DESIGN COLLECTIVE

ROYAL THAI Design Collective
An Artist Collaboration with Gaëlle Villedary PHUNK
Anonymous
Design Collective —
Introducing the Design Collective, a visionary collection for the Hospitality market from Royal Thai.
Featuring unique designs created by three emerging artists from around the world—Gaëlle Villedary of France, PHUNK of Singapore, and an anonymous artist based in Australia—this collection explores the traditional boundaries of hospitality design with progressive creative perspective.
From the graphic art series Empire of Dreams by PHUNK to Archipelago Villedary’s ethereal meditation on the interaction between humans and nature—and linear abstractions of the pattern study entitled LOST, this collection celebrates an innovative approach to traditional design for the hospitality market.
Each artist’s creative series showcases a range of colours, textures, and patterns, resulting in a collection that engages, challenges, and inspires.
At Royal Thai, we strongly believe that combining talents and ideas is better than one singular point of view. That’s why we collaborate with artists from around the world, and a wide variety of disciplines, to create truly custom carpet designs you won’t find anywhere else. Graphic designers, fine artists, photographers, fashion designers, architects—they can all lend a unique perspective and enhance the look and feel of our products.

Gaëlle Villedary
Multimedia Artist, France
“There is a world beneath us—hardly accessible, unknown— which has amazing properties, between mysterious engulfed worlds and scientific truths. It covers most of our planet. The intention is to bring this invisible world to life.”

Inspired by the world beneath us, the Archipelago series celebrates the magical submarine universe, in all its evocative glory.
Drawing inspiration from macro–and microscopic worlds, Villedary’s series reflects the beauty of biology combined with underwater graphics of coral, algae, reef life, and jellyfish. To create this complexand ethereal collection, she first sketched the designs by hand before digitally layering her creations and then contouring the final product. The resulting designs are full of colour, gorgeous repetition nuance–and foremost, life.
Born in 1976, Gaëlle Villedary was raised in France, Cameroon, and Morocco.
After studying Applied Arts at Marc Bloch University in Strasbourg, Villedary collaborated with Hatim Elmrinito launch Green Object Studio in 2001. After relocating to Marseilles in 2007, she trained as a precious metal artist as well as an educator, qualifying her to teach and share her knowledge of design and visual arts.
Villedary presented her first solo exhibition in 2009.
The following year she exhibited at the Gallery Susini in Aix-en-Provence, among others, and participated in the International Miniature Art Biennial in Quebec. In Canada, she was nominated for several awards and received a grant from the city of Toulouse to display the Jungle of Genes at the La Novela festival.








































PHUNK
Graphic Art Collective, Singapore
“In the Empire of Dreams, you are the King of its destiny”

Empire of Dreams is a celebration of those who embrace the state of reverie. This collection is inspired by nonconformists and rule-breakers; those who invent and imagine; dare to heal, to love, explore, create, and inspire. These dreamers push boundaries and change the world.
To create this series for the Design Collective, PHUNK revisited its own early days of dreaming and experimentation with visuals and digital design, forming an offering that is characterised by fresh artistic vision and innovative techniques. The resulting designs feature thematic journeys that are as complex as any work of art in literature, music, or drama.
PHUNK is a Singapore-based contemporary art and design collective founded in 1994 by LaSalle College of the Arts students Alvin Tan, Melvin Chee, Jackson Tan, and William Chan.

Blending and interpreting a variety of influences into creations that reflect its multicultural identity, PHUNK challenges conventional notions of the artist and commercial design studio by focusing on new approaches to visual expression.
With clients such as Nike, Nokia, MTV, Daimler Chrysler, Comme des Garçons, Levi’s, and Tiger Beer, PHUNK projects span the worlds of art, design, publishing, fashion, music, film, and interactive media.
In addition to lecturing and exhibiting across the globe, PHUNK has been featured in international publications and achieved various honors, including Singapore’s 2007 Designer of the Year Award.








EX11419r1 (top)


EX11355r1 (middle)
EX11420r1 (bottom)




























Anonymous
Mixed Media Artist, Australia
“Push the boundaries and then become lost in the possibilities.”

