www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Taiwan/ December 2013
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
Wrigley Project, Triumph Project
4.35
4.35
2
2
Leo Burnett
Motivation Project, Samsung Electronics, Coca-Cola Project, LINE
2.66
2.66
3
3
TBWA
Pocari Project, Cooper Vision
1.64
1.64
4
4
JWT
0.68
0.65
5
5
McCann WorldGroup
Family Mart
0.62
0.62
6
6
Dentsu
Yahoo
0.59
0.59
7
7
DraftFCB
Pine Bridge Investments Project, Leotek Electronics, Heineken International
0.52
0.52
8
8
DDB
Kuo Yuan Yi Project, Cathay United Bank Project, BOSCH Project
0.35
0.35
9
9
Bates
ASUS Global
0.30
0.30
10=
10=
Havas Worldwide
0.00
0.00
10=
10=
Grey Group
0.00
0.00
10=
10=
Y&R
0.00
0.00
10=
10=
Publicis
0.00
0.00
10=
10=
Saatchi & Saatchi
0.00
0.00
15
15
Lowe
0.00
(0.08)
16
16
BBDO
0.00
AGENCY
RECENT WINS
RECENT LOSSES
Watsons
(0.50)