Presenter - May 2025

Page 1


hairdressing

REVOLUTIONARY BRANDS

QUALITY BRANDS

We travel the world in search of the very best brands, mixing the

and

FREE UK DELIVERY

Enjoy free UK delivery on orders over £100.

Keep Every Look Locked In

Gives a LIGHTWEIGHT & FLEXIBLE long-lasting hold.

• Humidity Resistant

• All-Day Flexible Hold

• UV Protection

• Sulphate & Paraben Free

• Leaping Bunny Approved

• Vegan Friendly

• Signature Scent

a STRONG, Long lasting hold and incredible shine

• Locks In Moisture

• Strong Lasting Hold

• Enhances Shine

• Sulphate & Paraben Free

• Leaping Bunny Approved

• Vegan Friendly

• Signature Scent

• Non-Aerosol

New Shades. New Possibilities.

7 new shades for your collection PREORDER

You asked. We delivered. Following the sell-out success of our new GLAZE launch, we're back with even more - 7 new shades, developed to meet the growing demand for even more versatility, tone refinement, and shine.

Building on the love for our first Level 10 release, this launch introduces another perfect Level 10, alongside rich coppers, deeper naturals, and balanced brunettes - ideal for grey blending, enhancing warmth, and refining tone.

The Glaze you love, now in more shades than ever:

5CB Copper Brunette

6NA Natural Ash

6NB Natural Brunette

6NW Natural Warm

7CB Copper Brunette

7NB Natural Brunette

10NW Natural Warm

More tones. More shine. More of what you’ve been asking for.

New Glaze Shades Deal

5CB Copper Brunette

6NA Natural Ash

6NB Natural Brunette

6NW Natural Warm

7CB Copper Brunette

7NB Natural Brunette

10NW Natural Warm

DEAL 1

DEAL 2

SELL THROUGH:

Use Shampoo and Conditioner at backwash to allow clients to experience the difference, then offer a FREE Volume Spray with every Shampoo & Conditioner purchased

PURCHASE

6x Nº4FINE Bond Maintenance Shampoo 250ml

6x Nº5FINE Bond Maintenance Conditioner 250ml

1x Nº4FINE Bond Maintenance Shampoo 1000ml

1x Nº5FINE Bond Maintenance Conditioner 1000ml

RECEIVE FREE

6x Volumising Blow Dry Mist 150ml

BUY 1 OF EACH PRODUCT & GET 10% OFF

PURCHASE

1x Brightening + Firming Serum 30ml

1x Wrinkle + Texture Concentrate 30ml

1x Resurfacing + Hydrating Serum 30ml

1x Maximalist Age-Defying Moisturiser 50ml

1x Minimalist Hydrating Moisturiser 50ml

1x Barrier + Antioxidant Treatment 30ml

RECEIVE

10% OFF

BUY 3 OF EACH PRODUCT & GET 15% OFF

PURCHASE

3x Brightening + Firming Serum 30ml

3x Wrinkle + Texture Concentrate 30ml

3x Resurfacing + Hydrating Serum 30ml

3x Maximalist Age-Defying Moisturiser 50ml

3x Minimalist Hydrating Moisturiser 50ml

3x Barrier + Antioxidant Treatment 30ml

RECEIVE

15% OFF

LAUNCH DEALS

Clean water with double the water pressure and upto 40% reduction in damaging minerals.

This attachment allows the system to be simple and effortless to implement in a busy salon environment.

The first step in the system. The Shield is a pre-treatment that is an instant alkaline to acid pH regulator designed to instantly shut down the cuticle.

A mild cleansing pod to prime all hair types, colour or treatment service.

This is where you can apply following traditional or treatment - permanent - demi - semi - toners - treatments - colouring hair

Adaptor

SAVE UP TO 50%

2025 EDUCATION NOW AVAILABLE TO BOOK

Scan to view our Education Brocure:

UPCOMING EDUCATION

SEPTEMBER

WORKS WONDERS

Haircare that works wonders

With over 30 years of experience working with the best professional haircare brands, Neäl & Wølf founder Neil Capstick developed a professional range of hair products, alongside a luxury home and spa collection.

Neäl & Wølf are dedicated to creating products that deliver incredible results you can see and feel. Why stock a huge range of products that you may only sell a small percentage of when you could stock a collection of proven essentials that are tailored to work wonders for everyone?

Our experience in the haircare industry has taught us that your customers seek escapism and relaxation, both in the sanctuary of your salon and at home. This is why we developed a heavenly home and spa range.

By listening to the needs and wants of salons and customers, we’ve created an essential range of products that are designed to work wonders for everyone.

Price Freeze!

We’re excited to share that Neäl & Wølf have frozen their retail prices for another year! This means you can continue to purchase your favourite luxury haircare products at the same great prices, with no increases.

Now is the perfect time to stock up on the premium products your clients love, without worrying about rising costs. Enjoy stability, confidence, and unbeatable value with Neäl & Wølf!

Officially approved under the Leaping Bunny Programme

Neäl & Wølf are proudly and officially approved under the Leaping Bunny Programme by Cruelty Free International, the leading organisation working to end animal testing.

The Leaping Bunny approval is the best assurance that a brand is genuinely committed to removing animal testing from its supply chain.

You can rest assured that Neäl & Wølf have been a Cruelty-Free brand from the beginning, our products are tested in salons, not on animals. Behind the Leaping Bunny Approval is years of dedication to the cause.

Over the past two years Neäl & Wølf have meticulously checked all 450+ of our ingredients and raw materials across all product lines.

The verdict? Each manufacturer, supplier, ingredient and raw materials extend over and above the laws governing animal testing, making Neäl & Wølf officially Leaping Bunny approved!

The Leaping Bunny Difference

Watch out for brands claiming to be “Cruelty Free” without an official certification

Asks brands to sign legally binding documents certifying they do not test on animals

Requires supporting documentation to ensure brands are in compliance

Brands need to periodically recommit

Conducts audits to ensure compliance

Restricts the use of some animal ingredients

B-CORP doesn’t mean a product is cruelty free. B-CORP focuses on the social and environmental impact of a brand.

Neäl & Wølf Affiliate Program

Neäl & Wølf recognize the importance of your role in using and recommending our products. So we’ve launched our complimentary salon affiliate scheme designed to earn you 25% commission on sales of Neäl & Wølf products, even if your clients choose to buy online. Plus once a customer orders online using your affiliate code or link, they are your customer for life - this means you’ll receive a commission on any future order they place!

Sell In-Salon

• Your clients can see, feel and smell the indulgence for themselves

• You can recommend the products straight after a service

• Incredible profit margins

• Ideal for clients who want to buy direct from your stylists

How it works

By joining our salon affiliate program, you can earn 25% commission on each indulgent product sold through nealandwolf.com. All your clients have to do is use salon's referral link or unique offer code at the checkout.

Sell Online

• Earn commission while you sleep and see repeat business

• Generate sales from your social media followers who love your work but cannot access your salon in person

• Give clients more choice and entice them with 10% off online

Link me up

Once you've joined, you'll be provided with your own referral link, which can be shared on your social media channels, emails and website to fuel your sales. You'll also receive an exclusive 10% off discount code to give to your clients.

There's no limit to how many times this can be used - it's yours to share.

Dreaming of elevating your career? Enter our Neal & Wolf Rising Star Award for a chance to secure a spot on our prestigious Rising Star Bootcamp and win a Neal & Wolf Pro Stylist Toolkit! Five finalists will enjoy an exclusive 4-day training bootcamp with our top educators and attend our award ceremony, where one ultimate winner will be crowned. Don’t miss this incredible opportunity!

BOOTCA

PLACE

Student Stylists

To enter:

Entries must be submitted by the Neal & Wolf website: www.nealandwolf.com/pages/rising-star. Entrants are also encouraged to share and tag us on social media too, we will even share our favourites!

Competition runs until 25th July 2025. Visit www.nealandwolf.com/pages/rising-star for the full T&C's

Neäl & Wølf POS Merchandising Guide 2025

Follow these simple merchandising steps to maximise awareness of the latest Neäl & Wølf Campaigns to push the key messaging and promotions within the salon and see your profit margin and customers see what the brand has to offer.

For maximum impact and up-sell, place the products on the third row.

EXAMPLES OF OUR LATEST PROMOTIONS

STAND DIMENSIONS:

Height: 2028mm

Width: 638mm

Depth: 480mm

Key Areas For MAXIMUM Impact

AT THE WORKSTATION

Display a Counter Top or Tent Card on each Workstation with the latest campaign promotion to gain the attention of your customers during their appointment. (Tip: Mix the products at each station).

POS TO UTILISE IN THIS AREA:

• Counter Top

• 3-sided Tent card

• Consumer Competition Stand.

BY THE TILL

To gain the attention of customers waiting for their appointment or at the point of purchase, display the POS on the reception counter and coffee table.

POS TO UTILISE IN THIS AREA:

• Counter Top

• 3-sided Tent Card

• Consumer Competition Stand.

IN THE WINDOW

To generate awareness from passing individuals, display the A2 Poster and A2 Die Cut Poster at eye level (or above) in your salon window.

POS TO UTILISE IN THIS AREA:

• A2 Poster

Keep Every Look Locked In

Gives a LIGHTWEIGHT & FLEXIBLE long-lasting hold.

• Humidity Resistant

• All-Day Flexible Hold

• UV Protection

• Sulphate & Paraben Free

• Leaping Bunny Approved

• Vegan Friendly

• Signature Scent

a STRONG, Long lasting hold and incredible shine

• Locks In Moisture

• Strong Lasting Hold

• Enhances Shine

• Sulphate & Paraben Free

• Leaping Bunny Approved

• Vegan Friendly

• Signature Scent

• Non-Aerosol

Captivating. Elegant. Timeless

Neal & Wolf AURA Hair Perfume & Body Fragrance is our signature scent bottled! Perfect for revitalising hair and body, the intoxicating blend of Orange Blossom with White Thyme engages and awakens the senses, revealing delicate undertones of Lily and Vanilla. This captivating fragrance unites playfulness and sophistication, resulting in our distinctive signature scent.

PURCHASE

10x AURA Hair & Body Fragrance 50ml

2x AURA Hair & Body Fragrance 50ml

Smoothing Blow-dry Balm 200ml

Smooth frizz and flyaways in seconds with this lightweight, nongreasy balm. Designed to cut styling time and leave your hair glossy, soft, and frizz-free.

The lightweight balm won’t weigh hair down or leave it greasy, so you can enjoy a long-lasting sleek look without compromising on volume.

Ideal for all hair types, especially frizz-prone or thicker, coarser hair. The result: sleek, straight and silky-smooth hair.

PURCHASE

10x SILK Smoothing Blow-dry Balm 200ml RECEIVE FREE 2x SILK Smoothing Blow-dry Balm 200ml

Elevated Essentials

Nurture Handwash & Lotion Duo

Neal & Wolf NURTURE Elysian Hand Wash & Lotion Gift Set encapsulates the quality of paradise, excellence so divine it was inspired by the heavens. It epitomises a state of bliss that only Neal & Wolf can provide, so you can feel like a goddess. Elysian is an affordable spa range that allows you to spoil yourself, everyday.

INCLUDES:

• REFRESH Antibacterial Hand Wash 250ml

• REVIVE Hand & Body Lotion, 250ml

DISCOVER OUR FRAGRANCE

An intoxicating blend of Orange Blossom with White Thyme engages and awakens the senses, revealing delicate undertones of Lily and Vanilla. Our captivating fragrance unites playfulness and sophistication, resulting in our distinctive signature scent.

Lily

Lily

Lily

Lily

Lily

Spicy floral notes with a comforting aura

Spicy floral notes with a comforting aura

Lily

Spicy floral notes with a comforting aura

Spicy floral notes with a comforting aura

Spicy floral notes with a comforting aura

Ylang Ylang

Spicy floral notes with a comforting aura

Ylang Ylang

Ylang Ylang

Ylang Ylang

Ylang Ylang

Ylang Ylang

Exotic and floral with rich woody undertones

Exotic and floral with rich woody undertones

Exotic and floral with rich woody undertones

Exotic and floral with rich woody undertones

Exotic and floral with rich woody undertones

Vanilla

Vanilla

Vanilla

Warm, sweet notes with a hint of luxury

Vanilla Warm, sweet notes with a hint of luxury

Warm, sweet notes with a hint of luxury

Vanilla Warm, sweet notes with a hint of luxury

Warm, sweet notes with a hint of luxury

Mandarin Zesty and sweet with subtle notes of honey

Mandarin Zesty and sweet with subtle notes of honey

Mandarin Zesty and sweet with subtle notes of honey

Mandarin Zesty and sweet with subtle notes of honey

Mandarin Zesty and sweet with subtle notes of honey

Orange Blossom

Orange Blossom

Orange Blossom

Orange Blossom

Orange Blossom

White Thyme

White Thyme

White Thyme

White Thyme

White Thyme

Thyme

Fresh and sweet white floral notes with a musk undertone

Fresh and sweet

Exotic and floral with rich woody undertones Vanilla Warm, sweet notes with a hint of luxury Mandarin Zesty and sweet with subtle notes of honey Orange Blossom

Fresh and sweet white floral notes with a musk undertone

Fresh and sweet

white floral notes with a musk undertone

Fresh and sweet white floral notes with a musk undertone

and sweet

white floral notes with a musk undertone

floral notes with a musk undertone

Earthy and slightly spicy, with a refreshing aura

Earthy and slightly spicy, with a refreshing aura

Earthy and slightly spicy, with a refreshing aura

Earthy and slightly spicy, with a refreshing aura

Earthy and slightly spicy, with a refreshing aura

and slightly spicy, with a refreshing aura

BUY ANY 4 NEÄL & WØLF BACKWASH AND GET 1 FREE bUY 4 GET 1 FREE

Great for trialing, travel, gifting and more!

Introducing the new and improved design, featuring a sleek, nude faux leather cosmetics bag - FREE with every kit and perfect for traveling.

Allow your clients to savour a moment just for them, no matter where they go this Summer. There are five ranges to choose from, each tailored to help with a specific hair concern and complete with two award-winning styling products. PURCHASE

HERØ Ionic Technology Hair

Dryer

Your Style. Your Way.

Introducing the latest innovation from Neäl & Wølf; the HERØ IONIC TECHNOLOGY HAIR DRYER. Designed with precision and set to revolutionise your daily haircare routine.

This Ionic Hair Dryer boasts fast drying, ensuring you spend less time styling whilst helping to reduce heat damage. What’s more, this Ionic Hair Dryer is a true hero in the world of styling, catering to all hair-types with an additional diffuser attachment. Prepare to unleash your hairs full potential…

• 1800W high-speed, noise-reduced, ionic technology Hair Dryer (from 1600-1800W power)

• 110,000 RPM brushless digital motor (BLDC)

• Negative ion concentration: ≥3 million pcs/cm3.

• Negative ions saturate the airflow to reduce the size of water droplets for faster drying times. This helps to condition, smooth and make the hair appear shinier, whilst helping to reduce frizz and static.

• Lightweight Design

• Fast Drying Motor

• Ultra Quiet Motor

• Self-cleaning Function

• Digital Display • IONIC TECHNOLOGY DRYER

• Regular Nozzle

• Extra Wide Nozzle

• Diffuser

• UK & EU Plug

PURCHASE

5x HERØ Hair Dryer RECEIVE FREE

HERØ Hair Dryer 5x Miracle Rapid Blow-Dry Mist Mini 50ml

Mini Miracle Stand

Buy 10 Mini Miracle Mists & Get 2 Free + Free Countertop Stand

Miracle Mist has been formulated to speed up drying time. The special blend of ingredients help to add moisture, protect from heat damage, strengthen hair, reduce frizz and static, and even refresh and brighten colour.

STAND DIMENSIONS:

• Height: 190mm

• Width: 194mm

• Depth: 70mm

PURCHASE

10x MIRACLE Rapid Blow-dry Mist Mini 50ml

RECEIVE FREE

2x MIRACLE Rapid Blow-dry Mist Mini 50ml

1x Countertop Stand

Unit Price: £4.40 | RRP inc VAT: £8.75

Neäl & Wølf starter kit

Try Our Full Retail Range and Save 10%

DAILY

1x DAILY Cleansing Shampoo 250ml

1x DAILY Conditioner 200ml

1x DAILY Dry Shampoo 250ml

HARMONY

1x Harmony Intensive Care Shampoo 250ml

1x Harmony Intensive Care Treatment 200ml

AMPLIFY

1x Amplify Volumising Shampoo 250ml

1x Amplify Volumising Conditioner 200ml

BLONDE

1x Blonde Lightening Shampoo 250ml

1x Blonde Lightening Conditioner 200ml

HYDRATE

1x Hydrate Moisture Shampoo 250ml

1x Hydrate Moisture Conditioner 200ml

1x Hydrate Moisture Mask 150ml

STYLING

1x Silk Smoothing Blowdry Balm 200ml

1x Elevate Volumising Lotion 220ml

1x Form Sculpting Lotion 220ml

1x Guard Heat Protection 150ml

1x Fix Instant Hold And Shine Spray 250ml

1x Shape Pliable Paste 95ml

1x Control Flexible Styling Hairspray 100ml

1x Velvet Nourishing Hair Oil 100ml

1x Uplift Volumising Mist 100ml

1x Enhance Volumising Mousse 250ml

1x Aura Hair And Body Fragrance 45ml

1x Miracle Rapid Blow-Dry Mist 200ml

1x Texture Dry Texture And Finishing Spray

1x Glow Super Shine Spray 100ml

Bronze Deal

PURCHASE

2x Daily Cleansing Shampoo 250ml

2x Daily Conditioner 200ml

2x Harmony Intensive Care Shampoo 250ml

2x Harmony Intensive Care Treatment 200ml

2x Amplify Volumising Shampoo 250ml

2x Amplify Volumising Conditioner 200ml

2x Blonde Purple Brightening Shampoo 250ml

2x Blonde Purple Brightening Conditioner 200ml

2x Hydrate Moisture Shampoo 250ml

2x Hydrate Moisture Conditioner 200ml

2x Miracle Rapid Blow-Dry Mist 200ml

2x Texture Dry Texture & Finishing Spray 250ml

2x Guard Heat Protection Spray 150ml

2x Form Sculpting Lotion 200ml

2x Silk Smoothing Blow-Dry Balm 200ml

2x Elevate Volumising Lotion 200ml

2x Enhance Volumising Mousse 250ml

2x Uplift Volumising Mist 100ml

2x Shape Pliable Paste 100ml

2x Glow Super Shine Spray 100ml

2x Fix Hold & Shine Hairspray 250ml

2x Control Flexible Styling Hairspray 250ml

2x Velvet Nourishing Hair Oil 100ml

2x Dry Shampoo 250ml

2x Hydrate Moisture Mask 150ml

RECEIVE FREE

1x Salon POS

20x Retail Bags

1x Neäl & Wølf Scissors (Worth £99)

Silver Deal

3x Daily Shampoo 250ml

3x Daily Conditioner 200ml

3x Harmony Shampoo 250ml

3x Harmony Treatment 200ml

3x Amplify Shampoo 250ml

3x Amplify Conditioner 200ml

3x Blonde Shampoo 250ml

3x Blonde Conditioner 200ml

3x Hydrate Shampoo 250ml

3x Hydrate Conditioner 200ml

RECEIVE FREE

1x Salon POS

3x Miracle Rapid Blow-Dry Mist 200ml

3x Texture Dry Texture & Finishing Spray 250ml

3x Guard Heat Protection Spray 150ml

3x Form Sculpting Lotion 200ml

3x Silk Smoothing Blow-Dry Balm 200ml

3x Elevate Volumising Lotion 200ml

3x Enhance Volumising Mousse 250ml

3x Uplift Volumising Mist 100ml

3x Shape Pliable Paste 100ml

3x Glow Super Shine Spray 100ml

1x Neäl & Wølf Scissors (Worth £99)

