
10 minute read
Aureus Finance Group: Setting the Gold Standard
Setting the Setting the Gold Standard Gold Standard
By Contributing Writers, Originate Report
Some would call Aureus CEO & Founder Trixy Castro “crazy” for wanting to create another powerhouse firm after all her previous success. Castro was the Creator & Founder of Genesis
Capital, an extremely successful private lending firm, and Genesis Auctions (later Hudson & Marshall), one of the country’s top real estate auction companies. Why would someone want to start all over and
build another team and firm from scratch? To that, she will tell you: “…passion. It is a strong and deeprooted passion of mine to help people build their businesses – businesses that help provide housing and housing options nationwide.” It is safe to say, one person’s crazy is another person’s passion. 6

Trixy Castro
CEO & Founder, Aureus Finance Group

Building Gold
When Castro created Aureus Finance

Group in early 2021 with a few members of her executive team, the
goal in their minds was simple – to bring back the old-world standards of concierge service to a modern and robust new lending space. The name of the firm was chosen because Aureus is a Latin word meaning “gold or high value gold coin.” Setting a gold standard requires a team and focus worthy of its name. Their goal was built on the same foundation
that all of Castro’s previous ventures made fundamental: though the market may be unpredictable and unsteady, we will be the partner and rock our clients can lean on for help. Aureus Finance Group is a private lender focusing on lending products for residential real estate
investors and developers. Their loan programs are built specifically with borrowers’ needs in mind.
Offered products span from bridge lending to ground up construction for resell and hold models, as well as 30-year rental loans for single assets, portfolios, and multifamily properties. Aureus’ impressive suite of DSCR Rental Loan products is robust with programs designed to meet the various needs of real estate
investor clients.
Standing Out from the Competition As the real estate landscape continues to evolve in the postpandemic world, Aureus Finance Group has emerged as a leader in the residential investment space, driving sustainable growth and accruing a consistent track record of satisfied clients. Originate Report had the distinct pleasure of speaking with several members of the Aureus
team to get a behind-the-scenes look at what makes this trend-setting newcomer to the private lending scene a truly special organization.
When discussing the creation of Aureus, Castro stated, “Aureus is the long-dreamt culmination of seasoned talent from all verticals and aspects of finance, lending, real estate, technology, public relations, and business development. We wanted to combine all of that with a true concierge-style approach.” Aureus is stitching together a fragmented industry through a broad product suite offering while always putting people at the forefront.
The people are truly what make Aureus an industry leader.
A Gold Standard Team
While the company may be newer, the team certainly is not. This handselected group consists of seasoned veterans in the finance and real estate world, combined with skilled talent from other verticals, including tech and development, marketing, human resources, and loan operations. Aureus’ executive team have all known each other for years, as most of them worked together at Castro's other successful firms. “It’s really more like coming back together with family members you have not seen for a few years… like coming home in a sense,” said Chief Compliance Officer Brittany Starkey. Starkey has known and worked with Castro for more than
fifteen years, and they have been side by side for multiple successful ventures. Starkey was a founding member of the Genesis group of companies. She led the creation and expansion of a securitized note offering for Genesis Capital that then became an institutional loan
securitization product.
In addition to the CCO, Chief Investment Officer & GC Derrick Grüner, Esq., is also a former Genesis original team member where he served as Chief Legal Officer. Grüner possesses almost three decades of real estate and finance industry experience. Prior to his executive leadership roles, he was a partner at a large AV-rated East Coast law firm where he represented private equity, investors, lenders, borrowers, owners, developers, operators, and contractors. Grüner was more than excited to be back with the family that was built at a previous venture. "There is no replacement for the colleagues and friends that you have been in the trenches with while building something substantial and successful. I look forward to doing it again and making Aureus our most expansive and impressive firm yet,” he emphasized.
President CJ Russell also brings a uniquely relevant background, especially to the current market. Russell ran operations and client management for ServiceLink Auction, where he was responsible for increasing sales and inventory volume and execution. Before joining ServiceLink Auction, Russell developed a proprietary tech and consulting company that became the framework for Auction.com's workflow. While at Auction.com, he developed and launched the HUD CWCOT Auction program, growing it to 4,000 assets monthly nationwide and consistently hitting record revenue targets. With Russell leading the charge at Aureus is certainly a winning differentiator as the country stares down the possibility of a more unsteady market. With years of experience crossing downturns and the distressed auction space, Russell’s unique experience provides Aureus Finance Group a wealth of knowledge for their borrowers as things become more volatile.

