SBC Summit 2024 Presentation

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THE GREATEST SHOW IN GAMING

24-26 SEPT 2024

FOREWORD BY RASMUS SOJMARK

I am delighted to welcome you to this walkthrough of the SBC Summit – our flagship show, which this year has a new home in Lisbon.

A new larger home at the Feira Internacional de Lisboa (FIL) brings with it a more streamlined name – SBC Summit, which better reflects the fact that this event is a global attraction rather than a show fixed in any particular geography. We are welcoming visitors from all regions across the world: Africa, Asia, Europe, Latin America, and North America.

Because of this, we believe the SBC Summit befits the tagline The Greatest Show in Gaming to reflect its industry status as a mustattend show for betting and gaming industry professionals, and that the exhibition and conference has already established itself as the

largest event in the industry in 2024. Taking place over four days from Monday 23 September to Thursday 26 September 2024 at Feira Internacional de Lisboa (FIL), the event will occupy more than 110,000 square metres of exhibition and conference space, and welcome more than 600 exhibitors and 25,000 delegates.

Many of you may know The FIL as home to the Web Summit - one of the most cutting edge tech shows in the world, which annually gathers over 70,000 attendees, transforming the city into an international tech hub.

We already use the same amount of space and venue, and although our attendance targets are perhaps a little more conservative at 25,000, each delegate is a senior decision maker with a budget… and an expense account. So the high end hotels and restaurants in the city can expect plenty of business from SBC delegates across the week.

Please take a look at what we are planning within this very document and I hope to be able to welcome you again in September as a visitor to SBC Summit 2024

24-26 SEPTEMBER 2024 AT FIL LISBON

110,000m2 EXHIBITION & CONFERENCE SPACE

500

20 SPEAKERS BARS & NETWORKING LOUNGES

25,000

8 5 DELEGATES CONFERENCE STAGES COFFEE BARS

600 EXHIBITORS

50

3 FOOD TRUCKS ICE CREAM BARS

OFFICIAL WEBSITE EVENT SCHEDULE

WHO ATTENDS?

The SBC Summit represents the best possible opportunity for you and your company to engage and network with a global audience of senior execs and industry decision makers, representing all the major industry players.

TYPE OF COMPANIES

OPERATORS

SUPPLIERS & SERVICE PROVIDERS

AFFILIATES & AFFILIATE NETWORKS

START-UPS & ENTREPRENEURS

REGULATORS & ASSOCIATIONS

LAWYERS & COMPLIANCE TEAMS

INVESTORS, VENTURE CAPITALISTS & BANKS

GAMING MEDIA, SPORTS MEDIA & MAINSTREAM MEDIA

SPORTS CLUBS, SPORTS LEAGUES & ASSOCIATIONS

WHY ATTEND?

SBC SUMMIT is an experience relevant to your business, your company and your employees.

OPERATOR

Everything you need to run, improve and expand your business is all under one roof at SBC Summit. The latest solutions from casino, sportsbook and payments are ready to be explored in the extensive exhibition space, while the latest industry developments are discussed across EIGHT conference stages. The comprehensive networking opportunities mean you will be able to connect with colleagues and partners both old and new.

For the first time, SBC is presenting the Affiliate Leaders Summit in a dedicated area of FIL. Featuring a wide-ranging education and networking programme, you will need to plan your day to make the most of the opportunities on offer. Operators will also be promoting Affiliate Programmes from all around the world for those wanting to make more of their traffic. Each evening, affiliates are treated to exclusive networking drinks and parties at some of the best venues in Lisbon.

AFFILIATE REGULATOR

SBC Summit provides the perfect opportunity for regulators to connect with key stakeholders of the industry you oversee and liaise with other international regulators to discuss best practice when it comes to gambling compliance. It also provides you with the opportunity to discover some of the latest trends in the sector which may need oversight in the future.

SUPPLIER

With existing and potential customers coming from all around the globe, it’s no surprise that 600 companies are exhibiting at SBC Summit as it provides the perfect platform to demonstrate your capabilities to partners you may not otherwise be able to reach. With SBC outreach programmes to operators from all over the globe, don’t you want to plug into that network?

PAYMENT PROVIDER

A dedicated Payments Expert Summit at SBC Summit makes it easier than ever to connect providers of payments solutions to the right people at gambling operators and suppliers. With a specially curated education track, you can easily discover the needs and concerns of the lucrative gambling industry when it comes to payment processing and compliance.

