H W IT U S E S ! TI
AD V E R
MEDIA PACK 2026-27
Welcome to Reading A place for everyone Reading Students' Union exists to improve the lives of students, every day. We empower students to be their authentic selves while giving them a space to belong, connect and have fun. Want to connect with our students? Whether you're looking to run a digital or Out of Home campaign, or meet with students face-toface on campus via experiential brand activations and sampling, we’ve got you covered. Advertising with us is the perfect way to reach students at the University of Reading, who are both early adopters, and many of which are living away from home for the first time, deciding where to shop, eat, drink, socialise, and spend. Explore our advertising opportunities within this pack, or contact us at sumedia@reading.ac.ukto create a bespoke package.
+ 2 2 ,0 0 0 TS N E D U ST D ING A E R T A
150+ CLUBS & SOCIETIE S
REFRESHERS
REFRESHERS FAIR After the Christmas break, students come back ready to re- engage with campus life, discover what’s new, and explore products, services, and local businesses that can support them for the year ahead. ReFreshers Fair is the perfect place for brands to rebuild visibility, spark renewed interest, and strengthen long-term student relationships.
2027 DATE Monday 1 February
ReFreshers Fair Pitch PREMIUM PITCH
STANDARD PITCH
£700
£450
Up to 5x5m space*
Area approx. 2x1.5m
*for any larger activation requests, please contact us. All prices exclude VAT
+ 22,000 NTS STUDE ING D A E R AT
BOOK NOW:
150+ CLUBS & SOCIETIES
3,000 + EXPE CTED ATTE NDEE S
Email sumedia@reading.ac.uk k
or visit readingsu.co.uk/about/adve rtising-venue-hire
PACKAGES ReFreshers Packages PREMIUM REFRESHERS PACKAGE f
Can include: rom Premium ReFreshers Fair Pitch £2,000 Inclusion in February E-Newsletter 2x weeks on Reading SU’s Hero Digital 5-Screen Inclusion in Freshers Fair promo on website/ app / socials Website footer advert during February 3x Instagram Stories (10k+ followers) Leaflets in SU reception for 4 weeks
STANDARD REFRESHERS PACKAGE Includes: Standard ReFreshers Fair Pitch 5x Digital Screens during February Inclusion in February E-Newsletter 1x Instagram Stories (10k+ followers)
All prices exclude VAT
£1,300
BOOK HERE
ON CAMPUS
ON CAMPUS Our building sits right at the heart of campus and is a prime location for you to meet our students. On site activations can include sampling, chatting to students, attaining signups, app downloads, and general brand awareness.
ON SITE ACTIVATIONS Up to 3x3m £350
Up to 10x10m £950
Up to 6x6m £600
Trade stall
All prices exclude VAT
Dependent on size, requirements and products. Please get in touch for more details
sumedia@reading.ac.uk
2,500+ DAILY FOOTFA LL
DIGITAL BOARDS Display your advert simultaneously on five digital screens throughout the SU building. For maximum impact, choose our Hero Digital 5-Screen located in the main entrance, next to the SU reception. Five times the size of a regular digital screen, this creates unmissable brand awareness, on a unique format not seen at most other campuses.
S MOJ& O KITCHEN BAR
HERO DIGITAL 5WAYS SCREEN
5X LANDSCAPE DIGITAL SCREENS
1/6 ad slots, 10 seconds each
2 weeks 4 weeks £350 £600 2 week takeover (All 6 ad slots. Subject to availability) £1,450
Each ad is shown for 10 seconds on a 90 second cycle
2 weeks 4 weeks £200 £375
0+ 0 5 , 2 Y DAIL LL FA T O O F
Digital screen spec
1920 x 1080 px (Landscape), visible area approx. 72dpi, RGB mode, JPG
All prices exclude VAT
Hero digital 5-screen spec
5400 x 1920px (Landscape), visible area approx. 72dpi, RGB mode, JPG
sumedia@reading.ac.uk
POSTERS & PRINT Promote your brand with static formats and print in high-footfall areas of the Students’ Union. Use our poster frames throughout the building or distribute flyers at the main entrance.
POSTERS
A1 £200 per term A0 £250 per term
£550 per year £650 per year
LEAFLETS IN SU RECEPTION
2 weeks £100
4 weeks £150
Per Term £350
SU ENTRANCE
Subject to availability.