1x Daily Conditioner 950ml PURCHASE

40x Retail Bags

3x Fix Hold & Shine Hairspray 250ml

3x Control Flexible Styling Hairspray 250ml

3x Velvet Nourishing Hair Oil 100ml

3x Indulgence Scented Candle

3x Calm Reed Diffuser 100ml

3x Aura Hair & Body Fragrance 50ml

3x Elysian Refresh Hand Wash 250ml

3x Elysian Revive Hand & Body Lotion 250ml

3x Dry Shampoo 250ml

3x Hydrate Moisture Mask 150ml

1x Daily Cleansing Shampoo 950ml

1x Pull-up Banner

Gold Deal

PURCHASE

5x Daily Shampoo 250ml

5x Daily Conditioner 200ml

5x Harmony Shampoo 250ml

5x Harmony Treatment 200ml

5x Amplify Shampoo 250ml

5x Amplify Conditioner 200ml

5x Blonde Shampoo 250ml

5x Blonde Conditioner 200ml

5x Hydrate Shampoo 250ml

5x Hydrate Conditioner 200ml

RECEIVE FREE

1x Salon POS

100x Retail Bags

1x Neäl & Wølf Scissors

1x Pull-up Banner

1x Daily Cleansing Shampoo 250ml

1x Conditioner 200ml

1x Harmony Shampoo 250ml

1x Harmony Treatment 200ml

1x Amplify Shampoo 250ml

1x Amplify Conditioner 200ml

1x Blonde Shampoo 250ml

1x Blonde Conditioner 200ml

5x Miracle Rapid Blow-Dry Mist 200ml

5x Texture Dry Texture & Finishing Spray 250ml

5x Guard Heat Protection Spray 150ml

5x Form Sculpting Lotion 200ml

5x Silk Smoothing Blow-Dry Balm 200ml

5x Elevate Volumising Lotion 200ml

5x Enhance Volumising Mousse 250ml

5x Uplift Volumising Mist 100ml

5x Shape Pliable Paste 100ml

5x Glow Super Shine Spray 100ml

1x Hydrate Shampoo 250ml

1x Hydrate Conditioner 200ml

1x Miracle Rapid Blow-Dry Mist 200ml

1x Texture Dry Texture & Finishing Spray 250ml

1x Guard Heat Protection Spray 150ml

1x Form Sculpting Lotion 200ml

1x Silk Smoothing Blow-Dry Balm 200ml

1x Elevate Volumising Lotion 200ml

1x Enhance Volumising Mousse 250ml

1x Uplift Volumising Mist 100ml

1x Shape Pliable Paste 100ml

1x Glow Super Shine Spray 100ml

5x Fix Hold & Shine Hairspray 250ml

5x Control Flexible Styling Hairspray 250ml

5x Velvet Nourishing Hair Oil 100ml

5x Indulgence Scented Candle

5x Calm Reed Diffuser 100ml

5x Aura Hair & Body Fragrance 50ml

5x Elysian Refresh Hand Wash 250ml

5x Elysian Revive Hand & Body Lotion 250ml

5x Dry Shampoo 250ml

5x Hydrate Moisture Mask 150ml

1x Fix Hold & Shine Hairspray 250ml

1x Control Flexible Styling Hairspray 250ml

1x Velvet Nourishing Hair Oil 100ml

1x Daily Cleansing Shampoo 950ml

1x Daily Conditioner 950ml

1x Harmony Intensive Care Shampoo 950ml

1x Harmony Intensive Care Treatment 950ml

1x Blonde Purple Brightening Shampoo 950ml

1x Blonde Purple Brightening Conditioner 950ml

1x Dry Shampoo 250ml

Platinum Deal

PURCHASE

10x Daily Shampoo 250ml

10x Daily Conditioner 200ml

10x Harmony Shampoo 250ml 10x Harmony Treatment 200ml 10x Amplify Shampoo 250ml 10x Amplify Conditioner 200ml 10x Blonde Shampoo 250ml 10x Blonde Conditioner 200ml 10x Hydrate Shampoo 250ml

10x Hydrate Conditioner 200ml

Daily Conditioner 200ml 2x Harmony Intensive Care Shampoo 250ml

2x Harmony Intensive Care Treatment 200ml

2x Amplify Volumising Shampoo 250ml

2x Amplify Volumising Conditioner 200ml

2x Blonde Purple Brightening Shampoo 250ml

2x Blonde Purple Brightening Conditioner 200ml

10x Miracle Rapid Blow-Dry Mist 200ml

10x Texture Dry Texture & Finishing Spray 250ml

10x Guard Heat Protection Spray 150ml

10x Form Sculpting Lotion 200ml

10x Silk Smoothing Blow-Dry Balm 200ml

10x Elevate Volumising Lotion 200ml

10x Enhance Volumising Mousse 250ml

10x Uplift Volumising Mist 100ml

10x Shape Pliable Paste 100ml

10x Glow Super Shine Spray 100ml

2x Hydrate Moisture Shampoo 250ml

2x Hydrate Moisture Conditioner 200ml

2x Miracle Rapid Blow-Dry Mist 200ml

2x Texture Dry Texture & Finishing Spray 250ml

2x Guard Heat Protection Spray 150ml

2x Form Sculpting Lotion 200ml

2x Silk Smoothing Blow-Dry Balm 200ml

2x Elevate Volumising Lotion 200ml

2x Enhance Volumising Mousse 250ml

2x Uplift Volumising Mist 100ml

2x Shape Pliable Paste 100ml

2x Glow Super Shine Spray 100ml

2x Fix Hold & Shine Hairspray 250ml

2x Control Flexible Styling Hairspray 250ml

10x Fix Hold & Shine Hairspray 250ml

10x Control Flexible Styling Hairspray 250ml

10x Velvet Nourishing Hair Oil 100ml

10x Indulgence Scented Candle

10x Calm Reed Diffuser 100ml

10x Aura Hair & Body Fragrance 50ml

10x Elysian Refresh Hand Wash 250ml

10x Elysian Revive Hand & Body Lotion 250ml

10x Dry Shampoo 250ml

10x Hydrate Moisture Mask 150ml

Velvet Nourishing Hair Oil 100ml

Dry Shampoo 250ml

Daily Cleansing Shampoo 950ml

Amplify Volumising Conditioner 950ml

Blonde Purple Brightening Shampoo 950ml

Blonde Purple Brightening Conditioner 950ml

HYDRATE Moisture Mask 500ml

Hydrate Moisture Shampoo 950ml

Hydrate Moisture

Increase Your Profit Through Sampling

Research shows that sampling brings a return of 60%!

*Based on 60% of customers who receive a sample sachet, returning and spending £29.50; the average price of a Neäl & Wølf Shampoo & Conditioner.

**Calculations based on 70p sachets

Did You Know?

For every 100 sachets given out, 60 customers return to purchase

Purchase empty sachet stands for £20 each

Meet the Neäl & Wølf Family

3x

3x

Meet the Neäl & Wølf Family

COLLECTION

PURCHASE

3x AMPLIFY Volumising Shampoo 250ml

3x AMPLIFY Volumising Shampoo 950ml

3x AMPLIFY Volumising Conditioner 200ml £6.45

3x AMPLIFY Volumising Conditioner 950ml £14.75

RECEIVE FREE • Training & Marketing Support

POS

Retail Bags

COLLECTION

PURCHASE

3x HYDRATE Moisture Shampoo 250ml

PURCHASE

& TREAT COLLECTION

RECEIVE FREE • Training & Marketing Support

Bags RECEIVE FREE

Training & Marketing Support

POS

Retail Bags

Meet the Neäl & Wølf Family

3x

PURCHASE

3x

3x

POS

RECEIVE

POS

RECEIVE

POS

ELYSIAN HOME & SPA RANGE

TRANSFORM YOUR SALON INTO A RELAXING HAVEN

Gorgeous products and heavenly profit margins

Elysian Home & Spa Range

Our signature scent bottled! Perfect for revitalising hair and body A divine gentle foaming hand wash designed to cleanse and moisturise. A heavenly nongreasy lotion, which deeply nourishes and rehydrates the skin.

Transform your spa into your very own tranquil spa with our signature scent. For the peace seekers, fill your space with our much-loved signature scent.

CØLOUR REDEFINED

By listening to the wants and needs of stylists, our colour range has been manufactured by a celebrated Italian Colour House and promises:

• Unrivalled performance with savings of up to 50% compared to branded alternatives.

• Colour creativity with the freedom to custom mix no fewer than 169 shades.

• Reliable results for confidence on the salon floor.

• 133 ready-to-use shades for your ease.

Whatever colour or styles your clients desire, Neäl & Wølf promises to keep your salon and stylists ahead of the trends with:

• Education courses in our state of the art academy.

• In-salon training.

• Trend & style events.

• Live social events. A team of dedicated Account Managers, both on the road and in-office.

Welcome to Extraordinary Colour By Neäl & Wølf

Experience a New Dimension of Colour with Neäl & Wølf

• Enhances Shine.

• Improves hairs texture

• Long-lasting results.

• 100% Grey/white coverage.

• Full-coverage, ‘lipstick’ effect.

• Contains micro pigments, for less cuticle damage.

• Stunning, vibrant vivids.

• Cool undertones create clean, crisp tones.

• Can provide 3-4 levels of lift on natural hair.

• Vitamin c helps to lock moisture in.

• Made with only high quality pigments

• Contains micro pigments, for less cuticle damage

• Multifaceted pigments create dimensional colour.

• Equally represented colour pigments

provide consistent and even results.

• 133 Intermixable shades for creative freedom.

• Low ammonia content, averaging at 1.8%.

• Vegan friendly & cruelty free.

• Outstanding educational support and guidance.

• Save up to 50% vs competitors.

New Shades. New Possibilities.

7 new shades for your collection PREORDER

You asked. We delivered. Following the sell-out success of our new GLAZE launch, we're back with even more - 7 new shades, developed to meet the growing demand for even more versatility, tone refinement, and shine.

Building on the love for our first Level 10 release, this launch introduces another perfect Level 10, alongside rich coppers, deeper naturals, and balanced brunettes - ideal for grey blending, enhancing warmth, and refining tone.

The Glaze you love, now in more shades than ever:

5CB Copper Brunette

6NA Natural Ash

6NB Natural Brunette

6NW Natural Warm

7CB Copper Brunette

7NB Natural Brunette

10NW Natural Warm

More tones. More shine. More of what you’ve been asking for.

New Glaze Shades Deal

new shades for your collection

5CB Copper Brunette

6NA Natural Ash

6NB Natural Brunette

6NW Natural Warm

7CB Copper Brunette

7NB Natural Brunette

10NW Natural Warm

Balayage Bleach Bundle

Take your balayage game to the next level with our exclusive Balayage Bleach Bundle! For this month only, when you buy 1 of each bleach, you'll receive a FREE Balayage Accessories Kit, including our newly designed Balayage Board – a must-have for precision and seamless blends.

PURCHASE

1x White Lightening Bleach Powder 500g

1x Blue Lightening Bleach Powder 500g

1x Ultimate 9 Tonalising Bleach Powder

1x Foil-Free Illumination Clay Bleach

1x Illumination Cream Blue Bleach

RECEIVE FREE

1x Neäl & Wølf Balayage Board

1x Neäl & Wølf Mixing Bowl

1x Neäl & Wølf Brush

1x Neäl & Wølf Colour REBOOST Silver 250ml

1x Velvet Nourishing Hair Oil 100ml

Extraordinary Colour

PROFESSIONAL PERMANENT COLOUR

Permanent Colour combines high quality, multifaceted pigments and moisturelocking Vitamin C. The result? Dimensional, healthier-looking colour with a glossy, high shine finish.

Available in 133 shades, creating no fewer than 173 gorgeous colours, Permanent Colour allows stylists to stay one step ahead with the ultimate colour palette

PROFESSIONAL ULTRALIFT & TONERS

HIGH LIFT TINTS:

Different strengths - perfect for creating all variations of blonde from soft golden blondes to platinum.

MIX TONES:

Used to intensify, enhance or neutralise, for complete creative freedom.

PROFESSIONAL CREAM PEROXIDE

Professional Cream Peroxide has an exceptionally creamy formulation enriched with Limnanthes Alba seed oil. This allows it to quickly and easily transfer colour and guarantees optimum bonding with the hair cuticle.

This creamy lightener lifts hair up to 7 levels, complete with Castor Oil and Bisabolol to help soothe scalp and lock moisture in to the hair. What’s more, the anti-yellow formula helps to reduce brassy tones whilst lifting. Ideal for all services (including foil work), but perfect for those with more compromised hair.

Extraordinary Colour

This is another classic powder bleach that provides up to 7 levels of lift. This bleach is white, with no colour pigments. Perfect for all services.

This is your classic powder bleach that provides up to 7 levels of lift. Ideal of all services and complete with blue pigments for a clean, brassfree lift. BLUE LIGHTENING BLEACH POWDER

FOIL-FREE ILLUMINATION CLAY BLEACH

This bleach has a thicker clay consistency that provides up to 5 levels of lift

Perfect for free-hand techniques, once applied the outer layer will dry whilst retaining moisture on the inside – helping to prevent transfer onto other sections.

This is our strongest lightener, offering up to 9 levels of lift! This powder bleach is not for use on the scalp, it’s best used for lifting through heavy colour build-up or on naturally dark clients that require more intense lifting. Complete with toning pigments that help to neutralise brassiness whilst lifting, delivering clean, crisp blondes.

PURCHASE

1x Each Permanent colour tube (or 133 colours)

1x Each Glaze (or 35 colours)

1x Each Reboost (or 8 colours)

RECEIVE FREE

1x Cream Peroxide 5 Vol 1.5% 1L

1x Cream Peroxide 10 Vol 3% 1L

1x Cream Peroxide 20 Vol 6% 1L

1x Cream Peroxide 30 Vol 9% 1L

1x Cream Peroxide 40 Vol 12% 1L

1x Blue Lightening Bleach Powder 500g

1x White Lightening Bleach Powder 500g

1x Foil Free Illumination Clay Bleach 500g

1x Illumination Blue Cream Bleach 250g

1x Glaze True Demi Toner Clear 250ml

1x Glaze Activator 1L

COST SAVINGS CALCULATOR

(Based on 10 services per day)

Want to personalise these savings? Use our cost saving calculator at: www.salonpromotions.co.uk/Neal-and-wolf-colour-calculator

Jumbo Bleach Deal

Purchase 5 Neäl & Wølf Jumbo jars Receive 1 Neäl & Wølf Jumbo jar free

Promotional price £153.90

GLAZE

Demi-permanent liquid colour & toner

GLAZE TRUE DEMI The

35 SHADES

7 NEW SHADES

5CB Copper Brunette

6NA Natural Ash

6NB Natural Brunette

6NW Natural Warm

7CB Copper Brunette

7NB Natural Brunette

10NW Natural Warm

Extraordinary Colour

Work with the ultimate in Demipermanent. Available in 21 intermixable shades and complete with moisture locking technology, for colour that shines bright.

Development Time:

5-20 minutes, depending on the desired result and amount of neutralisation required.

Mixing Ratio-Varies between 1:1.5 and 1:2, depending on the desired result and amount of neutralisation required.

Specially formulated to dilute Glaze True Demi Toners or used on its own as a glossing service.

Development Time

5-20 minutes, depending on the desired result and amount of neutralisation required.

Mixing Ratio -

Varies between 1:1.5 and 1:2, depending on the desired result and amount of neutralisation required.

Activator is a cream peroxide designed to intensely hydrate and protect colour to slow down fade.

For maximum toning results, and to slow colour fade, mix GLAZE True Demi Toner with GLAZE Activator - an innovative cream peroxide formulated with sugarcane-derived squalane, designed to intensely hydrate and protect colour.

GLAZE TRUE DEMI
GLAZE TRUE DEMI - CLEAR
GLAZE TRUE DEMI - ACTIVATOR

Glaze Re-Stocking Deals

Re-stock your Glaze Colour and receive FREE Activators

Glaze Deal 1

1x 3N Natural (3) (C)

1x 4 Gold Mahogany (4.35)

1x 5N Natural(5) (C)

1x 6G Gold (6.3)

1x 6N Natural (6)

1x 6T Titanium (6.128)

1x 7N Natural (7) (C)

1x 7NA Natural Ash (7.01)

1x 7 Intense Red (7.66)

1x 7VR Violet Red (7.26)

1x 8BG Brunette Gold (8.73)

1x 8CC Copper (8.44)

PURCHASE

1x 8.VA Violet Ash (8.21) (C)

1x 8.VV Violet Violet (8.22) (C)

1x 9.AA Ash Ash (9.11) (C)

1x 9AR Ash Red (9.16)

1x 9.AV Ash Violet (9.12) (C)

1x 9CG Copper Gold (9.43)

1x 9GI Gold Iridescent (9.332)

1x 9.GV Gold Violet (9.32) (C)

1x 9N Natural (9)

1x 9NB Natural Brunette (9.07)

1x 9RV Red Violet (9.62)

1x 9T Titanium (9.128)

1x Glaze Activator (1000ml)

1x Glaze Clear (250ml)

1x Cutting Cape

1x New Glaze Colours Insert

1x Glaze Shade Ring (Complete) RECEIVE FREE

FREE ITEMS ELIGIBLE WITH INITIAL INTRODUCTORY ORDERS:

1x CLEAR 250ML (C)

1x Nude (C)

1x 5CB Copper Brunette - NEW

1x 6NA Natural Ash - NEW

1x 6NB Natural Brunette - NEW

1x 6NW Natural Warm - NEW

1x 7CB Copper Brunette - NEW

1x 7NB Natural Brunette - NEW

1x 10NW Natural Warm - NEW

Glaze Deal 2

2x 3N Natural (3) (C)

2x 4 Gold Mahogany (4.35)

2x 5N Natural(5) (C)

2x 6G Gold (6.3)

2x 6N Natural (6)

2x 6T Titanium (6.128)

2x 7N Natural (7) (C)

2x 7NA Natural Ash (7.01)

2x 7 Intense Red (7.66)

2x 7VR Violet Red (7.26)

2x 8BG Brunette Gold (8.73)

2x 8CC Copper (8.44)

PURCHASE

2x 8.VA Violet Ash (8.21) (C)

2x 8.VV Violet Violet (8.22) (C)

2x 9.AA Ash Ash (9.11) (C)

2x 9AR Ash Red (9.16)

2x 9.AV Ash Violet (9.12) (C)

2x 9CG Copper Gold (9.43)

2x 9GI Gold Iridescent (9.332)

2x 9.GV Gold Violet (9.32) (C)

2x 9N Natural (9)

2x 9NB Natural Brunette (9.07)

2x 9RV Red Violet (9.62)

2x 9T Titanium (9.128)

3x Glaze Activator (1000ml)

1x Glaze Clear (250ml)

1x Cutting Cape

2x New Glaze Colours Insert

RECEIVE FREE

FREE ITEMS ELIGIBLE WITH INITIAL INTRODUCTORY ORDERS:

1x Glaze Shade Ring (Complete)

2x CLEAR 250ML (C)

2x Nude (C)

2x 5CB Copper Brunette - NEW

2x 6NA Natural Ash - NEW

2x 6NB Natural Brunette - NEW

2x 6NW Natural Warm - NEW

2x 7CB Copper Brunette - NEW

2x 7NB Natural Brunette - NEW

2x 10NW Natural Warm - NEW

GLAZE COST SAVINGS CALCULATOR

(Based on 10 services per day)

Neäl & Wølf Glaze Redken Shades EQ Paul Mitchell The Demi Schwarzkopf Igora Liquid Demi Permanent Pulp Riot Liquid DemiPermanent Colour Joico Lumishine Goldwell

* Average mixed colour formula is 30ml ** Based on 250 days per year Prices correct as of 25/04/2025 Want to personalise these savings? Use our cost saving calculator at: https://www.salonpromotions.co.uk/neal-wolf-glaze-calculator

SHARE YOUR GLAZE RESULTS WITH US ON

SOCIALS

#amazewithglaze

#nealandwolfcolour

SCAN TO DOWNLOAD GLAZE TECHNICAL BROCHURE

WORKS WONDERS

COLOUR REBOOST

Rich semi-permanent colour

Neäl & Wølf Colour REBOOST combines semi-permanent and direct colour with conditioning care, for rich results with a high-shine finish that’s kind to hair. Aloe Vera, Limnanthes Alba and Argan Oil help to nourish, perfect for clients with dry and damaged locks that lack vibrancy.

