
5 minute read
Breakfast, Brunch, or Lunch? Enjoy Them All at The Toasted Yolk Café
from June 2023
by SB+ Magazine
By Liz Clearman
Breakfast and brunch-specific restaurants have made a splash in the Spring Branch/Memorial area over the past several years, and The Toasted Yolk Café in Spring Valley is an eggs-citing (see what I did there?) new addition to our community. Owned and run by Perry L. Jordan III, an entrepreneur and businessman born in the Oak Cliff section of Dallas, he considers it a stroke of faith that he was able to secure this neighborhood location for his restaurant. “The location simply presented itself. Typically, you are approved as an operator and then a location is found. It sort of worked in reverse for me. The location was found and I was able to slide into it,” said Perry. Faith just happened to be an integral part of his upbringing in Dallas, where he was a member of Golden Gate Missionary Baptist Church from the moment he was born. “My greatgrandparents lived directly across the street from the church so there was never an excuse about attending church on Sunday, Monday, Saturday, any day something was being conducted,” he reminisced. Perry’s formal education took him to Prairie View A&M, where he earned a Bachelor of Science in Mechanical Engineering, and then onto Amberton University, where he got his MBA in Marketing and Entrepreneurial Studies.
Advertisement
Married to Dr. Felicia L. Jordan, the couple met at Maggiano’s Little Italy in the Galleria area in December of 2011, began dating, and married in January of 2013. Their courtship wasn’t without struggles as Perry was diagnosed with cancer in the spring of 2012, and he says that one of his strongest memories from that time period is Felicia spending day after day with him in the hospital and using all of her time, energy, and resources to get him into the well-renowned M.D. Anderson Cancer Center. They later took a cruise to Spain, where Perry enlisted no less than six crew members — including the executive chef and the ship’s captain — to assist him in his marriage proposal to his now-wife. One could say he doesn’t do things in an understated manner!
Prior to owning the Toasted Yolk, Perry was a McDonald’s franchisee for 15 years (he even went to McDonald’s Hamburger University and received a Bachelor of Hamburgerology — no joke). “It provided the opportunity to interact with guests. I have always enjoyed talking to and serving people and The Toasted Yolk experience has provided an opportunity for me to do just that and still remain involved in my family’s life,” he noted. The most difficult part of starting the business, Perry said, was procuring the loan. “We have not had problems securing the site, hiring people, and developing a management team. As a man of faith I like to believe we are walking in the way of the Lord.”
As if running a booming restaurant (Perry) and being a successful doctor (Felicia) isn’t enough, the couple is kept busy with their two twin 7-year-old girls, Madison and Sydney. Madison’s favorite subjects in school are math and reading while Sydney’s are science and writing; both girls are involved in cheerleading and swimming as their extracurricular activities. Bella, the Jordans’ 11-year-old German Shepherd, is also a beloved part of the family, although her senior age might prevent her from running around as much as she’d like with the kids. Perry’s hobbies — although you might wonder when he has time for them all — include gardening, fishing, watching movies, following Dallas-area sports teams (the Cowboys, Mavericks, and Rangers), and increasing his faith on a daily basis, an important practice for him. He’s an active member of Brentwood Baptist Church, where he participates in Christian Education, the deacon ministry, and the handbell ministry, Bronze Voices. As if that’s not enough, he’s a proud member of Alpha Phi Alpha Fraternity, Inc., where he served on the executive board as chaplain. (If you’re tired just reading all of this, know that you’re not alone.)


Travel is also a passion of not just Perry’s, but of the entire Jordan family. “We typically take a local trip with the girls once or twice a year, and Mommy and Daddy get away once every year or two. It may seem simple, but I really enjoy going to New York as often as we can. I enjoy Broadway, the restaurants, the touristy stuff. I believe my wife’s favorite trip (with me) was to Spain,” he said, referring, of course, to their memorable cruise where he proposed to Felicia. For their next trip, Perry and his bride want to take the girls to one of the Disney theme parks to experience the magic of the Mouse.

While the Jordans reside in the Lakes of Bella Terra in Richmond (the clinic where Dr. Jordan works as an internal medicine doctor is a bit more than a mile from their doorstep, although Perry joked, “She could walk to work in 10 minutes but prefers to take the threeminute drive, which includes three stop signs and three traffic lights,”) and have made their home there since 2015, Perry has a constant presence in Spring Valley helping to ensure The Toasted Yolk is run to the highest standards. “Although we don’t reside in the Memorial Villages, I do enjoy our neighborhood and subdivision. Growing up, our neighbors were really neighbors and not just someone you waved at once a week. You actually knew your neighbors, you knew where they worked, and you were inside everyone’s house at least once a month. You were friends that lived in close proximity. It’s the same way now with my neighbors in LOBT. I actually trust my children with some of them,” he said.
What sets The Toasted Yolk apart from other similar businesses? “We’ve got great food, great portions, an energetic atmosphere, and clean, bright facilities,” boasted Perry. “The Toasted Yolk Café provides a unique breakfast, brunch, lunch, and drinks experience with curated chef-inspired menus in a lively atmosphere. The café is open daily from 7:00 am to 3:00 pm serving breakfast for lunch and lunch for breakfast.” The Spring Valley location opened on September 12, 2022 and currently employs 38 people for the ultimate customer experience, seven days a week. Perry is especially grateful for his managers, their hard work, and their efforts in making his restaurant a smashing success — General Manager Calvin Thomas, Assistant General Manager Alfredo “Freddy” Castillo, and Assistant Manager Jimnisha “Jimmy” Johnson keep everything running smoothly.
You can visit the dream team to say hi at 8408 Katy Freeway, Suite 100, 77024 — they would love to have you and are confident you’ll enjoy the atmosphere and the dining. Who can resist dishes such as Oscar-style fried green tomatoes, the West Coast Arnold (a twist on eggs benedict, topped with Cajun turkey, bacon, tomato, guacamole, poached eggs, and Cholula ranch), brisket tacos, or the famous Southern delicacy of shrimp and grits? Don’t forget to add on a Bloody Mary, a bellini, or a Rise ‘N’ Shine Punch. My mouth is watering just reading the menu. Stay tuned for a storytime program for the wee ones coming to the community this summer.
Perry leaves this bit of advice for our readers (and for his future customers): “Be nice to everyone you encounter. The Bible says you never know when you may be entertaining angels. Pay it forward and live by The Golden Rule.” Eggs-cellent wisdom indeed.



Spring Valley, 8408 Katy Fwy, Unit 100
Houston 77024
(832) 804-6914