Blow the Dust off!

Im no stranger to taking the road less traveled and it has made me tough along the way. This right turn is no exception; Im Dee Yates, the new steward of Ropers Sports News, and it is with a humble heart that I greet each of you. Taking the reins of such a well-loved and well-respected publication fills me with a deep sense of responsibility and gratitude.

My journey with Ropers Sports News began unexpectedly when I was a young clerk at Robinson’s Feed Store in Lodi, California. Each month, Bob would pop in with a stack of new issues of RSN and drop them by the cash register. I was 13 years old, flipping through the pages after school, I had no idea that these moments would later connect me in such a different way.

My professional life has been largely self-directed, starting as a teenager venturing into photography, evolving into magazine editorial work, and eventually writing, editing and publishing. Then landing into the publisher and Editor-inChief position of a women’s magazine where I cut my teeth in publishing—an experience that proved invaluable. When the opportunity arose to guide Ropers Sports News into its next chapter, I couldn’t let it pass. A conversation with Bob, set this new course in to motion.

I step into this role fully aware of the legacy left by Bob and Steph. It’s a significant undertaking, and while I may never fill their shoes completely, my goal is to continue the tradition of keeping you informed, entertained, and connected to the culture we all cherish. This publication isn’t just about news; it’s about the people, the events, and the spirit of the roping and rodeo world.

This is a publication with deep roots and long branches, and it thrives on community support. I invite each of you to contribute—whether through story ideas, events, or products and services. We are open for business, and we need your involvement to keep this legacy vibrant.

I am profoundly thankful for the warm welcomes and guidance many of you have extended as I navigate these early days. To our loyal readers and advertisers who have decided to stand behind the brand in this new era, your faith in us is not taken lightly. Thank you!

As we continue this journey together, know that I am committed to maintaining the integrity and heart of Ropers Sports News. I can’t guarantee perfection but I promise consistency and dedication, with God in my heart and my family at my side.

If you’re reading this, know how much I appreciate you. Your support means everything. Tell your friends, subscribe, and let’s keep the spirit of Ropers Sports News alive for many more years.

With gratitude,

Dee Yates

GET IN TOUCH!

We love hearing from our readers here at Ropers Sports News! If you have a question, correction or simply want to share your thoughts or ideas, contact me at info@roperssportsnews.com You can also find us on Facebook, Instagram, Pinterest and TikTok.

PUBLISHER AND EDITOR-IN-CHIEF

Dee Yates deeyates@roperssportsnews.com Office line (209)333-2924

ADVERTISING SALES

Senior Account Manager

Lacey Parsons (530)645-8401 lacey@roperssportsnews.com

Senior Account Manager

Kimberly Mullen (209)327-3797 kimberly@roperssportsnews.com

ACCOUNTING

Vickie Meidinger (209)810-6427 vickie@roperssportsnews.com

CONTRIBUTORS:

Margarette Mullins, Bob Owl, Jackie Jensen, Mandy McCary, Wild Red Rodeo, Becky Prunty Lisle, Cathie Twisselman, Lacey Parsons

GRAPHIC DESIGNER

Boast Graphics

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