Get amazing results with REBOOST

COLOUR SHADES

Lifted using Neäl & Wølf Illumination Cream Bleach. Toned using Neäl & Wølf REBOOST shade Silver.

COLOUR REBOOST IS AVAILABLE IN 8 INTER-MIXABLE SHADES, FOR CUSTOMISABLE RESULTS:

Please note: There will be tonal differences depending on the hair REBOOST is applied to.

REBOOST SEMI-PERMANENT COLOUR

Neäl & Wølf Colour REBOOST combines semi-permanent and direct colour with conditioning care for rich results with a highshine finish that’s kind to hair. Aloe Vera, Limnanthes Alba and Argan Oil help to nourish, perfect for clients with dry and damaged locks that lacks vibrancy.

REBOOST SEMI-PERMANENT CLEAR

Clear can be used alone as part of a glossing service, or combined with the other shades to dilute and soften the results.

PURCHASE

1x Neäl & Wølf Colour REBOOST Clear 250ml

1x Neäl & Wølf Colour REBOOST Toffee 250ml

1x Neäl & Wølf Colour REBOOST Silver 250ml

1x Neäl & Wølf Colour REBOOST Red 250ml

1x Neäl & Wølf Colour REBOOST Orange 250ml

1x Neäl & Wølf Colour REBOOST Honey 250ml

1x Neäl & Wølf Colour REBOOST Warm Brown 250ml

1x Neäl & Wølf Colour REBOOST Cool Brown 250mL

RECEIVE FREE

1x REBOOST Shade Ring 1x POS Kit Deal 1 Buy 1 of each shade and get a FREE Reboost Shade Ring

Buy 2 of each shade and get any 2 reboost of your choice free

PURCHASE

2x Neäl & Wølf Colour REBOOST Clear 250ml

2x Neäl & Wølf Colour REBOOST Toffee 250ml

2x Neäl & Wølf Colour REBOOST Silver 250ml

2x Neäl & Wølf Colour REBOOST Red 250ml

2x Neäl & Wølf Colour REBOOST Orange 250ml

2x Neäl & Wølf Colour REBOOST Honey 250ml

2x Neäl & Wølf Colour REBOOST Warm Brown 250ml

2x Neäl & Wølf Colour REBOOST Cool Brown 250mL

RECEIVE FREE

2x Any Reboost of your choice

1x Reboost Shade Ring

1x POS kit Deal 2

Share your COLOUR REBOOST results with us on socials

#REBOOSTYOURCOLOUR

#NEALANDWOLFCOLOUR

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Update Your Salon for 2025

PRICE

SHAMPOOS , CONDITIONERS & MASKS

AMPLIFY Volumising Shampoo

AMPLIFY Volumising Conditioner

BLONDE Purple Brightening Shampoo

BLONDE Purple Brightening Conditioner

HARMONY Intensive Care Shampoo 50ml

HARMONY Intensive Care Treatment

Cleansing Shampoo

STYLING AND FINISHING PRODUCTS

BACKWASH DUO

ADDITIONAL SALON EXTRAS

Sachets

COLOUR TUBE*

Neäl & Wølf Colour Apron £22.50
Balayage Board £3.50

THE FUTURE OF HAIR MAINTENANCE. MEET OUR...

WHERE SCIENCE MEETS SELF-CARE

Healthy hair flourishes through the synergy of salon expertise and at-home care.

Our mission is to enhance the bond between stylists and their clients by delivering products that inspire confidence and creativity. Stylists are the cornerstone of our vision, serving as our trendsetters, mentors, and industry leaders.

MEET THE GODDESS MOLECULE

Molecule A: The Shield and Sculptor

What It Does: Molecule A is the larger of the two, designed to sit on the hair’s surface. It acts as a protective barrier, smoothing and coating each strand to create a "pillowy" layer of defense against environmental stressors, heat, and humidity

Key Features:

Forms a reflective, polished surface that enhances shine and smoothness.

Shields hair from heat damage up to 450°F.

Protects against external aggressors like pollution and humidity while locking in hydration.

Why It’s Special: Molecule A’s size prevents it from penetrating the hair shaft, allowing it to focus on fortifying and beautifying the surface. It creates an immediate transformation—think soft, glossy, frizz-free strands.

Molecule B: The Builder and Restorer

What It Does: Molecule B is smaller and faster-moving, designed to penetrate deep into the hair shaft. It binds to the hair’s internal structure, delivering targeted reinforcement to repair and strengthen from within.

Key Features:

Primarily works inside the hair shaft, rebuilding damaged areas and enhancing elasticity.

Prepares the surface of the hair by triggering it for Molecule A, ensuring seamless adhesion and enhanced performance.

Helps prevent breakage and split ends by fortifying the hair at its core.

Why It’s Special: Molecule B doesn’t just repair damage—it works to improve hair’s resilience over time, ensuring each strand is stronger and healthier with continued use.

Together, they form a dual-action system: Molecule A primes the hair and draws

Molecule B to the surface, ensuring seamless integration and maximum effectiveness. This synergy creates a scaffold-like structure that wraps around and within the hair, delivering complete transformation from the inside out.

Claims + Benefits

Molecule A (Surface Action)

Cuticle Smoothing: The larger molecule A works primarily on the surface of the hair, filling in gaps and smoothing the cuticle, which enhances shine and manageability.

Film Formation: It forms a lightweight, breathable film that locks in moisture, provides frizz control, and protects against environmental damage, including UV rays and pollution.

Molecule B (Deep Penetration)

Keratin Bonding: The molecule penetrates the hair shaft, where it bonds with the keratin, reinforcing the internal structure and repairing damage from within.

Moisture Retention: This molecule also helps to attract and hold moisture deep within the hair shaft, improving hydration and elasticity.

Claims + Benefits

Enchances shine and smoothness by creating a reflective surface and smoothing hair from the inside out.

Provides superior color protection by locking in color pigments both within the hair shaft and on the surface, preventing color fade.

Superior Color Protection

Enhanced Shine and Smoothness

Multi-Level Hair Repair

Provides increased hair flexibility by 8% compared to the control.

Hair Penetration

Curl Retention/ Hair Flexibility

Dual-Action Frizz Control

Provides multi-level repair by penetrating both the surface and deeper layers of the hair shaft, restoring strength and resilience from within. Repairs breakage and reinforces through a unique lattice/scaffolding the can also be manipulated in shape with heat and hydration

Strength and Flexibility

Strengthens and enhances hair elasticity by reinforcing the internal structure and smoothing the surface, reducing breakage and split ends.

Provides dual-action frizz control by smoothing the hair surface and protecting against humidity from within.

*In Clinical testing & some clinically tested

A

little bit goes a long way.

Meant to be used with every wash.

And this product plays nice with others. Can be used in salons or at home.

How to Use:

Cleanse your hair thoroughly to remove any lingering silicones or product buildup.

2.

1. Apply a small amount to damp hair, either at the bowl, chair, or after conditioning (for best results, use a silicone-free conditioner). Start with a nickel-sized portion and work through from roots to tips, focusing on mid-shaft to ends.

3.

Blow-dry to activate the product's structural properties, or let your hair dry naturally to enhance your natural curl pattern. Finish by styling as usual.

What it is formulated to do:

The Biotech Blowout™ Leave-In Restorative Mask is a cutting-edge treatment designed to revolutionize blowouts for salon professionals and clients alike. This innovative leave-in mask uses advanced structural proteins, our proprietary Goddess Molecule, to repair, strengthen, and protect hair from the inside out. It primes the hair for flawless, long-lasting styles while enhancing volume, shine, and overall manageability. With every use, the mask improves hair health, delivering sleek, salon-worthy results that last. Whatever your hair type, this mask doesn’t just work—it works wonders.

7 Day Blowout

DAY 1

Fresh blowout from salon. Shampoo, no conditioner with quarter-size Biotech BlowoutTM worked into damp, towel dried hair at bowl. No cutting lotion and no heat protection. Two sprays of shaping hairspray to finish.

DAY 2

Picture taken immediately after waking up. Hair was pulled back in top knot bun during sleep. No product. Volume increased and remained shiny.

DAY 3

Picture taken immediately after waking up. Hair was pulled back in top knot bun during sleep. No product.

DAY 4

Picture taken immediately after waking up. Hair was pulled back in top knot bun during sleep. No product.

DAY 5

Dry shampoo used at root to absorb natural oils. Hair still voluminous with no hairspray.

DAY 6

Picture taken immediately after waking up. Root was more voluminous due to the dry shampoo. No other product used.

DAY 6

Picture taken following a 3 mile treadmill run with hair taken down after the run.

DAY 7

Picture taken after waking up. No product still has lots of volume. Last day of the 7 day blowout!

RESTORATIVE MASK PROFIT AND SELL-THROUGH IDEAS

can make £521 profit from one 300ml bottle, and £2880 extra revenue if 80% of clients buy the product after the service.

SELL THROUGH IDEAS:

• Have a Biotech Blowdry/Blowout for £5, and get the Goddess Take Home size (50ml) for £25 (£5 saving)

• Buy the Goddess Take Home size (50ml) for £30, get a FREE in-salon Biotech Blowout/Blowdry

GODDESS MAINTENANCE COMPANY BIOTECH BLOWOUT LEAVE-IN

WHAT IS IT

RESTORATIVE MASK

The Biotech Blowout™ Leave-In Restorative Mask is a cutting-edge treatment designed to revolutionize blowouts for salon professionals and clients alike. This innovative leave-in mask uses advanced structural proteins, our proprietary Goddess Molecule, to repair, strengthen, and protect hair from the inside out. It primes the hair for flawless, long-lasting styles while enhancing volume, shine, and overall manageability. With every use, the mask improves hair health, delivering sleek, salon-worthy results that last. Whatever your hair type, this mask doesn’t just work - it works wonders.

Claims

Molecule A (Surface Action)

Cuticle Smoothing: The larger molecule A works primarily on the surface of the hair, filling in gaps and smoothing the cuticle, which enhances shine and manageability.

Film Formation: It forms a lightweight, breathable film that locks in moisture, provides frizz control, and protects against environmental damage, including UV rays and pollution.

Molecule B (Deep Penetration)

Keratin Bonding: The molecule penetrates the hair shaft, where it bonds with the keratin, reinforcing the internal structure and repairing damage from within.

Moisture Retention: This molecule also helps to attract and hold moisture deep within the hair shaft, improving hydration and elasticity.

DEAL 1

DEAL 2

Insurance for your clients’ hair

THE ORIGINAL CHEMISTRY THAT MULTIPLIES BONDS AND CROSS LINKS BROKEN BONDS. THERE CAN ONLY BE ONE!

OLAPLEX started by finding two of the world’s leading PHD’s in Materials and Chemistry that had never worked on hair products before, Dr. Eric Pressly and Dr. Craig Hawker. With this fresh outlook, this dream team invented a single ingredient chemistry, that is free of silicone or oils, that links broken bonds in the hair during and after chemical services making them stronger than they were before.

OLAPLEX is now a hair stylists go-to product and has gained a huge industry and celebrity following around the world. With new products being introduced to the range the in-salon and at home bond building system protects and strengthens all types of hair with satisfaction guaranteed.

Hair colouring will never be the same again ... one ingredient changes everything.

OLAPLEX

PATENTED TECHNOLOGY

BIS-AMINOPROPYL DIGLYCOL DIMALEATE

BIS-AMINO FOR SHORT

A single, exclusive molecule, free of silicones and oils, that permanently relinks broken bonds found deep within the hair structure to dramatically improve hair health, strength & integrity.

5 KEY TYPES OF DAMAGE

• Colour

• Lightening

• Perming/ Straightening

• Blow-drying

• Curling

• Flat-Ironing

• Washing

• Combining/ Brushing

• Rough Drying

• UV Rays

• Humidity

• Wind

• Dirt

• Dust

• Free Radicals

NO.4FINE BOND MAINTENANCE SHAMPOO

WHAT IS IT

This ultra-light volumising shampoo for fine hair is clinically proven to strengthen, repair, and prevent future damage from everyday elements, styling, or salon services.* The best shampoo for fine hair has to repair as it volumises. No.4FINE gently removes build-up to leave hair clean and soft with lasting volume, body, and bounce – never weighed down or dried out.

*When used with No.5FINE Bond Maintenance Conditioner.

BENEFITS

• Gently cleanses without stripping

• Strengthens and protects

• Removes build-up to help volumise and lift at the roots

NO.5FINE BOND MAINTENANCE CONDITIONER

WHAT IS IT

This weightless volumising conditioner for fine hair is clinically proven to strengthen, repair, and prevent future damage from daily hair stressors, styling, or salon services.* The best conditioner for fine hair is one that gives you both volume and strength. No.5FINE perfectly hydrates, nourishes, and detangles fine hair, leaving it smooth and strong without weighing it down so volume lasts all day.

*When used with No.4FINE Bond Maintenance Shampoo.

BENEFITS

• Weightlessly hydrates and nourishes

• Detangles and smoothes hair

• Helps build lasting volume, body, and bounce

SELL THROUGH:

Use Shampoo and Conditioner at backwash to allow clients to experience the difference, then offer a FREE Volume Spray with every Shampoo & Conditioner purchased

PURCHASE

6x Nº.4FINE Bond Maintenance Shampoo 250ml

6x Nº.5FINE Bond Maintenance Conditioner 250ml

1x Nº.4FINE Bond Maintenance Shampoo 1000ml

1x Nº.5FINE Bond Maintenance Conditioner 1000ml

RECEIVE FREE

6x Volumising Blow Dry Mist 150ml

SALON INTRO KIT

KIT INCLUDES:

1x N°.1 Bond Multiplier (525ml)

2x N°.2 Bond Perfector (525ml)

RECEIVE FREE

1x N°.4C Bond Maintenance Clarifying Shampoo 1L

1x Broad Spectrum Chelating Treatment 370ml

1x OLAPLEX Hair Brush

STYLIST KIT

KIT INCLUDES:

1x N°.1 Bond Multiplier (100ml)

2x N°.2 Bond Perfector (100ml) 1x Dispensing tub

RECEIVE FREE 1x N°.4C Bond Maintenance Clarifying Shampoo 250ml 1x Broad Spectrum Chelating Treatment 370ml

WHAT IS IT

A daily scalp health treatment to repair scalp barrier, immediately soothe inflammation and maintain a balanced microbiome.

WHO IT’S FOR

All scalp and hair types, especially those prone to irritation. Safe for sensitive Scalps.

WHAT IT DOES

• Provides Immediate relief and lasting protection

• Instantly soothes and counteracts irritation

• Sets the foundation for long-term scalp, follicle and hair health

• Weightless silky serum texture instantly absorbs on contact without leaving a sticky or visible residue

KEY INGREDIENTS

• Proprietary Scalp Barrier-Building Complex: Nourishes scalp by infusing moisture with a blend of essential fatty acids and ceramides that provide lipid replenishment and strengthens the scalp barrier.

• Biome Pro-Balancing Blend: Helps balance the microbiome and reinforce the scalp barrier to maintain a healthy scalp environment and reduce inflammationcausing microbes.

• Antioxidant-Rich Blend of Ferulic Acid & Lavender Extract: protect against free radicals to help repair damage and prevent premature aging to scalp & hair follicles while shielding from external aggressors and “inflamm-aging”.

NEW

DID YOU KNOW?

You scalp ages 6x faster than the rest of your skin due to environmental, heat and mechanical damage

WHAT IS IT

A daily scalp health treatment to repair scalp barrier, immediately soothe inflammation and maintain a balanced microbiome.

WHO IT’S FOR

All scalp and hair types, especially those prone to irritation. Safe for sensitive Scalps.

WHAT IT DOES

• Provides Immediate relief and lasting protection

• Instantly soothes and counteracts irritation

• Sets the foundation for long-term scalp, follicle and hair health

• Weightless silky serum texture instantly absorbs on contact without leaving a sticky or visible residue

PURCHASE

6x Olaplex No.0.5 Scalp Longevity Treatment 50ml

RECEIVE FREE

6x Olaplex No.0.5 Scalp Longevity Treatment Minis 5ml

*As tested in a clinical facility using curly tresses. more moisture after one use* 12X reduction in breakage* 81% heat protection Up to 450°F/ 232°C

WHAT IS IT

This moisturising leave-in provides instant results and continuous repair and protection from cortex to cuticle. Nº.5 LEAVE-IN™ immediately seals split ends and promotes visibly healthier hair after one use. Go beyond hydration with OLAPLEX Bond Building Technology® and High-Adhesion Sealing Complex.

KEY BENEFITS

• Instantly hydrate, soften, and detangle.

• Immediately seal split ends.

• Continuously repair and protect.

STUDY RESULTS

• Revives hair health leaving it softer, hydrated, and healthier-looking.

• Up to 88% split-end sealing after one use.*

• 12x more moisture after one use.*

• Reduces breakage by 81%*

• Heat protection up to 450°F/232ºC

• Vegan. Colour-safe.

*As tested in a clinical facility using curly tresses.

DEAL 1

PURCHASE

DEAL 2

PURCHASE

OLAPLEX DISCOVERY KIT

See the results of a complete OLAPLEX routine for hair that shines with strength. This limited edition hair kit includes a Mini OLAPLEX Nº.7 Bonding Oil and a system of minis to repair, strengthen, and protect as you treat, cleanse, and style for visibly healthier hair start to finish.

INCLUDES:

1 x Olaplex NO.3 20ml

1 x Olaplex NO.4 20ml

1 x Olaplex NO.5 20ml

1 x Olaplex NO.4c 20ml

1 x Olaplex NO.6 20ml

1 x Olaplex NO.7 7.5ml

1 x Olaplex NO 8 20ml

1 x Olaplex NO.9 20ml

+ OLAPLEX Velvet Travel Bag

SMALL BUT MIGHTY

DEAL 1

PURCHASE

6x Full Size Retail Products (Any)

RECEIVE FREE

6x Olaplex No.8 Bond Intense Moisture Mask 20ml

DEAL 2

PURCHASE

12x Full Size Retail Products (Any)

RECEIVE FREE

12x Olaplex No.8 Bond Intense Moisture Mask 20ml

12x Olaplex No.9 Bond Protector Nourishing Hair Serum 20ml

X6
X12
X12

BOND SHAPER DEAL

WHAT IS IT:

A reparative, curl-defining styling gel to instantly revive your natural curl pattern.

THE SOLUTION FOR:

Waves, curls, and coils or those looking to shape, define and enhance their natural curl pattern.

KEY BENEFITS:

• Shapes, defines and enhances natural curl pattern.

• 72-hr frizz control; humidity –resistant.

• Provides medium all-day hold.

• Lightly conditions and seals in moisture for softer curls.

• Silicone and Protein free.

• Natural, soft touchable curls with bounce and movement.

PURCHASE

6x Olaplex No.10 Bond Shaper Curl Defining Gel 200ml

RECEIVE FREE

6x Olaplex No.10 Bond Shaper Curl Defining Gel Mini 20ml

BOND SHAPER

CURL REBUILDING TREATMENT

WHAT IS IT:

The first-ever professional curl treatment to repair, redefine and lock in shape of natural waves, curls and coils.

THE SOLUTION FOR:

Damaged waves, curls, and coils or those looking to shape, define and enhance their natural coil pattern.

KEY BENEFITS:

• Repairs and strengthens disulfide bonds in curly hair

• Weightlessly shapes, defines and enhances natural curl pattern

KEY INGREDIENTS:

• Hydrates and seals in moisture for softer curls with shine

• Controls frizz through 15 washes

• Does not contain silicone

BIS-AMINOPROPYL DIGLYCOL DIMALEATE :Patented Bond-Building Technology™ that re-links broken Disulfide Bonds.

BOND SHAPING TECHNOLOGY: A unique peptide composed of 23 amino acids capable of penetrating deep within the cortex to help replenish lost keratin while locking and shaping disulfide bonds into place for enhanced curl definition.

COCONUT-AVOCADO HAIR MILK: High in lauric acid, fatty acids, and essential vitamins to help to fortify hair and reduce breakage while providing nourishment and conditioning for softer, shinier-looking hair.

WHAT IS IT:

The first-ever professional curl treatment to repair, redefine and lock in shape of natural waves, curls and coils.

