Buy Local: Family & Locally Owned Businesses 2020

BUY

Local CONTENTS: 3

THINK LOCAL, BUY LOCAL AND BE LOCAL

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A CENTURY OF 20/20 VISION

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THE PIZZA PLACE OF CHEERS

10 IT WHAT'S ON THE INSIDE 13 FARM TO TABLE 16 THE WRITING ON THE WALL 19 75 YEARS OF EXCELLENCE 21 FRESH, HEALTHY FOOD AMIDST PANDEMIC 24 WE HAVE WHAT YOU WANT

Week of October 25 – October 31, 2019

Locally Owned

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2020

Think Big, Shop Small

13 Reasons to Think Local, Buy Local and Be Local.

Choosing to patronize locally owned, independent businesses benefits our community. Think Local First!

1.

Create more

Good Jobs

Small local businesses are the largest employer nationally and in our community, provide the most jobs to residents.

2.

Get

Better Service

Local businesses often hire people with a better understanding of the products they are selling and take more time to get to know customers. Local shops and businesses value their customers.

3. Affordable More Products,

Prices

Local shops sell a wide range of great products at affordable prices. Many people fall out of the habit of shopping locally and are then surprised by the range of products and gifts available.

4.

Shopping local

Saves You Money

Marketers have done a good job of convincing us that local business equals expensive. If you add travel fees to transfer items and your time, the overall cost is often much higher.

5.

Retains Our Communities Shopping local

People don’t like losing shops and services in their communities but don’t equate this to how they spend their money. Most people can get to their local shops easily and this is especially important for the elderly and young generations and those without transportation.

6.

Buy local and

Support Yourself

Several studies have shown that when you buy from an independent, locally-owned business, rather than nationally owned businesses, significantly more of your money is used to make purchases from other local businesses, service providers and farms – continuing to strengthen the economic base of the community.

7. Community Groups Support

Non-profit organizations receive an average of 250 percent more support from smaller business owners than they do from large businesses.

8. Community Unique Keep our

Where we shop, where we eat and have fun – all of it makes our community home. Our one-of-akind businesses are an integral part of the distinctive character of this place. Our tourism businesses also benefit. “When people go on vacation they generally seek out destinations that offer them the sense of being someplace, not just any place,” says Richard Moe, president of the National Historic Preservation Trust.

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9. Environmental Impact Reduce

Locally-owned businesses can make more local purchases requiring less transportation and generally set up shop in town or city centers as opposed to developing on the fringe. This generally means contributing less to sprawl, congestion, habitat loss and pollution.

10. Community Invest in

Local businesses are owned by people who live in this community, are less likely to leave, and are more invested in the community’s future.

11. Taxes to Good Use Put your

Local businesses in town centers required comparatively little infrastructure investment and make more efficient use of public services as compared to nationally owned stores entering the community.

12. Local Prosperity Encourage

A growing body of economic research shows that in an increasingly homogenized world, entrepreneurs and skilled workers are more likely to invest and settle in communities that preserve their one-of-akind businesses and distinctive character.

13.

What You Want

Buy

A marketplace of tens of thousands of small businesses is the best way to ensure innovation and low prices over the long-term. A multitude of small businesses, each selecting products based not on their own interests and the needs of their local customers, guarantees a much broader range of product choices.

Week of October 25 – October 31, 2019

Locally Owned

A Century of

2020

20/20 Vision

Photos by Veronica Zabala

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ocally owned Family Vision Care Center celebrated its 100th anniversary celebrating its century of eye care with friends, family and supporters in the local community.

“This is a great community to be a small business,” said owner Susan Halstead while speaking at the ceremony. Halstead thanked the Adirondack Trust for their support, and Wally Allerdice.

“He went to bat for me, and made my dream possible.”

Attendee Todd Shimkus, President of the Saratoga County Chamber of Commerce, congratulated Halstead on the accomplishment along with a representative from Senator Daphne Jordan’s office, who presented Halstead with a Certificate of Recognition from the Senator.

The practice was first owned by Cline Zachariah Miamoto in 1920, and was located on Broadway where deJohnge Original Jewelry currently sits. Cline’s stepfather, Charles Haskins, was a jeweler, and it was common at the time for jewelers to make glasses frames out of silver and gold for eye doctors. At the time of World War II, Cline was afraid that people would not see an Asian doctor, and proceeded to change his name to Dr. Cline Z. Cline.

