Discover Germany, Issue 89, January 2022

Page 14

Discover Germany  |  Special Theme  |  Made in Germany

Leitz-Park Wetzlar.

IMMERSE YOURSELF IN LEICA’S WORLD OF PHOTOGRAPHY German brand Leica has been a global household name for camera equipment since its beginnings over a century ago. At Leitz-Park, Leica’s home in Wetzlar, visitors can look behind the scenes and get to know the fascinating history of the iconic brand.

bile phone. A great source of inspiration is the museum’s exhibition space, which showcases stunning works of international photographers.

TEXT: MARILENA STRACKE  I  PHOTOS: LEICA CAMERA AG

Another highlight is the Leica Manufactory ‘Made in Germany’. Large windows allow visitors to gain deep insights into Leica’s craftsmanship and see why the legendary brand has a world-wide reputation for innovation, longevity, sustainability and, of course, the iconic design.

If you want to experience photography upclose, understand its history and get creative, Leitz-Park along with the Ernst Leitz Museum is the place to be. Here, at Leica’s birthplace (just 40 minutes from Frankfurt am Main) the passion for photography and the love for the technology behind it take centre-stage. Four exciting areas spread across the museum’s 600 square metres and visitors are not At the Leica manufactory.

only invited to explore this unique world of photography, but are also encouraged to interact with it, too. The museum merges history with innovative technology and presents a great opportunity for visitors to use their own photography skills. The sky is the limit when it comes to your own creativity: visit the digital dark room, learn about the impact of movement, wind, light and shadow or take a self-portrait – either with the installed cameras or your own mo-

The compact cameras Leica Q2 and Leica Q2 Monochrome are amongst the most popular ones of the product range. The Q2 focuses on the essentials but still reaches its full innovative potential. Like all Leica products, it forms a symbiosis of top quality ‘Made in Germany’ with functionality. Whatever the task, Leica Q2 is a capable and versatile companion. The autofocus system manages to focus on a subject in just 0.15 seconds, the fastest in its league. Leica Q2 Monochrome is the world’s first full-frame digital compact camera to feature a dedicated monochrome sensor. It captures brilliant images with outstanding focus and is perfect for ‘painting with light’. Whether for a visit on site or a new camera – Leica is the perfect destination. www.leitz-park.com

14  |  Issue 89  |  January 2022


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.
Discover Germany, Issue 89, January 2022 by Scan Client Publishing - Issuu