RSign Offers a Guided eSign Experience, Faster Automating Templates, Bulk eSigning, Dynamic API Integrations We’re too agile not to succeed because we keep a laser-like focus on innovation and great customer service. This article is the third of a four-part series on RSign and how its feature richness and affordability will get you best-in-class, scalable e-signature software that will save you a lot of time and money. Back in 2005, if you said, “I’m gonna do business with a brand-name bank, one of the big guys, an institution that’s been around for generations, you know, like Lehman Brothers, Bear Stearns or Credit Suisse,” nobody would fault you for not knowing that ALL these banks would be headed off a cliff. (You might also have had an inkling that, because any of these big banks were so intertwined with the larger economy, that governments would always be able to step in and bail them out if the unthinkable happened.)
At the same time in 2005, if you said that the Apprentice host, would be 45th President of the USA, you would likely get a lot more raised eyebrows to put it mildly. Fast-forward to present times, and now all these things have obviously come to pass—the most recent being the bailout/shotgun-wedding-to-a-competitor of Credit Suisse, one of the most storied banks in all of banking. What does this all mean (other than ‘anything can happen’)? At least in terms of banks, it shows that size (in addition to storied history) matters little, and if you are thinking that the big bank you deal with will be deemed too-big-to-fail in the event of a crisis, I have some Merrill Lynch stock to sell you 😉. (Remember, in 2008, Bank of America was pressured to acquire the bull of Wall Street, Merrill Lynch, as a last minute save from the perils of its bankruptcy). If these mega banks can collapse as they did, why would one bank with a local bank or credit union that presumably would not have the lobbying and PR muscle to get a governmentinduced bailout? I believe it is the widely shared belief that at a smaller bank, you can know the bankers and more importantly, they can get to know you (more easily). The presumption is that you will receive better, friendlier, and more personalized service. This explains