STEP UP, STEP FORWARD Rodenstock’s 4 Steps to Better Vision. Let’s achieve B.I.G. things together. #EyecareWeCare
B.I.G VISION® FOR ALL
AGENDA Making a B.I.G. difference together. • • • • • • • • • •
Rodenstock’s 4 Steps To Better Vision Our Unique Philosophy Technical Information DNEye® Scanner Features DNEye® Benefits Upselling and Funding Training and Development Marketing Support Your Sales Potential Step Up – Step Forward Together
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4 Steps To Better Vision It’s time to effectively Step Forward and stand out from your competition.
Rodenstock Youngline
DNEye® Scanner
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Eyewear
ImpressionIST 4
RoCo
At Rodenstock, B.I.G. Vision® is our unique philosophy • Everyone is unique • Rodenstock is unique • This has made us what we are today • We are the vision experts • We don’t settle for standard – we always go one step further
We go for B.I.G. VISION ® #EyecareWeCare
B.I.G. VISION 速 IS OUR UNIQUE PHILOSOPHY
2020 STEP FORWARD Launch of B.I.G. VISION速 2000 Launch of freeform Lenses
2005 Launch of the ImpressionIST
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2011
2014
Launch of Eye Lens Technology
Launch of Flexible Design Technology
2012 Launch of the DNEye速 Scanner and Technology
2018 Launch of the DNEye速 PRO Technology
2021 STEP UP
Precise eye measurements to True Precision Vision
Measuring the Individual eye with The DNEyeÂŽ Scanner
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Transmitting Data to Rodenstock
Calculating The Biometric Data set
Constructing The Biometric Eye model
Transferring Data digitally Into the lens
Biometric Intelligent GlassesÂŽ
This biometric eye model includes -
Eye Length
Pupil Size
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Corneal Power & Thickness
Crystalline Lens Power
Anterior Chamber Depth
Vitreous Chamber Depth
DNEye® Scanner Features • Measurement of visual system aberrations
• High resolution wave front analysis • Degree of media opacification can be shown • Pachymetry
• Contactless tonometry • Eye tracking • Autorefractor • Corneal topography • Detailed visualisations • Accurate transmission of all data, thanks to WinFit interface
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DNEye® Scanner – How does it compare?
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DNEye® Scanner How important are these measurements? •
Measuring the refraction at both near and far sharpens peoples’ vision
•
Determining high-order aberrations for both near and far, as well as pupil size in different light conditions, results in sharper vision and better vision at dusk
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Determining corneal power, anterior chamber depth, vitreous chamber depth, axial eye length and crystalline lens power gives people sharper vision at all gaze angles and object distances. The ability to focus more intuitively on different object distances increases. Blurred vision and adaptation time is reduced
Altogether, these measurements ensure people have lenses individualised enough to create true precision vision #EyecareWecare
B.I.G. Vision® Has huge market potential for you. 1. Unique individual patient journey 2. Become THE experts in your field 3. Save space, reduce congestion 4. Generate more footfall/traffic. 5. Engage your patients 6. Increase average sale value
7. Combines seamlessly with other Rodenstock tools 8. Maximise the GOOD – BETTER – BEST 9. COVID-19 procedure friendly 10. User friendly
11. Networkable
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B.I.G. VISION® GIVES YOUR CUSTOMERS BIG BENEFITS.
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88% Noticed greater visual comfort with the DNEye® glasses compared to their old glassses
92%
84%
Experience sharper vision than before
Experienced better contrast vision
87%
80%
Experienced reduced adaptation time
Experienced better vision at dusk
Training and Development Let’s step forward together. •
Bespoke training
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Continuous development and training
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Extremely quick for your team to learn
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Individual training for your professional colleagues
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Advice on where to site the DNEye® Scanner
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Marketing support
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Direct contact to IT department
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Marketing Support
B.I.G. VisionÂŽ event A chance to attract new customers and drive your DNEyeÂŽ sales even further
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It’s time to Step Up & Step Forward together. It’s a journey and you’re not alone. We care, so let us see you through. Customer Service T: 01474 531112 E: customer.service@rodenstock.co.uk
IT Support T: 01474 531116 it@rodenstock.co.uk
Accounts T: 01474 537180 E: finance@rodenstock.co.uk
Technical Service T: 01474 531113 E: technical.service@rodenstock.co.uk
Marketing T: 01474 531190 E: marketing@rodenstock.co.uk
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