2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE China / Dec 2020 No.of Wins
RECENT WINS
Ogilvy
Heisen, Bose Corp China, Agilent
274.7
272.6
151
2
Sapient
Mercedes-Benz Project, Marriott Project
183.7
183.7
40
3
6
Dentsu
FAW Besturn China Project, Wuliangye Project, Amway
141.0
141.0
91
4
3
Wunderman Thompson Unilever, Yadea project, Amway
116.9
114.3
71
5
4
Publicis
101.8
101.5
83
6
5
Isobar
95.3
93.1
34
7
7
Havas Worldwide
57.3
57.3
10
8
10
Saatchi & Saatchi
53.8
50.4
22
9
8
Leo Burnett
47.3
46.9
30
10
9
VMLY&R
44.4
44.4
15
32.1
32.1
17
30.6
30.6
22
30.4
30.4
38
RANK LAST MONTH
1
1
2
AGENCY
Absolut Project, Guerlain, Nescafe 1+2, Visa Production, SinoTruck Project Family Mart, iQiyi Project, KFC Project, TCL Electronics digital, Xiaomi Project CASARTE, Blue Moon Project, Linkedin Project Vivo Project, Amway Project, Saiho center (Chengdu) Project GDS Project, AXA Project, FAWVW Project, Taobao Project, Yili Ambrosial, VW-ID Photoshooting Project, Audi Project adidas-neo Project , Clorox, Harmay Project, Mylan Project Watsons Project, Tencent Project, 361 Sports Brand Project, Huawei Project, ZhongNan VI JD.com, Pepsi Project, TA business Event Project American Express Project, Beats Project, Nestle Project, Richemont Project, Carrier
RECENT LOSSES
11
12
DDB
12
11
BBDO
13
13
McCann WorldGroup
14
14
Interone
Vivo digital
19.6
19.6
1
15
15
BBH
Mondelez Project, WM Motor, Burberry Project
15.9
15.9
3
16
16
TBWA
League of Legends
13.0
13.0
2
17
17
ForwardPMX
Mulberry Digital
6.5
6.5
1
18
18
R/GA
5.4
5.4
8
19
19
Grey Group
3.5
3.5
13
20
20
FCB
1.0
1.0
1
2020(Jan-Dec)
1,258.6
639
2019(Jan-Dec)
1,244.8
537
1.1%
19.0%
KOSE, Pandora Jewelry USA, Gatorade Jack Wolfskin, GOF, Midea Project, Midea Life Electrial Mikes Hard Lemonade
YoY Comparison:
1
ESTIMATED OVERALL YTD REVENUE (RMB ￥m)
ESTIMATED YTD WIN REVENUE (RMB ￥m)
RANK THIS MONTH