SCHEDULE PREVIEW

MONDAY 23 SEPTEMBER

06:30 - 23:00 Humberto Delgado Airport

Collect your badge and wristband at Humberto Delgado Airport

12:00 - 20:00 Feira Internacional de Lisboa

Collect your badge at the FIL to avoid morning queues

13:00 - 18:00 Benfica Stadium

SBC Football Championship (5-a-side Tournament)

TUESDAY 24 SEPTEMBER

06:30 - 23:00 Humberto Delgado Airport

Collect your badge and wristband at Humberto Delgado Airport

10:00 - 01:00 Myriad Hotel

SBC Leaders Summit (CEO event, by invitation only)

10:00 - 18:00 FIL & MEO Arena

SBC Summit

10:00 - 18:00 MEO Arena

Super Stage for Keynotes & Leadership Panels

10:00 - 18:00 Red Zone, Feira Internacional de Lisboa

Casino & iGaming Zone & Conference

10:00 - 18:00 Blue Zone, Feira Internacional de Lisboa

Sports Betting Zone & Conference

10:00 - 18:00 Green Zone, Feira Internacional de Lisboa

Payment Expert Summit & Conference

Sports Betting Zone & Conference Click

10:00 - 18:00 Teal Zone, Feira Internacional de Lisboa

Player Protection Zone & Conference

10:00 - 18:00 Yellow Zone, Feira Internacional de Lisboa

Food Festival (Explore local and global specialties across 50+ food trucks)

10:00 - 18:00 Feira Internacional de Lisboa

Global Markets Lounge

10:00 - 18:00 Sala Tejo, MEO Arena

ESI Lisbon - Esports, video games, and the creator economy exhibition and conference

19:00 - 01:00 Patio da Gale

Official Opening Party (Full Access wristband required)

19:00 - 01:00 Ferroviário

Affiliate Leaders Opening Party

WEDNESDAY 25 SEPTEMBER

06:30 - 23:00 Humberto Delgado Airport

Collect your badge and wristband at Humberto Delgado Airport

10:00 - 18:00 FIL & MEO Arena

SBC Summit

10:00 - 18:00 MEO Arena

Super Stage for Keynotes & Leadership Panels

10:00 - 18:00 Red Zone, Feira Internacional de Lisboa

Casino & iGaming Zone & Conference

10:00 - 18:00 Blue Zone, Feira Internacional de Lisboa

WEDNESDAY 25 SEPTEMBER

10:00 - 18:00 Green Zone, Feira Internacional de Lisboa

Payment Expert Summit & Payments Confernece

10:00 - 18:00 Purple Zone, Feira

Internacional de Lisboa

Affiliate Leaders Summit & Conference

10:00 - 18:00 Teal Zone, Feira Internacional de Lisboa

Player Protection Zone & Conference

10:00 - 18:00 Feira Internacional de Lisboa

Global Markets Lounge (Listen to experts from regional markets)

10:00 - 18:00 Yellow Zone, Feira Internacional de Lisboa

Food Festival (Explore local and global specialties across 50+ food trucks)

10:00 - 18:00 Sala Tejo, MEO Arena

ESI Lisbon - Esports, video games, and the creator economy exhibition and conference

19:00 - 01:00 SUD Lisboa

C-Level & Operator VIP Dinner & Party (By invitation only)

19:00 - 01:00 Kais Restaurante Bar

Affiliate Leaders VIP Dinner & Networking Party (By invitation only)

19:00 - 01:00 Cervejaria Trindade

Payment Expert VIP Dinner and Networking Party (By invitation only)

20:00 - 01:00 Warehouse ONE16

Official SBC Summit Party

(Access for 3,000 guests, arrive early)

THURSDAY 26 SEPTEMBER

10:00 - 18:00 FIL & MEO Arena

SBC Summit

10:00 - 18:00 MEO Arena

Super Stage for Keynotes & Leadership Panels

10:00 - 18:00 Red Zone, Feira Internacional de Lisboa

Casino & iGaming Zone & Conference

10:00 - 18:00 Blue Zone, Feira Internacional de Lisboa

Sports Betting Zone & Conference

10:00 - 18:00 Green Zone, Feira Internacional de Lisboa

Payment Expert Summit & Payments Confernece

10:00 - 18:00 Purple Zone, Feira Internacional de Lisboa

Affiliate Leaders Summit & Conference

10:00 - 18:00 Teal Zone, Feira Internacional de Lisboa

Player Protection Zone & Conference

10:00 - 18:00 Feira Internacional de Lisboa

Global Markets Lounge (Listen to experts from regional markets)

