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At Haden, we believe the kitchen is the heart of the home. It’s where routines turn into rituals and everyday moments create lasting memories. Rooted in British design and shaped for modern living, our collections bring togetherkettles, toasters, coffee makers and microwaves in thoughtfully coordinated ranges.
This catalogue presents a curated selection of countertop appliances designed to sit beautifully together, pairing distinctive style with purposeful performance for kitchens that feel welcoming and complete.


EVERY HADEN APPLIANCE COMES WITH A 1 YEAR WARRANTY O ffering added peace of mind as you enjoy the moments that matter.


Inspired by classic kitchen forms, this collection blends rounded silhouettes and expressive colour to bring nostalgic warmth and character into the home.

1.7 LITER KETTLE





Features Specifications
• Rapid boil
• 1.7L capacity, makes 6 cups
• Temperature dial
• Water level window
• 360° rotational base
• Extra removable filter
• Inner/Outer (1/6)
• H11.75 × W9.3 × D7.5 inches
• 120V | 60Hz | 1500W





Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Self-centering guides
• Removable crumb tray
Specifications
• Inner/Outer (1/4)
• H7.5 × W12.5 × D8.8 inches
• 120V | 60Hz | 900W





Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Self-centering guides
• Removable crumb trays
Specifications
• Inner/Outer (1/4)
• H7.5 × W13 × D10.8 inches
• 120V | 60Hz | 1500W
An enduring expression of the brand, this collection unites familiar forms and refined detailing in a timeless, unmistakably Haden design language.

MATCHING MICROWAVES PG 20





Features Specifications
• Rapid boil
• 1.7L capacity, makes 6 cups
• Water level window
• Extra removable filter
• 360° rotational base
• Dry boil & automatic shut-off
• Inner/Outer (1/6)
• H11.8 × W9.3 × D7.5 inches
• 120V | 60Hz | 1500W

MATCHING COFFEE MACHINES PG 18









Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Self-centering guides
• Removable crumb tray
• High-lift levers
• Inner/Outer (1/4)
• H7.5 × W11.8 × D7.5 inches
• 120V | 60Hz | 900W

Features Specifications
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Self-centering guides
• Removable crumb trays
• High-lift levers
Specifications
• Inner/Outer (1/4)
• H7.5 × W13 × D10.8 inches
• 120V | 60Hz | 1500W
BRIGHT WHITE BLACK
Defined by bold geometric detailing, this collection brings confident graphic presence to contemporary kitchens with a strong, architectural feel.




Features
• Rapid boil
• 1.7L capacity, makes 6 cups
• Water level window
• Extra removable filter
• 360° rotational base
• Dry boil & automatic shut-off
Specifications
• Inner/Outer (1/6)
• H10 × W10 × D7.5 inches
• 120V | 60Hz | 1500W


• 120V | 60Hz | 1600W 2
Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Self-centering guides
• Removable crumb tray
Specifications
• Inner/Outer (1/6)
• H7.8 × W7 × D10.5 inches
• 120V | 60Hz | 860W
Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Self-centering guides
• Removable crumb trays
Specifications
• Inner/Outer (1/4)
• H8.3 × W11.8 × D11 inches


IVORY
Inspired by classic kitchen forms, this collection blends rounded silhouettes and expressive colour to bring nostalgic warmth and character into the home.

1.7 LITER KETTLE



Features Specifications
• Rapid boil
• 1.7L capacity, makes 6 cups
• Temperature dial
• Water level window
• 360° rotational base
• Extra removable filter
• Inner/Outer (1/6)
• H11.75 × W9.3 × D7.5 inches
• 120V | 60Hz | 1500W

Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function


Specifications
• Self-centering guides
• Removable crumb trays
• High-lift levers


Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function

• Self-centering guides
• Removable crumb trays
• High-lift levers


• Inner/Outer (1/4)
• H7.5 × W13 × D10.8 inches
• 120V | 60Hz | 1500W

Specifications
• Inner/Outer (1/4)
• H7.5 × W13 × D10.8 inches
• 120V | 60Hz | 1500W
Features
• 1.8L capacity, makes 12 cups
• LCD display
• Programmable delay brew
• Strength selection
• Keep-warm function
• 30 second anti-drip function
• 120 minute auto shut-off
Specifications
• Inner/Outer (1/2)
• H14 × W8.5 × D8.8 inches
• 120V | 60Hz | 900W


Balanced proportions, matte finishes and wood-effect accents create a refined, contemporary collection with a calm and confident countertop presence.
Features

• Rapid boil
• 1.7L capacity, makes 6 cups
• Water level window
• LED display for temp. control
• 360° rotational base
• Dry boil & auto shut-off
Specifications
• Inner/Outer (1/6)
• H10 × W6.1 × D9 inches
• 120V | 60Hz | 1500W


Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• LCD display
• High-lift levers
• Removable crumb tray
Specifications
• Inner/Outer (1/6)
• H6.8 × W6 × D11.3 inches
• 120V | 60Hz | 900W


Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• LCD display
• High-lift levers
• Removable crumb trays
Specifications
• Inner/Outer (1/4)
• H8.1 × W10.7 × D11.2 inches
• 120V | 60Hz | 1800W


Features
• 0.7 Cu. Ft. capacity
• 5 power levels
• 8 cooking menus

• 60-minute digital timer
• Child-lock function
• 9.65" glass turntable


Specifications
• Inner/Outer (1/1)
• H10 × W17.5 × D14 inches
• 120V | 60Hz | 700W
Features
• 1.5L capacity, makes 10 cups
• LCD display
• Programmable delay brew
• Strength selection
• Keep-warm function
• Anti-drip function
• Auto shut-off
Specifications
• Inner/Outer (1/4)
• H14 × W8.5 × D8.8 inches
• 120V | 60Hz | 900W


Rich colour and heritage-inspired detailing give this collection a grounded, café-style warmth that feels familiar yet distinctive.
Features

• Rapid boil
• 1.7L capacity, makes up to 6 cups
• Water level window
• Extra removable filter
• 360° rotational base
• Dry boil & auto shut-off
Specifications
• Inner/Outer (1/6)
• H11.2 × W9.5 × D9.5 inches
• 120V | 60Hz | 1500W


Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Self-centring guides
• Removable crumb tray
Specifications
• Inner/Outer (1/6)
• H7 × W11.9 × D7 inches
• 120V | 60Hz | 900W

79914
Features Specifications
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Self-centring guides
• Removable crumb trays
Features
• 15 bar pressure
• Die-cast aluminium boiler
• Single & double cup filters
• Milk frothing function
• 1.2L removable water tank
• Built-in safety protection
• Removable drip tray
Specifications
• Inner/Outer (1/2)
• H13.1 × W7.9 × D12.6 inches
• 120V | 60Hz | 1100W
• Inner/Outer (1/6)
• H11.8 × W9.3 × D7.5 inches
• 120V | 60Hz | 1500W

79915
Intricate geometric motifs inspired by Parisian bistro tiles bring decorative rhythm and refined charm to classic kitchen forms, creating a distinctive countertop presence with effortless café elegance.

Features Specifications
• Rapid boil
• 1.7L capacity, makes 6 cups
• Temperature dial
• Water level window
• 360° rotational base
• Extra removable filter
• Inner/Outer (1/6)
• H11.75 × W9.3 × D7.5 inches
• 120V | 60Hz | 1500W
Features Specifications
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Self-centering guides
• Removable crumb trays
• High-lift levers
• Inner/Outer (1/4)
• H7.5 × W13 × D10.8 inches
• 120V | 60Hz | 1500W
Features Specifications
• Rapid boil
• 1.7L capacity, makes 6 cups
• Water level window
• Extra removable filter
• 360° rotational base
• Dry boil & auto shut-off
• Inner/Outer (1/6)
• H11.8 × W9.3 × D7.5 inches
• 120V | 60Hz | 1500W
Features Specifications
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Self-centering guides
• Removable crumb trays
• High-lift levers
• Inner/Outer (1/4)
• H7.5 × W13 × D10.8 inches
• 120V | 60Hz | 1500W

EXCLUSIVE TO
Playful botanical and tile-inspired motifs introduce colour and decorative richness, transforming appliances into expressive pieces with a fresh, garden-inspired spirit.
Soft curves and sculpted forms give this collection a calm, contemporary presence, adding understated character to everyday kitchen settings.