All prices exclude VAT
sumedia@reading.ac.uk
DIGITAL AND ONLINE
SOCIAL MEDIA Reach our growing social media following which includes current students, alumni and staff. Our Instagramis a great way to connect with students and other followers, with our engagement consistently growing.
BAR & KITCHE
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INSTAGRAM STORIES 1x Instagram story
£250
2x Instagram stories
£400
3x Instagram stories
£500
Instagram Story spec 1080 x 1920px and URL All prices exclude VAT
sumedia@reading.ac.uk
13K RAM INSTAG ERS FOLLOW
1,700 AVERAG VIEWS O E N STORIES
WEBSITE Students visit the website to find out all they need to know about the SU, from societies and opportunities, events and club nights, to voting in our leadership elections.
250K+ MONTHLY WEB VIEW S
WEBSITE FOOTER AD
At the bottom of every web page
2 weeks £200
4 weeks £350
1 term £800
Full year £1,950
WEBSITE HERO BANNER AD
At the top of the landing page
2 weeks £400
4 weeks £750
1 term £1,650
Full year £3,750
Hero Advert spec
2000 x 1200px (Landscape), visible area approx. 72dpi, RGB mode, JPG
Footer Advert spec
6900 x 860px (Landscape), visible area approx. 72dpi, RGB mode, JPG
All prices exclude VAT
sumedia@reading.ac.uk
600K+ T VIEWS A ES M I T K A E P
WEBSITE Deals and Discounts page Feature on our student deals and discounts page, where Reading students go to find their exclusive offers and promo codes (must include a specific student offer or discount). Shown on the website and app.
APP
DEALS AND DISCOUNTS FEATURE
2 weeks £150
4 weeks £250
1 term £500
Full year £1,000
The Reading SU app is where students go to find out what’s going on campus, buy tickets for events, or join a sports club or society. Get in touch with the team today to see how you can feature as part of an advertising package.
25K MAILING LIST
We send out monthly e-newsletters to our students, keeping them up to date with the latest campus news, events, and what’s happening in Reading.
E-NEWSLETTER BANNER £350 per slot All prices exclude VAT
Banner spec
600 x 200px (Landscape), visible area approx. 72dpi, RGB mode, JPG
sumedia@reading.ac.uk
40% OPEN RATE
SPONSORSHIP AND EVENTS
EVENTS Promote your brand to our highly engaged student audience at our events throughout the year.
Housing Fair
Housing Fair is a key event during Housing week where students learn more about housing in Reading and find potential housemates. It’s a great opportunity for brands to promote themselves directly to students.
Premium pitch £700
Charity fashion show
standard pitch £400
We’re looking for sponsors to support our exciting Charity Fashion Show and help us raise money for a fantastic cause. It’s a great opportunity to promote your business, reach a new audience and make a difference in the community. Whether it’s financial support, products, prizes or services, every contribution counts!
Wednesday Union 2,500 Y WEEKL S DEE N E T T A
Wednesday Union is our popular weekly club night that sells out every week. We are looking for an exclusive food provider to sponsor the event and trade when the 2,500 student attendees leave the venue. Get in touch for more details.
All prices exclude VAT
sumedia@reading.ac.uk
VENUE HIRE AND SPONSORSHIP Venue Hire
Whether you need a space for a modest one-off networking session, a vintage clothing sale, or are planning a large-scale multi-day training event requiring multiple venues and catering options, we’ve got your back. From formal conference and meeting rooms to informal cafe, bar or night club venues, we can offer topquality facilities and catering to suit your event requirements. For more information email us at suvenue-hire@reading.ac.uk
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COFFEE SHOP
Sponsorship The SU hosts many student engagement events throughout the year. Some of these include Varsity, Leadership Elections and Summer Ball with over 3,500 attendees. Prices vary dependent on the project/event. We'd love to chat to you if you are keen to sponsor one of our events. sumedia@reading.ac.uk
suvenue-hire@reading.ac.uk
LET'S WORK TOGETHER! To book any of the advertising or marketing products in this pack, fill in our booking form HERE fill If you would like further information, contact us at sumedia@reading.ac.uk
Reading Students’ Union is a registered charity (No. 1158523) © Reading Students’ Union All Rights Reserved