10:00 - 18:00 Yellow Zone, Feira Internacional de Lisboa

Food Festival (Explore local and global specialties across 50+ food trucks)

17:00 - 19:00 Casino Lisboa

SBC Poker Championship (€100,000 prize pool)

18:30 - 23:30 MEO Arena

SBC Awards 2024 (Separate ticket required)

20:00 - 03:30 Infinity Lisbon 2024

SBC Summit Closing Party

Infinity Lisbon 2024 is the largest ever industry party with 5,000 guests. It starts at 20:00 at Tejo Hall. It then moves to MEO Arena 23:00 where three world famous DJs & Record Producers will play an hour set each: Don Diablo, Miss Monique, and Darude

NETWORKING, BUSINESS & PRODUCTS

NETWORKING, BUSINESS & PRODUCTS

The show covers all industry verticals, and to make it easier for the delegates to navigate the exhibition and identify the companies that are relevant to their business, the exhibition has been split into different zones and areas to enhance your experience and to help you easier navigate the entire event.

Floor Plan - Overview of 110,000 sqm space:

CASINO & iGAMING ZONE

Immerse yourself in the best new iGaming technology, get an exclusive first look at the hottest new games releases, enjoy high-level conference content, and connect with stakeholders from across the industry in SBC Summit’s Casino & iGaming Zone. Discover the Zone’s exhibition, where you can view the next generation of hit titles from major developers and innovative new games studios, along with the latest products and services from platform providers, aggregators and player acquisition specialists.

Who will benefit from visiting the Casino & iGaming Zone:

• C-Level

• Casino Director, Head of Casino, Casino Manager

• Live Casino Director, Head of Live Casino, Live Casino Manager

• Gaming Director, Head of Gaming, Gaming Manager

• Product Director, Head of Product, Product Manager

• Casino Suppliers, Platform Suppliers, Game Studios, Game Developers

SPORTS BETTING ZONE

The Sports Betting Zone at SBC Summit is the place to discover everything that is happening in the global sports betting industry. It represents the year’s best opportunity for you to meet influential senior executives and specialists from major international operators, exchange ideas about the latest industry developments, and view the next generation of sportsbook products from innovative suppliers.

Who will benefit from visiting the Sports Betting Zone:

• C-Level

• Sportsbook Director, Head of Sportsbook, Sportsbook Manager

• Trading Director. Head of Trading, Trading Manager

• Risk Management Director, Head of Risk Management, Manager of Risk

• Product Director, Head of Product, Product Manager

• Sportsbook Suppliers, Platform Suppliers, Data Suppliers, etc.

• Sports Industry, Sports Teams, Sports Leagues and Sports Associations

AFFILIATE LEADERS SUMMIT

The Affiliate Leaders Summit is a global gathering of 5,000+ affiliates, affiliate programmes and operators in Lisbon. Delegates can expect exclusive networking and business opportunities. The event offers a 14,000 sqm exhibition hall with 100+ exhibitors and a three day conference with a number of industry experts as keynotes and panelists.

Who will benefit from visiting the Affiliate Leaders Summit:

• Affiliates, Affiliate Networks, Content Creators, Content Websites, Blogs

• Affiliate Director, Head of Affiliates, Head of Affiliate Marketing, Affiliate Manager

• CMO, Marketing Director, Head of Marketing, Marketing Manager

• Casino Suppliers, Game Studios, Game Developers

PAYMENT EXPERT SUMMIT

Connect with representatives from major international operators, Payment Service Providers, fintech companies and experts as well as world-leading crypto specialists at the Payment Expert Summit at SBC Summit.

Who will benefit from visiting the Payment Expert Summit:

• CFO, Payments Director, Head of Payments, Payments Manager

• Head of AML/Fraud, KYC Manager, Risk Managers

• Compliance Director, Head of Compliance, Compliance Manager

• Payment Providers, Service Providers, etc.

