StudioZoo DSTV Promo Treatment

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Keepin it Real, with DStv. Real People. Real Places. Real Moments We depict real moments in the visual form of scenarios that we all hope for, those scenarios that is perceived to happen once in a lifetime, but happens every day, unnoticed but thankfully we can experience those moments with DStv Premium.

The real places represent where DStv takes us. A road trip around the world and back, with and epic journey of content right here on DStv Premium.

And the real people are all of us. South Africans, Africans and the rest of the globe, with real needs, real goals and real culture and authenticity.

Keepin it Real, is a Shoot based DStv Ident Campaign that “Feels the Moment” with real people, real places & real culture, creatively expressing “Everyday Scenarios” and it’s different shapes & forms.

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Keepin it Real, with DStv. This Shoot Based Ident Campaign is universal to every channel on DStv Premium, and creative Shoot-Based ideas can emerge to encapsulate the essence of every channel and it’s great variety of content that DStv Premium has to offer.

The theme of Ident Campaign is Simple-Modern-Realism with a Natural overarching Look & Feel, influenced by various Idents from SKY & BBC. With this Ident Campaign we want to capture the “FEELING” of real people, real places and their “MAGICAL MOMENTS” that often pass us by in our busy lives.

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