KEY BENEFITS:

• Repairs and strengthens disulfide bonds in curly hair

• Weightlessly shapes, defines and enhances natural curl pattern

• Hydrates and seals in moisture for softer curls with shine

• Controls frizz through 15 washes

• Does not contain silicone

PURCHASE

1x OLAPLEX Bond Shaper Curl Rebuilding Treatment RECEIVE FREE

1x OLAPLEX Broad Spectrum Chelating Treatment 370ml 1x OLAPLEX Applicator Bottle

OLAPLEX STAND-ALONE TREATMENT

N°.1 BOND MULTIPLIER

The highly concentrated in-salon treatment rebuilds disulfide bonds and mitigates damage for stronger, shinier, healthier-looking hair.

• Permanently repairs and rebuilds broken disulfide bonds

• Prevents the formation of cysteic acid

• Reduces porosity

• Improves the overall health and condition of the hair

N°.2 BOND PERFECTOR:

OLAPLEX N °2 Bond Perfector 2L is absolutely necessary after every single service when using OLAPLEX as it is a system. N°.1 is meant to help mitigate damage during the colour, lightening and relaxing process, however it cannot stop all of it. If it did, you would not get a visible result. N°.2 is not an activator, neutraliser, sealer or conditioner. N°.2 contains the same active ingredient as N°.1. N°.2 finds more single sulphur hydrogen bonds and cross links them back together without colour, lightener or relaxers working against it.

• The original bond multiplier, insurance for hair

• Helps prevent hair breakage and damage

• Ideal for use in all colour treatments

• Part of the OLAPLEX 3 Step Process

TAKE YOUR FAVOURITE OLAPLEX PRODUCTS ANYWHERE

N°.3 BOND HAIR

PERFECTOR MINI 30ML

The OLAPLEX Hair Perfector has the same active ingredient as in-salon service products, but is formulated for client use in between services, to maintain their hair until the next salon visit. Use weekly or as your hairdresser recommends.

N°.7 Bonding Oil dramatically increases shine, softness, and colour vibrancy. N°.7 minimizes flyaway and frizz.

N°.9 BOND PROTECTOR NOURISHING HAIR SERUM MINI 20ML

A multi-benefit healthy hair serum, powered by OLAPLEX patented bondbuilding technology. No 9 Bond Protector Nourishing Hair Serum is a silicone-free, weightless, antioxidant-rich serum that enhances any hair routine.

N°.3 BOND HAIR PERFECTOR 50ML

The OLAPLEX Hair Perfector has the same active ingredient as in-salon service products, but is formulated for client use in between services, to maintain their hair until the next salon visit. Use weekly or as your hairdresser recommends.

TAKE YOUR FAVOURITE OLAPLEX PRODUCTS ANYWHERE

N°.4 BOND MAINTENANCE SHAMPOO MINI 30ML

Formulated with OLAPLEX Bond Building chemistry, N°.4 Bond Maintenance Shampoo helps increase moisture levels and helps add shine and manageability.

N°.5 BOND MAINTENANCE CONDITIONER MINI 30ML

OLAPLEX N°.5 Bond Maintenance Conditioner helps restore, repair and hydrate. It also helps to eliminate damage and frizz for healthy-looking, shiny hair

N°.4 BOND MAINTENANCE

CLARIFYING SHAMPOO 100ML

Formulated with OLAPLEX Bond Building chemistry, N°.4 Bond Maintenance Shampoo helps increase moisture levels and helps add shine and manageability.

N°.5 BOND MAINTENANCE CONDITIONER 100ML

OLAPLEX N°.5 Bond Maintenance Conditioner helps restore, repair and hydrate. It also helps to eliminate damage and frizz for healthy-looking, shiny hair.

N°.6 BOND SMOOTHER

N°.6 strengthens, moisturises, and speeds up blow-dry times. Excellent for all hair types, including coloured and chemically treated hair, and eliminates frizz and flyaways for up to 72 hours.

LASHBOND

WHAT IS IT:

A clear, lightweight, eyelash-enhancing serum to promote the appearance of thicker, longer, stronger, full-volume lashes.

KEY BENEFITS:

• Promotes the look of thicker, longer, full-volume lashes

• Safe & effective for improving the appearance of natural lashes

• Advanced, multi-peptide blend to nourish & condition lashes

• 3 Months of daily use per tube

WHY YOU NEED IT

Lashes act as a frame to enhance the eyes–one of the most expressive features of the face–whether for a no makeup look or to take full glam to greater lengths. OLAPLEX LASHBOND Building Serum promotes the appearance of fuller, thicker, longer, stronger lashes with a quick, twice daily swipe on the lash line.

HOW IT’S DIFFERENT:

• Formulated with proprietary OLAPLEX Peptide Complex Technology™ to support longer-lasting lashes, which increases the appearance of lash density.

• Ophthalmologist tested. Non-irritating.

BROWBOND BUILDING SERUM

WHAT IS IT:

Building Serum promotes the look of fuller, denser, more defined eyebrows in as little as 4 weeks, sculpts brows without stiffness, and is formulated with an innovative peptide to help reduce the appearance of new greys. Ophthalmologist and dermatologist tested.

KEY BENEFITS:

• Denser, more defined-looking brows

• Softer, more youthful-looking brows

• Sculpts with all-day hold

BENEFITS:

• OLAPLEX BROWBOND™ Building Serum promotes the appearance of fuller, denser, stronger brows with a quick, once-daily comb through the brow line.

• See immediate nourishment, shine and control with a single application of the serum-gel formula. Brows will feel healthier and more manageable on day 1.

• In as little as 4 weeks, brows will appear denser and darker, with fewer greys. See full benefits after 3 months.

LASHBOND & BROWBOND DEALS

PURCHASE 3 AND SAVE 20%

LASHBOND

A clear, lightweight, eyelashenhancing serum to promote the appearance of thicker, longer, stronger, full-volume lashes.

BROWBOND

Building Serum promotes the look of fuller, denser, more defined eyebrows in as little as 4 weeks, sculpts brows without stiffness, and is formulated with an innovative peptide to help reduce the appearance of new greys. Ophthalmologist and dermatologist tested.

‘TAKE ME HOME’ RETAIL STAND DEAL

GET A FREE RETAIL STAND WHEN YOU PURCHASE 24 OLAPLEX ‘TAKE ME’ HOME PRODUCTS’

PURCHASE

24x Any OLAPLEX ‘Take Me Home’ Retail Products

RECEIVE FREE

1x OLAPLEX ‘Take Me Home’ Retail Stand 12x OLAPLEX Retail Bags 1x OLAPLEX Showcard 1x OLAPLEX Window Decal

PURCHASE 6 30ML & GET 1 60ML FREE

LIMITED EDITION N°.7 BONDING OIL 60M

This highly concentrated, yet super lightweight reparative hair styling oil delivers 125% more shine, * reduces breakage by 77%, controls frizz for up to 72 hours, tames flyaways, and adds silky softness while protecting hair from heat up to 450°F/232°C.

Formulated with patented OLAPLEX Bond Building Technology™ + Sunflower, Moringa, Pomegranate, and Green Tea Seed Oils.

*Compared to bleached hair without application of Nº.7 Bonding Oil™

PURCHASE

6x OLAPLEX N°.7 Bonding Oil 30ml

RECEIVE FREE

1x OLAPLEX N°.7 Bonding Oil Bonus Size 60ml

MAKE UP TO £1,200 REVENUE:

• Each bottle contains 30 - 40 treatments

• Charge £30 per treatment x 40 treatments

• Each bottle can bring in £1,200 revenue into the salon for only £30!

OLAPLEX CHELATING TREATMENT 370ML

WHAT IS IT

OLAPLEX Broad Spectrum Chelating Treatment is an advanced clarifying shampoo to remove a wide range of damaging impurities without stripping.

WHY IT WORKS

• Removes surface heavy metals, minerals, chlorine, pollutants, and product build-up.

• Deep cleanses for brilliantly clean, soft, shiny hair with vibrant clarity.

• Non-stripping and non-drying

PRO RX TIP:

Can be used after all professional chemical services & treatments. For the most intense repair, apply after performing OLAPLEX StandAlone Treatment™.

4-IN-1 MOISTURE MASK 370ML

WHAT IS IT

Powered by OLAPLEX’s patented technology, this highly concentrated reparative mask adds intense moisture while providing shine & body to treat damaged hair. Professional-strength ceramides, oils, and 11 vital amino acids provide a luxurious, in-salon deep conditioning treatment, with or without a chemical service.

WHY IT WORKS

Can be used after all professional chemical services & treatments. For the most intense repair, apply after performing OLAPLEX Stand-Alone Treatment™.

THE PERFECT BACKBAR SIZE

GET A FREE TOTE BAG WITH EVERY BACKBAR PURCHASED

N°.4 BOND MAINTENANCE SHAMPOO 1L

Formulated with OLAPLEX Bond Building chemistry, helps increase moisture levels and helps add shine and manageability.

N°.5 BOND MAINTENANCE CONDITIONER 1L

OLAPLEX N°.5 Bond Maintenance Conditioner helps restore, repair and hydrate. It also helps to eliminate damage and frizz for healthy-looking, shiny hair

N°.4C BOND MAINTENANCE CLARIFYING SHAMPOO 1L

An advanced clarifying shampoo powered by the exclusive OLAPLEX broadspectrum clarifying system, that delivers a powerful deep cleanse - removing build-up and impurities and clears the way for healthier hair.

N°.4P BLONDE ENHANCER TONING SHAMPOO 1L

Strengthens, softens, and neutralizes unwanted yellow tones for brighter, more manageable hair. The sulfate-free, highly concentrated formula allows for customizable toning. The longer you treat, the brighter the results.

N°.5P BLONDE ENHANCER TONING CONDITIONER 1L

A highly-moisturizing, reparative toning conditioner to neutralize brassiness and boost brightness for all blonde, lightened, and grey hair. Leaves hair easy to manage, shiny and healthier with each use.

OLAPLEX TREAT

N°.0 INTENSIVE BOND BUILDING HAIR TREATMENT 155ML

A professional-inspired treatment primes your hair for deeper repair, rebuilds hair bonds, strengthens, and protects hair integrity. Use as the first step in a two-part system with N°.3 Hair Perfector to strengthen and repair all types of damaged hair.

N°.3 BOND HAIR PERFECTOR 100ML

The OLAPLEX Hair Perfector has the same active ingredient as in-salon service products, but is formulated for client use in between services, to maintain their hair until the next salon visit. Use weekly or as your hairdresser recommends.

N°.8 BOND INTENSE MOISTURE MASK 100ML

Infused with patented OLAPLEX Bond Building Technology, this highly concentrated reparative mask adds shine & body with intense moisture to treat & smooth damaged hair.

OLAPLEX MAINTAIN

N°.4 BOND MAINTENANCE SHAMPOO 250ML

Formulated with OLAPLEX Bond Building chemistry, N°.4 Bond Maintenance Shampoo helps increase moisture levels and helps add shine and manageability

N°.5 BOND MAINTENANCE CONDITIONER 250ML

OLAPLEX N°.5 Bond Maintenance Conditioner helps restore, repair and hydrate. It also helps to eliminate damage and frizz for healthy-looking, shiny hair

N°.4C BOND MAINTENANCE CLARIFYING SHAMPOO 250ML

An advanced clarifying shampoo powered by the exclusive OLAPLEX broad-spectrum clarifying system, that delivers a powerful deep cleanseremoving build-up and impurities and clears the way for healthier hair.

OLAPLEX MAINTAIN

N°.4 BOND MAINTENANCE

SHAMPOO 250ML

Strengthens, softens, and neutralizes unwanted yellow tones for brighter, more manageable hair. The sulfatefree, highly concentrated formula allows for customizable toning - The longer you treat, the brighter the results.

N°.5 BOND MAINTENANCE

CONDITIONER 250ML

A highly-moisturizing, reparative toning conditioner to neutralize brassiness and boost brightness for all blonde, lightened, and grey hair. Leaves hair easy to manage, shiny and healthier with each use.

N°.4C BOND MAINTENANCE

CLARIFYING SHAMPOO 250ML

An innovative, volumizing style extender with ingredients that support a healthy scalp. N°.4D Clean Volume Detox is a dry cleansing formula with skincare science-inspired ingredients to detoxify and maintain scalp health between washes.

VOLUMISING BLOW DRY MIST

A reparative blow-dry mist for lasting body and bounce that protects hair for soft, shiny, and visibly healthy blowouts.

OLAPLEX PROTECT

N°.6 BOND SMOOTHER 100ML

N°6 strengthens, moisturises, and speeds up blowdry times. Excellent for all hair types, including coloured and chemically treated hair, and eliminates frizz and flyaways for up to 72 hours

N°.7 BONDING OIL 30ML

N°.7 Bonding Oil dramatically increases shine, softness, and colour vibrancy. N°.7 minimizes flyaway and frizz.

N°.9 BOND PROTECTOR NOURISHING HAIR SERUM 90ML

A multi-benefit healthy hair serum, powered by OLAPLEX patented bond-building technology. No 9 Bond Protector Nourishing Hair Serum is a silicone-free, weightless, antioxidant-rich serum that enhances any hair routine.

OLAPLEX MINI ESSENTIALS

BAG INCLUDES:

1X N°.3 BOND PERFECTOR 100ML

The OLAPLEX Hair Perfector has the same active ingredient as in-salon service products, but is formulated for client use in between services, to maintain their hair until the next salon visit. Use weekly or as your hairdresser recommends.

1X N°.4 BOND MAINTENANCE SHAMPOO 30ML

Formulated with OLAPLEX Bond Building chemistry, N°.4 Bond Maintenance Shampoo helps increase moisture levels and helps add shine and manageability.

1X N°.5 BOND MAINTENANCE CONDITIONER 30ML

OLAPLEX N°.5 Bond Maintenance Conditioner helps restore, repair and hydrate. It also helps to eliminate damage and frizz for healthy-looking, shiny hair.

1X N°.7 BONDING OIL 7.5ML

N°.7 Bonding Oil dramatically increases shine, softness, and colour vibrancy. N°.7 minimizes flyaway and frizz.

1X N°.9 BOND PROTECTOR NOURISHING HAIR SERUM 20ML

A multi-benefit healthy hair serum, powered by OLAPLEX patented bond-building technology. No 9 Bond Protector Nourishing Hair Serum is a silicone-free, weightless, antioxidant-rich serum that enhances any hair routine.

’TRY ME’ RETAIL BUNDLE

PURCHASE THE OLAPLEX RANGE AND SAVE 10%

PURCHASE

1x N°.0 Bond Building Hair Treatment (155ml)

1x N°.3 Bond Perfector (100ml)

1x N°.4 Bond Maintenance Shampoo (250ml)

1x N°.4C Bond Maintenance™ Clarifying (250ml)

1x N°.4D Clean Volume Detox Dry Shampoo (250ml)

1x N°.4P Blonde Enhancer™ Toning Shampoo (250ml)

1x N°.5 Bond Maintenance Conditioner (250ml)

1x N°.5P Blonde Enhancer Toning Conditioner (250ml)

1x N°.6 Bond Smoother (100ml)

1x N°.7 Bonding Oil (30ml)

1x N°.8 Bond Intense Moisture Mask (100ml)

1x N°.9 Bond Protector (90ml)

1x Volumising Blow Dry Mist (150ml)

1x Lashbond Building Serum

1x Browbond Building Serum

RECEIVE FREE

10x OLAPLEX Retail Paper Bags 1x OLAPLEX Prescription Pad 10% DISCOUNT

’TRY ME’ PROFFESIONAL BUNDLE

PURCHASE

1x N°.0 Bond Building Hair Treatment (155ml)

1x N°.3 Bond Perfector (100ml)

1x N°.4 Bond Maintenance Shampoo (250ml)

1x N°.4C Bond Maintenance™ Clarifying (250ml)

1x N°.4D Clean Volume Detox Dry Shampoo (250ml)

1x N°.4P Blonde Enhancer™ Toning Shampoo (250ml)

1x N°.5 Bond Maintenance Conditioner (250ml)

1x N°.5P Blonde Enhancer Toning Conditioner (250ml)

1x N°.6 Bond Smoother (100ml)

1x N°.7 Bonding Oil (30ml)

1x N°.8 Bond Intense Moisture Mask (100ml)

1x N°.9 Bond Protector (90ml)

1x Volumising Blow Dry Mist (150ml)

1x Lashbond Building Serum

1x Browbond Building Serum

1x Salon Kit

1x Broad Spectrum Chelating Treatment (370ml)

1x 4-in-1 Moisture Mask (370ml)

RECEIVE FREE

10x OLAPLEX Retail Paper Bags

1x OLAPLEX Prescription Pad

10% Discount

BRONZE DEAL

PURCHASE

2x OLAPLEX N°.0 Intensive Bond Building Hair Treatment

2x OLAPLEX N°.3 Hair Perfector 100ML

2x OLAPLEX N°.4 250ml Shampoo

2x OLAPLEX N°.5 250ml Conditioner

2x OLAPLEX N°.4-Purple Blonde Enhancer Toning Shampoo 250ml

2x OLAPLEX N°.5P Blonde Conditioner 250ml

2x OLAPLEX N°.4D Volume Detox Dry Shampoo 250ml

2x OLAPLEX N°.4C Maintenance Clarifying Shampoo 250ml

2x OLAPLEX N°.6 Bond Smoother 100ml

2x OLAPLEX N°.7 Bonding Oil 30ml

2x OLAPLEX N°.8 Bond Intense Moisture Mask 100ml

2x OLAPLEX N°.9 Bond Protector Nourishing Hair Serum 90ml

2x OLAPLEX Volumizing Spray

1x OLAPLEX STYLIST Kit

RECEIVE FREE

10x OLAPLEX Retail Paper Bags

1x OLAPLEX Broad Spectrum Chelating Treatment 370ml

1x OLAPLEX 4-IN-1 PROFESSIONAL Moisture Mask 370ML

1x OLAPLEX 2-Tier Display Stand

1x OLAPLEX Repeated Logo Banner

1x OLAPLEX POS Kit

SILVER DEAL

PURCHASE

3x OLAPLEX N°.0 Intensive Bond Building Hair Treatment

3x OLAPLEX N°.3 Hair Perfector 100ML

3x OLAPLEX N°.4 250ml Shampoo

3x OLAPLEX N°.5 250ml Conditioner

3x OLAPLEX N°.4-Purple Blonde Enhancer Toning Shampoo 250ml

3x OLAPLEX N°.5P Blonde Conditioner 250ml

3x OLAPLEX N°.4D Volume Detox Dry Shampoo 250ml

3x OLAPLEX N°.4C Maintenance Clarifying Shampoo 250ml

3x OLAPLEX N°.6 Bond Smoother 100ml

3x OLAPLEX N°.7 Bonding Oil 30ml

3x OLAPLEX N°.8 Bond Intense Moisture Mask

3x OLAPLEX N°.9 Bond Protector Nourishing Hair Serum 90ml

3x OLAPLEX Volumizing Spray

1x OLAPLEX Salon Kit

RECEIVE FREE

20x OLAPLEX Retail Paper Bags

1x OLAPLEX Broad Spectrum Chelating Treatment 370ml

1x OLAPLEX 4-IN-1 PROFESSIONAL Moisture Mask 370ML

1x OLAPLEX 2-Tier Display Stand

1x OLAPLEX Repeated Logo Banner

1x OLAPLEX N°.5 1LITRE Conditioner 1L

1x OLAPLEX N°.4 1LITRE Shampoo 1L

1x OLAPLEX POS Kit

PURCHASE

6x OLAPLEX N°.0 Intensive Bond Building Hair Treatment

6x OLAPLEX N°.3 Hair Perfector 100ml

6x OLAPLEX N°.4 250ml Shampoo

6x OLAPLEX No5 250ml Conditioner

6x OLAPLEX N°.4-Purple Blonde Enhancer Toning Shampoo 250ml

6x OLAPLEX N°.5P Blonde Conditioner 250ml

6x OLAPLEX N°.4D Volume Detox Dry Shampoo 250ml

6x OLAPLEX N°.4C Maintenance Clarifying Shampoo 250ml

6x OLAPLEX N°.6 Bond Smoother 100ml

6x OLAPLEX N°.7 Bonding Oil 30ml

6x OLAPLEX N°.8 Bond Intense Moisture Mask

6x OLAPLEX N°.9 Bond Protector Nourishing Hair Serum 90ml

6x OLAPLEX Volumizing Spray

1x OLAPLEX Salon Kit

RECEIVE FREE

50x OLAPLEX Retail Paper Bags

2x OLAPLEX Broad Spectrum Chelating Treatment 370ml

2x OLAPLEX 4-IN-1 PROFESSIONAL Moisture Mask 370ML

1x OLAPLEX 2-Tier Display Stand

1x OLAPLEX Repeated Logo Banner

1x OLAPLEX N°.5 1LITRE Conditioner 1L

1x OLAPLEX N°.4 1LITRE Shampoo 1L

1x OLAPLEX N°.4P Blonde Shampoo 1000ml

1x OLAPLEX N°.5P Blonde Conditioner 1000ml

1x OLAPLEX N°.4C Clarifying Shampoo (1000ml)

1x OLAPLEX POS Kit

PLATINUM DEAL

PURCHASE

10x OLAPLEX N°.0 Intensive Bond Building Hair Treatment

10x OLAPLEX N°.3 Hair Perfector 100ml

10x OLAPLEX N°.4 250ml Shampoo

10x OLAPLEX N°.5 250ml Conditioner

10x OLAPLEX N°.4-Purple Blonde Enhancer Toning Shampoo 250ml

10x OLAPLEX N°.5P Blonde Conditioner 250ml

10x OLAPLEX N°.4D Volume Detox Dry Shampoo 250ml

10x OLAPLEX N°.4C Maintenance Clarifying Shampoo 250ml

10x OLAPLEX N°.6 Bond Smoother 100ml

10x OLAPLEX N°.7 Bonding Oil 30ml

10x OLAPLEX N°.8 Bond Intense Moisture Mask

10x OLAPLEX N°.9 Bond Protector Nourishing Hair Serum 90ml

10x OLAPLEX Volumizing Spray

1x OLAPLEX Salon Kit

RECEIVE FREE

100x OLAPLEX Retail Paper Bags

4x OLAPLEX Broad Spectrum Chelating Treatment 370ml

4x OLAPLEX 4-IN-1 PROFESSIONAL Moisture Mask 370ML

1x OLAPLEX 2-Tier Display Stand

1x OLAPLEX Repeated Logo Banner

2x OLAPLEX N°.5 1LITRE Conditioner 1L

2x OLAPLEX N°.4 1LITRE Shampoo 1L

2x OLAPLEX N°.4P Blonde Shampoo 1000ml

2x OLAPLEX N°.5P Blonde Conditioner 1000ml

2x OLAPLEX N°.4C Clarifying Shampoo (1000ml)

1x OLAPLEX POS Kit

1x OLAPLEX Retail Stand

OLAPLEX RETAIL STAND

TRANSFORM INTO AN OFFICIAL OLAPLEX SALON

POS MERCHANDISING GUIDE

Follow these simple merchandising steps to maximise awareness of the new year POS and bundles, and see your profit margin flourish.