The next owner, Dr. William Ling, purchased the practice in 1955, and moved its location to the Arcade Building on Broadway. After a major fire, during which he was able to rescue equipment and his accounts receivable against the advice of firefighters, Dr. Ling moved the practice to a former surgeon’s office on George Street. Three years later, the practice moved to its current location on the corner of Lake Ave. and East Ave. At this location, Dr. Ling had an office built onto the home.

Susan Halstead, owner of Family Vision and Todd Shimkus, President of the Saratoga County Chamber of Commerce.

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A Century of 20/20 Vision continued...

The Wishing Well

Week of October 25 – October 31, 2019

2020

Roohan Realty

In 1993, Halstead began to work for Dr. Ling as an optician, and later purchased the home and office with her husband Jeff in 1997. Since then, Halstead has renovated the practice, house and added a handicap accessibility parking lot in 2015.

Looking towards the future, Halstead is very excited about the practice’s specialization in ortho-keratology, which helps prevent the progression of near-sightedness in children and prevent future eye disease. She also looks forward to Family Vision’s continued service to the local community. “People can go to eye care places out at the mall, but it’s not the same as here. We know everybody. We probably took care of your grandfather,” said Halstead.

“It’s that kind of small town community feeling that makes us accountable as a practice, and grateful for the support of our community.”

For more information on Family Vision Care Center, visit the practice’s website: www.familyvisioncarecenter.com

Susan Halstead is presented a Certificate of Recognition by a representative from Senator Daphne Jordan’s office.

Week of October 25 – October 31, 2019

Locally Owned 2020

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Locally Owned

The Pizza Place

2020

of Cheers

by Opal Jessica Bogdan for Saratoga TODAY | Photos Provided.

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amily owned and run D’Andreas Pizza has become the pizza place of Cheers, where everybody knows your name.

The Saratoga based pizza store has been open for over 12-years, during which owner Rory Wilson saw the community grow along with his business.

“The best aspect of this business for me is always being able to be a part of the community.

I’ve gotten to know people over the last 13 years where I see them get married and have kids and now those kids come in and get pizza…it’s just a great feeling to see that and get to know people,” Wilson said.

Wilson’s father Gregory Wilson was the first generation to run D’Andreas. Now operated by multigenerations, Rory Wilson’s wife, daughter and two-step daughters help the family business.

“Its fantastic that you can count on your family in this day and age to be there for you and help you out,” Rory Wilson said. “I do have a great support system that you just can’t beat. I’m a very lucky man” Wilson thanks not only his father for the multi-generation run pizza place; he thanked Bob Fuller, Wilson’s former co-worker, and his family.

“Overall it feels great. You always have your ups and downs but overall it’s a great feeling to be able to have family with you,” Wilson said.

D’Andreas is located on 33 Caroline Street and Route 9 in Wilton and can be reached at 518-584-3632. Their website can be reached at www.dandreaspizza.com.

Rory Wilson, owner of D'Andreas Pizza and family.

Week of October 25 – October 31, 2019

Week of October 25 – October 31, 2019

Locally Owned 2020

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Darling Donuts

It's what's on the inside

- and dripping all over the outside -

that counts!

Photos Provided.

fter four months in business, Darling Donuts has already made a name for itself. Long lines and loyal customers seem to be the norm for the new Broadway shop that specializes in made-from-scratch gourmet donuts.

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“It’s been great, and it’s been crazy” said Darling Donuts owner, Natascha Pearl-Mansman.

“I gave birth to my daughter 2 weeks before opening and she is at work with me every day.”

The inspiration for the unique shop came after visiting her sister in Brooklyn years prior.

While there, Pearl-Mansman and her sister visited Doughnut Plant, a shop making truly unique gourmet donuts. After experiencing not only the taste, but the feel and smell of the atmosphere Pearl-Mansman knew she needed to create something similar for Saratoga.

After testing her own recipes on family and friends, she decided to venture in a serious route and developed a business plan. New York only allows homemade food to be sold at farmers' markets, and she realized she needed a proper kitchen to sell her donuts.

