SANJANA BA
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Content Creator
2026
SANJANA BA Every post, page and presentation I create starts with one question: what does the audience need to see, and why should they care?
Content Content Creator
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ABOUT ME
01
EXPERIENCE
02
MY WORK
03
UI/UX
04
CREATIVES
05
NEXT STEPS
07
CONTACT
08
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2026
SANJANA BA
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A bout M e I'm a content creator with 1+ year of experience at YellowAntNest, backed by an M.Com in International Business from Mount Carmel College Autonomous (2025). I manage social media, website content and marketing design, and I use research and numbers to decide what to create.
Content Creator
Tools: Canva | Filmora | Power BI | MS Office Suite | Zoho Workspace | AI Tools Certifications: Digital Marketing & Advertising | Microsoft Power BI (ProEdge) | Digital Advertising (Havana Yukta Solutions)
2026
SANJANA BA
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Work Experience
As a Content Creator at YellowAntNest, I have grown social media platforms, improved website engagement and developed workshop content, using research and audience insight to guide every piece.
SOCIAL MEDIA GROWTH
WEBSITE ENGAGEMENT
WORKSHOPS
Pinterest views grew from 6K to 36K. LinkedIn engagement increased by 200%. Instagram views on specific pages grew from 30K to 2.3L a month, through content planning, aided by SEO-driven publishing and audience-focused campaigns.
Increased website engagement by publishing 35+ house designs and 30+ architect portfolios and improving the UI/UX with icons, interface updates and developer collaboration.
Developed 11+ workshop modules and presentations, including modules presented at DSCA and BMS College. Handled all brand promotion for the workshop sponsor, APCO, from banners and creatives to promotional content.
Content Creator
2026
SANJANA BA
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I believe every piece of content should tell a story, not just through visuals, but through meaning and purpose.
My creative process begins with research and audience understanding, from studying what people engage with to planning content that fits the brand. By balancing creativity with data, my goal is to create work that is not only visually engaging, but also connects with the audience and delivers real results.
W ork Content Creator
2026
Shawn Garcia
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UiUx
DESIGNED THE PAGES, REFINED INTERFACE ELEMENTS AND WORKED WITH DEVELOPERS TO IMPROVE THE USER EXPERIENCE OF THE WEBSITES.
https://yellowantnest.com/studio
Content Creator
2026
SANJANA BA
About
This selection of creatives and posts represents my approach to content and creative direction.
P roject H ighlights
20+ followers and saves
22k views and 555saves
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Blending research, thoughtful design, storytelling, and audience-focused thinking.
AD Creative : 160k Impressions
2026
3k views, 125% increase in engagement
SANJANA BA
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Magazine Content: Articles written for YellowAntNest's founder.
Photography
Content Creator
Branding
8.6k impressions, 62 saves
Story Telling
2026
SANJANA BA
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N ext S teps Each project in this portfolio has been a chance to learn and grow, from building a social media presence and managing website content to designing icons, decks and workshop material, and collaborating with developers, architects and teammates. These experiences have shaped an approach that balances creativity with research and numbers. Looking ahead, I'm excited to keep exploring new tools and ideas, take on bigger creative and marketing challenges, and bring fresh energy to future projects.
Content Creator
2026
SANJANA BA
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Thank you for viewing this portfolio!
+91 9741561948 sanjana.ba288@gmail.com https://www.linkedin.com/in/sanjana-ba-133274248/
Content Creator
2026