Ø RP & Associates is a custom product design and marketing agency, specializing in restaurant chain promotions, with almost 30 years in the custom promotions industry Ø Our proprietary knowledge of engineering, logistics, and strategic marketing capabilities has established long-standing relationships with all major manufacturers Ø Working with some of the biggest restaurant chains, we execute highly innovative sales and marketing programs that not only drive high margin sales, but do so in a way that creates brand loyalty
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Program Development • In-House Drinkware • Specific and Seasonal Event Promotions Custom Product Solutions • Glass, Plastics, Metals, Woods, Disposables In-House Engineering and Creativity • From Concept to completion to manufacturer creatively & efficiently Manufacturing, Sourcing, & Logistics • 40,000 sq. ft. Warehousing & Shipping Facility • From logistics to billing and everything in between Account Management • Account Executives dedicated exclusively to your account Brand Partnership Initiatives • Working with restaurant chain clients to develop & manage integrated programs to act as the conduit between clients to create higher margin returns
High Margin Programs Custom Bo/le Replica Shakers
32 oz Shared Mason Jar Shaker
Custom Can Cups
As Low As $2.95/pc
Custom Moscow Mule Mugs Custom Embossed Mason Jars
Moscow Mule Mugs
Melamine Smallware
Kid’s Plates Food Plates, Bowls, Party Platters, Serving Trays
Silverware Trays Eco-‐Lab Melamine Plate Wash Ware Test Analysis
Custom  Drinkware  Moscow Mule Mugs
Ceramic
Standard or Custom Glassware Plastic Mason Jars Aluminum Party Balls
Copper  Drinkware  Copper Shakers
Moscow Mule Mugs
Copper Shot Glasses
Copper Hammered Tumblers
Copper Bar Tools Copper Mint Julep Cups
Copper Pineapple Mule Mug
Beverage Bags Our custom beverage bags are an excellent way to amplify takeout/catering beverage profits while promo;ng your brand and reducing back of house storage and works for both carbonated and non-‐ carbonated beverages. Why use Beverage Bag for to-‐go beverages and how have they benefited our clients? 1. Full Color Branding • Full color branding increases the perceived value and promotes your brand to everyone who sees it off-‐premise. • The branding and uniqueness of the bag also promotes your beverage on-‐premise and increases impulse purchases. 2. Space Savings for Storage & Shipping • Great replacement to plas;c jugs • For example -‐ Plas;c 1G jugs are oJen packed 12-‐20 per cases, where as our beverage bags allow you to fit 250 bags in one box • Can fit nearly 20x the amount of beverage bags into a case compare to plas;c jugs. • The compact sizes means you're paying less for shipping/freight and your not was;ng valuable back house storage space on plas;c jugs.
Grub Tub The Grub Tub is a 44 oz Tub with four rings on the boSom that enables it to universally snap on to all your exis;ng cup sizes, easily allowing your customer’s to walk away with their to-‐go combo meal all in one hand. Value Added Benefits -‐ • Up Sell Addi;onal Beverages & Meals • New & Innova;ve Concept & Program to Excite Exis;ng + New Consumers • Adver;sing -‐ Create a 4/5 Hour Adver;sement / Billboard With Consumers Carrying and Displaying Your Logo or Brand While Walking Around • New Concept Guaranteed To ASract ASen;on & Awareness to Your Brand Which Will Be Exposed To Everyone Within the Venue, Etc • Take Home Souvenir -‐ Consumers WIll Take Your Branded Material Home for Further Marke;ng & ASen;on • The Grub Tub Art Design Is Fully Customizable To Showcase Your Logo & Branding In A Full Wrap and In Full Color • The Grub Tub Works With Your Exis;ng Paper and Plas;c Cups Therefore There Is No Part Of Your Program That is Altered Besides the Implementa;on of the Grub Tub • The Grub Tub Has A Silicone Adapter That Simply Slides Into the Center Of The Unit To Allow It To Work With Any Water, Coke, Sprite, Fanta, Dr. Pepper, Etc BoSles • The Grub Tub Fits Easily Into Drink or Cup Holders Therefore Consumers Do Not Need To Hold Food In Their Lap Anymore • Convenience for Consumers Carrying a Drink + Meal in One Hand • Opera;onally Consumers Can Purchase More Food • Opera;onally Concessions / Service Can Simply ASach a Grub Tub to Exis;ng Plas;c and Paper Cups with the Snap of a Ring Crea;ng a Complete Meal / Drink Set • New ASrac;on / Items Creates Consumer Chain Reac;on of Interest & Purchase
Unique Drinkware Products Custom Bo/le Replica Hitches
Can Tail / Beer Tail
Case Study: Dave & Buster’s Acrylic 3-‐D Bo/le SZr Rods Challenge: To reinforce the brand image and consumer brand awareness with a high-end product to pair with a specialty cocktail that provides an incentive to purchase the cocktail at a higher price on-premise. Strategy: Our creative team designed the concept of a 3-D Bottle Replica Stir Rod from scratch, manufactured the mold, produced 100,000 pieces within 40 days for production, and distributed the product to their locations nationwide. Results: Dave and Busters went through the initial 100,000 Stir Rods within 50 days of receiving them, placed a reorder for an additional 100,000 immediately after and air freighted 30,000 to maintain the tremendous increase of their beverage sales due to this cocktail item. By adding the Patron Bottle Stir Rod to the cocktail, and estimating a profit of $10 per cocktail sold, D&B made an additional $1,000,000 in revenue through this unique cocktail program. The Bottle Replica 3-D Stir Rod has provided their customers a method of immediate brand recognition and a motivation to purchase the cocktail solely due to the unique aesthetic of the design.
Corporate Headquarters 2205 Pacific Coast Highway Hermosa Beach, CA 90254
Contact InformaZon: Ashley Pola – Na;onal Account Execu;ve Phone: (310) 372-‐9709 ashley@rpassociates.us
Website: www.rpandassociates.us Catalog: www.customandunique.com