor, 1,000 m2 outdoor Opening in December 2001

Le Prom Berlin Märkische Allee 176/178, 12681 Berlin, Space: 200 m2 Opening in April 1999 Altmarktgalerie Dresden Webergasse 1, 01067 Dresden Space: 350 m2 Opening in September 2002 City-Galerie Wolfsburg Porschestraße 45, 38440 Wolfsburg Space: 280 m2 Opening in September 2001 ...and soon in Braunschweig, Hannover and Hamburg...

ascop gruppe

OďŹƒce Siegfriedstrasse 136 10365 Berlin + 49. 30. 55 77 55 50 Projektentwicklung/Expansion Karlo Maik Karlstedt karlo.karlstedt@ascop-gruppe.de + 49. 163. 70 999 10