Pearl-Mansman found a commercial kitchen to rent and started to bake orders in summer 2018. She purchased her location on Broadway in November of 2019, partnering with regional businessman Glenn Severance to expand Darling Donuts. The partnership seems

to be a natural fit for Severance, who has a bloodline in baking; his grandfather and grandfather’s brothers owned bakeries in the area.

“Once I [started], things took off and started to get crazy. I increased my production as much as I could, with the equipment that I had in the kitchen that I was working in. A year and a half in, I realized it was time to move to the next step,” Pearl-Mansman said.

Pearl-Mansman creates all her donuts from scratch using brioche style dough, which creates a yeast raised donut. The brioche style gives Pearl-Mansman a neutral base that allows her to get creative with her donut flavors.

“I have really simple natural recipes and there is actually no sugar in the dough itself, just enough to get the yeast to rise. All of the flavor comes from the glazes and the toppings.

And all the glazes and the toppings are made with real fruit and real nuts. Even the cake glazes that I do, such as funfetti, has actual cake that’s in the glaze,” Pearl-Mansman said.

In addition to her one-of-a-kind gourmet creations, supporting local is an important part of their business plan. “Our ingredients are purchased locally,” Pearl-Mansman stated.

“We get our milk and cream from Battenkill Valley Creamery, our butter from Cabot, our poultry and eggs from Thomas Poultry Farm, and our flower from King Arthur.”

Week of October 25 – October 31, 2019

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“I like showing my children that if you work really hard and if you follow your dreams, that pretty much anything is possible...” Pearl-Mansman said.

The original Darling Donuts menu had 50 flavors, but they have since added new and creative ideas drawing from her staff ’s different culinary techniques. “It’s very exciting and fun to work with so many talented people” said Pearl-Mansman.

you work hard and you are dedicated, then things fall into place,” Pearl-Mansman said.

“There will be donuts.”

In addition to her staff and her customers, Pearl-Mansman is doing this for her children.

Passion, creativity, and purpose drive her to create these delicious and delectable treats.

But don’t take our word for it, stop by for yourself and enjoy.

“I like showing my children that if you work really hard and if you follow your dreams, that pretty much anything is possible. I never would have thought when I was writing my business plan that I’d be opening a store on Broadway. Things happen as long as

Darling Donuts is located at 441 Broadway.

Their website can be reached at www.darlingdoughnuts.com

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Locally Owned 2020

Week of October 25 – October 31, 2019

Week of October 25 – October 31, 2019

Locally Owned

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2020

Old Saratoga Mercantile:

Farm-to-Table

Christina Myers, owner of The Old Saratoga Mercantile

Photos Provided.

hristina Myers, owner of The Old Saratoga Mercantile, OSM, created OSM after she found herself growing tired of constantly reading food labels to find fresh, farm-totable products to provide for her family.

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While searching, she found herself reflecting on the days before the commercialization of agriculture when each community had a general store and people didn’t need to read food labels.

“People weren’t adding food coloring or high fructose corn syrup then,” Myers said.

“Those were the products that I was getting but I was getting them all over the place so thought I should just make a store myself.”

Since opening in August 2017, OSM has become a family oriented one-stop shop for people in tune with where their food comes from.

“My customers, I think, have a little bit of a different thing going on. They’re here because they are incredibly in tune with their food sourcing and that’s why they come to us,” Myers said.

The converted dairy barn carries a variety of fresh produce, dairy products, meat, eggs and other goods from over 120 local venders, farmers and artists. Customers can find common names in store such as Saratoga crackers as well as non-brand items like handmade knit hats that Myers buys from a single mom once a week.

“This is how we put it together,” Myers said. “It’s difficult to coordinate and although time

management is the most challenging piece, it’s probably the most rewarding because there are 120 people that are excited to be in here. We’re putting food on their table and they’re getting a good opportunity to offer their things.”

Along with the capital region farmers and vendors, Myers said she sources products from Vermont. If the products are not available locally or the local produce contains ingredients such as food coloring or high fructose corn syrup, Myers wont bring the products in.