Features Specifications
• Rapid boil
• 1.7L capacity, makes 6 cups
• Temperature dial
Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Water level window
• 360° rotational base
• Extra removable filter
• Self-centering guides
• Removable crumb tray
• High-lift levers
• Inner/Outer (1/6)
• H10 × W7.9 × D7.9 inches
• 120V | 60Hz | 1500W
Features Specifications Specifications
• Extra-wide slots
• Variable browning control
• Cancel, Defrost & Bagel function
• Self-centering guides
• Removable crumb trays
• High-lift levers
• Inner/Outer (1/6)
• H29.9 × W19.5 × D19.4 inches
• 120V | 60Hz | 900W
• Inner/Outer (1/4)
• H7.7 × W11.8 × D8.7 inches
• 120V | 60Hz | 1500W

Features Specifications
• 2.1L capacity, makes 14 cups
• LCD display
• Programmable delay brew
• Brew strength selection
• 1-4 cup setting
• Keep-warm function
• 30 second anti-drip function
• 120 minute automatic shut-off
• Inner/Outer (1/2)
• H14.5 × W7.8 × D8.8 inches
• 120V | 60Hz | 1050W
Soft sour cream tones and warm detailing create a welcoming kitchen presence, bringing quiet refinement to everyday routines.


Features
• 120V | 60Hz | 1050W 14 CUP DIGITAL COFFEE MAKER
• 2.1L capacity, makes 14 cups
• LCD display
• 1-4 cup setting
• Programmable delay brew
• Brew strength selection
• Keep-warm function
Specifications
• Inner/Outer (1/2)
• H14.5 × W7.7 × D8.9 inches

Features
• Rapid boil
• 1.7L capacity, makes 6 cups
• Water level window
• Extra removable filter
• 360° rotational base
• Dry boil & auto shut-off
Specifications
• Inner/Outer (1/6)
• H10.3 × W6.4 × D8.9 inches
• 120V | 60Hz | 1500W

4 SLICE TOASTER
Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost, Reheat & Bagel function
• Self-centring guides
• Removable crumb trays
Specifications
• Inner/Outer (1/6)
• H7.5 × W12.8 × D10.3 inches
• 120V | 60Hz | 1500W

Features
• Extra-wide slots
• Variable browning control
• Cancel, Defrost, Reheat & Bagel function
• Self-centring guides
• Removable crumb tray
Specifications
• Inner/Outer (1/6)
• H8 × W10.3 × D7.4 inches
• 120V | 60Hz | 900W

6.3 QT DIGITAL AIR FRYER
Features
• 6.3 qt capacity
• Digital touch screen display
• 8 cooking programs
• Adjustable temp. up to 400°F
• 1-60 minute timer
• Automatic shut-off
Specifications
• Inner/Outer (1/6)
• H15.1 × W13 × D11.3 inches
• 120V | 60Hz | 1600W
Textured with Starbeck’s signature geometric pattern, this 10-cup brewer makes a graphic yet welcoming statement, where design and daily ritual meet beautifully.


Features Specifications
• 1.5L capacity, makes 10 cups
• Keep-warm function
• Anti-drip function
• Auto shut-off
• Water level window
• Inner/Outer (1/4)
• H12.8 × W6.9 × D8.9 inches •
With its modern digital face and confident silhouette, this versatile brewer moves seamlessly from slow, comforting mornings to refreshing iced moments.

