New Business League India – December 2020

Page 1

2020 CREATIVE AGENCIES NEW BUSINESS India / Dec 2020 RANK THIS RANK LAST MONTH MONTH

RECENT WINS

No.of Wins

1

1

DDB Mudra Group

L'Oreal Professionel Projects, Tanishq Projects, Unacademy Project, UNDP Project, Pure and Sure

108.9

106.9

53

2

3

McCann WorldGroup

BMW, Healthily Project, Twilio Project, Exxon Mobil Project, Karo Sambhav Project

33.6

33.6

27

3

2

Havas Worldwide

Bel Cheese, BIPHA, Vegolution

28.1

28.1

42

4

14

Ogilvy

Ti Cycles, Cars24 services, Mobile Premier League Project

28.5

23.4

18

5

4

Wunderman Thompson

6

5

VMLY&R

7

8

Dentsu

AU Bank Project, Edelweiss Project, Extraamarks Project CIPLA, Multiliving, Nesterra, Oki Games, Oki LED, Colgate Commerce, Edelweiss Project, IDFC First Project

24.7

Hershey

21.3

67

15.6

Bel Cheese

14.6

25

Mobile Premier League

17.9

Harman - Jbl & Hk

14.4

19

12.4

12.4

12

12.1

12.1

7

9.0

8.0

11

8.9

7.9

21

6.7

6.7

5

5.4

5.4

1

4.6

4.6

3

3.9

21

8

6

The Womb

Mahindra Scorpio, UpGrad Education pvt, Reliance Retail,

9

7

WATConsult

TVS Motors, SBI Bank (ORM), Vega, Meyer Vitabiotics digital, Nobel Hygiene digital

10

9

L&K Saatchi & Saatchi

11

10

Leo Burnett

12

11

IdeateLabs

13

12

ARM Worldwide

14

1

AGENCY

ESTIMATED ESTIMATED YTD OVERALL YTD WIN REVENUE RECENT LOSSES REVENUE (Crore) (Crore)

Reliance Digital, Hettich, Practo, Abbott Consumer Pharma WhiteHat Jr Project, AG&P, Provident Housing, YES BANK Project, Woodcraft India Pvt Ltd Project TATA Tele Business Services, UTI Mutual Fund, TransUnion CIBIL MTV Danone digital, Max Bupa Digital, Diageo Brands Whirlpool, OLX Jobs, Veggie Clean, SkinKraft Project, Hershey

13

Isobar

15

15

MullenLowe Group Lintas Group

16

16

BBDO

HP Project, Yes Bank, Idea Projects, HUL (V Wash)

3.6

3.6

12

17

17

Mirum

WileyNXT (Social Media), Silver Arrows and Bimamitra

3.4

3.4

2

18

18

Gozoop

OPPO digital, SterloMax

2.7

2.7

2

19

19

Blue Vector

Volvo Social Media

2.0

2.0

1

20

20

DViO Digital

McDonald's digital

2.0

2.0

1

2020(Jan-Dec)

339.6

432

2019(Jan-Dec)

569.5

439

YoY Comparison:

-40.4%

-1.6%

7.2

Astral Poly Technik


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