SBK ADVERTISING ORGANIC REPORT MONTHLY REPORT
JAN 2024
Prepared By: SBK Advertising Prepared For: Jerome Redmond www.sbkadvertising.com
January 2024 Overview
Organic Conversions
For January, the overall total users for AmericaLovesTrucking.com were up 4.1% m/m. All stats were up m/m. Below, you can see the CR tracked for organic traffic.
02
SBK Advertising Organic Report
January 2024 Overview
Keyword Review
ATT Google Traffic
Over the last year, Google made 5 major algorithm updates (see G’s in the top graph). The bottom graph shows the Conversion Rate over the same period. This tells us that although we had an increase in June and September in keyword rankings (top graph), these were also the months that we had a lower conversion rate (bottom graph). Therefore, these last few months we’ve dropped traffic from some non-converting keywords! Looking back at September, the top non-converting keywords with zero clicks include eldt, cdl class a, and cdl a training. Below you can see the top 15 keywords for AmericaLovesTrucking.com. The location modifier is the important piece of these keywords; okc, oklahoma, etc. Although this isn’t a revelation, we will continue to push OKC keywords!
SBK Advertising Organic Report
04
WE DO WHAT WE SAY WE WILL DO
January 2024 Overview
Completed January Work Wrote and published blog post (1/27) https://americalovestrucking.com/how-cdl-training-in-okc-sets-you-up-fora-thriving-career/ Monitored SEMrush to optimize SEO, backlink profile, and keyword rankings Monitored Google Search Console for any issues and keyword performance Sent 150 backlink prospecting requests to improve the backlink profile Updated website plugins throughout the month Analyzed and reported on traffic and work at EOM
Contact Us : Phone Number 816-786-7811 Email Address stephen@sbkadvertising.com Office Address Lee’s Summit, MO