PR Fiestas Patronales, Noviembre 13 al 16

Culture & Business Reaching Out To South Florida November 13 thru 16, 2008

prfiestas.com prfiestas .com

Our Product Is

An established four day event, the biggest Hispanic event in Broward County, Florida An event that allows you to direct market your products & services to the Hispanic community, in South Florida An event for families to enjoy, find their roots and their culture as it help to preserve the Hispanic culture alive for our youth An event that allows you to establish branding among the Puerto Rican/Hispanic community The only event that simultaneously reaches out to the business, professionals and to the Hispanic consumers

Benefits www.prchamber.com has access to over 17,000 business www.prfiestas.com has access to over 45,000 consumers

Mass Media Coverage throughout South Florida’s Hispanic Market Branding and Recognition amongst the Hispanic Community throughout South Florida Be exposed to a Hispanic database of over 30,000 email addresses in Florida and 20,000 out side Florida Access to participate in other events such as: Golf Tournaments (in planning stage), Pre Fiestas Events, Fund Raisers, Network Events and others

Our Sponsors

Components Working as one, Salud Al Dia Magazine, The PR/H Chamber of Broward, and the PR Fiestas Patronales are bringing this year to PR Fiestas Patronales a health pavilion.

With tips & topics on: the latest on health issues, new alternative and affordable health insurance, Obesity, Diabetes, Heart Disease, Organ Donation & how to save life's, Kidney problems , Cancer, and Healthful Foods. These are just a few of the topics that visitors will be able to talk to experts about.

Mili y Molo a pair of very friendly brothers who are lots of fun to learn and play with. Their shows will be held under a tent with a seating capacity of 40 to 60 children per show. They will perform on a special decorated stage with professional lighting and sound systems. Once the show is completed, Mili, Molo and their guests will spend some time with the children to take pictures and sign autographs.

In addition to the shows, the Kids Zone will have Bouncing attractions, Rock Climbing, Cotton Candy, Snow Cones, Pop Corn, Face Painting and many more fun things to do.

We have stabilized the cost for the food; No Food plate will cost more than $8.00.

PR Fiestas Patronales is bringing cooks from Puerto Rico with the authentic flavor from the mountains, and we are assembling the largest Puerto Rican Restaurant ever put together in Florida. It will be open for lunch, and dinner, with a different menu every day, but from Friday to Sunday before you finish the night, you will also be able to get your ASOPAO con Tostones.

Our business community is an essential part of this event. PR Fiestas is one of the very few events of this type that brings the business community together. For them we have created at the VIP area a private cocktail reception, on Saturday November 15, 2008 at 6:00 PM. All you need to get into the reception is your business card and ID.

Components The Beary Fun Bus is a majestic red London Double Decker bus which has been professionally converted into a Kids playground and sports/fitness area. The Beary Fun Bus provides a fun-filled environment where Children get terrific exercise while they have a blast!. It is climate controlled, supervised by adults and fully enclosed with lots of fun and structured fitness programs.

The Fiestas Patronales offers entertainment for the entire family. As an element of our four day event, attendee of all ages will enjoy a full carnival with rides for all ages.

On Saturday night and for the first time in Florida we will have a Puerto Rican Plena Festival. From a local Plena group to authentic crafters of the plena Music and instruments from the island, will all come together for a strong majestic percussion Plena Beat. We will then finish the night with a parade where they all will follow the leader with vejigante masquerade and instruments as they dance, play and march.

One of our strongest components of PR Fiestas Patronales is our Business Expo; it is the right choice for businesses in South Florida to exhibit their products and services to the Hispanic community at a fraction of the cost, if done through conventional marketing. One of the most visited by our attendees, people love it, not only because they learn about the latest in products and services, but also because they have the opportunity to win discounts, souvenirs and even products for the business and personal use. For our businesses, it is the ideal moment to generate leads for future sales, collect data, get appointment, and to do sampling.

What to expect from this event

A Safe event to bring your family A world known Salsa and other Musical Performers to draw consumers Business Expo that Guarantees Traffic to Exhibitors Cultural and Authentic Puerto Rican & Hispanic Arts and Crafts Authentic Puerto Rican & Hispanic Food Carnivals Rides with a safe children pay area with live shows Puerto Rican & Hispanic Folklore Business receptions at the VIP tent to network with our sponsors and guest Stage Access to Promote Your Business Access to the Members of The Puerto Rican Hispanic Chamber of Commerce and Other Organizations VIP Area for Dignitaries, Sponsors and Special Guests Free health sreaning services and an informative Health Pavilion

How can we help you

Direct market to our visitor from Broward, Palm Beach and Dade County as well as nationwide and other countries Market at PRFiestas.com web site with over 45,000 visitors (2.2 Million Hits/Year) Market at PRChamber.com web site with over 17,000 visitors (8000,000 Hits/Year) Brand your logo on over 1,000 8x24� Color Posters & 40,000 Color Flyers During our mass media campaign you have access to buy medias at a supper discount that no agency can offer Be part of our mass media campaign and brand your logo to various events, Street Banners, TV Commercials, Radio Commercials, Printing, Giveaways, Stage Presence, & more

Other Promotional Opportunities

T-Shirts for Staff (beer stands, Cleaning & Ops) & Volunteers (Gates, stands) Directional Signage, Parking, Rest Rooms, Entrance & Exit Gates, others Be a sponsor of the 2008 PR Fiestas Patronales & Biz Expo DVD Sponsor to the VIP area Street banners Have a reception for your guest, customers and/or employee at our VIP Area

Mass Media Coverage

PR Fiestas Patronales A Hispanic Tradition

In most Hispanic countries, held in the town square these festivals are colorful displays of pride and joy, featuring parades, games, rides, regional food, and live entertainment. Most Fiestas Patronales feature verbenas (in Spanish-speaking cultures, a verbena is a country fair, modest amusement park, and/or a dance party, especially one held at night with live entertainment by famous international or local singers), amusement rides, and street vendors, among other things, during the celebration. The famous group “ Menudo� and many others began their career by singing at these events in Puerto Rico

Who are we?