The family currently grows fresh produce in a 3000sq ft. high tunnel. Myers said they are big winter growers although they have farm year round. Currently they grow spinach, kale, arugula, lettuces and Asian greens, all heartier greens that can be grown in a tunnel up north. She said they don’t heat the tunnels so the family doesn’t grow produce such as tomatoes year round.

For the remainder of the year, OSM grows lots of garlic, zucchini, squash and other organic vegetables.

“We grow weird things like mini spaghetti squash and heirloom tomatoes…things that you wont find typically anywhere else,” Myers said.

She added the family tends to take a step back during the summer because they noticed that their customers are so in tune with where the food comes from, they grow produce in their own gardens for themselves.

The family is also in the process of building a second wind tunnel to keep up with the demand in store.

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“This spring we will be putting in a second tunnel. That’s going to give us a little bit more growth. At the moment we cut almost every single day because we sell out in our store every single day,” Myers said.

Along with cutting produce every day for customers, OSM supplies to a few restaurants on a small scale such as Hamlet and Ghost in downtown Saratoga. With the new tunnel, Myers said they hope to support more restaurants and stock shelves in store to provide for more customers.

Myers said OSM sees a mix of regular and new clients and enjoys doing special things for them. She said one particular customer each week prefers the smallest package of chicken because she’s feeding just herself and doesn’t want to end up with the biggest chicken. So Myers saves the smallest package in the back each week for her.

“Everyday I’m talking with people that are equally passionate for good food and for supporting local,” Myers said.

Old Saratoga Mercantile is located at 1120 NY-29, Schuylerville.

Their website can be reached at oldsaratogamercantile.com.

Week of October 25 – October 31, 2019

Week of October 25 – October 31, 2019

Locally Owned 2020

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Week of October 25 – October 31, 2019

2020

Saratoga Signature Interiors

The Writing on the Wall

by Megin Potter for Saratoga TODAY | Photos Provided.

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t’s clear to see that many small businesses are struggling to stay open despite this year’s devastating hit to the local economy.

“We closed our doors for three months and frankly, we were scared to death,” said Nancy Smith, owner of Saratoga Signature Interiors.

While her staff was furloughed this spring, Smith continued to go into work, staying busy sorting fabrics, cleaning, checking the mail, and answering the phones.

Because people were staying at home more, they were thinking about redesigning their interior spaces, which also kept her busy, but during this time, it was the sales of one of their most popular items that really allowed them to weather the storm.

Saratoga’s Signature Statue Nothing says “Saratoga” like a custom-painted lawn jockey.

Selling approximately 25 to 30 lawn jockeys to people around the country, they spelled survival for Saratoga Signature Interiors this year.

“Honest to goodness, we would not have made it without that,” said Smith.

Hand-painted by designer Dan Czech, in your choice of colors, these statues are popular not only among horse enthusiasts but serve as other sporting team mascots and can be emblazoned with corporate logos, as well.

“We put a lot of detail into them. Everything is custom and they’ve gone way beyond just racing colors,” said Czech.

The flexibility, kindness, and generosity of their landlord, Tom Mina, was also instrumental in keeping them afloat during the most difficult times, added Smith.

Week of October 25 – October 31, 2019

Locally Owned

Decked-Out in Delightful Decor As soon as they were given the go-ahead this summer, Saratoga Signature Interiors reopened the doors to their 3,000 square foot showroom located at 82 Church St. in Saratoga Springs.

Filled with furniture, window treatments, lamps, art, décor and accessories, they not only have the items but the know-how to give your home its own signature style.

Now decked out for Halloween, soon their display windows will transition over to a Thanksgiving theme before going full-steam into the Christmas season. This year, they invite you to visit Toyland, take a peek into Santa’s workshop and marvel at the oversized toys.

The windows help attract locals and welcome all those who are new to town to stop in, said Smith.

Reliably Local Now in their 28th year, Saratoga Signature Interiors has earned a reputation for being a reliable local retailer.

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“You have to be, to be in business as long as we have. We have the smarts to help people and know the pit falls. People love coming here because they can see the furniture, try it, sit on it.

They know we keep updated on what people want now and can offer it to them,” said Smith.

The current climate means that delivery times from their manufacturers are delayed, still running almost twice as long as they normally would be for custom orders, but people are patient and willing to wait for what they want, she said.

