The Scout Guide Roanoke, Volume 2 by THE SCOUT GUIDE

ROANOKE VIRGINIA

EMILY PINKERTON

SCOUTING FOR Adventure

D ear Reader ,

It is with great joy that I share Volume 2 of The Scout Guide Roanoke with you. This edition showcases extraordinary businesses, people, and places that make our region so special. From the heart of the city to the scenic areas of Botetourt, Salem, and Smith Mountain Lake, these pages reflect the vibrancy of our community and the richness of life here.

Wrapped in a lovely shade of green, this edition highlights the natural elegance of our surroundings from the trails that invite exploration to the fresh energy that comes with discovering something new. Whether it’s a sunrise hike, a leisurely ride, or a beautifully set picnic under open skies, time spent outdoors is an extension of the intentional, well - lived life we celebrate.

I invite you to dive into these pages and get to know the visionary entrepreneurs, artisans, and experts who set the standard for excellence. Their stories begin here in print and continue throughout the year online. When you connect with them, be sure to share that The Scout Guide sent you!

Your Editor,

Emily Pinkerton

In December 2024, The Scout Guide Roanoke held a social media campaign to highlight local adventure-focused businesses that help people connect with the great outdoors. After a round of nominations and community voting, the winning business earned a complimentary spread and full annual membership benefits. We are thrilled to feature our winner, The Wild Way, and showcase their inspiring mission. We also want to recognize three additional participating businesses for their contributions to our community and encourage you to connect with them as well.

Alexandra Siple Founder & Executive Director

Julie Reed Volunteer

Cheryl Kelley Volunteer

YOUR DRESS DESTINATION, no ma er the occasion.

Jordan Winﬁeld Owner & Creator

Location: Roanoke - Blacksburg Airport, Courtesy of Star Flight Training

JULIE KERN Owner

ELAINE STEPHENSON

SEELY NICHOLSON

JILL DOWELL Owner

Photos by : Abbey Neikirk

HEATHER TURNER Principal Broker/Owner

Kristy

Investment and insurance products oﬀered through RBC Wealth Management are not insured by the FDIC or any other federal government agency, are not deposits or other obligations of, or guaranteed by, a bank or any bank aﬃliate, and are subject to investment risks, including possible loss of the principal amount invested.

We protect your children and property during a family crisis.

Devon Rood Slovensky Attorney

Tom Ashton Attorney

Stephen Kennedy Attorney

LAUREN HALE Owner & Interior Designer

Kara Hartman Owner

Pure Barre is a low-impact, full-body workout that builds functional strength through small, targeted movements helping you move better, feel stronger, and handle everyday life with more ease. Designed for all ﬁtness levels and busy schedules, our classes are eﬃcient, supportive, and empowering. Whether you’re lifting groceries, sitting at a desk, or chasing after little ones, Pure Barre helps you stay strong and centered.

We sell high - end athletic wear including lululemon, Alo, Beyond Yoga, Free People, Left On Friday, and more. Visit us at our Pure Barre location and at 2209 Crystal Spring Avenue.

DORIAN CLOWERS

FRANK

Sara Jones Vice President

Emily Appleby President

Paul Phillips President

CEO Brent Jenkins Senior Commercial

Executive

Linda Johnson Chief Financial Officer

Chase Clark Chief Credit Officer

Sarah Andrews Chief Operating Officer

With leading technology and 9 convenient Roanoke area branches (plus 3 in the New River Valley and 2 more in Lynchburg), you can bank the way you want at Freedom First. Visit us today to see why Freedom First is Where People Bank for Good.

A Life Plan Community

A fulﬁlling retirement should be met with both comfort and opportunity. That’s why we’re thoughtfully expanding our campus—to welcome more residents into our vibrant community and to enhance the spaces that so many already call home.

