Apr 2020 New Business League-Global.pdf

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2020 CREATIVE AGENCIES NEW BUSINESS LEAGUE Global / Apr 2020

1

RANK THIS MONTH

RANK LAST MONTH

1

1

2

14

3

4

4

3

5

5

6

6

7

18

8

8

9

7

10

9

11

10

12

11

13=

28

13=

13

15

12

16

15

17 18= 18=

19 16 17

18=

22

AGENCY

RECENT WINS

The Lee Brand Global, Adidas China, YMCA of the USA Allstate US, Maserati Global, Reform Droga5 Alliance US HSBC Global, Samsung Mobile Wunderman Thompson Social US, MengNiu China, Sugarlite APAC GSD&M Capital One US Singapore Police Force, Sheela Ogilvy Foam India, Yuan education China Project Discover US, Walgreens Boots Grey Group Alliance US, Lindt & Sprüngli US, Samsung Thailand Project Sapient Mercedes-Benz China Project Corona US Social Media, Canada MullenLowe Group Goose US CRM, Simplisafe US EDF Energy UK, Suzuki Motorcycle Havas Worldwide India, Lenovo India Headspace US, Popeyes US, Nestlé Gut Brands Brazil Brookvale Union Australia, Tourism BBDO Tasmania Digital Australia, Happy Bath Korea McGarryBowen Asahi Super Dry Global, Hershey US US Bank US, Lillet EMEA Project, McCann WorldGroup PVCP China Project TCL Electronics Global digital, Isobar Xiaomi China Project, GSK China Project Pharmavite(Nature Made) US, GSK Publicis China, Raymond Realty India Pechoin China Project, Yili Saatchi & Saatchi shuohuanai China, Yue Hui City China Dentsu Total Gas Stations Brazil Fred & Farid Longchamp Global Wieden & Kennedy Heinz Ketchup US Berjaya Sompo Insurance Malaysia, FCB Mikes Hard Lemonade Global, Adamas Pharmaceuticals US VMLY&R

ESTIMATED YTD WIN REVENUE (USD $ m) 63.4

RECENT LOSSES

Bumble Bee US

53.5

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

60.0

50

53.5

4

38.7

Hershey India

38.2

104

50.0

Popeyes US

37.5

1

30.4

117

28.9

32

30.4

29.3

Marks & Spencer fashion UK

18.1

12

22.4

US Cellular US

18.0

36

18.7

Westhaven Solar US

16.7

50

13.8

4 47

18.2

13.8 13.9

XL Home Indonesia

12.8

13.5

Branston, Mizkan UK

12.4

3

15.7

Subway UK & ROI

12.0

51

12.0

22

11.6

57

9.5

9.5

21

9.0 8.0 8.0

8.9 8.0 8.0

72 1 1

6.6

6.5

12

2020(Jan-Apr):

489.5

1,077

2019(Jan-Apr):

553.2

1,162

YoY Comparison:

-11.5%

-7.3%

12.0 16.1

Aflac US


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