• Fintech, Regtech, Insurtech and Cybersecutiry Stakeholders

• Lawyers, Responsible Gaming Stakeholders

SBC’s Player Protection Zone is dedicated to building a robust gambling harm prevention ecosystem in the sports betting and igaming industries across the world. As legal online gambling continues to spread to new territories and experience strong growth in more mature markets, the Zone will bring together thousands of C-level stakeholders to share their knowledge of designing and implementing successful responsible gambling strategies, and to discuss how the industry can develop a unified approach to the issue.

Who will benefit from visiting the Player Protection Zone:

• C-Level

• Director of Responsible Gaming, Head of Responsible Gaming, Responsible Gaming Managers

• Director of Regulation, HR/Chief People Officers; Head of Legal; Head of Public Affairs; Corporate Communications/Heads of ESG; Heads of regulation and compliance etc.

• Responsible Gaming Solution Providers, Education Programmes, Payment Providers, Service Providers, etc.

• Lawyers, Responsible Gaming Stakeholders

PLAYER PROTECTION ZONE STARTUP ZONE

The Startup Zone offers a platform for startups to showcase their innovative products and solutions to potential investors, business partners and the global industry media. Whether you’re an investor looking for the next big opportunity, an industry professional seeking innovative solutions, or an entrepreneur eager to showcase your ideas, the Startup Zone is the place to be.

Who will benefit from visiting the Start-up Zone:

• Startups, Entrepreneurs

• Business Development Director, Head of Business Development, Business Development Managers

• Investment Managers, VC’s, Angel Investors, etc.

ESI LISBON

A true combination of all the most prominent parts of our evolving industry, ESI Lisbon will feature our largest exhibition space yet, two stages, and the best in networking and professional socialising. Bringing together esports, video games, and the creator economy, ESI Lisbon is set to be the largest B2B event & industry festival in this crossover to date.

FOOD FESTIVAL

The Food Festival lets you and your colleagues explore the best street food and BBQ from around the world, with lots of healthy additions to the menu, and of course plenty of local Portuguese food experiences. We have located over 50 food trucks around the SBC Summit as well as BBQ stations and seating areas for you to enjoy your food.

MEDIA HEADQUARTERS

Connect with media experts and propel your brand awareness and leadgeneration goals to new heights. Your story deserves to be heard, and we’re here to make sure that you have the tools to make that happen. Our Media HQ is the convergence point for industry professionals looking to showcase their brand, providing a streamlined avenue for you to engage, converse, and evaluate your options.

SUPER STAGE & HEADLINERS

EXPERIENCE THE SUPER STAGE

The Super Stage is a huge, spectacular stage at the MEO Arena which is the 3rd biggest indoor arena in Europe with space for 25,000 people.

The Super Stage offers SBC Summit delegates a chance to experience incredible, awe-inspiring keynote speakers at the largest ever conference stage in the gaming industry.

MEET THE HEADLINERS

TONY HAWK

LEGENDARY SKATEBOARDER, CELEBRITY & ENTREPRENEUR

Tony Hawk will dive into his illustrious career, from his early days as a teenage professional skater to his groundbreaking partnership with Activision and the founding of his iconic brands. He’ll share his strategiesfor brand reinvention and offer insights on sustaining success and innovation over the years.

MERAB DVALISHVILI

UFC FIGHTER

Merab Dvalishvili is a Georgian professional mixed martial artist. He currently competes in the Bantamweight division in the Ultimate Fighting Championship. As of February 20, 2024, he is #1 in the UFC bantamweight rankings.

PETER SCHMEICHEL

THE GREATEST GOALKEEPER OF ALL TIME

Legendary goalkeeper who lifted the Premier League Trophy in five of his eight seasons with Manchester United, as well as three FA Cup’s and a League Cup, before captaining the side to Champions League glory as the final part of the club’s infamous 1999 treble winning season. In 1992 he helped his native Denmark to unexpected success at the 1992 European Championships in Sweden.

SIR TIM BERNERS-LEE

INVENTOR OF THE WORLD WIDE WEB

Sir Tim Berners-Lee invented the World Wide Web in 1989 during his tenure as a software engineer at CERN, the renowned particle physics lab near Geneva, Switzerland. He saw the unrealised potential of millions of computers linked via the Internet and conceived the Worldwide Web as a global platform for sharing information.