PROUDLY SERVING

Roanoke | Lynchburg Salem | New River Valley

Smith Mountain Lake | and BEYOND 540.312.2041 | smlwashpros.com | i@smithmountainwashpros | f@smithmtnwashpros

PROFESSIONAL

Owner

David Earick

Jordan Earick Administrative Assistant

Audition

1316 Grandin Road SW | Suite A | Roanoke, VA

laurawhitephoto.com | i @ laurawhitephoto1 f @ lgwhitephoto | P @ laurawhitephoto

by:

Photo

Jared Ladia Photography

At Star City School of Ballet and Southwest Virginia Ballet, we are committed to nurturing the region’s artistic talent and making ballet accessible to all. Star City School of Ballet provides comprehensive dance education focused on technical excellence and personal growth, while Southwest Virginia Ballet, a nonprofit organization, enriches the community through professional performances and cultural outreach. Together, we inspire future generations of dancers and foster a lifelong appreciation for the arts.

Mrs. Tess Post Founder

William Smith Jr. SVB Alumnus Current Studio Ballet Master

Keeley Slaughter

Alumna

Abbey Neikirk Owner & Videographer

Mark Frye Owner & Floral Designer Celebrating 30 Years!

Joanna Morris Owner & Pastry Chef

Kaytlin McCoy Owner & Photographer

Location: The Patrick Henry

Charles Garner Vice President

Scott Arbogast Manager | Cremation Tribute Center

Tommy Copes Funeral Director

Larry Joines Manager | Vinton Chapel

Charles Richard Funeral Director

Joshua M. Dama General Manager

Justin Fix Manager | Roanoke Chapel

Duffy Ferguson Funeral Director

Jeff Wright Manager | North Chapel

Marjene Schrader Manager | Oakey’s Pet Funeral Home & Crematory

H. Lee Arritt Manager | East Chapel

Lee E. Weaver Manager | South Chapel

Asia Stephens Funeral Director

Keith Robinson Advance Planning

Bryan Gravely Manager | Care Center

Gary Pendry Funeral Director

Sandra Colling Funeral Director

Don Perdue Manager | Roanoke Cremations

Lorraine Cunningham Vice President | Oakey Service Company

Nicole Gray Spa Director

Lori Rosen Boutique Manager

Pamela “Ela”

Fulghum Williams Owner

Yoshira Buezo Owner

Melida Trochez Santos Owner

Noted &

Noteworthy

Every great adventure deserves a place to capture thoughts, ideas, and newfound favorites. Use this space to document what inspires you as you flip through these pages.

GIVE LOCAL, EAT LOCAL, drink local,

SHOP LOCAL, learn local, Embrace Local, Play Local, read local, BANK LOCAL, HEAL LOCAL, consume local, STAY LOCAL, EXPLORE LOCAL.

TasteValley OF THE

Stave & Cork | Salem

Try the local, domestic, or international wine ﬂight paired with House-made Pimento Cheese i@staveandcork

Brood Restaurant and Bar | Salem

Try the Chicken Schnitzel and the El Guason cocktail i@broodrestaurantandbar

Cardinal Bicycle Cafe | Roanoke

Try the Grandin Bowl with The Green One cold-pressed juice i@cardinalbicyclecafe

Crystal Spring Grocery Co. | Roanoke

Try the Crispy Chicken Sandwich or Smoked Salmon Tartine i@crystalspringgroceryco

Yard Bull Meats | Roanoke

Try the regionally sourced, cra -butchered steaks, sausages, deli meats, and seafood i@yardbullmeats

The River and Rail Restaurant | Roanoke

Try the Virginia Oyster Wraps and the R&R Hanger Steak i@theriverandrail

1772 Roo op on Main | Fincastle

Try the Catﬁsh Britain or Shrimp Basil Penne i@1772.roo oponmain

The Vault at The Liberty Trust | Roanoke

Try the Khachapuri and the Carajillo cocktail i@thelibertytrust

Six and Sky Roo op Grille | Roanoke

Try the Red Snapper and the Butterﬂy E ect cocktail i@sixandsky

Blue Cow Ice Cream Co. | Roanoke

Try a scoop of Sea Salt Brickle with Caramel Swirl in a homemade wa e cone i@bluecowicecream

23 Salem Avenue SE | Roanoke, VA

540.566.4900 | wyndroseboutique.com i@wyndrose_roanoke | f WyndRose Boutique Shop Global. Locally.