The PR Fiestas Patronales & Business Expo started as a Puerto Rican festival and after seven (7) years of successful festivities, it has become the most popular event among the Hispanic community in south Florida. As celebrated each year in Pembroke Pines, south Florida brings the Hispanic tradition to life. A four (4) day event, the largest Hispanic event in Broward County, and awaited upon with great anticipation, it commences its celebration during the month of November. Fiestas Patronales is a class-act of a Hispanic event that brings together the culture, the Arts & Craft, Business Exposure of sponsors, and the Music to one stage in south Florida, therefore understandably making it the most popular among the south Florida Hispanic community.

Fiestas Patronales provides an environment suitable for infants, teenagers, adults and the business community all rolled up in one. This environment includes to mention a few; art expositions, business products & services, carnivals rides, music, traditional Hispanic food and private security & local police support. Being able to create the right blend of components has made it possible for Fiestas Patronales to successfully bring families & businesses alike together.

Co Sponsored and organized by prestige names such as The Puerto Rican Hispanic Chamber of Commerce of Broward County, one of the most active chambers in the county, My First Horizon, Inc., an IRS approved (501-C3) not for profit entity dedicated to serve the under privilege Developmental Disability community and Frank Nieves Production, with over 35 years in the industry, have accomplished to engage synergetic marriage of families and the business like no other event in south Florida.

Mission and Goals

Mission The mission of the PR Fiestas is to enhance the Hispanic Community image by producing unique, quality events that reflect the Hispanic culture. PR Fiestas enables our Hispanic community to locate resources, products and services, meet community leaders, help our business community, and educate our youth while helping to preserve our Hispanic culture.

Our Goals To provide a means for our community to unite as one, enjoy spectacular unique events, invite positive national recognition while attracting attention to the County where its celebrated as a tourist destination.

PR Fiestas proceeds go back in to our community Because it’s all about our community PR Fiestas donates part of the proceeds to My First Horizon, Inc.

First Horizon Mission My First Horizon is a not-for-profit organization dedicated to providing quality residential placement and advocate safety, dignity, independence and civil rights for individuals with developmental disabilities. My First Horizon Group Home Inc. is committed to helping these people to live, work and to enjoy the leisure activities that help integrate them to the community and achieve their personal goals.

First Horizon Goals My First Horizon , Inc. has a single-family home in Hollywood, Florida in a pleasant neighborhood with spacious bedrooms and adequate yard space. It’s convenient central location is within close proximity to shopping malls, restaurants, parks, recreation, and public transportation. It is the goal of My First Horizon to dramatically improve the quality of life for developmentally disabled residents. The group home model will support an interdisciplinary approach with all service providers, family and friends of the individuals served. Individualized intervention will be implemented to modify behavior, while teaching and maintaining functional, social, communication and living skills so residents can be more self-reliant.

Proven Success

The PR Fiestas Patronales and Business Expo at Pembroke Pines, Fl from the beginning in 2001 is the first event of its type in Florida. Hosted in Broward County, this cultural, business and musical festival has become Florida’s largest Puerto Rican event and one of the most popular, respected Hispanic musical events in South Florida. In December of 2005 the Broward County Commission gave a proclamation, Whereas, Fiestas Patronales has been attended by over 100,000 people in the past four events.

PR Fiestas Patronales has become the largest Puerto Rican and Hispanic event in Florida PR Fiestas is tailored to young adults and families due to the richness in culture, education and performers line up

Crowd after Crowd 2002

2005

2003

2006

2004

2007

PR Fiestas Demographics

By Ana G. Mendez Univ.

Gender

Country of Origin

Género

5% 7%

Puerto Rico

4% 3% 3%

39%

3%

Hombre Mujer 61%

67%

Florida Colombia Cuba New York Peru

2%

DR

2%

Honduras

1%

Venezuela Ecuador

Academic Grade

What Did They Like Most

Grado Académico 4% 25%

6%

1% 1%

5%

1%

22%

64%

Todo Comida

Escuela Superior

Otros (17)

Grado Asociado

Ambiente Artesanias

Bachillerato 9%

Musica

Maestría

30%

32%

Cultura Baile

Some Of Our Past Performers Ray Barreto Ismael Miranda Andy Montanez Richie Ray and Bobby Cruz Tommy Olivencia Yomo Toro Larry Harlow Ismael Rivera Jr. Adalberto Santiago Tito Allen Little Johnny Puerto Rican Power Plena Libre Paquito Guzman Melina Almodovar

Tony Vega Iris Chacon Luisito Rosario Alex León Valentín Valdez 5th Ave Latin Jazz Potencia Latina Yolanda Rivera Salson Jazz Simon Perez Edgardo Morales Angel Lopez Menique Rafy Santana Julio C Sanabria Silverio Perez Tito Puente Jr.

Sully Díaz Ray De La Paz Luigi Texidor Victor Perez Plena Es Luisito Cruz Sal Cuevas Harold y Trapiche Junno Faria Vity Ruiz Roberto y Su Nuevo Montuno con Papo Cocote Jessie Calderon Eddie Guagua and others