POP UP STAND DESIGN

Project Details

Using Illustrator, I meticulously designed the layout, icons, and overall aesthetics of the pop-up stand. This visually captivating design was specifically created for the Area Sales Manager to showcase at national trade shows.

I was commissioned by the Sales Director to design a trade event stand that effectively promoted the Scudo and One of One branding. This impressive two meter tall stand was crafted to generate brand awareness and capture the attention of potential trade accounts.

While the pop-up stand I designed was moderately successful, its overall size posed challenges at smaller trade shows with lower roof heights. To address this issue, I developed a smaller pop-up stand standing at one meter tall as a compromise. By utilizing the assets from the large stand, I efficiently created the smaller stand, allowing the company to allocate resources to other areas.