Vice President of Lending Operations Megan Castleton was recruited early on in Aureus’ team building, not only for her two decades of experience in the mortgage lending space but for her development and use of automated underwriting systems, analyzing and establishing operations procedures, and underwriting guidelines for unique product offering in the market. Castleton’s talent and abilities in building and scaling lending platforms in the Commercial and Consumer lending space are second to none. She has large plans for Aureus’ future and how proprietary process and automation will blend with unparalleled service and a humanistic approach. “Often
Brittany Starkey
CCO, Aureus Finance Group
Derrick Grüner, Esq.
CIO & GC, Aureus Finance Group
times, when we see more and more firms automating a specific process, so much of the necessary customer interaction and white glove service falls victim to technology…our goal is to offer the most valuable balance of both, so the borrower always receives the most positive outcome,” Castleton commented.
Apart from the executive leadership, Aureus has recruited some of the most outstanding talent not only in the financial and real estate verticals but across multiple areas of focus, including technology and development, marketing, human resources, and lending operations. Castro’s team have curated talent across different areas to offer distinct and proprietary options for the borrowers and broker partners as they move forward and expand. With an incredible team, Aureus Finance Group is not going anywhere, even amidst the volatile market that may be on the horizon. Aureus is here, with heels dug in to help their borrowers weather the storm and come out ahead.
CJ Russell
President, Aureus Finance Group
Megan Castleton
VP of Lending, Aureus Finance Group
A Partner to Weather the Storm
With a downturn being immanent to most, it is hard to envision a private lender that traditionally supported a strong flipper’s market steaming full force ahead when so many in the space have suffered losses and even shut their doors permanently. When asked for his thoughts on the future of not just flipping but the state of the housing market itself, Russell voiced that “it is possible there may be some distress or default volume.
However, we expect it to be less changes, the team at Aureus Finance Group has been nose down, at the grindstone, prepping for the market that is to come. Having formed her first and widely successful venture right after the 2008 crash, Castro is no stranger to cyclical trends and market roller-coaster changes. Aureus’ goal was to assemble a team that knows how to partner with investors to grow even in a volatile market and then be poised waiting for the wave, as this is their sweet spot and truly where their differentiation resides. With a forward-thinking CEO at the helm of a diversely talented team, it will be exciting to see how Aureus sets the bar even higher for service and reliability with an everchanging landscape of lending.

Aureus Finance Group is not simply wanting to be “another lending option.” They are here to partner with their clients and facilitate business needs. Their goals have been laid out over the last year, waiting for the right moment that the market would shift, and their unique blend of experience and "know-how" would be unequivocally unmatched. That moment has arrived. They have not come to the table to only bring back the gold standard. As their motto claims, Aureus is here to be the gold standard.
significant than the last downturn… certain dynamics and marketspecific nuances may increase investor appetite in certain DMAs to rehab housing stock, and there may be more beneficial markets that still support healthy fix-and-flip margins, while we will most likely see much more fix-to-rent strategies emerging from all areas.”
Whatever the goal is, as the world heads farther into the ‘wait-and-see’
era brought on by COVID and global

For more information, please visit:

UPCOMING ISSUES
MONTH THEME CONTENTS & AD DEADLINE
February 2023
April 2023
June 2023
August 2023 Private Lending in 2023
Innovate Special Edition – Focus on Innovative Companies, People, and Ideas*
Captivate Special Edition – Focus on Deal Flow and Capital-Raising*
4th Annual Women in Real Estate Edition
January 10
March 4
May 6
July 8
October 2023 AAPL Special Edition*
September 9
December 2022 Year in Review – Highs and Lows of 2022
Themes are subject to change. *Conference-Specific Issues. The AAPL Special Edition will be included in tote bags at the event.
COVER STORIES & FEATURED PIECES
November 5
Conference-Specific Cover Stories*
• 2500-3000-word article written by an Originate Report staff writer • Cover story company to provide 5-10 photos for use with article** • Cover story company to provide a full page ad to be in the following edition • 25 printed copies for Cover Story subject • Printed Copies prominently displayed at Innovate, Captivate, or in the bags at AAPL depending on issue
Non-Conference Specific Cover Stories
• 2500-3000-word article written by Originate Report staff writer • Cover story company to provide 5-10 photos for use with article** • Cover story company to provide a full page ad to be in the following edition • 25 printed copies for Cover Story subject • Some printed copies may be made available at conferences including CMA, Captivate, CREF, AAPL
Featured Pieces
Both conference and general cover story • 750-1000-word article written by Originate Report staff writer • Story company to provide 3-6 photos for use with article**
*Includes cover **High resolution (300dpi) photos - Include captions; list photos in order of preference; stock photos can be provided by the designer
ADVERTISEMENTS
Originate Report magazine is distributed through print and digital channels to thousands of loan originators, lenders, investors, and other professionals in the non-conventional lending industry. It has become an essential resource for its audience, providing valuable and timely content with each edition to help readers stay up-to-date on current industry trends and grow their businesses. Originate Report also provides a platform for professionals in the lending space to promote their services through advertisements. Full Page: 8.5” x 11” + .25" bleed + .5” margins on all four sides | Half Page: 8.5” x 5.5” | Quarter Page: 4.25” x 5.5”
Please reach out for pricing and opportunities.
*Advertisement pricing includes graphic designer working with you to create the ad. Take 10% off if you provide the file to use in our publication.
Lesley Boyd, Senior Vice President of Marketing l.boyd@geracillp.com | submissions@originate.report | (949) 379-2600 www.geracilawfirm.com | www.geracilawfirm.com/originate-report | www.geracicon.com