2023 CREATIVE AGENCIES NEW BUSINESS LEAGUE Global / Aug 2023
1
RANK THIS MONTH
RANK LAST MONTH
1
1
IPG Health
2
3
Ogilvy
3
2
4
24
5
4
6
6
7
13
8
7
Havas Worldwide
9
5
Publicis Worldwide
10
8
M&C Saatchi Group
11
11
BBDO
12
9
Wieden & Kennedy
13
10
MSL
14
12
Saatchi & Saatchi
15
14
Digitas
16
15
DDB
17
16
R/GA
18
30
FCB
19
17
Epsilon
20
18
MullenLowe Group
AGENCY
RECENT WINS
Pfizer Global
Verizon US, Momo Taiwan Project, Haidilao China Ajinomoto Do Brasil Indústria E Com ércio De Alimentos Ltda Brazil, Intel Dentsu - Brazil Brazil, Hero MotoCorp Limited India Lenovo (B2B) Global, KFC Brazil , Wunderman Thompson Breyers US Tillamook County Creamery Association (Chute) US Retainer, Leo Burnett Allwyn UK Project, Charles & Keith Group Korea Retainer Telefónica Mexico, EGO China, VMLY&R MediaCorp Singapore Qatar Petroleum Qatar Project, Aldo Grey Group Shoes Dubai Project, Confidential Telecom US LACTALIS Italy Project, Anadolu Group Turkey Project, Volaris Mexico The Standard Bank of South Africa Limited, Novo Nordisk A/S Brazil CULTURA INGLESA Brazil Project , Hajdu Lebanon, MENA, AAM (Al Abdulghani Motors) Qatar Yes23 Campaign Australia Project, CHIBA Prefecture (Aqualine Marathon) Japan Project, Lotte (TV Time) Japan Project Kraft Heinz UK, MLB US, Chili's US Project, Google Search Brazil, Riot Games China Currys Group Limited UK, Oppo Mobile Italy, Barilla GR Fratelli Italy Samsung Electronics Co Ltd US, Subway Franchise World Headquarters Germany, Torrent Pharma India Novartis Holding AG Poland, OSHO United Arab Emirates, SharkNinja Operating LLC US Project SOGO Hong Kong Project, DLF Mall of India Project, Swire Properties Hong Kong Project TurboTax US, Innovasport US, Google Career Certificates US Amazon Group India, TVS India, Google India India Speedy France Project, La Francaise des Jeux France Project InstaGames Panama Project, Geico US Project, Freemans Grattan Holdings UK
ESTIMATED OVERALL YTD REVENUE (USD $m)
No.of Wins
200.0
200.0
1
140.2
136.3
269
63.4
62.8
263
57.5
56.9
55
43.7
43.5
116
43.3
43.3
138
44.0
42.9
128
42.3
166
42.1
128
37.1
161
35.7
113
33.8
16
32.9
32.9
154
29.3
29.3
86
24.7
24.7
80
20.9
83
18.0
18.0
56
16.8
16.8
149
12.2
12.2
60
12.6
12.1
58
2023 (Jan-Aug):
970.6
2,875
2022 (Jan-Aug):
967.1
3,048
YoY Comparison:
0.4%
-5.7%
ESTIMATED YTD WIN REVENUE (USD $ m)
54.4
RECENT LOSSES
Durex
42.1 37.6
Currys Group Limited UK
36.6
35.2
26.2
TurboTax US
John Lewis PLC UK