Rachelle Walker Owner

Abigail Light Manager

Roanoke’s destination for high-quality medical aesthetics

Neurotoxin Dermal Filler Kybella

Skinvive Biostimulators SkinPen®

IPL erapy . Keravive Scalp Treatment

CoolPeel . Morpheus8 . IV Drip Bar

HydrafacialTM Laser Hair Removal

Skincare Medical Weight Loss

CELEBRATING ARTS & CULTURE

STANDING L-R: Sandra Meythaler, Roanoke Ballet Theatre | John Pence, The Spot on Kirk | Douglas Jackson, City of Roanoke Arts and Culture

Niki Voudren, Mill Mountain Zoo | Tyler Godsey, 5 Points Music Sanctuary | Dan Keeley, Carilion Clinic’s Keeley Healing Arts Program

E.B. Smith, Harrison Museum of African American Culture

SEATED L-R: David Stewart Wiley, Roanoke Symphony Orchestra | Ashley Webb, Roanoke History & O. Winston Link Museums

Mary Jo Fassie, Roanoke Valley Sister Cities | Cindy Petersen, Taubman Museum of Art | Bebe Demure, Busk Roanoke

NOT PICTURED: CommUNITY ARTS-reach | Cultural Arts for Excellence (CAFE) | Science Museum of Western Virginia | Virginia Children’s Theatre

50 YEARS OF PROVIDING THE AREA’S PREMIER RESIDENTIAL & COMMERCIAL RENOVATIONS

F&S Building Innovations launched Build Smart Institute in 2020 - training for the Trades.

2944 Orange Avenue NE | Roanoke, VA | 540.985.9160 i @ fs.buildinginnovations | f F & S Building Innovations, Inc y @ fsbuildinginnovationsinc7153

Bank of Botetourt photos by: Michael Patch, CPP, Property One Photography, LLC

Gary Feazell

Delores Feazell

Alicia Smith

Michelle Ramaker

Build Smart Institute

Stephanie Hoer

Build Smart Institute

Photos by: Pat Cori

The Vinton War Memorial is undergoing an extensive renovation, thoughtfully designed to elevate its timeless sophistication. We look forward to welcoming you back for our grand reopening in 2026, as we begin an elegant new chapter in this beloved landmark’s legacy, when we will once again open our doors for unforgettable weddings, distinguished corporate events, and cherished celebrations of all kinds.

814 East Washington Avenue | Vinton, VA 540.983.0645 | vintonwarmemorial.org

LEFT TO RIGHT:

MANDY ADKINS, Director of Cultural Placemaking and Events, Town of Vinton

MIKE WOOLWINE, President, Hughes Associates Architects & Engineers

JUSTINE M. SOWERS, Interior Designer/Senior Associate, SFCS Inc.

JAMIE HURT, Capital Projects Director, Town of Vinton

AMANDA PAYNE, Community Programs Manager, Town of Vinton

Mary Brothers, Manager

Lee Robison, Owner

Vera Silcox

EMPOWERING OUR CLIENTS TO RESTORE THEIR HEALTH AND WELLNESS WITH A FOUNDATION OF CARE, COMPASSION, AND RESPECT

At Coley Law Firm, our experienced team is here to guide you through all aspects of estate planning. We prepare wills, trusts, healthcare directives, and powers of attorney, and offer thoughtful counsel on elder law matters including medicaid planning. We also assist small business owners with legal services and succession planning. We’re passionate about serving people and understand that every individual has a unique story and set of priorities, which is why we take a personalized approach there’s no one - size - fits - all when it comes to planning for the future.