Inspired by pattern consistencies across different histories and cultures, LOST explores emotional responses to repetition on small and grand scales.
This body of work was created with the concept of interconnectedness in mind. The artist first assembled a group of drawings and paintings that examined the similarities and dissonance between lineal patterns, referencing cartography, historical textiles, and cultural examples. Woven together, these references form contemporary narratives of navigation, influence, and reflection.
Of the 20 pieces created for this series by an Australian artist who wishes to remain anonymous, each allows the observer to be at once confronted with a holistic perspective and aims, as well as its singular executions. The end result is an immersive experience that is at once transportive andgrounding; asserting both likeness and unlikeness, history and future.





















EX11456r1 (top)
EX11388r2 (middle)
EX11368r2 (bottom)
















Index
Gaëlle Villedary
Quality: AX 7/7
Repeat size: 80’ × 120’
24384mm × 36576mm
Repeat: 1 × 1
Colours used: 12 Colours
Artist Intent: Ballroom
Quality: AX 7/7
Repeat size: 9’ × 12’
2743mm × 3658mm
Repeat: 1 × 1
Colours used: 1,2,4,5,6,8,9,10,11,12
Artist Intent: Rug
Quality: AX 7/7
Repeat size: 9’ × 12’
2743mm × 3658mm
Repeat: 1 × 1
Colours used: 1,2,4,5,6,7,8,9,10,11
Artist Intent: Rug
Quality: AX 7/7
Repeat size: 6’ 6” × 12’
1981mm × 3658mm
Repeat: 1 × 1
Colours used: 1,2,4,5,6,8,10,11,12
Artist Intent: Corridor
Quality: AX 7/9
Repeat size: 3’ × 6’
914mm × 1829mm
Repeat: 1 × 1
Colours used: 1,2,4,5,11

Artist Intent: Broadloom
Quality: AX 7/10
Repeat size: 6’ × 6’
829mm × 1829mm
Repeat: 1 × 1
Colours used: 5,6,11
Artist Intent: Broadloom





p17
LH00918r1
Quality: HT 10/10
Repeat size: 10’ × 19’
3048mm × 5791mm
Repeat: 1 × 1
Colours used: 1,2,4,5,7,8,9,10,11
Artist Intent: Rug
p18
LH00917r1
Quality: HT 10/10
Repeat size: 8’ × 8’
2438mm × 2438mm
Repeat: 1 × 1
Colours used: 1,2,4,5,7,8,9,10,11
Artist Intent: Rug
p19 LX03843r1
Quality: AX 7/7
Repeat size: 6’ 6” × 16’
1981mm × 4877mm
Repeat: 1 × 1
Colours used: 1,2,4,5,6,11
Artist Intent: Corridor
p20 LX03846r1
Quality: AX 7/7
Repeat size: 3’ × 3’
914mm × 914mm
Repeat: 1 × 1
Colours used: 6,11
Artist Intent: Broadloom
p21 LX03844r1
Quality: AX 7/7
Repeat size: 13’ 1” × 26’
3988mm × 7925mm
Repeat: 1 × 1
Colours used: 2,3,4,5,6,7,8,9,10,11
Artist Intent: Corridor
p22 LX03847r1
Quality: AX 7/7
Repeat size: 6’ 6” × 6’ 6”
1981mm × 1981mm
Repeat: 1 × 1
Colours used: 9,10,11
Artist Intent: Broadloom







Quality: AX 7/7
Repeat size: 80’ × 120’
24384mm × 36576mm
Repeat: 1 × 1
Colours used: 2,3,4,6,7,8,9,10,11
Artist Intent: Ballroom
p26
LX03837r1
Quality: AX 7/7
Repeat size: 8’ × 12’
2438mm × 3658mm
Repeat: 1 × 1
Colours used: 2,4,6,8,9,10,11
Artist Intent: Rug
p27–28 LX03848r1
Quality: AX 7/7
Repeat size: 13’ 1” × 13’ 1”
3988mm × 3988mm
Repeat: 1 × 1
Colours used: 1,2,4,10,11
Artist Intent: Broadloom
Quality: AX 7/7
Repeat size: 80’ × 120’
24384mm × 36576mm
Repeat: 1 × 1
Colours used: 1,2,3,4,6
Artist Intent: Ballroom

Quality: AX 7/9
Repeat size: 3’ × 3’ 914mm × 914mm
Repeat: 1 × 1
Colours used: 3,4
Artist Intent: Broadloom




Quality: AX 7/7
Repeat size: 6’ 6” × 21’
1981mm × 6401mm
Repeat: 1 × 1
Colours used: 1,2,3,4,6
Artist Intent: Corridor
Quality: AX 7/7
Repeat size: 9’ × 12’
2743mm × 3658mm
Repeat: 1 × 1
Colours used: 1,2,3,4,6

