Choose your Comfort
chair & cushion point of sale package
Invest in an impactful cushion experience for your customers. Help them feel the difference between Rowe’s three most popular options: Harmony, Cloud, and Bliss.
3” x 6” Hanging tags
The Details
The “Choose Your Comfort” Chair is a compact, easy-toplace display that turns comfort into a hands-on experience. With one chair, customers can explore Rowe’s most popular cushion options — Harmony, Cloud, and Bliss — covering the full range from structured and supportive to soft and relaxed. While not every cushion in our line is represented, these three reflect the core comfort experiences most customers prefer. Use this display to guide shoppers toward styles that feature their favorite cushion feel and help them buy with confidence.
The “Choose Your Comfort” Chair Package Includes:
A color-coded sign and custom metal stand that introduces each cushion’s personality in a simple, consumer-friendly way, followed by clear quality specifications
Ongoing supply of “Choose your Comfort” consumer take-away cards
Three swappable cushion and back sets — Harmony, Cloud, and Bliss
One Concord chair to test each cushion set
Ongoing supply of color-coordinated hang tags that guide your customers through their comfort journey — from point of sale to the featured products on your retail floor.
This intuitive, visual system helps customers easily understand comfort, compare options, and choose what fits them best.
Stocking Dealer Cost: $795
Choose your Comfort.
Harmony Cushion
I’m a no-fuss kind of cushion. Always supportive, always in place, and always low-maintenance.
FEATURES
• Durable 2.3 density foam
• Multi-channeled stitching prevents lumping
• Strategically layered foam for lasting comfort
• Premium ticking with breathable 7-denier fiber filling
• 7 year warranty
• Available in select styles
Cloud Cushion
I combine the luxurious look you love with the breathable comfort you need, knowing that a little care and maintenance goes a long way.
FEATURES
• Durable 2.3 density foam
• Multi-channeled stitching prevents lumping
• Breathable premium ticking
• 7-denier fiber filling mixed with feather and down blend
• 3 year warranty
• Available in all styles
Bliss Cushion
I am a premium down-alternative that offers plush comfort with lasting support, easier to care for than traditional down and gentler on the planet.
FEATURES
• Durable 2.5 density foam
• Made from recycled water bottles for a sustainable touch
• Hypoallergenic ultra-fine, silky-soft Luma™ fiber for enhanced comfort and durability
• Multi-channeled stitching prevents lumping
• 7 year warranty
• Available in select styles