LUIS FIGO

FOOTBALL LEGEND

Luis Figo is a Portuguese former professional footballer who won four La Liga titles, four Serie A titles, one UEFA Champions League title, one UEFA Cup Winners’ Cup, and 127 caps for the Portugal national team. He picked up the 2000 Ballon d’Or and 2001 FIFA World Player of the Year, and is widely regarded as one of the greatest players of his generation.

LAURA WOODS

ENGLISH SPORTS PRESENTER

Laura Woods is an English sports presenter working for ITV, Amazon Prime Video, and TNT Sports. In 2023 she joined TNT Sports (formerly BT Sport) as the lead presenter for the UEFA Champions League and the boxing coverage, and she was the lead presenter of ITV’s coverage of the 2023 FIFA Women’s World Cup.

26 SEPT | 20:00-03:30 | MEO

HEADLINE SPONSOR

CONFERENCE, CONTENT & EDUCATION

THE GREATEST SHOW IN GAMING CONFERENCE

The conference schedule will boast an unrivaled speaker line-up of over 500 industry speakers that will deliver close to 100 hours of content across the 8 conference stages. Content that will be covered includes sports betting, casino, iGaming, payments, emerging technologies, innovation, digital marketing and safer / responsible gambling.

CONFERENCE AGENDA

CONFERENCE SPEAKERS

GLOBAL LEADERSHIP

CONFERENCE STAGE 1

Part of SBC’s mission is to share knowledge and best practice from the world of gambling and beyond. The Global Leadership stage provides the platform for some of the brightest minds in the sector to share their vision for the future direction of the industry and inspire delegates to make effective changes to their approach to business.

CONFERENCE ROOMS-1_ EVENT: SBC2024 FREDRIK WASTENSON

MARCUS HANNA

BETTOMAX

SVENSKA SPEL SPORTS & CASINO

LIVIA TROISE

BETMAIS

ZENO OSSKO

BETWARRIOR

CODERE

MICHAEL MOSKOWITZ

& CHAIR, BETFRED US

FELLIPE FRAGA KRESTEN BUCH

BETPAWA

& CEO, MRQ

KTO GROUP

CROCOBET

CASINO & iGAMING CONFERENCE

STAGE 2

The conference features insights from iGaming’s most influential executives and product specialists. Attendees can learn about leveraging gamification and AI to boost player loyalty, the current state of live casinos, future trends in slot design, and the evolving roles of gaming aggregators and sweepstake casinos, among other topics

CLIENT: CONFERENCE ROOMS-2_ EVENT: SBC2024

CEO, GRAND CASINO LUZERN

CEO, CASINO ESTORIL DIGITAL

SPORTS BETTING CONFERENCE STAGE 3

The conference explores key issues such as the evolving relationship between operators and media companies, the future of sports betting, sports integrity, exclusivity in data rights, sportsbook product innovation during a series of expert panels.

PAYMENT AND FINTECH CONFERENCE STAGE 4

CONFERENCE ROOMS-4_ EVENT: SBC2024

The conference will feature panels on pivotal topics such as the impact of open banking on financial access for gamblers by 2025, the transformative effects of unified payments on the gambling industry, navigating global complexities in gambling AML, and the influence of global economic trends on payments departments. Additionally, discussions will explore the relationship between evolving fraud attempts and payment systems, and whether cryptocurrency can redefine the future of betting and gaming.

AFFILIATE MARKETING LEADERS

CONFERENCE STAGE 5

The lifeblood of the industry will be discussed on stage 5 - the importance of digital marketing and the best ways to connect customers with operating brands. The many ways to get in front of the customer will be addressed and what to do with them when you have their attention. As ever, a key element of that is an operator’s relationship with

JESPER SOEGAARD CEO, BETTER COLLECTIVE

JONATHAN EDELSHAIM CEO, NATURAL INTELLIGENCE

ZLATKO HRKAC

JONAS WARRER CEO, GENTOO MEDIA

MANUEL STAN CEO, CATENA MEDIA

ELAINE GARDINERRUDDOCK MD, TAG MEDIA

STUART SIMMS CEO, FAIRPLAY SPORTS MEDIA

JOHAN SVENSSON CEO, RAKETECH

RICHARD DENNYS CEO , GAME LOUNGE GROUP

JAMIE WALTERS

RICARDO PERES CEO, SOFASCORE MANAGING DIRECTOR, A BOLA

CHRIS RUSSELL CEO, QIH GROUP CEO, BOONY MEDIA

PETER GUNNI CEO, TRAFFIC LAB

PLAYER PROTECTION CONFERENCE STAGE 6

CLIENT: CONFERENCE ROOMS-6 AND PLAYER PROTECTION AREA_ EVENT: SBC2024

The conference brings you the thoughts and views of major international operators, service providers, and KYC experts, as they share their knowledge of designing and implementing successful responsible gambling strategies, as well as discussing how the industry can develop a more unified approach to the problem gambling.