Join the salons who are already benefiting with high profit margins from their stand.

Stand Dimensions:

• Height: 2028.10mm

• Width: 638.00mm

• Depth: 480.00mm

N°.1 OLAPLEX MEASUREMENTS

WHEN USING OLAPLEX N°.1, FOLLOW-UP WITH OLAPLEX N°.2 EXCEPT WHEN PERMING. for further information, visit www.OLAPLEX.co.uk.

LIGHTENER IN-FOILS

powder

N°.1

(1-2oz) 3.75ml (1/8 oz) Less than 30g (1oz) 1.88ml (1/16oz) BALAYAGE

(1-2oz) 1.88ml (1/16oz)

than 30g (1oz) 1ml (1/32oz)

ON-SCALP / GLOBAL APPLICATION

(1-2oz) 1.88ml (1/16oz)

than 30g (1oz) 1ml (1/32oz)

Are you ready to experience Fabriq?

JEZ BARNETT, FOUNDER OF FABRIQ, REVEALS THE THINKING BEHIND THE NAME

“The Fabriq family of treatments radically transform hair, so it looks and feels fantastic. Every product we create is designed to deliver like no other. How? By combining the latest technology with our commitment to excellence and our passion for gorgeous, easy to manage hair. That’s the Fabriq difference.”

“Our aim has always been to give hairdressers a family of treatments and products that create the perfect canvas so that their clients can enjoy their best hair ever. We’ve come a long way since launching our first protein treatment over ten years ago. We can’t wait to embrace this change and dive even deeper into advanced hair repair.”

What will your Fabriq narrative be?

STRONGER, HEALTHIER HAIR IN UNDER 30 MINUTES. REHYDRATE REBUILD QUICK FIX - REHYDRATE PACK QUICK FIX - REBUILD PACK

Lightweight moisture for coarse, dry or damaged hair

• Contains a rich blend of Baobab, hydrolysed soy protein, carob bean extracts and oils

• Ideal for dry and damaged hair

• Provides a silky soft finish

Add strength and softness to weak, fine or limp hair

• Contains a blend of proteins and carob bean extract

• Protects against further environmental damage

• Creates exceptional strength and repair

Lightweight moisture for coarse, dry or damaged hair

Pack contains the following sachets:

• 2x ReHydrate Sachet (10 ml)

Add strength and softness to weak, fine or limp hair

Pack contains the following sachets:

• 2x Rebuild Sachet (10 ml)

FABRIQ QUICK FIX QUICK REFERENCE GUIDE

ReBuild - strength with softness for fine, thin or limp hair

ReHydrate - moisture without weight for coarse, dry or damaged hair

CLEANSE

Cleanse twice using Zero

(if the client has just had colour or has vivid colour, use Safe shampoo)

Don’t leave Zero on.

Do not comb through APPLY

Rinse. Towel dry.

Use a pinch of Quick Fix ReHydrate or ReBuild into the hair, working in 2 – 3 cm sections.

Massage from roots to ends –feel the tangles disappear! Comb through.

LESS IS MORE:

10 – 20 ml of product is usually enough, but you may need more for very long or thick hair.

DRY

Dry the hair on medium heat, without a brush.

The proteins reach their maximum effect as they become fully dried in, so make sure the hair is 100% dry.

RINSE

Once the hair is 100% dry, it just needs a thorough rinse.

AN EXTRA STEP FOR QUICK FIX+

Once the hair is mostly dry, blow-dry it in sections with a brush, to ensure it is 100% dry and ends have been smoothed.

Iron the hair slowly in large 3 – 4 cm sections at 180°C/355°F, using the EasyComb

Complete one smooth pass, let the section cool for two seconds, and then iron twice more.

It just needs a very thorough rinse.

GO ONLINE

Scan me to see the QUICK FIX process or access it here.

Quick Fix Cost per Application

1 x Zero 500ml

1 x QuickFix ReHydrate Mask 275ml

1 x QuickFix ReBuild Mask 275ml

£100.75 S ALON COST

3 x Build TryMe Pack (3x10ml) 3 x Hydrate TryMe Pack (3x10ml)

1 x Fabriq Carbon Large Comb

1 x Fabriq Carbon Tail Comb

1 x Fabriq Carbon Cutting Comb

1 x Fabriq Shark Clips

PROFESSIONAL

1 x Zero 500ml

1 x QuickFix ReHydrate Mask 275ml

1 x QuickFix ReBuild Mask 275ml

1 x Fabriq EasyComb

1 x Fabriq Smooth Straightening Iron (UK Plug)

HOMECARE

6 x Build Shampoo 250ml

6 x Build Conditioner 200ml

6 x Build Mask 100ml

6 x Hydrate Shampoo 250ml

TOTAL REVENUE

£1,944.00 SERVICE REVENUE

£1,080.00 £640.75 SAVING £173.25 RETAIL REVENUE

£864.00 S ALON COST

6 x Hydrate Conditioner 200ml

6 x Hydrate Mask 100ml

1 x Build Shampoo 500ml

1 x Build Conditioner 500ml

1 x Hydrate Shampoo 500ml

1 x Hydrate Conditioner 500ml

3 x Build TryMe Pack (3x10ml)

3 x Hydrate TryMe Pack (3x10ml)

1 x Fabriq Ear Protectors

1 x Fabriq Carbon Large Comb

1 x Fabriq Carbon Tail Comb

1 x Fabriq Carbon Cutting Comb

1 x Fabriq Shark Clips

1 x Fabriq Hairdressing Gown

5 x Fabriq Pump For Life 500ml

1 x Fabriq In-Salon Marketing Pack GET FREE

Proudly introducing our Enhanced Reset Formula…

Reset now delivers even greater transformations with our enhanced formula. We’re talking intensified strength and repair capabilities, smoother, more manageable hair with softer, shinier strands, PLUS resistance against humidity, frizz, and damage!

We’ve been huge fans of Fabriq (previously KeraStraight) since the start, but this new Enhanced Formula Reset takes it to a whole new level. This really is about giving our clients their best ever hair. In a time when everything seems to have been done, this is truly exciting.”

Delve deeper into the Reset family and each individual products key benefits…

Sally Brooks 3 x British Hairdresser of the Year & Fabriq Global Ambassador.

TRANSFORMS DRY, DAMAGED, WEAK, FRIZZY OR CURLY HAIR TO LEAVE HAIR SMOOTHER, STRAIGHTER, STRONGER AND EASIER TO MANAGE

ZERO REGULATE RESET TURBO LOCK

A super-gentle pre-treatment cleansing shampoo

• Free from sodium chloride and sulphates

• Low pH of 6-7

• Contains extracts of soybean and rice

Get ready for stronger and hydrated hair with Regulate

• Balances moisture and protein

• Contains extracts of soybean, palm, rice and carob bean

• Hydrates and strengthen every strand

The hero product for smoothing and straightening

• Smooths and straightens

• Contains a hydrolysed protein blend to repair and rebuild hair

• Adds supersoft shine

An optional extra for greater strengthening power

• Ideal for Afro, very curly or thick hair

• Provides greater strengthening power

• Enhances the treatment

Protect, replenish and seal the hair with Lock

• Replenished hydration using proteins, oils and seed extracts

• Protects against the damaging effects of heat

FABRIQ RESET QUICK REFERENCE GUIDE

1. CONSULT

It starts with innocent questions.

The less you know, the more you learn...

Q1 - Tell me about your hair

(or for a returning client, ‘Tell me, how’s your hair been?’)

Q2 - What would you love your hair to be?

If your client has colour, explain that Reset may shift some tone and intensity.

Introduce the Fabriq homecare they will need to take home.

3. APPLY

Apply Reset (or your Reset and Turbo mix) in 2 - 3cm sections starting at the nape, close to the root but not on it.

DO NOT APPLY DIRECTLY TO THE SCALP.

SINK–IN TIMES (cover with cap)

Cleanse twice with Zero.

Leave second shampoo on for 5 minutes for non porous hair only. Cover with a cap.

Rinse, towel-dry

Analyse for: weak and dry hair, strength of curl, areas that are already drying out.

Spray Regulate in 2 - 3cm sections, starting at the nape.

Comb through every section.

For very porous and fragile hair

Comb through after 20 minutes to check hydration. Leave on for a further 10 minutes

For normal, virgin, very curly, afro or resistant hair

Comb through after 30 minutes to check hydration. Leave on for a further 15 minutes.

FOR RESISTANT HAIR

Turbo is an optional additive that makes the treatment penetrate further.

Use on hair that’s normal, virgin, very curly, afro or resistant.

DO NOT use Turbo on porous, weak, very damaged, highly coloured or bleached hair.

MEASURING TURBO

Highly porous and weak hair DO NOT USE

Normal 1ml Turbo to 10ml Reset

Resistant, very curly, Afro or virgin 2ml Turbo to 10ml Reset

TIP: After sink-in; for extra straightening power on resistant, very curly and Afro (but not weak or fragile) hair, dry the treatment in with medium heat before rinsing.

FABRIQ RESET QUICK REFERENCE GUIDE

4. RINSE & LOCK

Rinse for 20 seconds.

(For white and light blonde hair, rinse for an extra minute.)

Gently towel dry, apply Lock, comb through, and leave for 2 minutes.

Rinse for 30 seconds.

Hair can be shampooed from just 30 minutes after the treatment, (for maximum straightening power on the curliest hair, we recommend not shampooing for the first 48 hours).

Hair must be rinsed with cool water for 3 - 5 minutes first. Most clients do that first wash at home, so make sure you tell them this before they leave.

They’ll need to use Fabriq Shampoos and Conditioners to get maximum results from the treatment and make sure the effects last for up to 4 months.

5. DRY & IRON

Blow-dry the hair until it’s 100% dry, finishing with a brush, ensuring all ends are smooth. Iron hair slowly in 2 - 3 cm sections using the EasyComb 1st Pass – iron the hair from roots to ends in one smooth motion and leave to cool for 2 seconds.

Continue ironing using the recommended heat setting and number of passes.

RECOMMENDED HEAT SETTINGS / PASSES

dry, slightly damaged

Weak, very damaged, highly coloured, bleached 1st pass each section

Virgin, very curly, resistant, afro-carribbean

Ends will often need less passes. Don’t iron white hair above

Final Pass – for the ultimate finish, iron the hair in giant sections, once at

GO ONLINE

Scan me to see the RESET process or access it here.

Homecare Hydrate

HYDRATE SHAMPOO HYDRATE CONDITIONER HYDRATE MASK HYDRATE - TRY ME PACK

A touch of luxury with every wash, for soft, shiny and ultra-smooth hair

• Adds lightweight moisture

• Perfect for revitalising dry, coarse or damaged hair

• Contains a unique blend of protein and seed extracts

For stronger and healthier hair that looks and feels silky-soft

• Works in harmony with Hydrate Shampoo

• Adds lightweight moisture

• Contains a unique blend of protein and seed extracts

A decadent treat to soften, repair and moisturise hair

• Works in perfect harmony with Hydrate Shampoo and Conditioner

• A once-a-week treat for the hair

• Provides a silky soft finish

Pack contains the following sachets:

• Hydrate Shampoo Sachet (10 ml)

• Hydrate Conditioner Sachet (10 ml)

• Hydrate Mask Sachet (10 ml)

Homecare Build

BUILD SHAMPOO BUILD CONDITIONER BUILD MASK

Delivering softness and flexible strengh, for noticablt thicker, fuller hair

• Contains a unique blend of proteins and plant extracts

• Adds body and volume

• Ideal for fine, weak or limp hair

Boosts volume and strength, for fuller locks that really shine

• Formulated to strengthen fine, thin or limp hair

• A pampering blend of lightweight, natural ingredients

• Protects the hair from breakage

Just one application a week leaves hair feeling stronger and softer with a gorgeous shine

• Repairs and reconstructs fine, weak or damaged hair

• Adds lightweight moisture for incredible shine

BUILD - TRY ME PACK

Pack contains the following sachets:

• Build Shampoo Sachet (10ml)

• Build Conditioner Sachet (10ml)

• Build Mask Sachet (10ml)

Homecare Safe

SHAMPOO

Beyond promising health, strength and unbeatable vitality. SAFE shampoo ensures hair remains vibrant, preserving its colour like never before.

• Intensifies colour vibrancy and longevity

• Boosts strength and softness

• Sodium cholride and Sulphate Free

• Designed to maximise Fabriq treatments but perfect for all

CONDITIONER MASK

Treat your clients hair to a lavish blend of unique ingredients, that doesn’t only protect their colour, but creates intense softness and strength.

• Intensifies colour vibrancy and longevity

• Boosts strength and softness

• Sodium cholride and Sulphate Free

• Designed to maximise Fabriq treatments but perfect for all

Luxurious hydration, for coloured hair that wants to stick around Packed with strength, vibrancy, and pure indulgence, ensuring coloured hair lasts

• Intensifies colour vibrancy and longevity

• Boosts strength and softness

• Sodium cholride and Sulphate Free

• Designed to maximise Fabriq treatments but perfect for all

Homecare Soothe

DIVE INTO SOOTHE SHAMPOO, CONDITIONER, AND TONIC TO EXPERIENCE TRANQUILLITY, BALANCE, AND VITALITY IN EVERY WASH

SOOTHE SHAMPOO

Treats and protects the scalp and also leaves hair stronger, smoother, and shinier.

• Gentle Formula: infused with natural soothers

• Botanical Treasures: African & Amazonian Botanicals provide additional nourishment and protection

• Flake-Free

SOOTHE CONDITIONER SOOTHE TONIC

Working in harmony to nourish and soothe both scalp and hair – restoring balance and vitality for softer more manageable hair.

• Nurturing Formula: nurtures both your scalp and hair

• Harmonious Blend: restore balance and vitality to your hair.

• Leaves your hair feeling calm, soft, and manageable

Infused with invigorating Menthol, refreshing Tea Tree, and revitalising Biotin, it refreshes and rejuvenates the scalp, leaving it ready to face the day ahead.

• Invigorating blend of Menthol, Tea Tree, Biotin, and botanical extracts,

• Tension Relief: soothes away stress and leaves you feeling refreshed and rejuvenated.

Product comparison

Kerastraight

Pre -Treatment Cleanser

Pre -Treatment Spray

Ultimate Treatment

Ultimate Booster

Moisture Lock

Moisture Mask (pro)

Protein Mask (pro)

Volume Enhance Shampoo

Volume Enhance Conditioner

Protein Mask (retail)

Moisture Enhance Shampoo

Moisture Enhance Conditioner

Moisture Mask (retail)

PRICE

How Fabriq Makes you Money

S ALON COST

REVENUE £1,782.00 £1,407.00 SAVING £497.00

PROFESSIONAL

1 x Zero 500ml

1 x Regulate 200ml

1 x Reset 1000ml

1 x Turbo 100ml

1 x Lock 275ml

1 x QuickFix ReHydrate Mask 275ml

1 x QuickFix ReBuild Mask 275ml

HOMECARE

6 x Build Shampoo 250ml

6 x Build Conditioner 200ml

6 x Build Mask 100ml

6 x Hydrate Shampoo 250ml

6 x Hydrate Conditioner 200ml

6 x Hydrate Mask 100ml

6 x Safe Shampoo 250ml

6 x Safe Conditioner 200ml

6 x Safe Mask 100ml

6 x Soothe Shampoo 250ml

6 x Soothe Conditioner 200ml

6 x Soothe Tonic 100ml

BIG BUSINESS

£1,049.75

£5,717.50

£4,680.00

£1,037.50

1

PROFESSIONAL

Did you know Cloud 9 have updated their distribution model to allow Salon Promotions to continue to drive and promote this amazing brand. This is fantastic news for us after 12 incredible years working with the brand.

CLOUD NINE. WE ARE FIERCELY KIND.

Our products get your style and are always designed with Kinder Styling Technology, giving you healthier, stronger, shinier hair every time. Consciously looking after the environment with our environmental scheme like no other. And always celebrating all kinds of beautiful.

Together, we can take kindness to new lengths

Here at Salon Promotions, we have always supported Cloud 9 and will continue to do so.

For more information or to place another order for professional or retail use, please call Salon Promotions Customer Service Team on 01282 444 900 or contact your Regional Business Development Manager.

THE ORIGINAL IRON

PERFECT FOR:

ALL HAIR TYPES

The bestselling Original Iron is perfect for all hair types. It features superior 11-setting heat control, our signature feature Revive Mode™, and Spring-Flex plates, to keep your hair healthy and strong.

THE NEW WIDE IRON

PERFECT FOR: LONG, THICK HAIR

Straighten longer, thicker hair faster, while maintaining hair health. Get sleek and straight results that last all day, with the Wide Iron’s wider plates, Revive Mode™ and the choice of 11 heat settings.

THE NEW SLIM IRON

PERFECT FOR: FRINGES AND SHORT HAIR

Unlock versatile looks on shorter hair with the Slim Iron, designed for touching up fringes and defining curls. This tech-packed, full-sized iron has half-inchw plates, making short hair styling a breeze.

THE TOUCH IRON PERFECT FOR: SPEEDY STYLING 2-IN-1 CONTOURING IRON PRO

Instant heat, instant style. Designed with our revolutionary touch plate technology, this buttonless iron heats instantly from the very first stroke, totally eliminating the heat up time. Featuring two temperatures and mineral-infused ceramic plates.

