Why Manufacturers Need to Think About Digital Marketing
While some manufacturers in Canada have picked up the importance of marketing, others have failed to do so. Manufacturers used to be efficient with marketing tactics. They would incorporate marketing into business practices and develop brands to increase sales. However, as marketing continues to evolve, manufacturers have not kept up with the competition. In fact, manufacturers are more likely to stay in enclosed circles of selling and buying relationships rather than expanding. The times of marketing going simply by the rules of word of mouth are now long gone. Content marketing is quickly expanding. Through the use of SEO, inbound marketing efforts, Canadian manufacturing