ESPORTS & ENTERTAINMENT

CONFERENCE STAGE 7

ESI Lisbon will gather experts to discuss the necessity of bespoke esports facilities, video game adaptations in TV and film, player contracts and rights in esports, and remarkable collaborations between high-profile football teams and gaming/esports giants. Additional topics include how data drives esports commerce and the vital role of grassroots competitions.

ALBAN DECHELOTTE

ARWIN FALLAH

SHIRAZI

JON CHAPMAN

PEDRO HONÓRIO DA SILVA CEO, G2 ESPORTS CEO, SHIKENSO ANALYTICS CEO, PLAYVS PRESIDENT, FPDE

ALLIE YOUNG ANDRÉ PINOTES

BATISTA

ELIE HONAIN

ROBBIE DOUEK PRESIDENT, THE*GAMEHERS MP, PARTIDO SOCIALISTA CO-FOUNDER & CEO, NESMA GG CEO, BLAST

FERGUS DUNN

DIRECTOR OF PARTNERSHIPS, OVERACTIVE MEDIA/MAD LIONS KOI

DANNY TANG

CO-FOUNDER, CFO AND HEAD OF GLOBAL STRATEGY OFFICE, VSPO

EVENING DINNERS & NETWORKING EVENTS

MONDAY 23 SEPTEMBER

INDUSTRY MEET-UP AT LOCAL LISBON BAR

Monday provides an opportunity for low key networking with colleagues and contacts before the week ahead. SBC will recommend a central location for people to congregate. Arrange to meet your industry friends and colleagues at a local bar.

TUESDAY 24 SEPTEMBER

AFFILIATE LEADERS SUMMIT

WELCOME PARTY SBC

Pre-Registration & Welcome Party for the Affiliate Leaders Summit at the trendy and vibrant Ferroviário Rooftop Bar. Collect your badge at the venue, and network with leading affiliates and operators whilst you enjoy complimentary drinks, and experience the vibrant atmosphere of this unique venue.

Guests: 700 people

Dinner: 19:00 - 01:00

Location: Ferroviario

OPENING NIGHT PARTY

Join us for the opening night of the SBC Summit at the magnificent Patio da Galé in Lisbon. Our grand opening party offers delegates an evening filled with complimentary drinks and unparalleled networking opportunities with some of the industry’s most influential figures. NB: This event is only available with a full-access pass.

Guests: 3,000 people

Dinner: 19:00 - 01:00

Location: Patio da Gale

WEDNESDAY 25 SEPTEMBER

OPERATOR VIP DINNER & NETWORKING PARTY

Casino, iGaming & Sports Betting Operators will enjoy an evening with luxury dinner at the beautiful SUD Lisboa restaurant and nightclub, followed by networking drinks and party at the same venue until 1:00 am. SUD Lisboa offers stunning views of the 25 de Abril bridge from the rooftop terrace.

NB: This is an invite only dinner and party, reach out to your SBC Account Manager if you are interested in participating or supporting the event.

Guests: 800 people

Dinner: 19:00 - 21:30 | Party: 21:00 - 01:00

Location: Sud Lisboa

AFFILIATE LEADERS VIP DINNER & NETWORKING PARTY

Affiliates, Affiliate Programs and Operators will enjoy an evening 3-course dinner at Kais Restaurant & Bar which is known as one of the best places to be in Lisbon. After the dinner Kais will be turned into an exclusive networking party with DJ and complimentary drinks all evening.

NB: This is an invite only dinner and party, reach out to your SBC Account Manager if you are interested in participating or supporting the event.

