www.rthree.com IMPROVING THE EFFECTIVENESS & EFFICIENCY OF MARKETERS AND THEIR AGENCIES
CREATIVE AGENCIES NEW BUSINESS LEAGUE Thailand/ Aug 2014
1
ESTIMATED YTD WIN REVENUE (USD $ m)
ESTIMATED OVERALL YTD REVENUE (USD $m)
RANK THIS MONTH
RANK LAST MONTH
1
1
Ogilvy
2
9
DDB
3
2
Saatchi & Saatchi
4
3
McCann WorldGroup
Ichitan Project, Marico, Microsoft
1.73
5
4
Dentsu
Honda Automobile, Real Move Project, True Visions Project
1.46
6
7
BBDO
Honda Automobile, Oppo Thai
1.20
7
5
Leo Burnett
Chevrolet Project, Advanced Info Service Project, JK Herbs International Project
1.14
1.14
8
6
TBWA
SCG Cement, PTT Corporate, Kantana Group Project
1.03
1.03
9
8
Y&R
Dutchmill, Giffarine, Donut
0.86
10=
10=
Publicis
Pernod, Unif Project, P&G Project
0.07
10=
10=
JWT
AIS, AIS Brand Development, Ichitan Project
0.18
12=
12=
Lowe
0.00
0.00
12=
12=
Grey Group
0.00
0.00
12=
12=
M&C Saatchi
0.00
0.00
12=
12=
Havas Worldwide
0.00
0.00
12=
12=
FCB
0.00
0.00
AGENCY
RECENT WINS
Veet Project, Aroma Group Project, Bee Talk Project Krung Thai Bank Project, CH7 Project, Krating Dang (Red Bull) Project Nok Scoot Airlines, Electrolux, Boots Pharmacy, Novartis, Garena Gaming Project
5.25
RECENT LOSSES
Huawei Project
5.22
2.43
2.43
2.29
2.29
Tourism Authority of Thailand Project
1.63
1.46
Watsons
Microsoft CRM
1.17
0.56
0.03
Sales client
0.03