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International Business 14e Charles Hill

Print ISBN: 9781265038540 £55.99

Available April 2022

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Ebook ISBN 9781265743116 £39.99

Market-defining since its introduction, International Business: Competing in the Global Marketplace is the proven choice for International Business at the undergraduate and graduate level. Incorporating leading-edge research and using the most up-to-date examples and statistics to illustrate global trends and enterprise strategy, International Business is marked by its critical approach, presenting arguments for and against and helping students understand the complexities of theories and phenomena.

From a pedagogical perspective, as in previous editions, each chapter is bookended with opening and closing studies that illustrate the relevance of chapter material for the practice of international business, giving insight into how real companies handle those issues. Great care has been taken to ensure that cases provide broad geographical coverage as well as large, medium, and small company scenarios

In addition, throughout the text, readers will find 'Management Focus' boxes that illustrate practical application and 'Country Focus' boxes that provide background on the political, economic, social, or cultural aspects of countries

What's New?

Discussion of important current events such as Brexit, the US-China trade war and the Covid-19 pandemic.

Case studies and integrated cases refreshed with examples from all over the globe

New highlights looking at the macro environment and how international business shapes the world.

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