Guests: 700 people

Dinner: 19:00 - 21:30 | Party: 21:00 - 01:00

Location: Kais Restaurant & Bar

WEDNESDAY 25 SEPTEMBER

PAYMENT EXPERT SUMMIT VIP DINNER & PARTY

Payment Providers, Operators and Fintech Industry Stakeholders will enjoy an amazing 3-course dinner, followed by the official payment & fintech networking party with DJ and complimentary drinks all evening. All of this takes place at the award winning restaurant and bar Trindade in the heart of Lisbon.

NB: This is an invite only dinner and party, reach out to your SBC Account Manager if you are interested in participating or supporting the event.

Guests: 500 people

Dinner: 19:00 - 21:30 | Party: 21:00 - 01:00

Location: Trindade Restaurant & Bar

OFFICIAL SBC SUMMIT PARTY

The official Wednesday party promises to be an epic night at Warehouse ONE16 in Lisbon! In traditional SBC Party style you can expect complimentary drinks and plenty of entertainment with beats from Lisbon’s coolest DJs. This is a great opportunity to connect with industry peers to forge friendships and continue networking and business talks from earlier in the day. NB: This event is only available with a full-access pass.

Guests: 3,000 people

Dinner: 20:00 - 01:30

Location: ONE16

MISS MONIQUE

DARUDE

DON DIABLO

THURSDAY 26 SEPTEMBER

SBC SUMMIT CLOSING PARTY

The SBC Summit Closing Party is the biggest ever party in the gaming industry with more than 5,000 people in attendance. The party kicks off 20:00 at Salon Tejo (located at the back of the MEO Arena) with music, complimentary bar / drinks, and lots of fun and networking.

At 23:15 the party moves into the main stadium hall of MEO Arena where you get to experience and dance to no fewer than 3 world famous DJ acts live on stage:

Act 1 - One Hour: Miss Monique (Top female DJ and headline stage name at Tomorrowland)

Act 2 - One Hour: Don Diablo (Ranked sixth in the Top 100 DJs – 2020 list by DJ Mag)

Act 3 - One Hour: Darude (Creator of Platinum Selling Hit “Sandstorm”)

Guests: 5,000 people

Time: 20:00 to 23:00 pm | Location: Salon Tejo (behind MEO Arena)

Time: 23:15 to 03:30 am | Location: MEO Arena

SPECIAL EVENTS

SBC LEADERS SUMMIT 24

SEPTEMBER 2024

SBC Leaders Summit is the most exclusive gaming industry conference taking place in the luxury setting of the Myriad by Sana 5 star luxury hotel. This is an invite-only event taking place on Tuesday 24 September for industry C-levels

PRELIMINARY SCHEDULE:

• SBC Leaders Summit all day at the 5-star Myriad Hotel

• Keynote with Sir Tim Berners-Lee (Inventor of the World Wide Web)

• Keynote with Rubens Barrichello (Formula One Legend)

• Keynote with Peter S. Goodman (Global Economic Correspondent, New York Times)

• Conference Panel about “Transparency, Trust and Tech: the new paradigm of media and marketing in the age of AI and deepfakes”

• Conference Panel about “United Nations of Gaming - Regulatory Cohesion in Established and Emerging Markets”

• Conference Panel about “Payments, Compliance & Responsible Gaming in Latam and Brazil”

• Networking & Business Talks throughout the day with fellow SBC Leaders guests

• Cem Reis wine-tasting - the Portuguese wine that made British Actor James Purefoy cry on the wine show: “it’s like Jesus Almighty slipping down your throat in a pair of red velvet breeches.”

• VIP Drinks Reception & VIP Dinner for SBC Leaders Summit guests at the Myriad Hotel from 19:00

GUESTS

500 CEOs MYRIAD HOTEL 10:00 - 01:00

SBC AWARDS

26 SEPTEMBER 2024

SBC Awards is the most prestigious awards ceremony and gala dinner in the sports betting and iGaming industry. The gaming industry gathers to celebrate the successes of the past year and party the night away. Transport to and from the venue is provided to all attendees.

GUESTS LOCATION TIME 1,200 MEO ARENA 19:00 - 23:00 click for more information

SBC FOOTBALL CHAMPIONSHIP

23 SEPTEMBER 2024

The ultimate 5-a-side tournament will kick off at the home of Benfica, Lisbon, on 23rd September 2024. 20 teams made up of Sports Betting and iGaming professionals battle it out for the SBC Football Championships 2024 trophy. We have BBQ and drinks for everyone who wants to come and watch the football tournament.

