Join the SV Chamber to Jump Start a Prosperous 2022 The Official Annual Printed Business Directory & Tourism Guide is Currently Underway
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The Chamber Member-Only Publication is a Great Way to Showcase Your Business!
hy does Google love your Chamber of Commerce Membership? Google uses a Chamber of Commerce as a trusted resource to verify businesses and values a Chamber ’s business directory whose links to your website assists Google when calculating search rankings. The more trusted links, the higher your ranking. And that means people will see you before your competition. Your business description and contact information, your logo and keywords, search tags, links to your website and all your social media channels, hours of operation, map and directions to your business, and links to videos on your YouTube channel are all key components to make your business successful on the internet. The strength of the Scotts Valley Chamber of Commerce website meets the criteria of a robust online business directory that is indexable by Google.
What that means is Google can crawl it. You might ask yourself how you would know this, but it’s pretty simple. Because they can index these pages, they will give each link they find credit, and credit each of those businesses that has a link from the chamber. In addition to listing members on a chamber ’s website, most all chambers like the Scotts Valley Chamber distributes a paper business directory of its members locally. The official Scotts Valley/SLV Business Directory & Tourism Guide is distributed in the mail to city residents and throughout both valleys on newsstands, hotels, Airbnb’s, coffee shops, tourist attractions and more. This is done in partnership with the San Lorenzo Valley Boulder Creek Business Association (BCBA) and the media company Times Publishing Group (TPG). TPG promotes the annual business directory on their own website to increase local search engine optimization (SEO) for your business even more! The cost for a small business to join the Scotts Valley Chamber is between $225 to $500 a year (depending on the number of employees) with a nonprofit rate of only $150/year. This is a small price to pay if you consider it pays for itself ten times over because of the marketing and advertising opportunities you’ll get for your business, the local name recognition, as well as connections to local prospects and customers. There are many benefits of being a chamber member, including: • Business resources to grow your business and serve your community • Advocacy and representation on your behalf at the City and County Level • Leadership opportunities in the Chamber Ambassador Program & Board of Directors • Advertising & marketing in print, radio, television, and digital • Red Ribbon Ceremonies for new businesses, anniversaries, remodels & new locations
Happy New Year!
• Networking Mixers & Community Connections • Visibility & exposure with sponsorships • Complimentary private conference room rental for meetings or workspace needs • Promotion of your events, press releases and community events ••• The Scotts Valley Chamber delivers unity. Business owners and the Chamber have a powerful synergetic relationship. Kick off the New Year and join the Scotts Valley Chamber. Visit www.scottsvalleychamber.com to sign up or call 831-402-3170 for more information.
Call the Chamber Today or Visit www.scottsvalleychamber.com
www.tpgonlinedaily.com Scotts Valley Times / January 2022 / 11