Artist Intent: Rug
p33–34 LX03829r1
Quality: AX 7/10
Repeat size: 6’ × 21’ 1”
1829mm × 6426mm
Repeat: 1 × 1

Colours used: 2,4,6,7,8,9,10,11
Artist Intent: Corridor
Quality: AX 7/7
Repeat size: 6’ 6” × 16’
1981mm × 4877mm
Repeat: 1 × 1
Colours used: 1,2,4,10,11
Artist Intent: Corridor
Quality: AX 7/7
Repeat size: 6’ × 6’
1829mm × 1829mm
Repeat: 1 × 1
Colours used: 3,4,7,8,9,10,11
Artist Intent: Broadloom


pp41–74
Quality: AX 7/7
Repeat size: 9’ × 12’
2743mm × 3658mm
Repeat: 1 × 1
Colours used: 9 Colours
Artist Intent: Rug


Quality: AX 7/7
Repeat size: 6’ × 6’
1829mm × 1829mm
Repeat: 1 × 1
Colours used: 1,2,3,5,6,7,8,9
Artist Intent: Medallion
Quality: AX 7/7
Repeat size: 1’ × 1’
305mm × 305mm
Repeat: 1 × 1
Colours used: 1,2,4,5,6,9

Artist Intent: Broadloom



Quality: AX 7/7
Repeat size: 80’ X 120’
24384mm × 36576mm
Repeat: 1 × 1
Colours used: 9 Colours
Artist Intent: Ballroom
Quality: AX 7/7
Repeat size: 6’ × 6’
1829mm × 1829mm
Repeat: 1 × 1
Colours used: 1,2,4,6,7,8,9
Artist Intent: Medallion
Quality: AX 7/7
Repeat size: 6’ 6” × 10’
1981mm × 3048mm
Repeat: 1 × 1
Colours used: 9 Colours
Artist Intent: Corridor
Quality: AX 7/7
Repeat size: 6’ 6” × 12’
1981mm × 3658mm
Repeat: 1 × 1
Colours used: 9 Colours
Artist Intent: Corridor
Quality: AX 7/9
Repeat size: 2’ × 2’
610mm × 610mm
Repeat: 1 × 1
Colours used: 1,2,3,4,5,7,8,9
Artist Intent: Broadloom
Quality: AX 7/7
Repeat size: 3’ × 3’ 914mm × 914mm

Repeat: 1 × 1
Colours used: 1,9
Artist Intent: Broadloom
Quality: AX 7/7
Repeat size: 6’ 6” × 6’
1981mm × 1829mm
Repeat: 1 × 1
Colours used: 1,2,4,6,7,8,9
Artist Intent: Corridor
Quality: AX 7/7
Repeat size: 6’ 6” × 12’
1981mm × 3658mm
Repeat: 1 × 1
Colours used: 9 Colours
Artist Intent: Corridor
Quality: AX 7/7
Repeat size: 6’ × 6’
1829mm × 1829mm
Repeat: 1 × 1
Colours used: 9 Colours
Artist Intent: Broadloom




Quality: AX 7/7
Repeat size: 6’ × 6’
1829mm × 1829mm
Repeat: 1 × 1
Colours used: 1,2,3,5,9

Artist Intent: Medallion

Quality: HT 10/10
Repeat size: 8’ × 8’
2438mm × 2438mm
Repeat: 1 × 1
Colours used: 1,3,5,9

Artist Intent: Rug
Quality: AX 7/7
Repeat size: 9” × 18”
229mm × 457mm
Repeat: 1 × 1
Colours used: 7,8
Artist Intent: Broadloom
Quality: AX 7/9
Repeat size: 9’ × 9’
2743mm × 2743mm
Repeat: 1 × 1
Colours used: 9 Colours
Artist Intent: Rug


Quality: AX 7/7
Repeat size: 6’ × 6’
1829mm × 1829mm
Repeat: 1 × 1
Colours used: 9 Colours
Artist Intent: Medallion