Saratoga is a town that offers a lot of choices.

“When I started, I was the only designer in town. People speak highly of us and keep coming back but Saratoga is filled with designers now, and there’s enough business for everyone,” she added.

Saratoga Signature Interiors is located at 82 Church St., Saratoga Springs.

Find them online at www.saratogasignature.com.

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Week of October 25 – October 31, 2019

Week of October 25 – October 31, 2019

Locally Owned 2020

Capitol Kitchens and Baths

75 Years of Excellence

Photos Provided.

orld War II just ended, Franklin D. Roosevelt was our president, and the Detroit Tigers won the World Series. The year was 1945 and a young local couple by the name of Hy and Anne Zima decided to test their entrepreneurial skills and open a kitchen and bath business.

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Seventy-five years later, Capitol Kitchens and Baths still offers personalized experiences to make sure that the project you’re doing, whether a kitchen or bath or a new heating system, is perfect for you, your home, your budget, and your family.

And they know something about family. Now in their third generation, they have five family members working together to provide excellent customer service: 2nd generation brothers Terry & Bob Zima with brother in law Ken Shapiro and 3rd generation siblings Adam Zima & Hana (Zima) Sullenger.

While they have held on to the original core values of Hy and Anne, they have certainly had to adjust with the times. “We’ve expanded to three branches (Saratoga in 1986 and Schenectady in 1995). Our services have also expanded a LOT,” said Hana (Zima) Sullinger.

“We’ve always designed kitchens, but they were hand drawn and used to be a stock item because there were so few choices from the vendors.

Now every kitchen is unique and a custom design so each one is designed specific for the space.

“We also have more kitchen and bath designers on staff than ever and they offer homeowners a personal experience to discuss the space, how it will be used, and create an individual design specifically for that family.”

As technology changed so did their products. According to Hana, “Our products have become more technologically advanced on all sides of the business, we have products from thermostats to showerheads that are wifi and will talk to Alexa or Google Home. The showerhead includes a wireless speaker that will connect to Alexa or Bluetooth!”

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Left to right: Terry Zima (President), Adam Zima, Hana Zima, Bob Zima.

Not tech savvy? Don’t worry. The majority of their staff have been in the industry for at least 10 years and quite a few are over the 30-year mark! They know the industry, the product and the processes.

When asked about new trends is the kitchen or bath category, Hana was on point. “In the kitchen our designers are seeing a lot more of an updated farmhouse look, from the white Shaker door to a more transitional style. A combination of white and grey is still very popular but we’re starting to see more Navy color coming into play. Wood tones are starting to make a comeback as well.

“In the bathroom, our designers are seeing more black and white with some grey thrown in. And there are more glam bathrooms too! Products that are very popular include Freestanding tubs, Barn Door looks (with both closet doors and the barn door style in shower doors); and skirted toilets (very easy for cleaning) and Continuous Clean and other cleaning features incorporated into products.”

Capitol has been supporting our region for 75 years. Any money spent with them stays here and supports the community. Their 75th anniversary was going to be marked with book end events and celebrations. But with COVID-19 they are celebrating their 75th anniversary by donating to various organizations throughout our communities that are important to their staff and their customers.

In closing Hana ended with “Supporting local does not mean it’s going to cost more.

We’re competitive with our pricing while also offering a personal experience and additional services. However, when you buy at Capitol you’re supporting your friends and neighbors and a company who sees you and your local community.”

Capitol Kitchens and Baths is located at 252 Washington St, Saratoga Springs.

Find them online at capitolkitchensandbaths.com.

Week of October 25 – October 31, 2019

Locally Owned 2020

Saratoga Farmers’ Market continues to provide access to fresh, healthy food amidst pandemic

by Julia Howard for Saratoga TODAY | Photos by Pattie Garrett cross the United States, farmers’ markets have been named an essential service because of their role in supporting local farms and providing communities access to fresh, healthy food during the pandemic. In Saratoga Springs, customers and vendors at the Saratoga Farmers’ Market have experienced a renewed relationship and understanding of the benefits of shopping local.