Features
• 1.8L capacity, makes 12 cups
• Iced coffee function
• LCD display
• Programmable delay brew
• 1-4 cup setting
• Keep-warm function
• 30 second anti-drip function
• 120 minute automatic shut-off
Specifications
• Inner/Outer (1/2)
• H13.8 × W8 × D10 inches
• 120V | 60Hz |1100W
Designed to elevate everyday rituals, this 12-cup brewer pairs curated




Features
• 1.8L capacity, makes 12 cups
• LCD display
• Programmable delay brew
• Strength selection
• Keep-warm function
• 30 second anti-drip function
• 120 minute automatic shut-off
Specifications
• Inner/Outer (1/2)
• H14 × W9.5 × D7.5 inches •
Created for shared tables and relaxed gatherings, this generous 14-cup design pairs bold finish with refined detail, elevating everyday coffee moments.


Features
• 2.1L capacity, makes 14 cups
• LCD display
• Programmable delay brew
• Brew strength selection
• 1-4 cup setting
• Keep-warm function
• 30 second anti-drip function
• 120 minute automatic shut-off
Specifications
• Inner/Outer (1/2)
• H14.5 × W7.8 × D8.8 inches
• 120V | 60Hz | 1050W
Designed to sit naturally within modern kitchens, this collection supports everyday cooking with warmth, reassurance and ease.




Features Specifications
• 0.7 cu. ft. capacity
• 5 power levels
• 8 cooking menus

• 60-minute digital timer
• Child-lock function
• 9.65" glass turntable
• Inner/Outer (1/1)
• H17.5 × W13.5 × D10 inches •
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Since 1958, Haden has been a beloved name in British kitchens, known for its timeless design and reliable performance. Now, the brand unveils a refined new identity—one that stays true to its heritage while embracing a modern, global vision.
designed products and inspiring special moments in homes across the globe. This evolution underscores our commitment to supporting everyday routines and life’s memorable moments.”
A FRESH CHAPTER FOR A TRUSTED
Since 1958, Haden has been a beloved name in British kitchens, known for its timeless design and reliable performance. Now, the brand unveils a refined new identity — one that stays true its heritage while embracing a modern, global vision.
As kitchens evolve into vibrant spaces for creativity, connection, and everyday rituals, Haden’s refreshed look reflects this shift. With a thoughtfully designed range of kettles, toasters, air fryers, and more, the brand continues to blend style with function, making every moment in the kitchen effortless and enjoyable.
kitchens evolve into vibrant spaces for creativity, connection and everyday rituals, Haden’s refreshed look reflects this shift. With a thoughtfully designed range of kettles, toasters, coffee makers, air fryers and more, the brand continues to blend style with function, making every moment in the kitchen effortless and enjoyable.
“Our new identity is about much more than design—it reflects how we are growing with our customers in a changing world,” says Sachin Bagga, Director and Haden brand owner.
h o noring heritag e wh ile looking ahead
As part of this transformation, Haden introduces a new tagline: “From the First Drink to the Last Bite.” More than just words, it represents the brand’s mission to enhance daily life with stylish, reliable kitchen essentials— whether it’s the first cup of tea in the morning or a shared meal at the end of the day.
As part of this transformation, Haden introduces a new tagline: “From the First Drink to the Last Bite.” More than just words, it represents the brand’s mission to enhance daily life with stylish, reliable kitchen essentials — whether it’s the first cup of coffee in the morning or a shared meal at the end of the day.
“Our new identity is about much more than design — it reflects how we are growing with our customers in a changing world,” says Sachin Bagga, Creative & Sourcing Director.
“We are sharing our passion for
“We are sharing our passion for thoughtfully A PARTNER IN EVERY MOMENT — A FRESH CHAPTER FOR A TRUSTED KITCHEN BRAND
This rebrand marks a new chapter for Haden, one that respects its legacy while embracing innovation, inclusivity and modern living. The updated visual identity will roll out globally from June 2025, starting in the UK, USA, South Africa, and Europe.
This rebrand marks a new chapter for Haden, one that respects its legacy while embracing innovation, inclusivity, and modern living. The updated visual identity will roll out globally from June 2025, starting in the UK, USA, South Africa, and Europe.
For more information about Haden’s new identity and product range, please contact: info@hadenusa.com