Perfect every look with the 2-in-1 Contouring Iron Pro - an award-winning straightener and curler in one. Our most advanced iron has 11 heat settings, Revive Mode™, and unique curved plates for versatile styling.

THE WIDE IRON PRO 2-IN-1 CONTOURING IRON PRO

Introducing the mother of all irons. Our new Premium Collection Wide Iron. Designed with Kinder Styling Technology including the revolutionary Revive Mode, to style and prioritise hair’s health. With a wider plate for your long, luscious, locks. Bigger plates, better than ever. Including i3 Earbuds worth £139 to elevate your style.

• REVOLUTIONARY REVIVE MODE

• VARIABLE TEMPERATURE CONTROL

• STYLE WITHOUT SNAGGING

The award-winning CLOUD NINE 2-in-1 Contouring Iron Pro is ahead of the curve. The first iron, designed to curl and straighten. Brand-new curved plate technology meets iconic CLOUD NINE features in one unstoppable tool so you can conquer any style, faster, easier, smoother.

• REVOLUTIONARY REVIVE MODE

• VARIABLE TEMPERATURE CONTROL

• STYLE WITHOUT SNAGGING

THE ORIGINAL CORDLESS IRON THE CURLING WAND

Charge in less time with longer battery life, so you can style in minutes and never lose a look. Designed with signature Kinder Styling Technology and for the first time, innovative Revive Mode for hair health on the move. Unrestricted, untethered, unleashed. The freedom to be who you are, wherever you are.

Experience an instant curl crush with the wand designed for every curl, from big and bouncy to soft and wavy. Always created with Kinder Styling Technology for healthier, stronger, shinier hair every time you style.

THE ORIGINAL HOT BRUSH THE NEW AIRSHOT PRO THE AIRSHOT

CLOUD NINE presents game changing taming with The Original Hot Brush. Touch up style. Smooth down strays. With Hair Tame Tessellation™. A revolutionary new bristle pattern that creates more grip, less slip. At the healthiest heat for you.

Introducing the new and improved Airshot Pro hair dryer. Featuring unique SelfClean Mode for long lasting performance and Variable Temperature Control to work at the healthiest heat for you. Prepare to be blown away.

Smooth frizz using heat tailored to your hair, with the Airshot’s Variable Temperature Control. Its mineral-infused heating element ensures a healthier blow-dry, and AntiStatic Technology tames flyaways.

• Variable Temperature Control

• Mineral-Infused Ceramic Barrel

• Swivel Cord

MAGICAL QUICK DRY POTION 200ML MAGICAL REMEDY 100ML

Saving you drying time and bringing out your shine. This truly Magical Quick Dry Potion is a powerful little bottle filled with heat protection, frizz and flyaway prevention and hair conditioning kindness. For healthier, stronger, shinier hair every time you style.

• Reducing heat damage

• Increasing smoothness and shine

• Reducing drying time

• Reduce your impact

This truly magical remedy is a powerful little bottle which helps to protect and strengthen existing bonds and repair broken ones while instantly sealing split ends for visibly shinier, stronger and healthier hair.

• Protect and Strengthen

• Mineral-Infused Ceramic Barrel

• Deeply conditioning

PRICE

MATTER OF FACT IS COMPLEX, BUT NOT COMPLICATED.

We embrace a deep level of scientific rigor and innovation in our product formulation and testing while delivering results and benefits without overwhelming our consumers.

ADVANCED FORMULAS, STREAMLINED ROUTINES

We create effective skincare that address multiple concerns in a single product, allowing consumers to achieve comprehensive results without the fuss.

TRANSPARENT, NO-NONSENSE COMMUNICATION

Our “Clinical Commitment” means we transparently share our unbiased testing results and clearly explain each product’s benefits, so consumers know exactly what they’re getting, without needing a background in skincare science.

OUR UNCOMPROMISING PROMISE: COMMITMENT TO CLINICAL TESTING

All of our final formulas undergo clinical testing with protocols that:

1. HAVE AN UNBIASED APPROACH:

• Research conducted by 3rd party, independent labs.

• Published in peer-reviewed, high-impact medical journals.

2. REFLECT THE REAL WORLD

• Conducted on diverse range of light to dark skin tones, as categorized by the Fitzpatrick scale.

3. MEASURE RESULTS IN MULTIPLE WAYS

• Expert Grading - a trained medical expert detects a difference

• Instrumental Measurements - we objectively measure a difference using equipment.

• Self-Assessments - users themselves perceive a difference.

OUR UNMATCHED ADVANTAGE: ACTISOLV™.

Our portfolio of 10+ patent-pending Actisolv™ technologies allows us to unleash the full potential of active ingredients like vitamin C and retinol, improving stability and efficacy, and delivering a smooth, luxurious formula—all while maximizing results and reducing irritation.

ACTIVE

• Products in blue packaging.

• Tackle stubborn concerns such as dark spots, wrinkling, and blemishes.

NOURISHING

• Products in white packaging.

• Soothe, restore, and reinforce skin’s moisture barrier.

BUY 1 OF EACH PRODUCT & GET 10% OFF

PURCHASE

1x Brightening + Firming Serum 30ml

1x Wrinkle + Texture Concentrate 30ml

1x Resurfacing + Hydrating Serum 30ml

1x Maximalist Age-Defying Moisturiser 50ml

1x Minimalist Hydrating Moisturiser 50ml

1x Barrier + Antioxidant Treatment 30ml

RECEIVE

10% OFF

BUY 3 OF EACH PRODUCT & GET 15% OFF

PURCHASE

3x Brightening + Firming Serum 30ml

3x Wrinkle + Texture Concentrate 30ml

3x Resurfacing + Hydrating Serum 30ml

3x Maximalist Age-Defying Moisturiser 50ml

3x Minimalist Hydrating Moisturiser 50ml

3x Barrier + Antioxidant Treatment 30ml

RECEIVE

15% OFF

BRIGHTENING + FIRMING SERUM (30ML)

YOUR VITAMIN C JUST GOT UPGRADED.

A waterless vitamin C serum with 20% fully dissolved, stable l-ascorbic acid plus Ferulic Acid and a powerful antioxidant Maritime Pine Complex. Clinically proven to visibly improve skin firmness, elasticity, fine lines and wrinkles, and skin tone evenness after just two weeks. Shelf-stable and effective for 24 months.

KEY INGREDIENTS:

• 20% L-Ascorbic Acid: pure and most robustly researched form of vitamin C. Visibly brightens skin tone and discolorations, improves the appearance of fine lines and wrinkles, and provides antioxidant defense.

• Ferulic Acid: A potent antioxidant that helps to defend against environmental aggressors and support the potency and stability of L-ascorbic acid.

• Maritime Pine Complex (Pinus Pinaster Bark Extract): An antioxidant-rich botanical extract to soothe and defend skin exposed to pollution.

BRIGHTENING + FIRMING SERUM

Improvement in dark spots after 2 weeks of usage.

Improvement in fine lines, wrinkles and skin elasticity after 4 weeks of usage.

WRINKLE + TEXTURE CONCENTRATE (30ML)

RETINOL, VITAMIN C, AND AZELAIC ACID.

Retinol, L-Ascorbic Acid, and Azelaic Acid are combined for the first time in this treatment to target and improve the multiple signs of aging including wrinkles, texture and tone, and dark spots in one powerhouse treatment that’s clinically proven to deliver for brighter, smoother, healthier-looking skin - without irritation.

KEY INGREDIENTS:

• 0.2% Encapsulated Retinol: The most well-studied anti-aging cosmetic ingredient. This vitamin A derivative is encapsulated to slowly release over time to ensure stability and potency, and will even skin tone, unclog pores, and improve the look of wrinkles & fine lines.

• L-Ascorbic Acid: The purest and most robustly researched form of vitamin C. Visibly brightens skin tone and discolorations, improves the appearance of fine lines and wrinkles, and provides antioxidants for environmental defense.

• Azelaic Acid: A multifunctional & non-exfoliating acid with soothing, brightening, and clarifying benefits.

• Bakuchiol: An antioxidant extract from the babchi plant that works synergistically with retinol to boost its stability and antiaging potency.

WRINKLE + TEXTURE CONCENTRATE

FRESH PRODUCT

Marked improvement in hyperpigmentation, skin firmness and texture after 16 weeks of usage.

FRESH PRODUCT

Marked skin tone evenness, texture, and firmness after 16 weeks of usage.

RESURFACING + HYDRATING SERUM (30ML) RESURFACING

EVOLVED.

An exfoliating, multi-acid serum combines polyhydroxy acid, salicylic, and tranexamic acids to clear pores of congestion, smooth texture and visibly brighten skin, along with with potent antiirritants and nourishing hydrators niacinamide and galactoarabinan to hydrate and strengthen skin’s barrier.

KEY INGREDIENTS:

• Multi-Acid Blend: A potent blend of acids helps to exfoliate, hydrate, and visibly brighten skin.

• Niacinamide: This multi-functional ingredient helps to even out skin tone, support skin’s barrier, and visibly improves skin texture.

• Galactoarabinan: Derived from the larch tree, this purified extract provides long-lasting hydration and helps support skin’s moisture retention.

• Maritime Pine Complex (Pinus Pinaster Bark Extract): An antioxidant-rich botanical extract to soothe and defend skin exposed to pollution.

RESURFACING + HYDRATING SERUM

Marked improvement in a large patch of hyperpigmentation on the forehead after 8 weeks of usage.

Visible improvement in skin mottling and hyperpigmentation under the eyes, across the lateral cheek, and jawline after 8 weeks of usage.

MAXIMALIST

MOISTURISER (50ML)

THE CREAM THAT OVERACHIEVES.

An age-defying, skin-quenching rich moisturizer that improves the appearance of wrinkles, dullness, and photoaging to reignite skin’s youthful look. Powered by peptides, hyaluronic acid, niacinamide, and bakuchiol, this silky moisturizer targets and visibly improves fine lines, wrinkles, uneven skin tone and texture, and loss of elasticity, improving skin’s overall look and feel.

KEY INGREDIENTS:

• 4% Peptide & Hyaluronic Acid Blend: Four different molecular weights of hyaluronic acid that can help reduce skin’s natural water loss, plus two fragment peptides that target visible signs of aging, combined for deeply hydrated, smoother, more youthfullooking skin.

• Niacinamide: A multi-functional ingredient that supports a strong barrier and brightens for visibly calmer, more resilient, even-toned skin.

• Hexylresorcinol: A powerful ingredient that helps to improve the appearance of dark spots and discolorations for more even-toned skin.

• Bakuchiol: This potent antioxidant helps to defend skin from environmental aggressors while improving the visible signs of aging.

MAXIMALIST AGE-DEFYING MOISTURIZER

MINIMALIST HYDRATING MOISTURIZER (50ML)

BARRIER HYDRATION GOT A BREAKTHROUGH.

This lightweight moisturizer was designed to provide sensitive skin with deep and lasting hydration without a heavy feel. It has a creamy, soothing texture that melts into skin, offering the perfect, gentle canvas on which to build an effective skincare routine. It is the perfect complement to more active serums and treatments and works beautifully as a daytime moisturizer under makeup.

KEY INGREDIENTS:

• 5% Pro-Vitamin B5: a.k.a. Panthenol, this ingredient is clinically proven to provide gentle yet deep hydration to parched skin.

• Liquid Crystal Lipids: skin-mimicking lipids that deeply moisturize, condition, and support skin’s barrier.

• Centella Asiatica: Purified extracts from this plant provide potent antioxidant defense while also visibly soothing and calming skin.

MINIMALIST HYDRATING MOISTURIZER

THE RESULTS ARE IN: 7K+ HOURS OF TESTING

An independent 2-week study of 31 female subjects, aged between 18 and 59 years old:

• There was a 55.7% reduction in skin dryness and scaliness as measured by Visioscan VC 20plus device.

• Statistically significant (P<.001) improvement in hydration, radiance and texture as measured by clinician grading.

• 96% of users agreed that skin texture was smoother and skin tone appeared more even.

BARRIER + ANTIOXIDANT TREATMENT (30ML)

RAISING THE BAR ON RADIANCE.

This nourishing treatment delivers a concentrated dose of barrier-supporting lipids along with a powerful combination of antioxidants to provide skin with a boost of moisture, defend skin against environmental aggressors and help strengthen the skin barrier.

KEY INGREDIENTS:

• Liquid Crystal Lipids: skin-mimicking lipids that deeply moisturize, condition, and support skin’s barrier.

• Bakuchiol: A purified extract from the babchi plant that is a potent antioxidant and can visibly improve the signs of aging.

• Turmeric Root: An antioxidant-rich botanical extract to visibly improve skin tone evenness and defend against environmental aggressors.

• Squalane: A moisturizing ingredient that slows water loss from skin and provides emollience for an improvement in skin softness and smoothness

• Tocopherol: aka Vitamin E, is an antioxidant found naturally in skin, and helps protect it from free radicals triggered by sun exposure.

• Ronacare AP: a powerful antioxidant that helps repair damage done by free radicals while protects against future damage and preventing more free radicals from forming.

REMOVE + REPLENISH GEL

BALM CLEANSER (150ML) RAISING THE BAR ON RADIANCE.

Coming 6th May

An ultra-gentle, skin-balancing, glycerin-based gel balm cleanser that removes makeup, dirt and sunscreen, and holds onto and boosts hydration for a nourished, supported and healthy skin barrier.

KEY INGREDIENTS:

• 85% GLYCERIN a powerful humectant that helps skin retain moisture, and feel more hydrated and nourished.

• CLEANSING ESTERS a mild blend of cleansing agents that efficiently and quickly remove makeup, sunscreen, and other impurities, allowing them to be rinsed away without stripping skin’s protective barrier.

• PHYTIC ACID this natural chelating agent helps to ensure a skinfriendly pH and offset hard water to ensure skin mildness and a clean rinse.

TREATMENT COMPARISON

PRODUCT NAME

PRIMARY PRODUCT FUNCTION

KEY ACTIVES

BARRIER + ANTIOXIDANT TREATMENT

Daily antioxidant + moisture treatment

Liquid Crystal Lipids + Bakuchiol +Turmeric Root + Squalane

KEY SKIN CONCERNS

Dry Skin, Damaged Skin, Uneven Tone

RESURFACING + HYDRATING SERUM

BRIGHTENING + FIRMING SERUM

WRINKLE + TEXTURE CONCENTRATE

Chemical exfoliant

Concentrated serum

Multi-Acid Blend + Galactoarabinan

Vitamin C (L-Ascorbic Acid) + Ferulic Acid

Concentrated night treatment

Encapsulated Retinol + L-Ascorbic Acid + Azelaic Acid

SKIN TYPES

KEY BENEFITS

Dry, sensitive, normal, combination

Barrier Support, Restored skin

barrier, Radiance, Smoother Skin, Antioxidants

Dark Spots, Pores, Uneven Texture

Normal, dry, combination, oily, acne-prone

Dullness, Loss of Firmness, Loss of Elasticity, Fine Lines & Wrinkles

Fine Lines & Wrinkles, Dark Spots, Uneven Texture, Uneven Tone, Loss of Firmness & Elasticity

Normal, dry, combination, and oily

Normal, dry, combination, and oily

Pore-Clarifying, Resurfacing, Brightening, Smoother Skin, Texture, Radiance

Brightening, Firming, Improved Fine Lines & Wrinkles

Improved Fine Lines & Wrinkles, Smoother Skin

Texture, Even Skin Tone, Improvement In Dark Spots

TEXTURE

Lightweight dry oil lightweight, clear fluid

Silky, smooth, waterless fluid

Fast-absorbing balm

MOISTURISER COMPARISON

PRODUCT NAME MAXIMALIST AGE-DEFYING MOISTURIZER MINIMALIST HYDRATING MOISTURIZER

PRIMARY PRODUCT FUNCTION

KEY ACTIVES

Moisturiser

Peptides + Hyaluronic Acid

KEY SKIN CONCERNS Sun damage, dehydrated skin, dullness, loss of firmness,

SKIN TYPES Dry, combo, normal

KEY BENEFITS

Immediate + long-lasting hydration, Brightens and lightens dark spots, Improves the appearance of wrinkles, Improved firmness, Improved elasticity, Smooths skin texture

Moisturiser

Multi-Acid Blend + Galactoarabinan

Dehydrated skin, compromised (redness, itchy, flaky) skin, sensitivities

Sensitive, acne-prone, combo, oily, normal

Barrier support, Deep + long-lasting hydration, Long-lasting moisture, Antioxidants, Visibly calm skin

TEXTURE Rich, nourishing, bouncy cream Gentle, hydrating gel-cream

PRICE

The science of skincare ... for hair

FOR BEAUTY BEYOND EXPECTATIONS, EXPERIENCE HAIRCARE AT ITS MOST LUXURIOUS, EXCEPTIONAL, SENSORIAL AND TRANSFORMATIONAL, AFTER JUST ONE USE.

Alterna believe that hair deserves as much care as the skin. For over 25 years, Alterna skincare-inspired formulas beautify hair in the same way using a targeted blend of enzymes and minerals that enhance the absorption of essential ingredients and supports keratin production for stronger hair and promote antiageing.

Powered by elements of the ocean, including Caviar Extract, Botanical Caviar and Seasilk, Alterna formulas are clean and environmentally-friendly, free from sulphates, parabens and phthalates.

Alterna products’ effectiveness is salon-tested by haircare experts and trusted by in-salon professionals

WHAT MAKES ALTERNA AMAZING?

Clinically tested formulas

Safe for colour

No SLS/SLES, no parabens, no phthalates

Protects hair from pollutants

FOR BEAUTY BEYOND EXPECTATIONS

Experience a hair transformation after just one use.

Adds moisture

THE KEY TO THE PREMIUM MARKET

ALTERNA X SALON PROMOTIONS Offers you...

THE SCIENCE OF SKINCARE FOR HAIR

• Enzymethrapy

• Age-Control-Complex

• Scalp Care

• Free-From Additives

• No Animal Testing

• No Harsh Ingredients

POWERED BY MARINE ACTIVITIES

Using Nature’s power to renew your hair with:

Nature’s richest sources of Omega-3 Fatty Acids rejuvenates the hair with moisture, elasticity and shine.

BOTANICAL CAVIAR

Vegan superfood for hair that’s youth-restoring, hair smoothing & vitamin & antioxidant rich.

A blend of marine botanicals that provide exceptional moisture to renew hair health.

CAVIAR
SEASILK

HAIR

TRANSFORMATION

AFTER JUST ONE USE

CAVIAR ANTI-AGING COLLECTIONS

REPLENISHING MOISTURE

For Healthier, More Youthful-Looking Hair

my hair. my canvas. collections.

RESTRUCTURING BOND REPAIR

For Deeply Repaired, Virgin-Like Hair

SMOOTHING ANTI-FRIZZ

For Luxuriously Smooth Hair

CLINICAL DENSIFYING

For Fuller, Denser-Looking Hair

MULTIPLYING VOLUME

For Thicker, More Voluminous Hair

INFINITE COLOUR HOLD

For Long-Lasting Colour

PROFESSIONAL STYLING

For Transformational, Elegant Style Every Day

A leave-in treatment masque that strengthens hair, reduces and prevents breakage, increases and maintains adds smoothness even after repeated washes, and significantly improves shine for hair that looks healthy.

KEY BENEFITS:

• Adds Shine

• Adds Moisture

• Heat Protection

• Smoothes Hair

• No Baddies

6 FREE Unit Price: £27.30 | RRP inv VAT: £52.10

SPEND

£350 on Alterna Products

RECEIVE FREE

6x CAVIAR Restructuring Bond Repair Intensive Leave-In Treatment Masque 50ml

CAVIAR ANTI-AGING REPLENISHING MOISTURE

• Replenishes and seals in moisture

• Improves overall look and feel of hair

• Smooths hair to provide softness and shine

• Replenishes and seals in moisture • Improves overall look and feel of hair

• Smooths hair to provide softness and shine

• Moisture

• Smoothness

• Anti-Breakage

• Provides lightweight hydration • Fights frizz

• Provides light, flexible hold

CAVIAR ANTI-AGING REPLENISHING MOISTURE

KEY BENEFITS

• Provides moisture to deeply hydrate parched hair

• Leaves hair soft, smooth and with added shine

• Adds elasticity to brittle hair to reduce breakage by up to 98%

KEY BENEFITS

• Replenishes moisture-starved strands

• Improves overall radiance and condition of hair

• Seals in moisture

KEY BENEFITS

• Formulated with Hydrolyzed Silk and Ceramide NP known to moisturize, repair damage, reduce frizz, improve manageability and add shine to the hair

• 58% improvement in smoothness after 6 uses

CAVIAR INFINITE COLOUR HOLD

KEY BENEFITS

• Clinically proven to deliver lasting vibrancy and shine for up to 70 days.