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“I used to visit the farmers’ market once a month, but now I go every weekend,” says market shopper Charle Phillips. “I appreciate the safety precautions taken by vendors and that they are spaced far apart. It’s the one place that I can still go and feel a sense of community and safely see friends and family while shopping.”

Allison Rose who owns Saratoga Chocolate Co. with her husband Hank are vendors at the market on Saturdays. “This spring, with stores closed and wholesale at a standstill, the farmers’ market was our nearly our only source of income,” says Rose. “As difficult as it was, we benefited from strong community-based sales from customers that may not have tried our products otherwise,” continued Rose. “It was eye-opening to see that community-driven sales could support us during the pandemic.”

The renewed understanding that supporting local businesses means supporting your friends, family, and neighbors is consistent. Himanee Gupta-Carlson owns Squashville Farm with her husband Jim. Squashville Farm attends both the Wednesday and Saturday markets.

Above: Owl Wood Farm Right:Gomez Veggie Ville

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“The pandemic helped us, as farmers and as customers, realize how vital our local businesses are,” says Gupta-Carlson. “We have been able to provide market shoppers with foods they can trust and return the favor often by supporting other vendors at the market as well as businesses our customers might own.”

Owl Wood Farm

With winter approaching, the Saratoga Farmers’ Market will make its seasonal move indoors at the Wilton Mall. Farmers’ market representatives and mall management are focused on providing a similarly safe shopping experience indoors by taking measures such as spacing vendor stalls further apart, providing extra hand washing and sanitizing opportunities, and closely monitoring crowds. In the spring, the Wilton Mall installed a hospital-grade air filtration in their high-quality HVAC system. Also, vendors are careful to ensure that their products are not touched until the point of purchase. Masks will continue to be required.

“Our vendors will continue to safely provide fresh and local food to help our community stay healthy throughout the winter,” explains Emily Meagher, Market Administrator. Meagher states that the farmers’ market’s long-standing relationship with the Wilton Mall has provided an ideal space for vendors and customers to spread out.

“Community support has been overwhelming,” states Meagher. “We are very fortunate to live in a community where people value their local food system.”

Shushan Valley Hydro Farms

On Saturday, November 7th, the farmers’ market will move indoors at the Wilton Mall with some vendors remaining outdoors. Markets will run Saturdays from 9:30 am - 1:30 pm and will feature 50+ vendors selling a full range of locally produced items including fresh produce, ready-to-eat foods, and artisanal products. The market will be located in the mall’s food court, accessible from the Bow Tie Cinemas mall entrance and also from the mall interior.

For more information visit the Saratoga Farmers’ Market online at saratogafarmersmarket.org, follow us on Facebook and Instagram, and subscribe to our weekly e-newsletter -www.saratogafarmersmarket.org/weekly-newsletter.

The Chocolate Spoon

Week of October 25 – October 31, 2019

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We Have What You Want

by Megin Potter

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uying local works. The research is in. Buying local gives you the shopping experience you want while enriching the lives of the people you know.

Big retailers are scrambling, trying to cash in on consumer buying preferences by looking local. Shop the shelves. You’ll see big corporations using names like “Farmers' Market” printed in rustic fonts on revised labels made to look like what you’d actually find from small local producers. There’s no need to settle for looking local. Get what you want.

Buy Local. Here are 10 reasons why:

1. Personalized Shopping Experience

3. Building Your Network

When you frequent a local shop, they know your name and what you like. They also know their products.

Businesses thrive on word-of-mouth marketing.

Most importantly, at local shops they listen.

Their livelihood depends on them being good listeners. They can quickly tell you why one item is better for you than another and ensure that you are getting what you want.

2. Friends When you buy from your neighbors, they become your friends. They get to know you a little bit more each time you go into their store. They will often tell you a funny joke, an interesting story, or share the latest gossip.

Because of you, they get to make a sale and for each one, they do a little happy dance because you’ve helped them send their kid to college or helped to pay for their aging parent’s healthcare.

Buying local gives you the chance to spread the word about what you do while you’re doing something else. When you’re at a restaurant, you can mention the amazing cakes you make. When you’re buying a gift, you can hand out your card leading them to your Instagram page.

The possibilities are endless and the rewards are plentiful.