Quality: AX 7/7
Repeat size: 6’ 6” × 12’
1981mm × 3658mm
Repeat: 1 × 1
Colours used: 1,2,3,4,5,7,8,9
Artist Intent: Corridor
Quality: AX 7/9
Repeat size: 3’ × 3’
914mm × 914mm
Repeat: 1 × 1
Colours used: 9 Colours
Artist Intent: Broadloom


pp75–110
Quality: AX 7/7
Repeat size: 2’7 7/16” × 3’
798mm × 914mm
Repeat: 1 × 1
Colours used: 6,7,12
Quality: HT 10/10
Repeat size: 8’ × 12’
2438mm × 3658mm
Repeat: 1 × 1
Colours used: 1,2,3,4,5,6,7,10,11,12
Artist Intent: Rug



Quality: AX 7/7
Repeat size: 6’69/16” × 10’9 7/16”
1996mm × 3288mm
Repeat: 1 × 1
Colours used: 1,2,6,7,11,12
Artist Intent: Corridor
p84 EX11458r1
Repeat size: 80’ × 120’
24384mm × 36576 mm

Repeat: 1 × 1
Colours used: 1,2,3,5,6,7,10,11,12
Artist Intent: Ballroom
p85 EX11455r1
Repeat size: 13’1 5/32” × 5’7 27/32”
3839mm × 1724mm
Repeat: 1 × 1
Colours used: 1,2,3,12
Artist Intent: Broadloom


p86 EX11451r1
Repeat size: 13’1” × 19’1 9/16”
3988mm × 2783mm
Repeat: 1 × 1
Colours used: 2,3,12
Artist Intent: Prefunction
Quality: AX 7/7
Repeat size: 80’ × 120’
24384mm × 36576 mm
Repeat: 1 × 1
Colours used: All
Artist Intent: Ballroom
Quality: AX 7/7
Repeat size: 80’ × 120’
24384mm × 36576 mm
Repeat: 1 × 1
Colours used: 1,2,3,5,6,7,8,9,10,11,12
Artist Intent: Ballroom
Quality: AX 7/7
Repeat size: 6’6 9/16” × 10’5”
1996mm × 3175mm
Repeat: 1 × 1
Colours used: 1,8,10,11
Artist Intent: Broadloom




Quality: AX 7/10
Repeat size: 12’ × 19’
3048mm × 5791mm
Repeat: 1 × 1
Colours used: 1,8,10,11
Artist Intent: Rug
Quality: HT 10/10
Repeat size: 12’6” × 12’6”
2667mm × 2667mm
Repeat: 1 × 1
Colours used: 1,8,10,12
Artist Intent: Rug



Quality: AX 7/7
Repeat size: 24’ × 80’
7315mm × 24384mm
Repeat: 1 × 1
Colours used: 1,8,9,10,11
Artist Intent: Prefunction
Quality: AX 7/7
Repeat size: 6’6 9/16” × 13’
1996mm × 3962mm
Repeat: 1 × 1
Colours used: 1,10
Artist Intent: Corridor
Quality: AX 7/7
Repeat size: 6’6 9/16” × 13’3”
1829mm × 1829mm
Repeat: 1 × 1
Colours used: 1,8,10,11
Artist Intent: Corridor
Quality: AX 7/7
Repeat size: 40’ × 60’
7315mm × 24384mm
Repeat: 1 × 1
Colours used: 1,2,3,6,7,12
Artist Intent: Prefunction
Quality: HT 10/10
Repeat size: 10’ × 10’
3048mm × 3048mm
Repeat: 1 × 1
Colours used: 1,5,11,12
Artist Intent: Rug
Quality: AX 7/7
Repeat size: 4’4 5/32” × 2’6 7/16”
1324mm × 773mm
Repeat: 1 × 1
Colours used: 7,12
Artist Intent: Broadloom
Quality: AX 7/7
Repeat size: 24’ × 80’
7315mm × 24384mm
Repeat: 1 × 1
Colours used: 1,2,3,12
Artist Intent: Prefunction

Quality: HT 10/10
Repeat size: 9’ × 12’
2743mm × 3658mm
Repeat: 1 × 1
Colours used: 1,2,12
Artist Intent: Rug




Quality: AX 7/7
Repeat size: 13’1” × 10’17/16”
3988mm × 3084mm
Repeat: 1 × 1
Colours used: 1,2,12
Artist Intent: Broadloom


Quality: AX 7/7
Repeat size: 13’1 5/32” × 23’3 27/32”
3991mm × 7032mm
Repeat: 1 × 1
Colours used: 1,2,3,12
Artist Intent: Broadloom

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