• Leaves hair moisturized, smooth and shiny.

• Cleanses while protectingcolor treatments.

• Free of added sulfates.

KEY BENEFITS

• Clinically proven to deliver lasting vibrancy and shine for up to 70 days.

• Leaves hair moisturized, smooth and shiny.

• Cleanses while protecting color treatments.

• Free of added sulfates. KEY

• Clinically proven to maintain color vibrancy and shine for up to 70 days.

• Leaves hair hydrated, smooth and shiny.

• Protects color treatments from UV-fade when used as a leave-in treatment.

• Protects hair from heat up to 450°F/ 232°C.

CAVIAR ANTI-AGING

RESTRUCTURING BOND REPAIR

• Color-safe formulas.

• Reduces breakage by up to 99%.*

• Repairs damaged hair and helps to mend split ends.

• Color-safe formulas.

• Reduces breakage by up to 99%.*

• Repairs damaged hair and helps to mend split ends.

• Helps to repair and replenish damaged hair while you sleep.

• Reduces breakage by up to 99%.*

• Helps smooth cracks and fissures in the cuticle layer.

• Helps seal the hair surface to repair and prevent damage.*

• Proven to help strengthen and reduce breakage and split ends by up to 99%.*

• Leaves hair healthier.

• Highly moisturizing.

• Repairs damaged hair and helps to mend split ends.

• Prevents breakage by 99%.*

• Hair is healthy looking and stronger after one use

• Reduces visible signs of hair damage while preventing breakage and future damage

• Glass Like Shine

CAVIAR SMOOTHING ANTI-FRIZZ

KEY BENEFITS

• Tames frizz and protects against humidity

• Improves shine and softness

• Improves texture and manageability

BENEFITS

• Tames frizz and protects against humidity

• Improves shine and softness

• Improves texture and manageability

• Tames frizz and protects against humidity

• Improves shine, softness, texture and manageability

• Reduces blow-dry time by 40%*.

• Adds instant shine

• Controls frizz

• Controls frizz

• Tames flyaway KEY BENEFITS

• Adds elasticity to brittle hair

• Increases shine

CAVIAR ANTI-FRIZZ

Sell Through Idea: Give your clients a nourishing anti-frizz treatment at the backwash, and offer them a free mini Anti Frizz Dry Oil Mist with every full size product they purchase.

KEY BENEFITS

• Tames frizz and protects against humidity

• Improves shine and softness

• Improves texture and manageability

• Contains an exclusive Climate Shield Complex that controls the level of humidity affecting hair to help provide smoother hair

• Regimen is clinically proven to provide over 80% less frizz in hair within the course of 72 hours (vs. untreated hair)

• Formulated with luxurious Caviar extract, rich in Omega fatty acids, vitamins and minerals to help defend and protect against the factors that cause hair to feel and look older: physical, chemical, and natural ageing

PURCHASE

MAXIMISE YOUR CAVIAR CLINICAL SALES WITH NEW, PROVEN CLAIMS

92% of participants reported they saw an improvement in the appearance of their hair thickness and fullness when evaluated by a licensed cosmetologist after 6 months*

90% of participants reported they saw less fall-out after 6 months***

90% of participants reported hair was less prone to shedding after 6months***

85% of participants reported their scalp feels healthy after 6 months***

87% of participants reported their hair appears thicker after 4 months***

Clinically shown to improve scalp health, when evaluated by a licensed cosmetologist*

*based on a 6-month clinical study with 39 participants

***based on a clinical study with 39 participants

CAVIAR CLINICAL DENSIFYING

KEY BENEFITS

• Gentle cleanses

• Gives the appearance of fuller hair

• Eliminates impurities and build up from the scalp

KEY BENEFITS

• Provides lightweight moisture and hydration to the hair.

• Increases volume and density to the hair.

• Makes thin hair appear fuller.

KEY BENEFITS

• Thickens strands so that hair looks and feels denser

• Helps prevent breakage to maintain existing strands

• Adds light hold for easy stylability

CAVIAR CLINICAL DENSIFYING DEAL

TRY CAVIAR BEST SELLERS AND SAVE 10%

CAVIAR ‘TRY ME’ BUNDLE

CAVIAR
CAVIAR STYLE

3x

3x

3x

3x

6x

6x

6x

6x

6x

6x

6x

6x

6x

6x

6x

6x Infinite Colour Hold Conditioner 250ml

6x

6x Replenishing Moisture Shampoo 250ml

6x Replenishing Moisture Conditioner 200ml

6x Replenishing Moisture Milk 147ml

3x

6x Replenishing Moisture Masque 487ml

6x Replenishing Moisture CC Cream 100ml

6x Replenishing Moisture Smoothing Gelee 100ml

Caviar
Caviar Backbar Infinite Color Vibrancy Serum 487ml
Caviar
Caviar

CAVIAR COLLECTIONS

Bond

Bond

RENEWING

SCALP CARE

Transformative textures & sensorial rituals

THAT LEAVE YOUR SCALP FEELING MOISTURIZED

Add a new treatment boost to your hair ritual with Alterna’s clinically tested Renewing Scalp Care collection. These new luxe vegan formulas are infused with our exclusive Scalp Moisture Complex to leave your scalp feeling moisturized. Our formulas also feature ingredients like sweet almond oil, white charcoal, sea salt, peppermint, tea tree oil, and hemp seed oil for a premium sensorial experience.

Products are made with 50% post-consumer recycled plastic and FSC-certified packaging—because planet care is important, too.

Why Scalp Care?

Just like with facial skin, we have different skin conditions on the scalp that may be affected by external factors and vary over time. In addition, these conditions may be worsened by, or partially resulting from scalp build-up.

Therefore, our scalp sometimes gets out of balance and needs to be restored in order to create an optimal environment for healthy hair.

Even if the scalp was not identified as the root of a hair concern, it can be exactly where we need to start to grow healthy hair. 50%

Renewing Scalp Care

SCRUB TO FOAM, 177ML

A clinically tested transformative vegan scalp exfoliator and shampoo that gently cleanses and exfoliates the hair and scalp, removing build up, leaving the scalp feeling calm, soothed and hydrated.

PEPPERMINT LEAVE-ON TREATMENT, 74ML

A clinically tested lightweight and fast absorbing vegan scalp treatment that leaves the scalp feeling moisturized and less dry.

HEMP LEAVE-ON TREATMENT, 74ML DUO PACKETTES

A clinically tested lightweight and fast absorbing vegan scalp treatment that leaves the scalp moisturized and feeling calm, soothed and less dry.

• 1x Scrub to Foam, 12ml

• 1x Leave on Treatment, 7ml

my life. my style. my hair. my canvas.

We believe that hair care is self-care. My Hair. My Canvas. is the newest expression of Alterna Haircare’s transformational experience.

Our high-performing, versatile products turn the everyday act of washing your hair into moments of self-kindness.

Featuring transformative textures and the benefits of Vegan Botanical Caviar, our vegan formulas elevate your haircare routine and make it fun and effortless to create customizable, beautiful looks.

Transformative, versatile, indulgently playful hair care to empower self-care and self-expression.

Featuring Vegan Botanical Caviar formulas, 50% post-consumer recycled plastic*

ingredients we love.

BOTANICAL CAVIAR

This ancient Asian super-food helps to improve moisture retention and smooth the cuticle to add bounce, shine and strength through the revitalising power of its unique blend of hydrating polysaccharides and free-radical neutralising antioxidants

LEMON PEEL EXTRACT

A clarifying agent used to rid hair of impurities, this citrus extract is rich in antioxidants to help neutralize damaging free-radicals and alpha-hydroxy acid to lift away surface dirt and pollution.

WATER LILY EXTRACT

This floral extract helps boost gloss and restore resilience to hair stressed by over-processing or environmental exposure with a rich blend of purifying tannins, free-radical neutralizing flavonoid antioxidants and calming essential oils.

A naturally absorbent mineral that reduces surface toxins and excess oil while gently exfoliating to help to remove dirt and hard water build up.

ALL MY HAIR MY CANVAS

WATER LILY EXTRACT

Premium grade, small pore, ubame oak charcoal powder provides superior absorption of excess oils, toxins and irritants to instantly purify and balance.

COCONUT SUGAR

The molecular structure of this simple sugar creates a high-lustre, non-drying bond with hair to provide texture, definition and control.

PRICKLY PEAR OIL

This precious oil’s high omega lipid profile and unique blend of free-radical scavenging antioxidants help to restore and protect hair by locking in moisture, smoothing cuticle damage and reducing the impact of oxidative stress.

This mineral rich extract is reputable for giving hair a softer texture, strengthens by restoring elasticity and suppleness, and helps remove hard water residue that can make hair feel brittle.

PERLITE
BAMBOO EXTRACT

ACCESSORISE

YOUR SALON WITH ALTERNA

AVAILABLE FREE OF CHARGE WITH YOUR ALTERNA ORDERS

SPEAK TO YOUR ACCOUNT MANAGER

AlternA Towel
Caviar water spray
Alterna Cutting Cape
White Retail bag
Caviar Brochure
Backbar Tray

PRICE

MY HAIR. MY CANVAS.

TEXTURE & CURLS

CANVAS Me Time Everyday Shampoo

CANVAS Me Time Everyday Conditioner

CANVAS More To Love Bodifying Shampoo

CANVAS More To Love Bodifying Conditioner

CANVAS New Beginnings Exfoliating Cleanser

CANVAS Any Way Texture Spray

CANVAS Easy Does It Air-Dry Balm

CANVAS Cool Hydrations Nourishing Masque

CANVAS Glow Crazy Shine Booster

CANVAS Jelly Fix Repair Booster

£11.50 £22.95

£0.90 £2.50

£11.50 £22.95

7.39

Curl Conditioner

Butter Masque

CANVAS Curl Cleanser
CANVAS
CANVAS

CLINICAL

CAVIAR

Freedom to create

SINCE ITS LAUNCH 2001, PROCARE HAS GROWN TO BE THE LEADING MANUFACTURER OF HAIR FOILS, DISPENSING SYSTEMS AND ALTERNATIVE COLOUR PLACEMENT PRODUCTS IN THE EU AND THE NUMBER 1 SELLING HAIR FOIL BRAND IN THE UK.

ProCare may have come a long way, but one thing hasn’t changed a bit since day one is their commitment to creating the best products possible, for stylists to do their best work, in an industry they absolutely love.

ProCare work hard to make sure their products are always innovative, intuitive and effortless to use, for consistent results every single time. ProCare believe that nothing should stand in the way of fabulous colour and the Freedom to Create.

FREEDOMTO CREATE

SINCE ITS LAUNCH 2001, PROCARE HAS GROWN TO BE THE LEADING MANUFACTURER OF HAIR FOILS, DISPENSING SYSTEMS AND ALTERNATIVE COLOUR PLACEMENT PRODUCTS IN THE EU AND THE NUMBER 1 SELLING HAIR FOIL BRAND IN THE UK.

Procare may have come a long way, but one thing hasn’t changed a bit since day one is their commitment to creating the best products possible, for stylists to do their best work, in an industry they absolutely love.

Procare work hard to make sure their products are always innovative, intuitive and effortless to use, for consistent results every single time. Procare believe that nothing should stand in the way of fabulous colour and the Freedom to Create.

FOIL MACHINE

The 24*7 Automatic Hair Foil Dispenser is our best selling revolutionary tool that redefines hair foil preparation, making it effortless, precise, and time-saving.

This state-of-the-art dispenser is the world’s first and only automatic hair foil dispenser, making it an essential addition to any salon.

The 24*7 foil dispenser produces up to 20 hair foils per minute.

Foil dispensers are the most hygienic way to prepare hair foil.

REFILL FOIL

Durable yet flexible, the 24*7 Refill Foil come prerolled on an easy-fit core for seamless reloading.

The 24*7 flexes to your needs, with customisable foil length, width, and fold size at your fingertips.

EMBOSSED SILVER FOIL

Professional embossed pre-cut silver foil sheets for highlighting and colouring.

Procare’s Pop Up Foils are pre-cut and pre-folded for the easiest application. They come in a compact dispensing pop-up box, saving time on preparation and colouring – perfect for busy days in the salon.

EMBOSSED FADEFOIL

SUPER WIDE EXTRA LONG PRE CUT SHEETS

Procare’s Superwide Extra Long Pre-Cut Fade Foil are ready when you are. Their extra wide Fade Foil Sheets slide out easy with an embossed finish. They don’t stick or tear when coming out of the box.

These foil sheets measure 130mm by 300mm. Their embossed texture provides an excellent hold and prevents slipping.

FLIP TO STAND BOX PULL FOILS OUT WITH EASE EMBOSSED FINISH FOR EXTRA GRIP RECYCLABLE ALUMINIUM

PROCARE TOWELS

Procare Premium Disposable White Towels are 100% biodegradable and super absorbent. They are lightweight and space saving, saving you time and money. Use daily or as a store cupboard essential. 40cm x 80cm

Salon Price: £37.67
Salon Price: £62.78

Procare’s best-selling range of hair foil offers choice and flexibility to professional hairdressers and comes in a wide range of colour, widths and lengths. Formulated and rigorously tested for use in highlighting and colouring. They are robust yet flexible, allowing you to get closer to the root and place colour with incredible precision.

SIMPLY CUT DISPENSER

Instantly recognisable from the traditional wooden design which inspired it, Procare’s new Simply Cut Dispenser is a great way to work with 1000m Foil Rolls if you prefer to hand tear.

Their updated version of the salon favourite features a safety blade and improved dispensing features.

Works perfectly with 225m, 250m, 500m & 1000m rolls from Procare Premium or Procare Essential ranges.

Made in the U.K.

Can be used for large refill foil rolls, up to 1000m

BALAYAGE FOIL

PREMIUM BALAYAGE FOIL

Procare have developed this premium wide foil for creative balayage work, to complement their existing specially formulated cling and cling-free films.

All films fit into the easy-to-use Procare Balayage Dispenser, allowing stylists to create stunning transformations with complete freedom, flexibility and control.

PURCHASE

Premium Meche range simplifies a hair colour application process. The transparent front panel allows the stylist to keep a close eye on the colour development, taking the guesswork out of the process. It’s a professional yet straightforward way to apply colour, ensuring stylists achieve desired results with ease.

TRANSPARENT FRONT PANEL VERSATILE FOR VARIOUS TECHNIQUES RELIABLE NON-SLIP HEADER TAPE

EMBOSSED FOIL

For the stylists who prefer an embossed texture over smooth foil, our premium product comes in superwide or ultrawide.

Features:

• GLITTERY DESIGN

• STRENGTH & FLEXIBILITY

• AVAILABLE IN 2 SIZES

WRAPS

Procare Wraps are a great way to place colour, get close to the root and help speed up development times. Made from a strong, light and thermal material, our Ultralight Foam Wraps are easy to use on both long or short hair. They can be used either folded in half on shorter hair or a second Ultralight can be placed on top of another if required.

LIGHTWEIGHT AND COMFORTABLE KEEPS SECTIONS SEPARATE

HOLDS HAIR SECTIONS IN PLACE

WRITE&WIPE TROLLEY

The Write & Wipe Colouring Trolley is the ultimate companion for every hairdresser and stylist. This innovative trolley ensures you never forget a colour formulation or client’s preferences again, providing a seamless and efficient experience in the salon.

With the Write & Wipe Colouring Trolley, you can effortlessly glide through the salon, organize your tools, and provide a superior experience for your clients. Stay efficient, professional, and environmentally conscious with this essential tool designed for modern hair styling professionals.

WRITE & WIPE SURFACE

EASILY ACCESSIBLE BIN

STAIN RESISTANT SURFACE

HAIR FREE WHEEL TECHNOLOGY WITH BRAKES

SALON PRICE £245.00

FOILER COMB

SEPARATE AND PICK UP FOILS FAST!

The industry’s first multi-purpose pintail comb that allows you to pick up and separate your foils whilst colouring. An innovative carbon comb which picks up individual foils with its unique magi-pad for easy foiling.

This sophisticated pin tail comb is strong yet flexible with heat resistance of up to 240°C. The lightweight fine tooth design easily glides through the hair to give the stylist the perfect tool for colouring techniques, backcombing and perm winding.

EACH COMB INCLUDES 20 PADS

SALON PRICE

CERTIFICATE OF PRICE AGREEMENT

THIS CERTIFICATE IS PRESENTED TO :

Is eligible for our contract offer of 6 & 1 free for 2025.

SIGNATURE

DATE AUGUST 2022 - 2025

FAST FOILER
Foiler (BLUE)
TROLLEY FOIL

Enhance your client experience

ECOHEADS IS A YOUNG AND INNOVATIVE BRAND, BORN FROM A PASSION FOR INNOVATION WITH A PURPOSE. FORMED IN SYDNEY, AUSTRALIA WITH A VISION FOR THE FUTURE, ECOHEADS PROVIDE SMART SOLUTIONS THROUGH SIMPLE AND AESTHETIC PRODUCTS. WE BELIEVE THAT PRODUCTS SHOULD BOTH ENHANCE YOUR CLIENT EXPERIENCE, BENEFIT YOUR WORKING FINANCES WITHOUT SACRIFICING THE HEALTH AND SAFETY OF OUR ENVIRONMENT.

KEY BENEFITS OF BECOMING AN ECOHEADS SALON

FOR THE STYLIST FOR THE BUSINESS

The Sho\Nerhead

DISCOVER THE ECOHEADS SYSTEM

The Adaptor

The Shield

Clean water with double the water pressure and upto 40% reduction in damaging minerals.

This attachment allows the system to be simple and effortless to implement in a busy salon environment.

The first step in the system. The Shield is a pre-treatment that is an instant alkaline to acid pH regulator designed to instantly shut down the cuticle.

A mild cleansing pod to prime all hair types, colour or treatment service.

Colour/ Treatment

This is where and when you can apply any of the following traditional colour or treatment services:

- permanent tint - demi - semi - toners - treatments - colouring hair extensions

A post-colour treatment that seals the cuticle.

Designed with a rich phytocomplex that nourishes and protects the hair, providing hydration with effortless detangling capabilities. SEALER

Designed with a rich phytocomplex that nourishes and protects the hair, providing hydration and effortless detangling capabilities- The Sealer is a one of a kind treatment.

SHIELD

The Shield is extremely effective in reducing the pH of the hair fibre, balancing porosity to prime the hair before a P.O.D service.

Softens the cuticle and increases the pH of the water flowing on hair, promoting the healthy lifting of hair cuticles for better colour binding and treatment uptake.

Scan the QR code or click below to watch how the system works!

https://salonpromotions.filecamp.com/s/i/5gWnfeuO51Nr0GE6

The Mineral Cleansing Spray

The Mineral Cleansing Spray by ECOHEADS effectively cleanses hard water, mineral and chlorine buildup on hair. Enriched with deep chelating and moisturising actives, this demineralising spray creates a clean and even canvas before any professional colour or treatment service for optimal results within minutes.

FEATURES BENEFITS

GLUCONO DELTA LACTONE (GDL):

SODIUM GLUCONATE and TRISODIUM ETHYLENEDIAMINE

DISUCCINATE (Trisodium EDDS):

POLLUOUT DETOX (Sodium Polyitaconate, Sodium Citrate, Sapindus Mukorossi Fruit Extract)

natural poly-hydroxy acid derivative that can be used as a gentle ingredient in exfoliation products. It displays chelating and moisturising properties.

chelating agents that binds undesirable metal ions making them soluble.

Active ingredients designed to remove harmful particles and interferences from hair, such as calcium, magnesium, copper, and other pollutants.

