Discover Germany, Issue 66, September 2018

Page 34

Discover Germany  |  Wine & Dine  |  premium swiss chocolate GmbH

‘Bean to bar’:

High-quality Swiss chocolate with an individual taste The Beantobar products by Taucherli, the premium swiss chocolate GmbH, are a true taste experience: The visionary founder Kay Keusen loves to demonstrate just how varied the taste of chocolate can actually be. The company is responsible for the whole production process – from the growing of the beans to the actual chocolate – thus ensuring an outstanding quality across the board.

ing a lifelong dream. The premium swiss chocolate GmbH is part of a larger movement that has started to capture the attention of the whole world, known as ‘bean to bar’. Beantobar is also the name of a new Taucherli product line.

TEXT: JESSICA HOLZHAUSEN  I  PHOTOS: TAUCHERLI

“Chocolate, like wine, has very different taste characteristics,” says company founder Kay Keusen. Therefore, not the artful form nor the look are the most important factors, but rather, the original produce that is used. “We are a very small manufactory that works solely with fine cocoa. Many people do not know that 34  |  Issue 66  |  September 2018

most confectioners in Switzerland work with chocolate they have bought. We are true pioneers in Switzerland, because even though we are a small company, we produce the whole lifespan of the chocolate, from the bean to the chocolate bar,” says Kay Keusen, who appreciates great taste and, with his chocolate company, is fulfill-

The movement has its origins in America and was the response of many small producers to a growing pressure from the chocolate industry. In Switzerland alone – a country famous for its chocolate – 99 per cent of the confectioners do not produce their own chocolate, but buy the raw ingredients instead. Producers and confectioners on the other hand, who follow the bean to


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