COMPREHENSIVE CAVA SIGNAGE

CAVA COMPREHENSIVE SIGNAGE FOLLOW US LEAD OTHERS the complete series of signage, information + brand touch points in order from start to finish

01.

BEFORE CAVA the pre experience before cava comes

02.

CURRENT CONDITIONS the full digest

03.

EDITED OPTIONS streamlined message + simplified presentation

THE SHAY WASHINGTON, DC

COLUMBIA, M

MONOCHROM

UNION

CUSTOM

MD

ME

MCLEAN, VA BOLD GEOMETRY

N SQUARE, NYC

M

start here the current breakdown of signage + the process in which you consume it

primary blade + sidewalk sign menu holder Signage displayed on the storefront + sidewalk identifying the location and brand.

01.

w gr

Custom ADA plaque + door vinyl designating location + type

the take a way

07.

09.

restrooms + wayfinding

The take homes + final touch points of the customer brand experience.

check out app easel menu drop cookie basket

08. juice drinks trash sugar For most guests, the final piece to the puzzel. Drink + utensil station with labels designating options + fresh ingredients.

06.

The last minute “eye candy� additions; bottled beverages, drink cups, cookies, gift cards, menu book drop off, and then you realize its your turn to pay and your holding up the line.

window raphics

pylon sign logo + menu books Confirming you are at the right spot. Logo, address, hours + seasonal messaging

03.

In store staple, welcomes guests at entrance with brand signage + printed menu books

02.

04. brand messaging sourcing seasonal Feel good imagery + info that highlights the brand, values + ethos.

Reading material for customers waiting in line.

05. start here menu holders menu boards greens + grains seasonal soup menu blocks dressings

The substance. The what + how to get what you want + make it your own. Now, where to start...

01.

02.

More visuals showing all content + signage in the process

W I N D OW + D OO R

STO RE FRO N T S I G NAG E

current conditions

in which it is consumed

03.

04.

B R AND M E SSAG I N G

PY LO N + MEN U

06.

05.

PAY H E RE

M E N U + O RD E R I NFO

07.

R E STROOM

08.

H E L P YOU RS E L F

09.

TAKE IT WITH YOU

the full digest from start to finish of what cava customers are consuming visually in addition to the smells, tastes, sounds, + textures experienced along the way

IT CAN BE A LOT TO DIGEST

Pprimary blade + sidewalk sign menu holder

01.

menu book metal pocket with horizontal angular pattern highlighting. logo + social information below

EXI STI N G

COMBINE + CONDENSE

double sided a-frame sidewalk sign that can collapse for easy storage

steel legs with lockable wheels blackened stainless steel with hinges on top and

thin chain. in side of panels painted cava orange

PRO POS E D

PROPOSED SIGN A

metal ledges that allow pvc printed artwork to slide in

PROP OSED SIGN B

logo with v cut out to show yellow from backside of opposite panel. social and web info

menu book pocket with horizontal v cut out highlighting it. metal ledges that allow pvc printed artwork to slide in

window + temporary door graphics PRO POS E D TE MP S I G N A

02.

EXI STI N G

thin wood board painted with black laquard to match gallery grid. x2 mint green rubber bands to hold letter paper

I N S PI R ATI O N

sign holder that can be suction cupped to glass on door or interior doors when temporary sign is necessary

grooves for paper and thin clear film can slide in

PRO POSED TEM P S I G N B

wood frame with

pylon sign brand messaging + menu books

03.

PRO POSED PY LO N B | EYE LEVE L

EXI STI N G

PRO POS E D PYLO N A | A D D ED IN O

ALLOW ME

TO RE-INTRODUCE

MYSELF

brand messaging sourcing + seasonal

04.

EXI STI N G

for A location stores, simplify + focus the messaging by creating one emphasized statement. brand story telling on the inside face of singleroom restroom doors. large scale sourcing map painted on wall. locations can be added or removed using vinyl.

PRO POSE D FR AME B R I DG E R E PL ACE M EN TS

STREAMLINED

+ SCALED

05.

M E N U A | WOOD S HELF ON WALL

start here menu holders menu boards greens + grains seasonal soup menu blocks dressings

ALL IN ONE PLACE

EXI STI N G

the how to guide; process broken down into easy to consume steps that correlate with the stations on the line + incorporates seasonal menu wall ledge is for locations with wall space suspended option for bulkhead locations with higher ceilings

I N S PI R ATI O N

ME NU B | SUSPEN D ED STE EL F R AME PRINT INSERTS

PRO POS E D O P TI O N A | WOO D FR AM E

menu holders menu boards greens + grains seasonal soup menu blocks dressing

05.

EXI STI N G

SIMPLE + SIGNIFICANT

I N S PI R ATI O N

prominenet wood sign with slide in printed card. wood to match wood blocks.

PRO POSED O PTI O N B | WO OD BLO CK

06.

PRO POS E D 411 S I G N

check out app easel menu drop cookie basket

EXI STI N G

ONE STOP SHOP

I N S PI R ATI O N

have all temp + emergency signs on a rolodex type a-frame easel with ring clasps for easy additions. wood to match wood blocks. add an integrated shelf to house menu’s, cookies, gift cards, + last minute add ons.

IN ONE PLACE

PRO POSE D CHE CK OUT SH EL F

ALL

PIpick up online order the take a way items

09.

EXI STI N G

PRO POS E D PI CK U P S I G N

CLEAR

CONCISE

+ CONVENIENT

MADE WITH INSPIRED INGREDIENTS