The Mineral Cleansing Spray

WHEN TO USE:

Use on hair before a colouring service on dry hair or as stand-alone chelating treatment.

WHY IT WORKS:

• Natural amino acids help gently open the hair cuticle

• Chelating agents remove unwanted minerals from the hair

• Active ingredient help remove pollutants from hair

• Removes up to 28% of Chlorine build up in one wash*

• Remove up to 73% of Copper build up from hair*

• Removes up to 55% of Iron build up from hair*

• Removes up to 15% of Limescale build up from hair*

WHO IS IT FOR?

This is for professional, in-salon use only to effectively remove mineral and chlorine buildup from clients’ hair caused by hard water or swimming. This treatment restores the hair’s health, removes dulling deposits, and prepares hair for optimal colour, treatment and styling results. We recommend stylists perform a Detox Treatment, using The Mineral Cleansing Spray on all new clients to ensure they are starting with a clean, demineralised canvas before starting any service.

*based on lab testing on polluted hair swatches

LAUNCH DEALS

Clean water with double the water pressure and upto 40% reduction in damaging minerals.

This attachment allows the system to be simple and effortless to implement in a busy salon environment.

The first step in the system. The Shield is a pre-treatment that is an instant alkaline to acid pH regulator designed to instantly shut down the cuticle.

A mild cleansing pod to prime all hair types, colour or treatment service.

This is where you can apply following traditional or treatment - permanent - demi - semi - toners - treatments - colouring hair

Adaptor

The

The X - Pack

These days it’s all about customizing your own formulas, but not everyone has the luxury of an assistant to clean bowls and brushes between mixes. The X-Pack gives you the ability to create your masterpiece without pausing for a quick rinse.

The Ping X-Pack include:

• 4 Mixing Bowls

• 2 Tint Brushes

• 1 Magnetic Blade

ECOHEADS STARTER KIT

The Showerhead X

• Reduces water and energy usage by up to 65%

• Increases water pressure

• Filters and cleans water

• Introduces negative ions to soften the water

• Removes sediment, rust, and sand

The Ping X Mixer

• USB charged

• Slow speed mixing option

• Dual timer settings

• Detachable blade

• Magnetic safety feature

• Fume-free mixing

Imagine the Style

HOT TOOLS LONG-LASTING PRODUCTS ARE INSPIRED BY PROFESSIONALS WHO DEMAND EXCELLENCE IN HIGHPRESSURE STYLING ENVIRONMENTS. FROM BEHIND THE SALON CHAIR TO BACKSTAGE AT RUNWAY SHOWS, PHOTOGRAPHY SHOOTS AND FILM SETS, HOT TOOLS TAKES CENTRE STAGE WHEN IT COMES TO EFFORTLESS STYLING.

With over 30 years of salon experience and trusted, expert performance, Hot Tools Professional have led the way in innovative design and heat styling tools in the USA, and due to high demand, stylists across the UK and Europe can now express themselves with Hot Tools.

Through the latest innovations, technical features and advanced ergonomic designs, Hot Tools products help all stylists be at their creative best, delivering powerful va-va-voom styles at accessible prices.

SAVE UP TO 50% OFF

NICOLE SCHERZINGER JOINS

THE ICONIC HAIR TOOLS

BRAND TO SHOW FANS HOW SHE CREATES HER STYLE

Hot Tools, the go-to brand of professional stylists for over 30 years, is thrilled to announce a yearlong partnership with GRAMMY® nominated artist and television personality Nicole Scherzinger. As a long-time fan of Hot Tools, Nicole inspires people with her signature, effortless waves and favourite hair-flip worthy looks

I am so excited to be teaming up with Hot Tools. Everyone around me knows how much I love the brand, so this partnership is a perfect fit. I love expressing myself through my hair and my style, whether I’m performing on stage or hanging at home, and Hot Tools makes that so easy. I can’t wait to share all the new looks I have planned this year with people everywhere."

BLACK GOLD STEAMSTYLER

The Pro Signature Steamstyler™. TLC for your hair with every use. Steam gently surrounds strands and evenly heats hair to lock in styles.

Easily create your favorite looks from straight to curls with 1 1/2” charcoal ceramic plates. Great for everyday use. The Steam Styler is for all hair types with 6 heat settings (up to 450˚ Fahrenheit).

• 30% LESS HEAT* Steam gently wraps hair for even heat, quick styling, and long-lasting hold

• Micro-Shine Finish FOR ALL HAIR TYPES: 6 heat settings reaching up to 230˚ Celsius

BLACK GOLD DIGITAL CURLING IRON

The Black Gold Curling Iron has a Black Gold styling surface for extra smooth shiny styles, and variable heat settings for all hair types and faster results, with a fast 30-second heat-up and a high heat up to 235°C.

With an LED Digital Readout allowing for 26 variable temperatures, a last setting memory and customisable digital controls, the Black Gold Curling Iron delivers the ultimate curls.

• 2hr Auto Shut-off

• Easy to use design

• Illuminating Light Ring

Take your creativity to the next level with the effortless evolve® styler. Designed for flawless styling that goes beyond simply straightening.

Its unique cylindrical design will arm you with everything you need to express your unique self.

• Straighter results

• Less Damage

• Reduced fizz for smooth, shiny hair

• Black Gold titanium micro-shine

BLACK GOLD CURL BAR

Get a new angle on curls with the Hot Tools Curl Bar 90 °ANGLE DESIGN is all about comfort, keeping the wrist and arm at a natural position and allowing easy left to right hand transition.

• Pulse Technology

• Revolutionary Ergonomic Design

• Digital Temperature Control Dial

• On/Off Push Button Switch

• Glowing Light Ring

• 2019 Hair Awards Best Curling Product Winner

BLACK GOLD CURL BAR SET

he Hot Tools Black Gold CURLBAR Set is an innovative new curling iron system combines a unique ergonomic design with the versatility of four interchangeable barrel for unlimited styling options. The innovative new Hot Tools

® CURLBAR Set is designed to help hair professionals deliver superior styling results while reducing strain on muscles and joints. This uniquely shaped, high-performance hair care tool truly is “A New Angle of Curls

• 19, 25, 32, 38mm barrels

• Handle stand for organised, easy-access

• Heat resistant mat

The New Black Gold Volumizer is the revolutionary new addition to the Hot Tools collection in a Black Gold finish.

The Volumizer has a revolutionary Oval Barrel

- Easier, faster styling with less stress reducing the time and effort needed to achieve perfect curls, volume and movement.

• Frizz-free shine in half the time

• 2-in-1 for power and volume

• Salon smooth hair at home

• Black Gold titanium micro-shine

• Charcoal activated bristles

The New Black Gold Volumizer Set is the revolutionary new addition to the Hot Tools collection in a Black Gold finish.

The power of a dryer combined with the versatility of a styler, the black gold Volumizer Set delivers perfect results in a fraction of the time of a traditional blow dry.

• 71mm head for epic volume.

• 61mm head for short hair & soft movement

• Detachable design

• One step salon blowdry

• Salon style in up to half the time*

BLACK GOLD VOLUMISER
BLACK GOLD VOLUMISER SET

Unleash your creative energy

ESTABLISHED IN 2007, DIVA PRO STYLING GREW QUICKLY TO BECOME THE UK’S LEADING SALON-EXCLUSIVE ELECTRICAL BRAND. WITH HIGHLY SUCCESSFUL PRODUCTS WITHIN EVERY DRYING AND STYLING CATEGORY, IT HAS BECOME RESPECTED AS THE GO-TO BRAND FOR HIGH-QUALITY INNOVATION AT TRADE-FRIENDLY PRICES.

The brand is stocked in most UK wholesalers, with its reputation spreading throughout Europe where the brand is represented by France’s leading hairdresser Christophe Gaillet, whose enviable client-list also includes Gucci, Nina Ricci and L’Oreal Professionnel.

• 3m professional cable SAVE 35%

With greater airflow for faster drying, plus increased air pressure for faster styling, the new lower-noise Atmos 2 will revolutionise your salon drying and styling.

This ultimate high-speed digital salon dryer comes complete with Ultra Ionic conditioning for a superior style and finish.

FEATURES:

ATMOS ULTRA CONDITIONING SYSTEM:

• Speeds dry time

• Improves feeling and manageability

• Increases shine

ATMOS DIGITAL CONTROLS:

• 3 Heats / 3 Speed / Cold Shot

• Heat and speed indicator lights

• Reduces frizz and static

ATTACHMENTS:

• Extra large deep bowl diffuser

• 6mm and 8mm magnetic drying nozzles

ATMOS DRY
ATMOS ATOM

Products for being a top-notch colourist

FRAMAR™ STARTED OUT AS A LOVE STORY WHEN FRANK WAS STYLING MARIA’S (FRA-MAR) HAIR. AFTER GETTING HITCHED, FRANK CAME TO ENGLAND AND DISCOVERED THE USE OF FOIL IN THE HAIR INDUSTRY, AND WANTED TO IMPLEMENT THE METHOD INTO HIS SALONS, ELIMINATING CAP AND NEEDLES.

AFTER A LITTLE DIGGING, AND A LOT OF TESTING, FRANK AND MARIA COFOUNDED FRAMAR ENTERPRISES™ IN 1986.

To date, FRAMAR continues to grow as a family and business, launching sales internationally in over 40 countries and growing. FRAMAR now make over 100 products including foil, dispensers, accessories, gloves, furniture, brushes, and more.

Branded as a company that caters to the people, FRAMAR’S main inspiration is to make products for the salon professional that promotes excitement in a stylist’s day to day life.

BUY 5 OF 1 ITEM AND SAVE 15%

BUY 10 OF 1 ITEM AND SAVE 20% BUY 2 OF 1 ITEM AND SAVE 10%

COLOUR BRUSHES

FAMILY PACK

3 PIECES

One precision pin tail brush, one extra wide brush, one classic Framar brush.

£5.70

TRIPLE THREAT SET

Used for ultimate precision with three flat brushes.

CLASSIC COLOUR BRUSH

The classic Framar Brush used for almost any application.

PIN TAIL BRUSH

Color Brush with metal pin tail and added grip provides extreme ease of use.

£2.30

£5.70 BIG DADDY SET

3 PIECES

Incredible for quick color applications. Holds more color for wider sections.

£7.40

£3.05

POWER PAINTER

2 PIECES

Incredible for hair painting & balayage. Fast application with larger surface coverage.

£6.45

DETAIL BRUSH SET

2 PIECES

One straight brush & one angled brush for detailed balayage.

£5.15

HAIR BRUSHES

BLACK TO THE FUTURE DETANGLE BRUSH

Brush through wet or dry hair with ease. Effortlessly detangles even the most stubborn knots.

£7.10

CHAMPAGNE MAMI DETANGLE BRUSH

Brush through wet or dry hair with ease. Effortlessly detangles even the most stubborn knots.

£7.10

BACKWARD BIB

Protects clients, chairs, and capes from stains. 35” length.

£10.85

PURPLE REIGN DETANGLE BRUSH

Brush through wet or dry hair with ease. Effortlessly detangles even the most stubborn knots.

£7.10

KOLOR KILLER WIPES

Easily removes color stains from hands, face, and neck.

£5.50

THE HIPSTER

This luxury faux leather tool belt is waterproof, durable, soft and easy to clean.

£19.00

TOYS & BOWLS PADDLE BRUSHES

BLACK TO THE FUTURE PADDLE BRUSH £8.50

SWEAR PADDLE BRUSH £8.50

PADDLE PACK

Exceptional for giving support while painting or doing highlights.

£6.05

MIXER

Mixes color quick & easy. Rubber loops won’t alter hair color like metal loops.

£4.50

& COLOUR BOWLS

7 PIECES

Each bowl locks into each other creating a stable surface.

£11.30

CHAMPAGNE MAMI PADDLE BRUSH £8.50
PINKY
MIGHTY
CONNECT

FILM & MECHE

FUNKED UP FILM

Biodegradable with zero cling. Incredible for color blocking on all balayage applications. £9.80

MANIAC MESH

50 PIECES

Hugs color and lightener, eliminating slippage.

FOIL

CLIPS

Rubberized texture allows for increased hold.

Serrated edge to stay put.

Great for small, precise sectioning.

PRICE LIST 2025

COLOUR BRUSHES

Salon-only professional brushes & combs

KENT SALON IS A DYNAMIC COLLECTION OF 19 BRUSHES MADE BY KENT, THE OLDEST BRUSH COMPANY IN THE WORLD AND TO BE SOLD DIRECTLY TO SALONS, NEVER ON THE HIGH STREET.

No corners have been cut and no expense spared in pursuit of perfection. These are not just typical hair brushes, these are precision tools for those seeking perfection from their kit.

Professional hairdressers throughout the world have always loved using Kent Brushes but occasionally found it tricky to retail them in their salons because the same brushes are invariably available from many shops on the high street.

So in answer to this Kent Salon decided to put their 235 years of brush making knowledge and expertise to good use and create what they feel is a range of the most technically perfect brushes for salon use and home styling.

The real icing on the cake though is the fact that the public can only buy Kent Salon brushes from a salon that chooses to stock them, they can’t buy direct or through any wholesalers and certainly not online, they have to buy from their local salon!

Kent Salon Combs & Brushes

Kent Salon’s luxury hand-finished, hard rubber combs and brushes feature seamless teeth to ensure no cuticle damage, and are gentle on both hair and scalp.

Developed for the salon professional, they can endure high heat and are resistant to chemicals.

Their advanced FLEXINITE technology allows Kent Salon combs and brushes to be flexible, strong & durable, and tough enough to withstand BARBICIDE.

Flexinite Technology

FLEXINITE is a smart comb technology that is sensitive to changing temperatures. It mimics hair and flexibly moves when treated with heat and chemicals so that the hair glides through smoothly with minimal hair damage.

FLEXINITE regains its original shape once it has cooled.

Brushes

ONE Brush Small Counter Display Brush Counter POS Display Narrow Stand Holds 18 Brushes
SALON PRICE
£20.00
Cushion Oval Brush KS02
Vent Curved Brush
KS03
Vent Brush
KS04
Back Comb KS05
Large-Fine Paddle Brush
KS06
Small-Fine Paddle Brush
Large-Wide Paddle Brush
KS08
Small-Wide Paddle Brush
KS09
7-row Detail Brush
KS10
55mm Ceramic Radial Brush
KS11 44mm Ceramic Radial Brush
KS12 35mm Ceramic Radial Brush
KS13
25mm Ceramic Radial Brush
KS14
34mm Nylon/Bristle Radial Brush
KS15
42mm Nylon/Bristle Radial Brush
KS16
52mm Nylon/Bristle Radial Brush
KSXL
70mm Nylon Radial Brush KSXS
16mm Ceramic Radial Brush

Combs

Pintail comb with metal pin
KSC02
Pintail comb with hard rubber pin
KSC03
Trimmer comb
KSC07
Wide tooth styling comb
KSC08
Tapered comb
KSC09
Handle comb

Ceramics 5+1 Deal

5x Ceramic brushes (any mix)

RECEIVE FREE:

1x Ceramic brush of your choice

PADDLE BRUSHES

Formulas that “go straight to the point”

AN ESSENTIAL BRAND WITH SPECIFIC PRODUCTS DESIGNED FOR THE CUSTOMER’S MAIN NEEDS. STRICTNESS, CLEAN SHAPES, FORMULAS THAT “GO STRAIGHT TO THE POINT”

It is an essential, pure, slim brand. It goes straight to the point to respond specifically to the needs and wishes of modern customers: colour, care, finishing, silky offers everything necessary for a healthy, always up-to-date look. The silky woman is contemporary, pragmatic, not influenced by passing fashions, yet is nevertheless interested in all that is elegant, natural and not excessively artificial.

A brand conceived and produced in Italy and present in more than 80 countries around the world.

To better represent the modernity and the new positioning of Silky, we present an important revolution of the flagship product: the COLORATION

FEATURES

Essential botanical extracts

Micro pigments of high quality

Calibrated Ammonia System

Stabilized oxygen cream

100 intermixable shades

2-1 system

100ml tubes 1:1.5 mix

Vitamin C

Features & Benefits

BENEFITS

Healthy, damaged free, Long lasting, fabulous coverage

Longer lasting

Gentle on the hair and scalp. Helps to deliver the colour deeper for a lasting result

More = stability, oxidation and protection

Cost effective, brings the Artistic Colouring inside you!

Permanent and demi permanent

Easy to mix, stain free

Easily absorbed into the hair

Conditioning agents

Anti oxidants

Inspired fashions and trends

THE BRAND THAT INSPIRES THE HAIRDRESSER WITH THE LATEST FASHIONS AND TRENDS

It is the brand that inspires the hairdresser with the latest fashions and trends. It helps to become a reference point for a large, variable clientele and gives the instruments to offer quality services and products which range from basic to more daring treatments and looks for a younger public. It has quality and know-how proven by 30 years on the market and an ideal price position for a woman who wants visible results on her hair, who frequently goes to the salon to always have herself in order, but every so often would like to change with new more creative and coloured styles.

THE DESIGN

TOUCH TONE

Touch tone on tone is a Ammonia-Free colouration enhancing the natural hair colour, reviving old and new highlights. Giving deep shades, Touch tone on tone intensifies the natural base with long lasting results.

• 100% ammonia free – less damage

• Covers white hair up to 70%

• Longevity 15-20 washes

• Reconstructing and moisturizing properties

• 40 intermixable shades

• Floral and spicy fragrance with ginger and shea, for a pleasant sensation during treatment

TOP SELLERS

12x Paint Bang Colour Tubes (any mix) RECEIVE FREE

2x Paint Bang Colour Tubes

Two specific activators have been developed, to get various results, customised to meet different needs:

7 VOL FOR NATURAL AND BRILLIANT SHADE

• Natural high shine tones

• White Hair coverage up to 50%

13 VOL SPECIAL RED FOR VIBRANT SHADES

• Vibrant high shine tones

• White Hair coverage up to 70%

1:1.5 COLOUR DILUTION

A creamy activator allows you to create more intense and long lasting result.

REPLENISHMENT OFFERS

PURCHASE

120x Fantastic shades of Nouvelle Colours, 60ml

RECEIVE FREE

12x Nouvelle Peroxides

12x Silky Bowls and Brushes

2x Shade charts (Free items worth £203.00)

PURCHASE

80x Fantastic shades of Nouvelle Colours, 60ml

Nouvelle Peroxides 8x Silky Bowls and Brushes 1x Shade chart (Free items worth £103.00)

PURCHASE

40x Fantastic shades of Nouvelle Colours, 60ml

4x Nouvelle Peroxides 4x Silky Bowls and Brushes 1x Shade chart (Free items worth £76.00)

The sustainable alternative to hair foils

THE BEAUTY INDUSTRY IS ONE OF THE LARGEST PRODUCERS OF ALUMINIUM WASTE, WITH EACH SALON USING AN AVERAGE OF 2KM OF TINFOIL A MONTH. MOST OF THIS ENDS UP IN LANDFILL WHERE IT CAN TAKE OVER 400 YEARS TO DEGRADE. PAPER NOT FOIL IS THE FIRST TRULY SUSTAINABLE ALTERNATIVE, WITH NO TOXIC WASTE IN PRODUCTION OR DISPOSAL.

PAPER NOT FOIL is a revolutionary eco-friendly alternative to traditional foil. It is completely recyclable, can be reused, and is loved by salons all over the world who want to take an ecological approach to their business. An incredible 27 sheets of Paper Not Foil can be made from the energy it takes to make one sheet of aluminium foil. Its chalk like texture means it grips well to the hair, and unlike foil you don’t need to fold the edges over into parcels, saving time when applying colour. Simply place onto the hair, apply colour and fold together.

Small + Large - 250 sheets

1 x Small (10cm x 40cm)

1 x Large (13cm x 40cm)

250 sheets of each

Small + Large - 500 sheets

1 x Small (10cm x 40cm)

1 x Large (13cm x 40cm)

500 sheets of each

PRICE

PAPER NOT FOIL

x

£25.00

Dolly Head NATALIA
Dolly Head LOUISE
Dolly Head INGRID
Dolly Head ERIKA
Dolly Head GWYN
Dolly Head ALYSE

• E: info@salonpromotions.co.uk • W: www.salonpromotions.co.uk

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