4. Paying it Forward Parks, roads, and other community improvements are funded by taxes.

When you buy local, that money is paid in the form of taxes and used to build all the things you want to enjoy in your neighborhood in the future.

Week of October 25 – October 31, 2019

Locally Owned

5. Creating a One-of-a-Kind Neighborhood Do you want walkable, bikeable streets to stroll down?

Travel around the country and you’ll see why Saratoga is such a special place. Instead of a Main Street, there are lanes of congested traffic leading to massive parking lots outside of ginormous super-mega-warehouse stores, chain stores, and restaurants.

Saratoga has a mixture of parks and rural spaces, historic structures, modern buildings and industrial businesses all woven together.

6. Decidedly Good Design Local shops want your business and will use clever design, their building’s interesting architecture, and individual novel touches to charm and fascinate you.

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8. Giving You Less More isn’t always better. Live easier. Simplify.

Shopping local often means you’re getting quality goods, crafted with care.

The result is less debt, less hassle and fewer headaches from the mass-produced junk cluttering up your house.

9. Sensual Shopping We experience the world through our senses, so why would we buy anything without them?

Local food gets to you faster, so it is fresher, left on the vine to ripen naturally, and picked at its peak to retain more nutrients.

Go where it’s fun to shop. A place where you’re compelled to linger, follow your eyes around the store, and explore.

Hold a local tomato in your hand. The flesh is firm but soft, it looks vibrant, smells sensational, and tastes so good you can already hear your family’s praise when you use it in their favorite dish.

7. Online Convenience

10. It’s Smart

So, you can’t pop into your local shop or have the time to leisurely stroll down the street? Buy from local makers online.

We all want to feel confident that we’ve gotten a great product or service at a good price.

Almost everyone has a website or social media presence, all you have to do is click on it during your next product search.

Stop scrolling through online reviews and trust what your family, friends, neighbors, and big business already know –the smart choice is to buy local.

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Week of October 25 – October 31, 2019

Week of October 25 – October 31, 2019

Locally Owned 2020

SMALL BUSINESS SATURDAY: SATURDAY, NOVEMBER 28

Think Big, Shop Small

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EARL B. FEIDEN APPLIANCE

Family Owned and Operated for 94 Years

In the early 1900’s our company started out by delivering ice and coal. Earl’s home in Latham, NY was the first Feiden appliance store, which still stands today on Watervliet Shaker Rd. The pond on our farm was harvested for ice each winter, then delivered by horse and wagon to local homes to place in their icebox to keep food cold.

When mechanical refrigerators were introduced, Earl Sr. transformed the family garage into a showroom for new electric appliances and radios. As our communities grew rapidly, so did the demand for appliances, and in 1947 we opened a store at Latham Circle which our family still operates on a daily basis; including Earl’s great grandson, Bradley Feiden.

With strong support from local communities, we’ve been able to grow as our neighborhoods have grown. In 1986 we expanded south by opening a store in Kingston, NY, and in 2011 we went north on Route 9 to Clifton Park. Buying at a local store for any business is an investment in your community, and we’re forever glad to be where we are today - being able to offer our services throughout the Capital Region, Hudson Valley, Saratoga to the Adirondacks, while also giving back to many local and national charities.

Our family business now includes 90 employees. Our professional sales associates will help you find exactly what you’re looking for, our delivery and installation teams are ready for any job, along with our factory trained and accredited technicians offering in-home repairs.

* See store for details

A+ Rated

1771 ROUTE 9 · CLIFTON PARK (518) 383-2215 Hours: M-F 9-8 · Sat. 9-5 · Sun. 12-5

We are “The Store Good Service Built!” and we pride ourselves on our ability to supply customers with an impressive array of appliances and reliable service.

We carry over 50 brands ranging from traditional American brands to the latest innovative products from around the world. As members of the largest appliance buying group in the country, we’re able to offer low prices while maintaining the personal service we have provided for generations.

Stop by Now and See What Sets Us Apart.

(JUST SOUTH OF CIRCLE)

785 ROUTE 9 · LATHAM (518) 785-8555

Hours: M-F 9-8 · Sat. 9-5 · Sun. 12-5

661 BROADWAY · KINGSTON (845) 331-2230 Hours: M-F 9-6 · Sat. 9-5

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