Feb 2020 New Business League-Global.pdf

Page 1

2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE Global / Feb 2020

1

RANK THIS MONTH

RANK LAST MONTH

1

-

2

1

3

2

4

28

5

4

6

18=

7

3

8

17

9

-

10

5

11

14

12

6

13

7

14

-

15=

8=

15= 15= 18

8= 8= 11

19=

-

19=

12=

AGENCY

RECENT WINS

Intel Global, Amorepacific China Project, Mars China Project GSD&M Capital One US Bank of America US, Vision Express Leo Burnett UK, GlaxoSmithKline Japan Project Discover US, Walgreens Boots Grey Group Alliance US, Lindt & Sprüngli US Instagram Japan, Nike Korea, NCS Ogilvy Pte. Ltd. Singapore Project Axe US, Corona US, Corona Seltzer MullenLowe Group US Johnson & Johnson China, Unilever Wunderman Thompson China project, Aqilliz Singapore project Yili Group China, Republic Havas Worldwide Technologies US, Westhaven Solar US Popeyes US, Nestlé(Alpino, Baton, Gut Garoto, Nestléy Talento) Brazil McGarryBowen Asahi Super Dry Global, Hershey US Tourism Tasmania Digital Australia, BBDO Happy Bath Korea, Boehringer Ingelheim (Pets) Brazil Droga5 Hershey US Nature Made vitamins US, Huawei Publicis Digital China Project, Samsung eCommerce SEA Isobar TCL Electronics Global digital HKIA Hong Kong Project, Melco Saatchi & Saatchi Hong Kong Project, Chengdu ICC China Project Fred & Farid Longchamp Global Wieden & Kennedy Heinz Ketchup US Joan Creative Virgin Hotels US Cisco Systems US, Samsung Social Eleven US Jung von Matt Haribo Germany + Switzerland VMLY&R

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins 25

53.1

McDonalds Australia (digital)

50.1

50.0

Popeyes US

37.5

1

32.8

39

28.4

19

21.8

76

32.8 28.4

Marks & Spencer fashion UK

21.8 18.1

Corona Seltzer US

18.1

19

17.2

Hershey India

16.7

51

15.1

Westhaven Solar US

13.1

36

13.0

2

13.5

Branston, Mizkan UK

12.4

3

12.3

Pag-IBIG Fund Philippines

12.0

30

10.0

1

10.0

32

8.2

8.2

3

8.0

8.0

14

8.0 8.0 6.5

8.0 8.0 6.5

1 1 1

6.0

6.0

2

5.0

5.0

1

2020(Jan-Feb):

302.6

523

2019(Jan-Feb):

255.1

545

YoY Comparison:

18.6%

-4.0%

13.0

10.0 10.5

Plenty UK


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