PLAYERS LOCATION

SBC POKER CHAMPIONSHIP

26 SEPTEMBER 2024

SBC Poker Championship - in partnership with GG Poker - will host a unique and entertaining poker experience at Casino Lisboa as part of the SBC Summit week. You can expect 50 Tables, up to 750 Players, with a prize pool of €100,000.

Delegates with a full event pass can apply to play in the championship via the website.

€ 100,000 PRIZE POOL

FIRST PITCH COMPETITION

24 SEPTEMBER 2024

SBC First Pitch brings together some of the most exciting startups within the betting and gaming industry to compete for a chance to win an exclusive prize package to assist in the winner’s development and growth plans.

Five companies will be selected to pitch their products and business plans at SBC Summit, in front of an audience of industry leaders and investment experts. The winner will be chosen by a judging panel with significant expertise in venture capital and investments within the industry.

GLOBAL MARKETS LOUNGE

The Global Markets Lounge will bring together local and regional industry stakeholders at different times - whether regulators, operators, affiliates, or suppliers - who seek deeper insights into both existing and new potential markets to operate in.

The various local and regional sessions will commence with a 15-minute address from a local market expert. The speech is followed by a 45-minute interactive discussion among attendees in the lounge with the aim to answer questions, highlight issues and concerns, or share relevant stories to the markets in question.

The sessions will encompass markets spanning the USA, CANADA, MEXICO, PHILIPPINES, ITALY, AFRICA, UK, INDIA, BRAZIL, PORTUGAL, and UAE, ensuring a comprehensive exploration of global market dynamics.

EXPERIENCE LISBON TOURS

EXPLORE LISBON / NETWORK WITH YOUR INDUSTRY COLLEAGUES

Explore the many great things Lisbon has to offer via the many guided city tours that we have organised for delegates with Full Event Passes.

- Explore the many great things Lisbon has to offer - Arrange to meet your industry friends and colleagues at a local bar - or in the hotel you are staying

GUESTS

INDUSTRY FRIENDS AND COLLEAGUES

LOCATION DATE & TIME

VARIOUS LOCATIONS AROUND LISBON 23 SEPTEMBER 12:00 TO 18:00

PLAN YOUR TRIP

HOTELS

We work with the company Leading for delegates to be able to book their hotels. Leading uses HotelMap to assist you with a convenient booking process.

Myriad Hotel has already been booked in full by SBC, as we use the rooms for the operator CEOs that are guests for the SBC Leaders Summit.

Total Hotels booked:

We expect that the SBC Summit delegates will book well over 30,000 room nights during the event.

Other Accommodation being booked:

Airbnb and many other accommodation options will also be used by our delegates.

Delegates can book their hotel here:

• You can choose a Hotel close to the FIL which is conveniently located around 5-10 min from the airport

• You can choose a Hotel closer to the City Centre. It takes about 15-20 min with a cab to FIL from the city centre

FLIGHTS / AIRPORT

Considering the global nature of the event, Lisbon is also the perfect choice for its extensive flight connectivity. Humberto Delgado Airport, conveniently located just 4 km from FIL, provides direct links to 136 airports worldwide, including non-stop routes to major US and South American hubs.

TAXI FROM AIRPORT

When you arrive at the airport you can take a taxi or book an Uber to the FIL or your Hotel. FIL is only 5 minutes away from the airport.

DISCOVER LISBON

Lisbon, one of the oldest cities in Western Europe and a global historical gem, is the perfect location for the SBC Summit. The city hosts more than six million tourists annually and is renowned for its warm and welcoming locals. The city offers a seamless transportation network, and while Portuguese serves as the official language, English is widely spoken in key areas. Lisbon’s culinary scene stands out as a top reason to visit, and the venue itself is surrounded by a vibrant array of bars and restaurants, with more than 20 options within walking distance.

If you like football you will have heard about Benfica and Sporting Lisbon. The city is also host to the Web Summit which is seen as the world’s biggest tech event with more than 70,000 visitors.

For the Gaming industry Lisbon / Portugal is interesting as it’s a strong regulated market with some famous landbased casino like Casino Lisbon and Casino Estoril which was used in the movie Casino Royale. Companies like Evolution and Kaizen Gaming have big development offices in Lisbon, and the market is closely linked with growing gaming markets like Brazil and Latin America.

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