Dec 2019 New Business League-US

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2019 CREATIVE AGENCIES NEW BUSINESS LEAGUE US / Dec 2019 ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

50.0

26

42.0

42.0

10

Bayer OTC brands Global, TaxAct US, AVIS US

41.9

41.9

11

McCann WorldGroup

ADT Inc. US, TGI Fridays US, GSK pharmaceuticals Global

36.5

34.8

4

4

Ogilvy

Groupon Us, Kiwis Zespri US, Aena Videos US

44.8

33.8

15

6

5

Leo Burnett

Corrs Light US, Facebook Messenger Global

33.0

33.0

2

7

6

R/GA

32.7

32.2

24

8

7

Publicis Groupe

30.0

30.0

1

9

14

TBWA

10

8

DDB

11

11

Johannes Leonardo

12

12

Accenture Interactive

13

9

Doner

14

13

Havas Worldwide

15

17

Droga5

16

15

Anomaly

17

16

McKinney

18

18

19=

19=

RANK LAST MONTH

1

10

Wieden + Kennedy

Montblanc Global, McDonald's US project, Fisher-Price US, HBO US, Netflix US, C&A US

57.0

2

1

Mother

TripAdvisor US, Roc Beauty US, Instagram US Project

3

2

MullenLowe Group

4

3

5

19=

1

ESTIMATED YTD WIN REVENUE (USD $ m)

RANK THIS MONTH

19=

AGENCY

RECENT WINS

Universal Music Group US, Michael’ s Stores US, Texas Capital Bank US GSK pharmaceuticals Global creative Groupon US, Mountain Dew(PepsiCo Brand) US, University of Phoenix US State Farm US, iShares Global, PlayStation Global, Corona Building Volkswagen US, Gap US Kimberly Clark (baby and childcare business) Global Tylenol, Listerine, Zyrtec US, Nature's Bounty US, Premier Health TNT & TBS US, GNC US, Align Technology APAC, AB InBev Equinox Fitness US, Kimberly-Clark Brands US, EMEA, GoCompare US, Porsche Global, Stars Group Global, Johnnie Walker Global, Vodafone

RECENT LOSSES

Equinox Fitness US

Kimberly-Clark Brands US, EMEA

31.5

Accenture Interactive

27.5

6

39.7

State Farm US (Part)

24.7

8

24.8

Truly Hard Seltzer US

23.8

3

22.0

2

22.0 24.0

Bush's Best US

21.5

3

45.5

Jack Daniel's, Brown-Forman Global

20.5

44

24.6

Nature's Bounty US

20.1

6

18.5

18.5

5

Little Caesars US

18.2

18.2

2

Publicis

Mondelez Global, AXA Global

16.0

16.0

2

The Marketing Arm

State Farm (Part) US

15.0

15.0

1

Huge

Pantone Global, Brooks Running Company

15.0

15.0

3

2019(Jan-Dec)

814.4

459

2018(Jan-Dec)

742.8

690

YoY Comparison:

9.6%

-33.5%


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