Lindsey Coley Attorney & Founder

Mariah Moles Paralegal

Micheal Cooper Paralegal

Haley Wright Paralegal

Megan Willard Legal Assistant

by:

Photos

Ryan Hunt

Chaffin & Whitney Scott Owners

Mike Austin Owner

Holly Fox Owner

Tiffany Woods Owner

Integrated marketing powered by a 360° perspective.

Branding | Digital | Advertising | PR wallace360.com

Promoting ﬁne art and regional artists in an unconventional gallery space.

New shows bi-monthly

gallery360art.com i@gallery360.art

310 First Street SW Roanoke, VA

Katie Wallace Founder & CEO

Matthew Shaughnessy Director of Media & Digital

Maya Hawthorne Gunderson Director of Operations

Kathryn Piasta VP, Strategic Communications

Katharine Wells

Katherine Arney Owner

ALEXANDRA GILL Owner

SARA GILL Owner

FACIALS & WAXING SERVICES Salem, VA | justbreathemassageandskincare.com i@justbreathemassage | f@justbreathesalem

Megan Bowles Licensed Esthetician

Stacey Shelor Owner

Bryn McDaniel Owner

Wesley Reynolds Owner

Krissy Reynolds Owner

BettyAshton Mayo Harpist

Ashley Powell Owner

Will Smith

Emily McCahill

SCOUTING THE BEST OF LOCAL ACROSS THE COUNTRY

Helping you discover and connect with local businesses from coast to coast since 2010. Each beautifully crafted city guide features the best local businesses , artisans , and entrepreneurs across the country.

Uncover a world of homegrown and independently owned businesses. Our stunning print publications and vibrant online presence, featuring curated editorial pieces and engaging social media, bring their stories to life.

Explore THE SCOUT

GUIDE

® VIRGINIA COLLECTION

ALEXANDRIA | CHARLOTTESVILLE

HUNT COUNTRY | RICHMOND | ROANOKE

TIDEWATER VIRGINIA BEACH & NORFOLK

WILLIAMSBURG & THE CHESAPEAKE BAY

British Swim School of Roanoke – Lynchburg is the premier choice for swimmers of all ages and experience levels, offering gentle, proven instruction for children as young as 3 months through adults. Our signature teaching methods help swimmers feel comfortable and confident in the water, laying the foundation for safety, skill, and a lifelong love of swimming. Classes are offered year-round at The Glebe in Botetourt and at additional locations in Roanoke and Lynchburg.

540.486.5057 | britishswimschool.com/roanoke-lynchburg if@bssroanokelynchburg

MAKING A SPLASH IN EVERY SEASON OF LIFE

Live fully at The Glebe, where life is abundant and community comes first. With spectacular views of the Allegheny and Blue Ridge Mountains, our premier nonprofit retirement community near Roanoke offers the security of Life Care and a vibrant lifestyle filled with amenities and services. We’re proud to partner with British Swim School of Roanoke – Lynchburg to host swim lessons on our campus — welcoming families and swimmers of all ages to experience our iendly, intergenerational environment.

Shelli Schinkus Director of Sales & Marketing

Caspari Lilly Pulitzer Beatriz Ball Voluspa Capri Blue

Poppy Handcrafted Popcorn Consuela

TOM & MICHELLE RAUB Founders

Photos by: Abbey Neikirk

Dr. Kaitlyn McBane DVM - MDVM

Dr. Courtney Wiegard MDVM & JV Partner

Alyce Dantzler General Manager

Ashley Creasy Owner Rendezvous Studio +

Healthy Spines, Happy Times : Aligning Your Family for Lifeʼs Moments

Supporting your familyʼs health journey from pregnancy through infancy, childhood, and into adulthood with family - focused chiropractic care. Join us in prioritizing the health and empowerment of the next generation, ensuring a brighter, healthier future for all.

SCAN to discover more